Crowdfunding: Financing Your Small Business was a presentation given by Manolis Sfinarolakis, the Founder of Reality Crowd TV Media Corporation, at the University of Hartford.
In this interactive workshop, learn practical strategies for using Crowdfunding to finance your small business. We’ll review examples of companies that have successfully implemented campaigns as well as brainstorm ways for participants to use Crowdfunding as a financing resource. This workshop will benefit small businesses selling products and/or services, as well as non-profits.
Instructor: Manolis Sfinarolakis, Reality Crowd TV Media Corporation
This ppt is prepared as part of my participation in the International Conference on Crowdfunding.The ppt contains basic informations about crowdfunding and it's types and it's status by SEBI on India till January 2016. This ppt was prepared under the guidance of our professor MR.N.Manicka Mahesh. The ppt was compiled and the informations were sourced and collected by Miss.Rithvicca Manimaran.
Digital marketing is marketing that makes use of electronic devices such as computers, tablets, smartphones, cellphones, digital billboards, and game consoles to engage with consumers and other business partners. Internet Marketing is a major component of digital marketing.
Digital Marketing Strategies for Financial ServicesBackbase
Presentation by Jim Marous and Jay Dillemuth in the Backbase webinar on Digital Marketing Strategies for Financial Services.
The rise in digital technologies is transforming how bank marketers can reach, engage and deliver value to their customers. With a proliferation of media channels, financial marketers must understand these new digital tools and be in a position to implement digital strategies that add value to the marketing mix and integrate with already established marketing and business practices.
This webinar will discuss several digital marketing strategies that are being successfully used by financial organizations to reach digitally savvy audiences. Tools will be presented along with examples of ways to gain a competitive advantage online
This ppt is prepared as part of my participation in the International Conference on Crowdfunding.The ppt contains basic informations about crowdfunding and it's types and it's status by SEBI on India till January 2016. This ppt was prepared under the guidance of our professor MR.N.Manicka Mahesh. The ppt was compiled and the informations were sourced and collected by Miss.Rithvicca Manimaran.
Digital marketing is marketing that makes use of electronic devices such as computers, tablets, smartphones, cellphones, digital billboards, and game consoles to engage with consumers and other business partners. Internet Marketing is a major component of digital marketing.
Digital Marketing Strategies for Financial ServicesBackbase
Presentation by Jim Marous and Jay Dillemuth in the Backbase webinar on Digital Marketing Strategies for Financial Services.
The rise in digital technologies is transforming how bank marketers can reach, engage and deliver value to their customers. With a proliferation of media channels, financial marketers must understand these new digital tools and be in a position to implement digital strategies that add value to the marketing mix and integrate with already established marketing and business practices.
This webinar will discuss several digital marketing strategies that are being successfully used by financial organizations to reach digitally savvy audiences. Tools will be presented along with examples of ways to gain a competitive advantage online
The internet has changed how students and families search for and choose a school. Now more than ever, a strong online brand is crucial to your private school marketing plan – and that includes your web site, social media, advertising and tracking. A savvy online presence not only increases your school's exposure, it gives you more return on investment. This presentation will tell you where to start, what to include, and how to make your online marketing campaign successful. [The Association of Boarding Schools TABS Conference, December 2013, Presented by Agnes Stawicki, Our Kids Media]
These slides that describe the content of the paper: Hinz, Oliver / Skiera, Bernd / Barrot, Christian / Becker, Jan (2011), "An Empirical Comparison of Seeding Strategies for Viral Marketing", Journal of Marketing, 75 (November), 55-71.
Seeding strategies have strong influences on the success of viral marketing campaigns, but previous studies using computer simulations and analytical models have produced conflicting recommendations about the optimal seeding strategy. This study compares four seeding strategies in two complementary small-scale field experiments, as well as in one real-life viral marketing campaign involving more than 200,000 customers of a mobile phone service provider. The empirical results show that the best seeding strategies can be up to eight times more successful than other seeding strategies. Seeding to well-connected people is the most successful approach because these attractive seeding points are more likely to participate in viral marketing campaigns. This finding contradicts a common assumption in other studies. Well-connected people also actively use their greater reach but do not have more influence on their peers than do less well-connected people.
This Marketing Workshop was presented by Blueliner CEO, Arman Rousta on August 24th, 2011. It outlines creating a high ROI Digital Marketing Strategy. Based on the 7 Pillars of Digital Marketing.
For more information on Blueliner and the 7 Pillars of Digital Marketing, visit BluelinerNY.com
A primer for founders on how to raise that first round of venture capital from Harvard Business School professor and Flybridge general partner Jeff Bussgang
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Tailored toward boarding schools, this presentation by the CFO of The CollegeBound Network discusses approaches for marketing to prospective boarding school students and parents. Learn how to leverage lead generation to increase your school's enrollment.
Startany.com. Remote Acceleration Program.
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The Founder’s Guide to Early-Stage Valuation
Presented by Stephen R. Poland, co-founder 1x1 Media.
For many early-stage entrepreneurs assigning a valuation to your startup is one of the more intimidating tasks encountered during the fundraising quest. Based on the popular Founders’ Pocket Guide: Startup Valuation, this webinar provides a quick reference to all of the key topics around early-stage startup valuation and provides step-by- step examples for several valuation methods.
This webinar helps startup founders learn:
What a startup valuation is and when you need to start worrying about it.
Key terms and definitions associated with valuation, such as pre-money, post-money, and dilution.
How investors view the valuation task and what their expectations are for early-stage companies.
How the valuation fits with your target raise amount and resulting founder equity ownership.
How to do the simple math for calculating valuation percentages.
How to estimate your company valuation using several accepted methods.
Stephen R. Poland
Stephen R. Poland has worked with hundreds of startups and entrepreneurs, mentoring them on startup mechanics, funding plans, pitch decks, financial models, and due diligence documentation for the angel funding process.
Steve brings more than 20 years' experience in startups and entrepreneurship to his career. Leveraging leadership roles with the Walt Disney Company, MacMillan Publishing, and Bertelsmann, Steve co-founded startups in the digital music and on-demand media manufacturing sectors, as well an early days anti-virus product.
Along with being co-founder of 1x1 Media, Steve works as a venture growth advisor in Western North Carolina.
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In this webinar, Joe DiGiovanni and Kyle Barkins, Co-Founders of Tapp Network shared some insights on the strategic process of creating a website that captures attention and drives meaningful impact.
This presentation is all about social media marketing, seo, google analytics & youtube marketing. for more details visit our website: https://www.easydigiacademy.com/courses/digital-marketing-courses-classes-in-raipur.php
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Crowdfunding and Startups: Why Angels & VC's Should Love Crowdfunding was a presentation given by Manolis Sfinarolakis, the Founder of Reality Crowd TV Media Corporation, at MIT in front of Venture Capitalists, Angel Investors, and Startup Companies.
For Startups: Gives specific examples of why startups should considering using crowdfunding for their business.
For Venture Capitalists / Angels: Gives specific reasons of why venture capitalists / angels should see crowdfunding as a benefit to their investment plans.
Crowdfunding for Women: The Capital Raising EqualizerPatch of Land
Crowdfunding for Women: The Capital Raising Equalizer is a presentation given by Reality Crowd TV Media Corporation to the University of Hartford Entrepreneurial Center for Women on 10/30/14.
The internet has changed how students and families search for and choose a school. Now more than ever, a strong online brand is crucial to your private school marketing plan – and that includes your web site, social media, advertising and tracking. A savvy online presence not only increases your school's exposure, it gives you more return on investment. This presentation will tell you where to start, what to include, and how to make your online marketing campaign successful. [The Association of Boarding Schools TABS Conference, December 2013, Presented by Agnes Stawicki, Our Kids Media]
These slides that describe the content of the paper: Hinz, Oliver / Skiera, Bernd / Barrot, Christian / Becker, Jan (2011), "An Empirical Comparison of Seeding Strategies for Viral Marketing", Journal of Marketing, 75 (November), 55-71.
Seeding strategies have strong influences on the success of viral marketing campaigns, but previous studies using computer simulations and analytical models have produced conflicting recommendations about the optimal seeding strategy. This study compares four seeding strategies in two complementary small-scale field experiments, as well as in one real-life viral marketing campaign involving more than 200,000 customers of a mobile phone service provider. The empirical results show that the best seeding strategies can be up to eight times more successful than other seeding strategies. Seeding to well-connected people is the most successful approach because these attractive seeding points are more likely to participate in viral marketing campaigns. This finding contradicts a common assumption in other studies. Well-connected people also actively use their greater reach but do not have more influence on their peers than do less well-connected people.
This Marketing Workshop was presented by Blueliner CEO, Arman Rousta on August 24th, 2011. It outlines creating a high ROI Digital Marketing Strategy. Based on the 7 Pillars of Digital Marketing.
For more information on Blueliner and the 7 Pillars of Digital Marketing, visit BluelinerNY.com
A primer for founders on how to raise that first round of venture capital from Harvard Business School professor and Flybridge general partner Jeff Bussgang
Early-stage startup fundraising overview including: types of funding, how to decide how much money you need, creating the pitch deck, negotiating valuation, and how to approach investors. Talk I gave at Founder Bootcamp at Moscow State University (innovationlabs.net)
Tailored toward boarding schools, this presentation by the CFO of The CollegeBound Network discusses approaches for marketing to prospective boarding school students and parents. Learn how to leverage lead generation to increase your school's enrollment.
Startany.com. Remote Acceleration Program.
---------------------------------------------------------------
The Founder’s Guide to Early-Stage Valuation
Presented by Stephen R. Poland, co-founder 1x1 Media.
For many early-stage entrepreneurs assigning a valuation to your startup is one of the more intimidating tasks encountered during the fundraising quest. Based on the popular Founders’ Pocket Guide: Startup Valuation, this webinar provides a quick reference to all of the key topics around early-stage startup valuation and provides step-by- step examples for several valuation methods.
This webinar helps startup founders learn:
What a startup valuation is and when you need to start worrying about it.
Key terms and definitions associated with valuation, such as pre-money, post-money, and dilution.
How investors view the valuation task and what their expectations are for early-stage companies.
How the valuation fits with your target raise amount and resulting founder equity ownership.
How to do the simple math for calculating valuation percentages.
How to estimate your company valuation using several accepted methods.
Stephen R. Poland
Stephen R. Poland has worked with hundreds of startups and entrepreneurs, mentoring them on startup mechanics, funding plans, pitch decks, financial models, and due diligence documentation for the angel funding process.
Steve brings more than 20 years' experience in startups and entrepreneurship to his career. Leveraging leadership roles with the Walt Disney Company, MacMillan Publishing, and Bertelsmann, Steve co-founded startups in the digital music and on-demand media manufacturing sectors, as well an early days anti-virus product.
Along with being co-founder of 1x1 Media, Steve works as a venture growth advisor in Western North Carolina.
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdfTechSoup
In this webinar, Joe DiGiovanni and Kyle Barkins, Co-Founders of Tapp Network shared some insights on the strategic process of creating a website that captures attention and drives meaningful impact.
This presentation is all about social media marketing, seo, google analytics & youtube marketing. for more details visit our website: https://www.easydigiacademy.com/courses/digital-marketing-courses-classes-in-raipur.php
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Crowdfunding and Startups: Why Angels & VC's Should Love Crowdfunding was a presentation given by Manolis Sfinarolakis, the Founder of Reality Crowd TV Media Corporation, at MIT in front of Venture Capitalists, Angel Investors, and Startup Companies.
For Startups: Gives specific examples of why startups should considering using crowdfunding for their business.
For Venture Capitalists / Angels: Gives specific reasons of why venture capitalists / angels should see crowdfunding as a benefit to their investment plans.
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Don't launch your Kickstarter or Indiegogo crowdfunding campaign before completing these 10 essential steps.
This crowdfunding campaign launch checklist is also available as LinkedIn pulse post and downloadable PDF: https://www.linkedin.com/pulse/crowdfunding-checklist-dont-launch-before-completing-10-josef-holm
Websites for Crowdfunding: A Beginner's Guide
Businesses, creatives, and nonprofit organizations now frequently use crowdfunding websites to generate money for their endeavors or causes. We will provide you with a thorough overview of crowdfunding websites in this article. In this article, we'll go over everything there is to know about crowdfunding, including its fundamentals, many varieties, advantages, and best practices.
Through the use of crowdfunding, people or organizations can collect contributions from a large number of people in order to fund a project or cause. Crowdfunding makes it possible for anybody to make tiny financial contributions to a project without relying on a small number of investors. Dedicated crowdfunding platforms or websites are often used to carry out crowdsourcing campaigns online.
Varieties of crowdsourcing:
There are various forms of crowdsourcing, such as:
Rewards-based crowdfunding: In return for their donations, supporters get gifts or benefits.
Crowdfunding for equity: Investors get a piece of the business or project back.
Donation-based crowdfunding: Participants make financial contributions without anticipating payment or stock ownership.
Crowdfunding for debt entails investors lending money to borrowers in exchange for interest.
Advantages of crowdsourcing:
Websites that facilitate crowdsourcing are very advantageous for nonprofit organizations, businesses, and artists. Among the advantages of crowdsourcing are:
Access to capital: Fundraising for businesses and organizations is made simpler by crowdfunding, which gives users access to a sizable pool of possible investors. A successful crowdfunding campaign can show that there is a market for a given product or idea, which can be helpful for attracting future investors or customers.
Increased visibility: Fundraising efforts for a project or cause can attract media attention, social media buzz, and word-of-mouth recommendations.
How to Run an Effective Crowdfunding Campaign
A successful crowdfunding campaign needs to be carefully planned and carried out. Here are some pointers for developing an effective crowdsourcing campaign:
1. Decide on a reasonable budget:
Setting a reasonable funding target for your crowdsourcing effort is crucial. Your financial target should be sufficient to pay for the costs of your project, but not too lofty as to be impractical. When choosing your funding target, you should also take the platform's fees into account.
2. Offer Attractive Rewards:
Provide Valuable Rewards Rewards are an important factor in encouraging supporters to donate to a crowdfunding campaign. Offer incentives that are relevant to and appealing to your target audience.
3. Craft a Strong Pitch:
A pitch that clearly and persuasively explains your project or causes and why it merits support should be part of your crowdfunding campaign. Use pictures, videos, and other types of material to engage your audience and communicate your narrative.
Gain a better understanding of what crowdfunding is
Introduce you to the 9 stages of crowdfunding.
Understand the difference between Rewards, equity, and debt based crowdfunding.
Motivate you to use crowdfunding to achieve your organizations goals.
Understand how nonprofits use crowdfunding to their advantage.
you are at the right place to learn more about building a perfect crowdfunding website. With our step-by-step guide, you'll get all the answers you need. Before jumping into the topic, let's understand more about it.
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1. CROWDFUNDING: FINANCING
YOUR SMALL BUSINESS
By Reality CrowdTV Media Corporation
Presenter: Manolis Sfinarolakis, Founder, Reality CrowdTV Media Corporation
2. AGENDA
Introduction to the Seminar Speaker (5 Minutes)
What is Crowdfunding? (5 Minutes)
The 9 Stages of Crowdfunding (5 Minutes)
What’sYour Business? (10 minutes)
Donation & Rewards Crowdfunding (10 Minutes)
Equity & Debt & Royalty Crowdfunding (10 Minutes)
Successful Crowdfunding Examples (15 Minutes)
Interactive Session: Group Discussion (15 Minutes)
Interactive Session: Audience Business Consultation (45 Minutes)
3.
4. INTRODUCTIONTOTHE SEMINAR SPEAKER
Manolis Sfinarolakis, Founder, Reality CrowdTV Media Corp.
Member of Crowdfunding ProfessionalAssociation (CfPA), Crowdfund Intermediary Regulatory
Advocates (CFIRA), and National Crowdfunding Association (NLCFA)
Multiple speeches given on the topic of Crowdfunding in states across the U.S., including
Connecticut, NewYork, Georgia, Denver, Seattle,Texas, Washington D.C., and Florida
Insurance Industry experience withThe Hartford Insurance Group within the Internal Audit
Department. Received SEC Press release on October 23rd onTitle III Equity Crowdfunding.
Big 4 Accounting Firm experience with Deloitte &Touche. Auditing S-1 documentation for
broker/dealer that raised 1.2 billion during IPO.
BS in BusinessAdministration, Concentration in Accounting from University of Connecticut
5. WHAT IS CROWDFUNDING?
“Crowdfunding is converting social capital into actual capital through the
internet.”
6.
7. THE 9 STAGES OF CROWDFUNDING
Successful campaigns take at least 3 months of pre-launch activities before they
launch their project (to go into detail later in the presentation):
Business Planning
Intellectual Property
Social Media
Public Relations
Campaign Strategy
Networking
Team Building
Website Development
Profile &Video
9. DONATION CROWDFUNDING OVERVIEW
Used mainly by charities, medical emergencies, or natural disasters.
Top websites used for donation based crowdfunding:
YouCaring.com
DonorsChoose.org
No rewards offered, straight donation.
Must have a compelling story that inspires action.
Highly dependent on social capital and relationships.
Amplified by PR and Social Media execution ahead of time.
If 501(c)3, tax benefit to the donors.
10. REWARDS CROWDFUNDING OVERVIEW
Contribution in exchange for a reward. Used by many different non-profits,
businesses, artists, film makers, and entrepreneurs. The crowdfunding of choice
for Startup companies. Capital raised without giving up equity / taking on debt!
Top websites used for rewards based crowdfunding:
Kickstarter.com
IndieGoGo.com
Highly dependent on social capital and relationships.
PR is most important, followed by social media.
Video must be top notch to tell a compelling reason why they should invest in the
person’s project, especially if it is a for profit enterprise.
Must reach 30% of funding within the first week of the campaign (90% success).
11. EQUITY CROWDFUNDING OVERVIEW
Investment in exchange for equity. Title II,Title III, andTitle IV of the 2012 JOBS
act.
Title II allows for the general solicitation of Accredited Investors for investment in
small businesses via the internet / crowdfunding websites.
Title III will allow for the general solicitation of Un-Accredited investors for
investment in small businesses via the internet / crowdfunding websites.
Title IV allows for general solicitation of both Accredited and Un-Accredited
investors, however, it is state by state crowdfunding and takes months to close.
Top websites used for equity based crowdfunding:
Angellist.com
Realtymogul.com
12. DEBT CROWDFUNDING OVERVIEW
Investment in exchange for bond. Title II,Title III, andTitle IV of the 2012 JOBS
act.
Title II allows for the general solicitation of Accredited Investors for investment in
small businesses via the internet / crowdfunding websites.
Title III will allow for the general solicitation of Un-Accredited investors for
investment in small businesses via the internet / crowdfunding websites.
Title IV allows for general solicitation of both Accredited and Un-Accredited
investors, however, it is state by state crowdfunding and takes months to close.
Top websites used for debt based crowdfunding:
Patchofland.com
LendingClub.com
CircleUp.com
13. ROYALTY CROWDFUNDING OVERVIEW
Investment in exchange for future revenue (royalties) of the company / individual.
Both secured (collateral) and unsecured (based on trust).
Top websites used for royalty based crowdfunding:
UpStart.com
Empowrr.com
Bolstr.com
Royalty based crowdfunding is not only focused on the business, but rather, the
confidence in the management team running the business. They are investing in
the future prospects of YOU.
14.
15. SUCCESSFUL CROWDFUNDING EXAMPLES
Case Study: The Pebble Watch:
https://www.kickstarter.com/projects/597507018/pebble-e-paper-watch-for-
iphone-and-android
19. STAGE 1: BUSINESS PLANNING
Must have a business plan for your business and must be willing to disclose it if
you are looking to do Equity, Debt, or Royalty based crowdfunding.
Software tool: Funding Roadmap
Login site for demo: Funding Roadmap
This stage really gets you to understand all of the necessary pieces to the puzzle:
What resources are at your disposal?
Who can you ask to help you with your campaign?
How many contacts, both in social media, email, and phone do you have?
Do you know any media outlets, bloggers, newspapers, that would be willing to help?
Is there budget that you have to get the help you need if you can’t find others in your
immediate circle?
Why does my business exist? What is my mission? How can I inspire others to help?
20. STAGE 2: INTELLECTUAL PROPERTY
Protecting your intellectual property is the most important thing you can do.
Intellectual property comes in the form of logo’s, trademarks, copyrights, patents,
legal incorporation, etc.
Intellectual Property attorney’s can be very expensive.
Crowdfunding website that helps with no upfront cost intellectual property, if you
end up going through their crowdfunding website: KarmaKrowd.com
State of Connecticut: Secretary of StateWebsite
If you don’t have the resources, don’t let that stop you: If you don’t tell anyone
about your business or idea…no one will ever know…Action above all wins out!
21. STAGE 3: SOCIAL MEDIA
Social Media 2.0: Converting Social Capital into Actual CapitalThrough the
Internet.
Class focusing on this topic in its entirety is on May 20th, next week! Check out our
meetup group for details here.
Important Considerations:
Use management tools to help you schedule your content (Hootsuite.com,
Bufferapp.com)
You should only link to your site or other sites between 15 – 20% of the time. The focus
should not be on Social Broadcasting, but rather, Social Engagement.
Have conversations with your customers and potential customers about every day
issues. People want to see personality behind a brand. Not a broken record / spammer.
Build relationships and brand ambassadors that eventually will influence other people.
22. STAGE 4: PUBLIC RELATIONS
Message Map & Communications Plan.
Identifying keywords in your industry and searching for bloggers, newspapers,
reporters, news stations, and radio stations who cover these topics.
Strategic Use of Press Releases to get more leverage about your company. Use of
services like MarketWired.com. Instant SEO boost as 200+ other websites
includingYahoo Finance, Market Watch, Reuters, etc. link back to your site.
Have a media kit ready when the time comes to pitch to journalists, reports, etc:
Bio and inspiring personal story
Professional pictures
Statistics of your industry to make the job of the reporter easy to write about you
Your social mission and how your company benefits society
23. STAGE 5: CAMPAIGN STRATEGY
Think of a crowdfunding campaign like a political campaign. You must be active,
visible, and persuasive. What ways can you as a business get the word out?
Tools to get the word out:
Google Hangouts – Connect w/ people via internet video. Create a show to brand your
business
Live Events – host your own within your industry or network to join other events.
Crowdfunding events are always looking for people who are actively crowdfunding to
have as featured guests.
Industry Events – network with others in your industry or become an exhibitor at an
event.
Existing Customers – will you decide to divert some of your revenue from existing
customers into your crowdfunding campaign? That might just bring you the viral
momentum you need to get to the 30% of funding in the first week!
24. STAGE 6: NETWORKING &TEAM BUILDING
Socializing your network: Provide the first token of value (explaining what crowdfunding
is).
Add people to your crowd: You must become a lead generating machine by never leaving
the site of a conversation without receiving their contact information.
Do as much as you can WITHOUT the funds: People are inspired to help you when they
see the hard work and effort you put into your business / cause.
Crowdfunding Campaign job descriptions: Have an outlet established where you can
bring people onto your team to help you:
Social Manager
Community Outreach
Public Relations Manager
Reward your team with your knowledge: Everyone has compensation to offer to
another. If you don’t have a budget, then share your knowledge with your team w/ time.
25. STAGE 7: WEBSITE DEVELOPMENT
Strategy: Ability to be the one stop shop to connect with you and your content
across multiple platforms (join your crowd on social media, newsletters, etc.)
Landing Pages: Used to capture site visitor information (pop ups that ask you to
fill out a contact form for a free piece of content, etc.). This allows you to connect
with them and bring them into your crowd.
Pre-launch: Prepare statement of work for developer to realize that your primary
objective is to capture information and connect through social media.
During-launch: Prepare statement of work for developer to realize that your
primary objective is to drive traffic to your crowdfunding campaign.
Post-launch: Prepare statement of work for developer to realize that your
primary objective is to continue to monetize through social, newsletters, e-
commerce etc.
26. STAGE 8: PROFILE &VIDEO
CrowdfundingCampaign Profile: Must tell a compelling story through a combination ofVideo,Text, and
Rewards. Clearly articulate:
Who &What of yourself, your team, and your business
Where &When of yourself and your business, as well as when donors can expect their rewards.
Why should anyone care? Make sure your video / profile captures your passion for your project.
How Much are you trying to raise and how will the money be used to bring your business forward. Be
completely transparent with costs.
Video Production: MUST have a video and SHOULD be professional. A webcam without any editing may
not be compelling enough to tell the story of your company and your personal journey. Campaigns with a
video much more successful.
Feedback: MUST receive as much feedback about your video, profile, and rewards as you possibly can from
unbiased sources (your mom loves you no matter what ). Additionally, model other successful campaigns.
Length ofVideo: 3 – 4 minutes in length. Must capture attention within the first 10 seconds (attention
spans limited!)
27. STAGE 9: FULFILLMENT
Rewards: Take a full accounting of the cost of fulfilling rewards before you price
the rewards for your contributors.
Free Rewards: Creating information products for lower level rewards is a cost
effective yet valuable reward for your contributors.
Manufacturing: Take into account the cost to manufacture, prototype, and ship
the rewards out to your contributors.
Timing: Give yourself adequate time to fulfill the rewards. If you are running into
delays, keep an active dialogue with all contributors to ease their concerns.
Intellectual Property Concerns: Ensure that you have the rights to offer the
rewards you are offering. Everything you offer must be appropriately protected!
28. INTERACTIVE SESSION: AUDIENCE
BUSINESS CONSULTATION
Recap from each group of lessons and insights learned.
General questions on “how to” crowdfund.
Let’s talk about someone’s business and apply what we learned.
29. RESOURCES
Title II Equity Crowdfunding Final Rules: http://www.sec.gov/rules/final/2013/33-
9415.pdf
Title III Equity Crowdfunding Proposed Rules:
http://www.sec.gov/News/PressRelease/Detail/PressRelease/1370540017677#.Uti
6DBBdV8E
Regulation A Proposed Rules:
http://www.sec.gov/News/PressRelease/Detail/PressRelease/1370540518165#.Uti
6IhBdV8E
Request A Business Card from Manolis for a free consultation.