The document discusses ORCID, a system for providing researchers with unique identifiers. It notes that without identifiers, it is difficult to accurately connect researchers with their work. ORCID aims to address this by assigning each researcher a unique 16-digit number and ID and enabling the import and export of researcher profiles and publication data between different systems. The document outlines how ORCID is being integrated into publishing, funding, and other research workflows to link researcher profiles with their activities.