Social Innovation Generation presents a talk by Ezio Manzini titled "Creative Communities and Sustainable Qualities". The talk discusses how social innovation is changing the world and what design can do to trigger and support it. Manzini argues that another world is emerging through ideas that work to solve social problems through social innovation, collaboration, creativity, re-combining what exists, re-inventing traditions, and citizens involvement. He discusses what designers can contribute through (co)design and questions what is missing and what new qualities are emerging.

1. Social Innovation Generation presents
Creative Communities and
Sustainable Qualities
A presentation by Ezio Manzini
Professor of Industrial Design, Milan Polytechnic
In partnership with
May 7nd, 2012

2. Toronto 7.05.2012
creative communities
and sustainable qualities
how social innovation is changing the world
and what design can do to trigger and support it
Ezio Manzini, INDACO, Politecnico di Milano - DESIS Network

3. “Another world is not only
possible, she is on her way.
On a quiet day, I can hear
her breathing.”
Arundhali Roy
Speech at the World Social
Forum in Brazil in 2003.
designers can help
(if they are able to recongize it)
another world is emerging

4. ideas that work in
solving social problems
social
innovation

5. cohousing, collaborative housing,
couch surfing, circles of care, elderly
mutual-help, micro-nurseries, time
based on diffuse
banks, local currencies, car pooling,
design capabilities
car sharing, food radicalfarmers
local coops,
markets, zero-miles food, community-
changes
supported agriculture, neighbourhood
hundreds
care, street festivals, community
of original
gardens, community-based tourism,
service ideas
social enterprises, co-working, fair
trade organisations, social incubators

6. Community Garden, New York City
the power of doing
together
collaborative housing
collaboration .

7. Parco Sud, Milano
re-combinig
what exists
collaborative housing
creativity .
Photo: Anna Meroni – 2007

8. Farmers market, Hobart
traditions as
building materials
collaborative housing
re-invented traditions .

9. Community-supported agriculture, Bejing
different motivations for
new economic models.
collaborative housing
win-win solutions .

10. Circle of care, Sauthwark
“users” as part
of the solution
collaborative housing
citizens involvement .
Lower
East
Side,
New
York

11. cohousing, collaborative housing,
couch surfing, circles of care, elderly
mutual-help, micro-nurseries, time
banks, local what can car pooling,
currencies,
car sharing, designers farmers
food coops,
markets, zero-miles food, community-
(co)design?
supported agriculture, neighbourhood
care, street festivals, community
gardens, community-based tourism,
social enterprises, co-working, fair
trade organisations, social incubators

12. cohousing, collaborative housing,
couch surfing, circles of care, elderly
mutual-help, micro-nurseries, time
new
banks, local currencies, car pooling,
new
car sharing, food coops, farmers
organization
neweconomic
markets, zero-miles food, community-
models
what is missing?
political
supported agriculture, neighbourhood
models
care, streetactions community
festivals,
gardens, community-based tourism,
social enterprises, co-working, fair
trade organisations, social incubators

13. quality
are new perceived
qualities emerging?

14. people choose
innovative solutions
because they like them
they search for new qualities
they generate new qualities

15. the quality of
mutual trust
relationships

16. WASHING
ACTIVE
RESTAURANT
SHOPPING
LIST
PRODUCT MICRO-
E-STOP
SHARING NURSERIES
the quality of
the “well done”
work

17. the quality of
human scale
scale

18. the quality of
the local-connected
places

19. the quality of
slowness
time

20. the quality of
human experience
complexity

21. quality power

22. quality war
the war of time, places,
works and relationships
the war between
two civilizations

23. quality
to be consumed
quality
to be produced

24. quality power
the food example

25. foodfast-global
foodslow-local

26. Carlo Petrini / Slow Food
The Slow Food Manifesto
Bra, 1989
“everyone has a
fundamental right
to pleasure”
a quality-driven revolution
a great case of social innovation

27. vision action
“everyone has a fundamental food awareness on the
right to pleasure … demand side (through
consumer-producer, the
Convivia)
… and, consequently the markets for high quality
responsibility to protect the products, on the supply side
heritage of food, tradition and (through local farmers, the
culture that makes this pleasure Presidia)
possible”

28. vision action
“We consider ourselves co- new food networks
producers, not consumers,
because by being informed community supported
about how our food is produced agriculture
and actively supporting those
who produce it, we become a community-based planning
part of and a partner in the (es. the Nutrire Milano Project)
production”
from vision to action, and vice versa
a great case of strategic design

29. beauty?
beauty will save
the world

30. Fyodor Dostoyevswky
“The idiot”, 1868
beauty will save
the world

31. thank you!
desis-network.org