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Cost, Reach and Engagement #jiscwf #n2 Cost, Reach and Engagement CREATE, Reach and Engage Martin Hawksey or @mhawksey e-Learning Advisor (Higher Education)  http://www.rsc-ne-scotland.ac.uk/ RSCs – Stimulating and supporting innovation in learning
Slides are available from http://slidesha.re/esO0Mn Links for this presentation are bundled at http://bit.ly/jiscwf-n2← case sensitive  If you are tweeting the tag is #jiscwf #n2 (also tweeting links as I go via @mhawksey) Cost, Reach and Engagement #jiscwf #n2
History of web search: In the beginning … Cost, Reach and Engagement #jiscwf #n2 First Web Server from Wikimedia Commons
History of web search: In the beginning … Cost, Reach and Engagement #jiscwf #n2 Archie By DavidDMuir
Cost, Reach and Engagement #jiscwf #n2
Recommendation Cost, Reach and Engagement #jiscwf #n2
Cost, Reach and Engagement #jiscwf #n2
Cost, Reach and Engagement #jiscwf #n2
Cost, Reach and Engagement #jiscwf #n2
Cost, Reach and Engagement #jiscwf #n2
Cost, Reach and Engagement #jiscwf #n2 $2.34
Cost, Reach and Engagement #jiscwf #n2 $2.34
Cost, Reach and Engagement #jiscwf #n2 $2.34 $0.90
Cost, Reach and Engagement #jiscwf #n2 $2.34 $0.90
Cost, Reach and Engagement #jiscwf #n2 $0.43 $2.34 $0.90
Cost, Reach and Engagement #jiscwf #n2 $0.43 $2.34 $0.90
Cost, Reach and Engagement #jiscwf #n2 $0.43 $2.34 $0.90 $2.52
Cost, Reach and Engagement #jiscwf #n2 $0.43 $2.34 $0.90 $2.52 Source: http://techcrunch.com/2010/10/14/eventbrite-facebook-share/
How can I recommend courses at your institution? Cost, Reach and Engagement #jiscwf #n2
How can I recommend resources on your course? Cost, Reach and Engagement #jiscwf #n2
Ways to enable recommendation Drop the bit of code you need yourselfe.g. http://developers.facebook.com/docs/reference/plugins/like/ Use a share button service like ShareThisAddToAny Promote a ‘sharing’ browser extension like Shareaholic, Mozilla Labs F1   Cost, Reach and Engagement #jiscwf #n2
Google Social Search Cost, Reach and Engagement #jiscwf #n2
Thank you! Questions? Cost, Reach and Engagement #jiscwf #n2
mhawksey@rsc-ne-scotland.ac.uk @mhawksey RSC MASHehttp://bit.ly/mashe Cost, Reach and Engagement #jiscwf #n2

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Cost, Reach and Engagement

  • 1. Cost, Reach and Engagement #jiscwf #n2 Cost, Reach and Engagement CREATE, Reach and Engage Martin Hawksey or @mhawksey e-Learning Advisor (Higher Education) http://www.rsc-ne-scotland.ac.uk/ RSCs – Stimulating and supporting innovation in learning
  • 2. Slides are available from http://slidesha.re/esO0Mn Links for this presentation are bundled at http://bit.ly/jiscwf-n2← case sensitive If you are tweeting the tag is #jiscwf #n2 (also tweeting links as I go via @mhawksey) Cost, Reach and Engagement #jiscwf #n2
  • 3. History of web search: In the beginning … Cost, Reach and Engagement #jiscwf #n2 First Web Server from Wikimedia Commons
  • 4. History of web search: In the beginning … Cost, Reach and Engagement #jiscwf #n2 Archie By DavidDMuir
  • 5. Cost, Reach and Engagement #jiscwf #n2
  • 6. Recommendation Cost, Reach and Engagement #jiscwf #n2
  • 7. Cost, Reach and Engagement #jiscwf #n2
  • 8. Cost, Reach and Engagement #jiscwf #n2
  • 9. Cost, Reach and Engagement #jiscwf #n2
  • 10. Cost, Reach and Engagement #jiscwf #n2
  • 11. Cost, Reach and Engagement #jiscwf #n2 $2.34
  • 12. Cost, Reach and Engagement #jiscwf #n2 $2.34
  • 13. Cost, Reach and Engagement #jiscwf #n2 $2.34 $0.90
  • 14. Cost, Reach and Engagement #jiscwf #n2 $2.34 $0.90
  • 15. Cost, Reach and Engagement #jiscwf #n2 $0.43 $2.34 $0.90
  • 16. Cost, Reach and Engagement #jiscwf #n2 $0.43 $2.34 $0.90
  • 17. Cost, Reach and Engagement #jiscwf #n2 $0.43 $2.34 $0.90 $2.52
  • 18. Cost, Reach and Engagement #jiscwf #n2 $0.43 $2.34 $0.90 $2.52 Source: http://techcrunch.com/2010/10/14/eventbrite-facebook-share/
  • 19. How can I recommend courses at your institution? Cost, Reach and Engagement #jiscwf #n2
  • 20. How can I recommend resources on your course? Cost, Reach and Engagement #jiscwf #n2
  • 21. Ways to enable recommendation Drop the bit of code you need yourselfe.g. http://developers.facebook.com/docs/reference/plugins/like/ Use a share button service like ShareThisAddToAny Promote a ‘sharing’ browser extension like Shareaholic, Mozilla Labs F1 Cost, Reach and Engagement #jiscwf #n2
  • 22. Google Social Search Cost, Reach and Engagement #jiscwf #n2
  • 23. Thank you! Questions? Cost, Reach and Engagement #jiscwf #n2
  • 24. mhawksey@rsc-ne-scotland.ac.uk @mhawksey RSC MASHehttp://bit.ly/mashe Cost, Reach and Engagement #jiscwf #n2

Editor's Notes

  1. Archie is a tool for indexing FTP archives, allowing people to find specific files. It is considered to be the first Internet search engine.[1] The original implementation was written in 1990 by Alan Emtage, Bill Heelan, and J. Peter Deutsch, then students at McGill University inMontreal.
  2. Google's PageRank method