This document outlines a new opportunity-driven business model for developing strategies in unstable environments. The traditional top-down strategy pyramid model is less effective in new markets and builds only on existing competencies. A better approach is the strategy stretch model, which combines top-down and bottom-up processes to identify internal opportunities and build new competencies for capitalizing on changes in the external environment. This hybrid model allows companies to develop strategies suited for unstable markets.

1. Vision
Mission
Goals
Strategies
Tactics
Action Plans
Old Strategy- based Business Development Model
• Effective in known & stable environment
• Builds on existing competencies
Strategic
Intern
Opportunities
STARTEGY STRETCH
Top-Down + Bottom-up
New Opportunity- driven Business Model Development
• Effective in new & unstable environment
• Builds on new competencies
STARTEGY PYRAMID
Top-Down
Corporate Strategic Logic
Strategy Pyramid(old) vs Strategy Stretch (new)
Challenges
Made by:-
Sachin Chaudhary