This document discusses corporate social responsibility (CSR) and provides examples of strategic CSR initiatives. It begins by stating the goals of helping attendees understand CSR as a business discipline and be able to differentiate good CSR from bad. It then discusses defining CSR and provides several definitions. The document outlines the "four commandments" of good CSR: know thyself, know thy stakeholders, measure thy actions, and celebrate victories and losses. It provides examples of strategic CSR initiatives from companies like Haagen-Dazs, Google, and gun manufacturers. It concludes that CSR should first do no harm and discusses measuring and evaluating CSR programs.