Corporate Innovation 101
Yerevan, Armenia
5 April 2019
Asher Siddiqui
Investor / Advisor / Mentor ! / " / #
AGENDA
1. ABOUT ME
2. CORPORATE INNOVATION 101
3. INNOVATION FRAMEWORK
4. Q&A / DISCUSSION
Asher Siddiqui
Investor / Mentor / VC / Corp Dev Exec / Entrepreneur
• ~20 years of experience
• 4 startups; 3 founded; 2 failures; 1 (small) exit
• 2 Corporate VC’s; 2 Venture Investors; 1 VC
• Invested: $7-8bn (Prior to 500)
Late Stage: led 36+ deals valued at $34bn; closed 9
Early Stage: looked at 100’s; closed 12+
• Ex-Managing Partner (+ Member of the Investment Committee) at
500 Startups (San Francisco, USA)
• Ex-Head of M&A at Etisalat Group responsible for Mergers &
Acquisitions and Corporate Venture Capital (UAE).
• Extensive Board level experience.
• Advisor to Private Equity Firms, VC’s, SWF’s and Startups.
• BA in Business and an MSc in Software Development.
AGENDA
1. ABOUT ME
2. CORPORATE INNOVATION 101
3. INNOVATION FRAMEWORK
4. Q&A / DISCUSSION
Innovation (noun)
“The action or process of innovating.”
Innovate (verb)
“Make changes in something established, especially by introducing new
methods, ideas, or products.”
roots: Latin
“innovare” & “innovatus” = “renew” or “change”
Source: The Oxford Dictionary 2019
Definitions
Corporate Innovation
“The actions or processes of making changes to how a corporation operates
or what it does or who it serves by introducing new methods, ideas, or
products.”
or
“the continuous evolution to adapt and better fulfill corporate mission.”
Note: Proposed definitions for the purposes of setting context and/or facilitating discussion
Definitions
Corporate Innovation
Whatever it is, “Everyone" is Doing it!
The State of Corporate Innovation
“The majority (84.9%) of corporates
surveyed thought that innovation was
important…”
Source: CB Insights State of Innovation Report 2018 (https://www.cbinsights.com/research-state-of-innovation-report)
“41% of corporates surveyed thought
that their businesses were at risk of
disruption…”
…but the majority “…78% of corporates
surveyed were focused on incremental
innovation (driven by customers and
employees)…”
How Corporates Deal with Disruption
“…68% of the top
companies from
Forbes Global 500
are engaging with
startups.”
Source: 500 Startups & INSEAD Report (https://www.insead.edu/news/2016-insead-and-500-startups-report)
$26.2 Billion $50 Million $19 Billion
Technology Companies Continue to be Acquisitive
$7.5 Billion
$3.3 Billion $1 Billion > $1 Billion
Even non-Technology Corporations are Active…
$12.8 Billion
Why is this happening?
Significant Decrease in the Cost of Launching a Technology Startup
Source: https://bothsidesofthetable.com/why-has-seed-investing-declined-and-what-does-this-mean-for-the-future-6a9572357130
OPEN SOURCE
AWS & CLOUD
Source: http://blog.thinque.com.au/futurist-keynote-for-the-hospitality-industry-part-1/2
Startups Move Faster…
… & are Focused (Disruption in Pieces: Banks)
Corporates Must Adapt or Face the Consequences
Source: https://www.slideshare.net/dmc500hats/dinosaurs-unicorns-avoiding-corporate-extinction-by-investing-in-startup-innovation/14-In_2001_Borders_thought_ebooks
What are Corporations doing?
Building…
Source: Kleiner Perkins Internet Trends 2018 Report (presented by Mary Meeker)
Partnering…
CASE STUDY: AT&T ACS + TWILIO (2012)
Investing…
Source: https://www.cbinsights.com/research/report/corporate-venture-capital-trends-2017-h1/
Invest – CVC on the Rise Even in non-Tech & Emerging Markets…
…and/or Acquiring
AGENDA
1. ABOUT ME
2. CORPORATE INNOVATION
3. INNOVATION FRAMEWORK
4. Q&A / DISCUSSION
Before you jump!
…let’s consider how you could pursue
corporation innovation…
A Framework
…to help figure out “the how”
www.newlineventures.com
Inside the
corporation
Jointly explored and
conceived between
internal and external
resources
Outside the
corporation
INNOVATION SOURCE
INTERNAL HYBRID EXTERNAL
Where is the source of innovative concepts?
Source & Credit: Pedram Mokrian (New Line Ventures and The Stanford School of Engineering)
Discovery and conception
of new opportunities
Development of identified
opportunities into viable
businesses
Delivering value at the
corporate level through
scale
INNOVATIONSTAGE
DISCOVERDEVELOPDELIVER
What is the strategic stage of the innovation program and the level of
maturity?
Source & Credit: Pedram Mokrian (New Line Ventures and The Stanford School of Engineering)
INNOVATIONSTAGE
INNOVATION SOURCE
INTERNAL HYBRID EXTERNAL
DISCOVERDEVELOPDELIVER
Alignment between Innovation Programs Using these Factors?
Source & Credit: Pedram Mokrian (New Line Ventures and The Stanford School of Engineering)
INNOVATIONSTAGE
INNOVATION SOURCE
INTERNAL HYBRID EXTERNAL
PRODUCT-LINE
INNOVATION
PARTNERSHIPS M&A (&D)
SKUNKWORKS
VENTURE
STUDIO
EXTERNAL CVC
R&D
ORGANIC
PLATFORMS
HACKATHONS,
ACCELERATORS,
COMPETITIONS
DISCOVERDEVELOPDELIVER
The Innovation Management Matrix
Source & Credit: Pedram Mokrian (New Line Ventures and The Stanford School of Engineering)
Q&A
AGENDA THE ECOSYSTEM
Bootstrap Angels Seed SeriesA GrowthTalent
Stages of Development in the Startup Ecosystem
The Technology Startup Deal Flow Funnel
VC Funding continues to grow…
Source: PwC MoneyTree Report 2018 & CB Insights
The Unicorn Club continues to grow…
Fund LP’s
VC’s
Angel
Investors
Corporates Startups
At first glance it appears to be a set of disparate groups
The Key Stakeholders in the Ecosystem
Appearances can be deceptive…
…but everyone knows everybody
The Key Stakeholders in the Ecosystem
…and each stakeholder plays multiple roles…
Fund LP’s
VC’s
Angel
Investors
Corporates Startups
-B2B startups want access to large corporates
-B2C startups want access to large customer base
-Corporates can ease cross-border market access
The Corporates’ Role Cuts Across the Ecosystem…
Source: Report & Data from https://startupgenome.com/
Market
Policy
Funding
Networks &
Platforms
Corporates run
accelerators PoC programs,
and similar; they sponsor
events to bring the
ecosystem together
services institutions can help
startups navigate regulation
-Corporates act as VCs
and do M&A
-Increase competition
for the best startups
AGENDA CORPORATE INNOVATION BEST PRACTICES
What are the Best Practices for Engaging with Startups?
1) Build Credibility with Startups
2) De-risk Innovation Efforts (through achievable pilots, POC’s)
3) Set Specific & Achievable Objectives
4) Remove Red Tape, Barriers & Create a Fast-Track Process
5) Engage in a True Partnership
5 Best Practices to Give You an Edge on Startup Innovation
Source: 500 Startups Unlocking Innovation Report (http://go.500.co/unlockinginnovation)
Consider building innovation teams, empowering them…
…and letting them fail (and learn)

Corporate Innovation 101

  • 1.
    Corporate Innovation 101 Yerevan,Armenia 5 April 2019 Asher Siddiqui Investor / Advisor / Mentor ! / " / #
  • 2.
    AGENDA 1. ABOUT ME 2.CORPORATE INNOVATION 101 3. INNOVATION FRAMEWORK 4. Q&A / DISCUSSION
  • 3.
    Asher Siddiqui Investor /Mentor / VC / Corp Dev Exec / Entrepreneur • ~20 years of experience • 4 startups; 3 founded; 2 failures; 1 (small) exit • 2 Corporate VC’s; 2 Venture Investors; 1 VC • Invested: $7-8bn (Prior to 500) Late Stage: led 36+ deals valued at $34bn; closed 9 Early Stage: looked at 100’s; closed 12+ • Ex-Managing Partner (+ Member of the Investment Committee) at 500 Startups (San Francisco, USA) • Ex-Head of M&A at Etisalat Group responsible for Mergers & Acquisitions and Corporate Venture Capital (UAE). • Extensive Board level experience. • Advisor to Private Equity Firms, VC’s, SWF’s and Startups. • BA in Business and an MSc in Software Development.
  • 4.
    AGENDA 1. ABOUT ME 2.CORPORATE INNOVATION 101 3. INNOVATION FRAMEWORK 4. Q&A / DISCUSSION
  • 5.
    Innovation (noun) “The actionor process of innovating.” Innovate (verb) “Make changes in something established, especially by introducing new methods, ideas, or products.” roots: Latin “innovare” & “innovatus” = “renew” or “change” Source: The Oxford Dictionary 2019 Definitions
  • 6.
    Corporate Innovation “The actionsor processes of making changes to how a corporation operates or what it does or who it serves by introducing new methods, ideas, or products.” or “the continuous evolution to adapt and better fulfill corporate mission.” Note: Proposed definitions for the purposes of setting context and/or facilitating discussion Definitions
  • 7.
    Corporate Innovation Whatever itis, “Everyone" is Doing it!
  • 8.
    The State ofCorporate Innovation “The majority (84.9%) of corporates surveyed thought that innovation was important…” Source: CB Insights State of Innovation Report 2018 (https://www.cbinsights.com/research-state-of-innovation-report) “41% of corporates surveyed thought that their businesses were at risk of disruption…” …but the majority “…78% of corporates surveyed were focused on incremental innovation (driven by customers and employees)…”
  • 9.
    How Corporates Dealwith Disruption “…68% of the top companies from Forbes Global 500 are engaging with startups.” Source: 500 Startups & INSEAD Report (https://www.insead.edu/news/2016-insead-and-500-startups-report)
  • 10.
    $26.2 Billion $50Million $19 Billion Technology Companies Continue to be Acquisitive $7.5 Billion
  • 11.
    $3.3 Billion $1Billion > $1 Billion Even non-Technology Corporations are Active… $12.8 Billion
  • 12.
    Why is thishappening?
  • 13.
    Significant Decrease inthe Cost of Launching a Technology Startup Source: https://bothsidesofthetable.com/why-has-seed-investing-declined-and-what-does-this-mean-for-the-future-6a9572357130 OPEN SOURCE AWS & CLOUD
  • 14.
  • 15.
    … & areFocused (Disruption in Pieces: Banks)
  • 16.
    Corporates Must Adaptor Face the Consequences Source: https://www.slideshare.net/dmc500hats/dinosaurs-unicorns-avoiding-corporate-extinction-by-investing-in-startup-innovation/14-In_2001_Borders_thought_ebooks
  • 17.
  • 18.
    Building… Source: Kleiner PerkinsInternet Trends 2018 Report (presented by Mary Meeker)
  • 19.
    Partnering… CASE STUDY: AT&TACS + TWILIO (2012)
  • 20.
  • 21.
    Invest – CVCon the Rise Even in non-Tech & Emerging Markets…
  • 22.
  • 23.
    AGENDA 1. ABOUT ME 2.CORPORATE INNOVATION 3. INNOVATION FRAMEWORK 4. Q&A / DISCUSSION
  • 24.
    Before you jump! …let’sconsider how you could pursue corporation innovation…
  • 25.
    A Framework …to helpfigure out “the how” www.newlineventures.com
  • 26.
    Inside the corporation Jointly exploredand conceived between internal and external resources Outside the corporation INNOVATION SOURCE INTERNAL HYBRID EXTERNAL Where is the source of innovative concepts? Source & Credit: Pedram Mokrian (New Line Ventures and The Stanford School of Engineering)
  • 27.
    Discovery and conception ofnew opportunities Development of identified opportunities into viable businesses Delivering value at the corporate level through scale INNOVATIONSTAGE DISCOVERDEVELOPDELIVER What is the strategic stage of the innovation program and the level of maturity? Source & Credit: Pedram Mokrian (New Line Ventures and The Stanford School of Engineering)
  • 28.
    INNOVATIONSTAGE INNOVATION SOURCE INTERNAL HYBRIDEXTERNAL DISCOVERDEVELOPDELIVER Alignment between Innovation Programs Using these Factors? Source & Credit: Pedram Mokrian (New Line Ventures and The Stanford School of Engineering)
  • 29.
    INNOVATIONSTAGE INNOVATION SOURCE INTERNAL HYBRIDEXTERNAL PRODUCT-LINE INNOVATION PARTNERSHIPS M&A (&D) SKUNKWORKS VENTURE STUDIO EXTERNAL CVC R&D ORGANIC PLATFORMS HACKATHONS, ACCELERATORS, COMPETITIONS DISCOVERDEVELOPDELIVER The Innovation Management Matrix Source & Credit: Pedram Mokrian (New Line Ventures and The Stanford School of Engineering)
  • 30.
  • 31.
  • 32.
    Bootstrap Angels SeedSeriesA GrowthTalent Stages of Development in the Startup Ecosystem The Technology Startup Deal Flow Funnel
  • 33.
    VC Funding continuesto grow… Source: PwC MoneyTree Report 2018 & CB Insights
  • 34.
    The Unicorn Clubcontinues to grow…
  • 35.
    Fund LP’s VC’s Angel Investors Corporates Startups Atfirst glance it appears to be a set of disparate groups The Key Stakeholders in the Ecosystem Appearances can be deceptive…
  • 36.
    …but everyone knowseverybody The Key Stakeholders in the Ecosystem …and each stakeholder plays multiple roles… Fund LP’s VC’s Angel Investors Corporates Startups
  • 37.
    -B2B startups wantaccess to large corporates -B2C startups want access to large customer base -Corporates can ease cross-border market access The Corporates’ Role Cuts Across the Ecosystem… Source: Report & Data from https://startupgenome.com/ Market Policy Funding Networks & Platforms Corporates run accelerators PoC programs, and similar; they sponsor events to bring the ecosystem together services institutions can help startups navigate regulation -Corporates act as VCs and do M&A -Increase competition for the best startups
  • 38.
  • 39.
    What are theBest Practices for Engaging with Startups?
  • 40.
    1) Build Credibilitywith Startups 2) De-risk Innovation Efforts (through achievable pilots, POC’s) 3) Set Specific & Achievable Objectives 4) Remove Red Tape, Barriers & Create a Fast-Track Process 5) Engage in a True Partnership 5 Best Practices to Give You an Edge on Startup Innovation Source: 500 Startups Unlocking Innovation Report (http://go.500.co/unlockinginnovation)
  • 41.
    Consider building innovationteams, empowering them… …and letting them fail (and learn)