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g g
                     Working together to create a
                       healthier nation while
                       building your income.

VERSION:  072010‐1
• Healthy People Grant, Inc. is a privately held
  corporation administering a large national grant.
• We have received a large grant to create
  Community-Based Initiatives (CBIs) in one
  hundred communities in 2010 and to reach 75%
  employer compliance with the criteria to be
  designated as a "healthy workplace".
• The grant:
   – eliminates employers from having any expense to
     implement our outcomes-based programming and
     strategies
   – provides scholarships for health and wellness
     professionals to be involved as a Coach or
     Consultant.
Understanding the big picture
• Physical Functioning
                  Physical        • Bodily Pain
                                       dil    i
                 Component        • General Health
                                  • Bio‐Metrics


   Three                               • Mental Health
Components of             Mental/ 
                         Emotional 
                                       • Vitality
  Wellness              Component      • Social Functioning
                                         Social Functioning




                 Preparedness    • Financial Health
                  Component
                                 • Legal  Protection
• How much is employee risk costing in lost 
  productivity, increased absenteeism, and excess 
  claims cost?
   l i      t?
• If you aren’t measuring it, you can’t manage it!
•state of the art,                   •one on one 
                                                           proprietary tool                     consultation for  all 
               •health fair 
                                                          •employee and                         HRA participants to 
 Wellness       environment            Health Risk         spouse included
                                                                                Health Risk     discuss next steps
 Launch        •health screenings 
               •health screenings      Assessment         •quick—only ten 
                                                                                 Review        •conducted face to 
                conducted on‐site
                                                           minutes to                           face w/ local 
                                                           complete                             Health Coach




                                                          •consistent                          •discounts on 
               •one on one                                 promotion of                         wellness products 
                coaching for high 
                coaching for high          Monthly 
                                           Monthly         timely health 
                                                           timely health         Access To 
                                                                                 Access To
                                        Presentations,                                          and services, i.e., 
Intervention    risk individuals ($)                       topics throughout     Additional     cholesterol and 
                                           Flyers & 
               •small group              Newsletters       the year              Resources      glucose testing ($)
                classes($)                                •includes on‐site 
                                                           education
Who does what and how do they get paid for doing it?
Corporate 
                  Corporate
                 Health Coach




                Corporate 
                 Wellness 
                 Wellness
              Implementation


    Risk 
                                 Wellness 
Management 
                                Consultant
 Consultant
• Work with employees and family members to
  achieve a healthier lifestyle
    hi      h l hi lif       l
• Education
   – Helping p
        p g participants understand their health status
                   p
   – Providing new information to assist participants in
     making better lifestyle choices
• Intervention
   – What is intervention?
   – Formal programming: Small Group Wellness Classes,
     One-On-One Health Coaching, and Health Improvement
     Planning
   – Other: What “arrows do you have in your quiver”?
• May teach Corporate Wellness Symposiums
• Small Group Classes
   – Typically $140 per enrolled participant
   – Thus, $2,800 per 20 person class
   – One employer should generate a minimum of four classes per
     year and large companies many more
• One-On-One Coaching
   – Typically $200 per hour
• Health Improvement Plan Development
   – Typically $100 for 30 minute session
• Other
   – Depends on services, products programs offered
                 services products,
   – Wonderful conversion opportunity
• Teaching Symposiums
   – Average of $2,000 per day plus travel expenses
When                     Purpose                 Duration/Payment*
Month One:  Visit One     Create Health                 30 minutes/$100.00
                          Improvement Plan (HIP)
Month One:  Visit Two     Accountability/Support        15 minutes/$50.00
Month One:  Visit Three   Accountability/Support        15 minutes/$50.00
Month One:  Visit Four    Retake HRA & modify HIP,      15 minutes/$50.00
                          if necessary
Month Two:  Visit One     Accountability/Support        10 minutes/$33.33
Month Two: Visit Two      Retake HRA & modify HIP,      10 minutes/$33.33
                          if necessary
Month Three:  Visit One   Accountability/Support        10 minutes/$33.33
Month Three:  Visit Two   Final wrap up, determine      15 minutes/$50.00
                          self‐directed HIP for next 
                          90 days

* Payments are calculated @ $200 per hour of budgeted time
• Educating employers about benefits of identifying
  and mitigating behavioral and lifestyle risks
   – Through Community-Based Initiatives
   – Public speaking
   – Health insurance broker/agent referrals
• Facilitating implementation of programming
   – Coordinating on-site events
   – R i i aggregate d t and creating a “ f
     Reviewing           t data d         ti    “go forward”
                                                          d”
     plan
   – Facilitating enrollment in fee-based programming
     including advanced bio-metrics
• May teach Corporate Wellness Symposiums
• An average of $ ,
          g      $5,000 p 100 employee
                        per        p y
  employer is a reasonable projection
  – Facilitating Small Group Classes
     • Typically $100 per enrolled participant
  – Administering advanced bio-metrics
     • Typically $40 per participant
  – Optional risk management programming
     • Varies but can reasonably be $100 per participant
• Teaching Symposiums
  – Average of $2,000 per day plus travel
    expenses
• Wellness Consultants are recruiters who bring
                                              g
  the Risk Management Consultants and
  Corporate Health Coaches to the table to work
  with Corporate Wellness Clients
          p
• May teach Corporate Wellness Symposiums
• Wellness Consultants can also “wear other
  hats :
  hats”:
  – as a Risk Management Consultant who develops
    and implements employers participating in the
    Grant
  – as a Corporate Health Coach who works with the
    employees and family members to get healthier
• Commissions
  – Direct commissions for recruiting Coaches
    and Consultants
  – Override commissions for developing a
    team
• Teaching Symposiums
  – Average of $2 000 per day plus travel
               $2,000
    expenses
What is a Community-Based Initiative and why should I participate?
• Identify facilitator for Community‐Based Initiative (CBI)
           • Create Charter, develop logo, and prepare press release
           • Recruit one to three Wellness Consultants to develop local team and help 
                               h        ll        l        d l l l             dh l
Phase  One   promote Symposium


            • Schedule date for Corporate Wellness Symposium & Advisory Board Mtg.
            • Conduct Market Analysis of local health and wellness professionals 
                 d        k       l     f l l h l h d ll              f       l
            • Implement Wellness Resource Survey & promote Symposium
Phase   Two
            • Begin developing Advisory Board

            • Conduct Market Analysis of area employers
            • Hold Symposium and initial Advisory Board Meeting
            • Post identified wellness resources on website
Phase Three
            • Initiate educational & awareness campaign leading up to employer survey


            • Survey employers
            • Advisory Board analyzes market data and creates 1 year & long term plan
            • Share results
Phase  Four
            • Conduct “gap analysis” meetings and match resources to employer needs
              Conduct  gap analysis meetings and match resources to employer needs
Let’s Give It A Try
1. Complete the survey/assessment on
   www.healthypeople2010grant.org to determine
   www healthypeople2010grant org
   if you are a good fit for working with our
   corporate clients.
2.
2 If so, enroll on www.hp2010grant.org b
              ll          h 2010     t     based
                                               d
   upon your desired next step:
     •   Health Coach Program
     •   Risk Management Consultant Program
     •   Wellness Consultant Opportunity
     •   Not sure? Attend a Symposium to figure it out!
3. We’ll i kl
3 W ’ll quickly get you your O i t ti Kit and
                  t          Orientation      d
   assign you a coach/mentor and we’ll create a
   90 day plan so you can hit the ground running
   and generate income within d
     d        t i         ithi days
Filling in any gaps
www.healthypeople2010grant.org -- primary website
www.hp2010grant.org – shopping cart
800-429-4556 – toll free number to corporate offices
madison@healthypeople2010grant.org – VP of Co
 ad so @ ea ypeop e 0 0g a o g              o Community Ou eac
                                                     u y Outreach

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Corp Wellness Opp & Comparisons

  • 1. g g Working together to create a healthier nation while building your income. VERSION:  072010‐1
  • 2. • Healthy People Grant, Inc. is a privately held corporation administering a large national grant. • We have received a large grant to create Community-Based Initiatives (CBIs) in one hundred communities in 2010 and to reach 75% employer compliance with the criteria to be designated as a "healthy workplace". • The grant: – eliminates employers from having any expense to implement our outcomes-based programming and strategies – provides scholarships for health and wellness professionals to be involved as a Coach or Consultant.
  • 4. • Physical Functioning Physical  • Bodily Pain dil i Component • General Health • Bio‐Metrics Three  • Mental Health Components of  Mental/  Emotional  • Vitality Wellness Component • Social Functioning Social Functioning Preparedness  • Financial Health Component • Legal  Protection
  • 5. • How much is employee risk costing in lost  productivity, increased absenteeism, and excess  claims cost? l i t? • If you aren’t measuring it, you can’t manage it!
  • 6. •state of the art,  •one on one  proprietary tool consultation for  all  •health fair  •employee and  HRA participants to  Wellness  environment Health Risk  spouse included Health Risk  discuss next steps Launch •health screenings  •health screenings Assessment •quick—only ten  Review •conducted face to  conducted on‐site minutes to  face w/ local  complete Health Coach •consistent  •discounts on  •one on one  promotion of  wellness products  coaching for high  coaching for high Monthly  Monthly timely health  timely health Access To  Access To Presentations,  and services, i.e.,  Intervention risk individuals ($) topics throughout  Additional  cholesterol and  Flyers &  •small group  Newsletters the year Resources glucose testing ($) classes($) •includes on‐site  education
  • 7. Who does what and how do they get paid for doing it?
  • 8. Corporate  Corporate Health Coach Corporate  Wellness  Wellness Implementation Risk  Wellness  Management  Consultant Consultant
  • 9. • Work with employees and family members to achieve a healthier lifestyle hi h l hi lif l • Education – Helping p p g participants understand their health status p – Providing new information to assist participants in making better lifestyle choices • Intervention – What is intervention? – Formal programming: Small Group Wellness Classes, One-On-One Health Coaching, and Health Improvement Planning – Other: What “arrows do you have in your quiver”? • May teach Corporate Wellness Symposiums
  • 10. • Small Group Classes – Typically $140 per enrolled participant – Thus, $2,800 per 20 person class – One employer should generate a minimum of four classes per year and large companies many more • One-On-One Coaching – Typically $200 per hour • Health Improvement Plan Development – Typically $100 for 30 minute session • Other – Depends on services, products programs offered services products, – Wonderful conversion opportunity • Teaching Symposiums – Average of $2,000 per day plus travel expenses
  • 11. When Purpose Duration/Payment* Month One:  Visit One Create Health 30 minutes/$100.00 Improvement Plan (HIP) Month One:  Visit Two Accountability/Support 15 minutes/$50.00 Month One:  Visit Three Accountability/Support 15 minutes/$50.00 Month One:  Visit Four Retake HRA & modify HIP,  15 minutes/$50.00 if necessary Month Two:  Visit One Accountability/Support 10 minutes/$33.33 Month Two: Visit Two Retake HRA & modify HIP,  10 minutes/$33.33 if necessary Month Three:  Visit One Accountability/Support 10 minutes/$33.33 Month Three:  Visit Two Final wrap up, determine  15 minutes/$50.00 self‐directed HIP for next  90 days * Payments are calculated @ $200 per hour of budgeted time
  • 12. • Educating employers about benefits of identifying and mitigating behavioral and lifestyle risks – Through Community-Based Initiatives – Public speaking – Health insurance broker/agent referrals • Facilitating implementation of programming – Coordinating on-site events – R i i aggregate d t and creating a “ f Reviewing t data d ti “go forward” d” plan – Facilitating enrollment in fee-based programming including advanced bio-metrics • May teach Corporate Wellness Symposiums
  • 13. • An average of $ , g $5,000 p 100 employee per p y employer is a reasonable projection – Facilitating Small Group Classes • Typically $100 per enrolled participant – Administering advanced bio-metrics • Typically $40 per participant – Optional risk management programming • Varies but can reasonably be $100 per participant • Teaching Symposiums – Average of $2,000 per day plus travel expenses
  • 14. • Wellness Consultants are recruiters who bring g the Risk Management Consultants and Corporate Health Coaches to the table to work with Corporate Wellness Clients p • May teach Corporate Wellness Symposiums • Wellness Consultants can also “wear other hats : hats”: – as a Risk Management Consultant who develops and implements employers participating in the Grant – as a Corporate Health Coach who works with the employees and family members to get healthier
  • 15. • Commissions – Direct commissions for recruiting Coaches and Consultants – Override commissions for developing a team • Teaching Symposiums – Average of $2 000 per day plus travel $2,000 expenses
  • 16. What is a Community-Based Initiative and why should I participate?
  • 17. • Identify facilitator for Community‐Based Initiative (CBI) • Create Charter, develop logo, and prepare press release • Recruit one to three Wellness Consultants to develop local team and help  h ll l d l l l dh l Phase  One promote Symposium • Schedule date for Corporate Wellness Symposium & Advisory Board Mtg. • Conduct Market Analysis of local health and wellness professionals  d k l f l l h l h d ll f l • Implement Wellness Resource Survey & promote Symposium Phase   Two • Begin developing Advisory Board • Conduct Market Analysis of area employers • Hold Symposium and initial Advisory Board Meeting • Post identified wellness resources on website Phase Three • Initiate educational & awareness campaign leading up to employer survey • Survey employers • Advisory Board analyzes market data and creates 1 year & long term plan • Share results Phase  Four • Conduct “gap analysis” meetings and match resources to employer needs Conduct  gap analysis meetings and match resources to employer needs
  • 19. 1. Complete the survey/assessment on www.healthypeople2010grant.org to determine www healthypeople2010grant org if you are a good fit for working with our corporate clients. 2. 2 If so, enroll on www.hp2010grant.org b ll h 2010 t based d upon your desired next step: • Health Coach Program • Risk Management Consultant Program • Wellness Consultant Opportunity • Not sure? Attend a Symposium to figure it out! 3. We’ll i kl 3 W ’ll quickly get you your O i t ti Kit and t Orientation d assign you a coach/mentor and we’ll create a 90 day plan so you can hit the ground running and generate income within d d t i ithi days
  • 21. www.healthypeople2010grant.org -- primary website www.hp2010grant.org – shopping cart 800-429-4556 – toll free number to corporate offices madison@healthypeople2010grant.org – VP of Co ad so @ ea ypeop e 0 0g a o g o Community Ou eac u y Outreach