www.coolblue.nl/behindthescenes1211

1. THE UX NERD AND YOU.
How designers and engineers can work together in (semi-) perfect harmony.
By Jeffrey Simons

2. • Jeffrey Simons.
• User Experience Designer at Coolblue.
• Working on the new Vanessa apps.
• Also Scrum Master of a team of six developers.
ME.

3. THE PROBLEM, IDEAS, ACTIONABLE SUGGESTIONS.

4. HOW.

5. THROUGH UNDERSTANDING AND
A SHARED VISION ON VALUE.

7. HOW MANY DESIGNERS.

8. DESIGNERS.
How many of you work together with developers on a daily basis?

9. HOW MANY DEVELOPERS.

10. DEVELOPERS.
How many of you work together with designers on a daily basis?

11. STATEMENT TIME.

12. DEVELOPER STATEMENT.
Designers are difficult to work with.

13. DESIGNER STATEMENT.
Developers are difficult to work with.

14. THROUGH UNDERSTANDING AND
A SHARED VISION ON VALUE.

15. THROUGH UNDERSTANDING.

16. BEER GOGGLES.

18. PROFESSIONAL DISTORTION FIELD.

19. Blind men and the elephant.

20. Our perspective determines our thinking.

21. BUILDING VALUABLE PRODUCTS.

22. THERE ARE MANY TRUTHS.

23. • Fluid Animations
• Custom Controls
• Transitions
• Alternative Input Methods
TRUTHS ON VALUE FOR DESIGNERS.

24. • Little to no Technical Debt
• Scalable Code
• Testable Code
• Continuous Delivery
TRUTHS ON VALUE FOR DEVELOPERS.

25. • Features
• Happy Stakeholders
• Stable Velocity
TRUTHS ON VALUE FOR PRODUCT OWNERS.

26. AND THESE MIGHT VARY INDIVIDUALLY.

27. CONFLICT.

28. HOW DO WE FIX THIS.

29. • Technical Jargon / Abbreviations
• Metaphors
• Workflow
HOW TO FIX THIS.

30. TECHNICAL JARGON / ABBREV.

31. Hearing.

32. Acronyms Seriously Suck.

33. Acronyms Seriously Suck. (A.S.S.)

34. DOMAIN DRIVEN DESIGN:
UBIQUITOUS LANGUAGE.

35. COMMON LANGUAGE.

36. TEAM LEXICON.

37. • Domain specific terms
• Role specific terms
• Transparency in communication
TEAM LEXICON.

38. METAPHORS.

39. EXAMPLE.

40. • Make complex problems relatable for everyone.
• Dev Bonus! Make for great names for classes / methods.
• Design Bonus! Make for great names for components / controls.
METAPHORS.

41. WORKFLOW.

42. PAIR UP.

43. EXTREME PROGRAMMING.

44. Dev 2Dev 1

45. TacticalStrategic

46. TacticalStrategic
Designer Developer

47. TacticalStrategic
Developer Designer

49. THROUGH UNDERSTANDING AND
A SHARED VISION ON VALUE.

50. A SHARED VISION ON VALUE.

51. VALUE.

52. YOUR JOB IS NOT TO WRITE
GREAT QUALITY CODE.
Developers…

53. YOUR JOB IS NOT TO MAKE
SEXY DESIGNS.
Designers…

54. YOUR JOB IS TO SOLVE
BUSINESS PROBLEMS.

55. AGILE MANIFESTO.

56. “Our highest priority is to satisfy the customer
through early and continuous delivery
of valuable software.”

57. USER STORIES.
REFINEMENT.
+

58. CROSS-FUNCTIONAL TEAMS.
Forming, Storming, Norming, Swarming.

59. • Get rid of distortion fields.
• Understand and be aware of the focus of other people.
• Foster a shared vision of adding value.
SUMMARISING.

60. • UX Design, Vanessa, Scrum?
Let’s have a chat!
j.simons@coolblue.nl
@jeffsimons
WANT TO KNOW MORE.