The Content Automation Plan for Make.com and Zapier involves streamlining content creation and distribution processes for maximum efficiency. By integrating Zapier with Make.com's content management system, we automate repetitive tasks such as content scheduling, social media posting, and email marketing. This integration enables seamless data transfer between platforms, reducing manual effort and increasing productivity. We create custom workflows tailored to Make.com's specific needs, optimizing content distribution across various channels and audience segments. Additionally, we implement triggers and actions to automate content updates, ensuring timely and relevant information delivery. By leveraging Zapier's automation capabilities, Make.com can scale content production and distribution efforts while maintaining consistency and quality. This strategic approach not only saves time and resources but also enhances Make.com's ability to engage audiences effectively in the dynamic digital landscape.

1. HERE NEW PLAN
Content Automation

2. Achievement
So far the Achievements Are
01 Explored FeedSpot
02 Explored Feedly
03 Explored Zapier
04 Explored Make.com
05 Created 03 Categories Post
06 Explored Media Attachment

3. Feedspot
 We have purchased FeedSpot premium
monthly account.
 But the format we are getting is not proper in
some cases
 We are not getting desired news – it is
showing news from some particular source
 We are having less control over it.
 Multiple feed aggregation can be done in
Zapier now [we have already implemented it]
We can stop Feedspot service after this month.

4. Feedly
 For some sites like - visitmusiccity.com
 To generate feed from content we can take help from Feedly
 But this is not required for now – For some states if we see that
we are not getting proper feed source we can take help of this
feedly

5. Zapier
Progress So Far:
 1. How can we add image within content? - Tried to add Image block - using
prompt and we were successful to do it.
 2. Is the quality of the image is good? - The quality of image is not up to the mark,
older version is available now through DALL-E 2, DALL-E 3 will be available soon
 3. Are the images Royalty free? - Currently it is providing royalty free images - Ref:
https://www.pcguide.com/apps/is-dall-e-2-copyright-free
https://help.openai.com/en/articles/6425277-can-i-sell-images-i-create-with-dall-e
 4. Can we generate and post multiple images within a single post? - We can
generate multiple images within the paragraph but it actually requires multiple steps
in Zapier - We have to generate each paragraph separately and then we have to add
image separately within the blocks.
 5. Can we place location at the top? - Yes, At the start of the article we are now
placing location details (as per Todd's feedback)
Auto Upload Images Plugin:
 Why do we need this plugin? - The images that are actually coming from Zapier, it
will automatically saved into the media using this plugin. As OpenAI is actually
deleting the randomly generated image links so we have to use this plugin to save
this images into the media section of WP Backend.
Things to explore:
 Can we generate separate post based on 3 Categories - Breaking News, Business,
Event. We have to post 9 news under these 3 categories. Try this with new steps in
Zapier.
 Explore the option to add Video within the content, can we add video within content
like images? - Try this with new zapier block.
 Can we publish content directly? - Try Posting the content directly without storing it
into the Draft.

6. Zapier

7. Make.com
Options Explored in Make.com
Why Make.com is better than zapier?
 Giving more number of execution options than zapier - in trial version
 Has option to post directly in WP site without staying in Draft. (which
eventually be solved in zapier also)
 Better graphics, more modules, better control over the actions.
 In make.com we can add multiple steps at a time instead of using a
linear/sequential steps
Another Approach Tried:
 Post news links from Rss Feed to Google Sheet
 From Google Sheet ChatGPT will get the best link from Google Sheet
 But we failed as beacuse ChatGPT can't access internet links
 ChatGPT has plugins which can access Internent, but its actually not
possible to use it within the API access like make.com/zapier

8. Make.com
Dec 01
Dec 04

9. Make.com
Things We Have Tried in Make.com
 We can only use one feed source in a Single Operation - [RSS] - For
multiple source we have to add multiple RSS source.
 Created a step to integrate with ChatGPT to classify news categories.
 Added filter steps to categorize news.
 Used Scraptio as a parser [Extra subscription fee required] because the
inbuilt parser can't reorganize all the text within the allowed limit of
ChatGPT, causing errors.
 After scraping, we send it to ChatGPT for rewriting the content
[Following exact instructions from Zapier] - Suggested nishan to make
a fixed command to remove source information [right now it is written
by exact source name like - WKRN etc.]
 Next we have Generated news titles using ChatGPT.
 We have Generated Slug URL, which wasn't possible earlier in Zapier
[This is more better]
 Routed the content into 3 paths to post in WordPress.
 Facing issues inserting tags dynamically, as we are not getting all the
new tags in the list which we have created recently for Nashville site.
Next Actions To Explore:
 Implement the Counting Approach. For 9 post per day.
 Implement Media Integration - Images and Videos.
 Implement Multiple RSS feed options.
 Implement the Featured Image.

10. Price Analysis
Price Analysis: Make.com VS Zapier
Zapier:
1. In ZApier: We currently have 14 actions
2. All these 14 Actions consider as a single task
3. Zapier's monthly package rate $69/Month [y] and we can complete 2,000
Task within this package
4. If it is a monthly package then it will charge $103.5 / Month
5. So the task count is - 9 task per day * 31 days = 279 tasks For a single
site.
6. We can cover 7 sites within this $69 Package.
7. So $10 Per month Approximately for a single site.
Make.com:
1. Each action is considered as a single operation
2. 14 Actions will be considered as 14 operation.
3. In the package Make.com will charge $29 / Month and it will give us
10,000 Operations
4. So the Operation Count is - 14 * 9 * 31 = 3,906 for 1 site.
5. We can cover only 2 sites within this price.
6. So, $15 Per month for a single Site.
Zapier Vs Make.com
1. If implemented in Make.com, it will be more beneficial for future
integrations as it offers more custom options to add and explore.
2. Most content creators suggest usingom.

11. Next Action
 Execute full cycle in Make.com to explore whether more features
are available on it or not (than zapier)
 Try to resolve Image uploading issue, as automatic deletion of
image still exist, we need some more research on that for a
better solution
 If we get 3 unique images for 3 categories then we can post
it along with the AI generated media content
 Video related research (to post video within the news content)
 a. Search for RSS feed source which will provide video links
 b. Generate new video to post within the content
 How we can add relevant keyword within the post
 a. Approach 1: Letting ChatGPT decide the best keywords for
the post and use those keywords within the content.
 b. Apporach 2: Add an action to connect with GA to collect
trending Keywords for that category/post and rewrite the
content accordingly.
 How can we add meta tag within the post we have to explore it.

12. Next
Progress
Updates are now on CU and Slack Channel

13. Q&A
Do you have any questions?