Conor J. Dirks has over 10 years of experience in the electronic music industry. He founded rollingTUFF in 2011 to create advertising campaigns on social media platforms to promote electronic music artists and events. As Assistant to the CEO at Liaison Artists from 2012 to 2015, he organized over 100 electronic music tours and events annually, making travel arrangements and ensuring a seamless performance experience. Prior to that, he researched giving patterns as a Foundation Researcher at the Joseph B. Gould Foundation in 2011.