The document discusses social media and its various types. It provides an introduction to social media, noting that it facilitates quick sharing of information over the internet. Some key types of social media discussed include wikis, forums, blogs, and social networking. Wikis allow collaborative editing and discussion. Forums allow online discussions through posts and responses. Social networks help people connect and communicate by posting content. The document outlines advantages of social media for business and some positive and negative societal effects.

1. SOCIAL MEDIA
Group Members:
Aleena-14324
Amna-14314
Aqib-10856
Faiza-14326
Riffat-14203
Sana-12877
Term Presentation Computer
Applications
Course Code: MIS 401
Semester: Fall 2012
Faculty: Syed Farhan Mazhar
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2. INTRODUCTION TO SOCIAL MEDIA
 Social Media is the future of communication
 internet based tools and platforms for sharing of
information
 Makes the transfer of text, photos, audio, video, and
information very quick and easy
 Used among general users to Business world
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3. TYPES OF SOCIAL MEDIA
WIKI’s
FORUM’s
BLOG’s
Social Networking
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4. WIKI’S
 Developed in mid-1990s
 To provide collaborative discussions
 Allows the user to add in or to erase something via a web
browser
 It does not welcome casual visitors
 It works on the phenomenon of “multiple collaborations
 It promotes democratic use of a website
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5. ESSENTIAL’S OF WIKI’S
 Unique Feature  its multiple contributors
 A wiki web page may be authored and edited by a
number of people.
 Not only may an individual contributor edit their own
work, but also edit the work of others.
 Wiki pages are always in the process of being edited.
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6. APPLICATIONS OF WIKI’S
 A wiki can be a great way to plan and manage a project,
from conception to completion.
 In the early 2000s, wikis was increasingly adopted in
enterprise as collaborative software
 Common uses included project communication, intranets,
and documentation, initially for technical users
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7.  Forums
Forum is a place where people from different
areas of the world could meet and share
experiences and exchange words on different
modes of interests
 Internet Forums
1. online places for discussions
2. creating a post, responding on some posts
3. Other Names are Online community or Virtual community
message boards, Discussion groups, Bulletin Boards and
web forums
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8. BASIC RULES FOR JOINING ANY FORUM
 Follow certain online rules- netiquettes
 user id and a password required
 Presence of a moderator
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9. ADVANTAGES & DISADVANTAGES OF FORUMS
 Text-based
 No physical cues
 Information overload
 Threads
 Time lag
 Inefficient
• Flexibility
• Leveling
• Documented
• Encourages reflection
• Relevance
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10. SOCIAL NETWORKS
 Sites where people connect and communicate with
other people by posting comments, information,
images, messages, etc
 Its a network of social interactions and helps to
exploit business
 The Social networks can be small or large.
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11. 7 MAJOR CATEGORIES OF SOCIAL NETWORKING
 1. Social Connections
 2. Multimedia Sharing
 3. Professional
 4. Informational
 5. Educational
 6. Hobbies
 7. Academic
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12. SIGNIFICANT ADVANTAGES OF SOCIAL MEDIA
 In business it creates cost effective strategies
and campaigns
 It has a power to attract people to your website, blog,
articles, etc
 It enables people to meet at a single point global wise
and share their views
 Social media marketing could always be a fun and
creative method of doing business
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13.  Mag-nify our existing social
behav-iors.
 Social media users tend to have
larger social cir-cles and more
close social ties than non-​users
Research
 The research sug-gests that
social media can cat-alyze close,
sup-portive, civi-cally engaged
relationships.
 Negative impacts on Students
 Negative impacts on Common
People
Positives Negatives
EFFECTS OF SOCIAL MEDIA ON SOCIETY
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14. CONCLUSION
1. Social media is very fast growing medium in all over the
world got a huge attention of individuals & businesses.
2. In near future further evolution of how to produce and
consume marketing messages Is expected to be seen
3. People are more focused towards social media & giving less
time to mass media
4. Becoming the best place for customer services
5. Portable devices are also increasing the integration of mass &
social media
6. Have room to grow and rectify along with rectifying negative
impacts to make a it a more useful tool
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