Cold calling involves contacting prospective customers who were not expecting contact to start a sales process, usually over the phone. It can be an effective way to generate business if done properly. Tips for effective cold calling include having an engaging greeting, being motivated and believing in the product, understanding the importance of generating new leads, and avoiding rambling by clearly conveying what you offer to customers.

1. COLD CALL MARKETING
By : Davis V Kadavan

2. Meaning - Cold Calling
Cold Calling is the marketing process of approaching
prospective customers or clients—typically via telephone ,
by email or through making a connection on a social
network — who were not expecting such an interaction. The
word "cold" is used because the person receiving the call is
not expecting a call or has not specifically asked to be
contacted by a sales person. A cold call is usually the start
of a sales process generally known as telemarketing .
Reference :- Wikipedia

3. Cold calling be Great !
• Cold calling can be great . It can even be fun if
you just know how to do it.
•
Cold calling must be as natural as if you are
just talking with your friend.
• Cold calling does not have to sound too
professional so that your customer will not
suspect you of pushing him or her to buy your
products no matter what.
• Great way to earn more money for your
business.

4. Tips for Cold Calling
1. Make an enticing , friendly greetings or opening
statement.
• Put so much weight and attention to your greeting or
opening statement.
• If from the start everything is already messed up ,
chances are you can never even get to the second part of
your cold calling process.

5. Tips for Cold Calling
2. Have a great motivation on yourself .
• You can never entice people to believe in you if you do
not believe on what you are saying in the first place.
• Motivate yourself and believe that the best product in the
world in yours and that people should know about it.

6. Tips for Cold Calling
3. Know the importance of cold calling .
• You should know the importance of cold calling – the
purpose , result expecting
• You should be aware and totally convinced that by cold
calling you can definitely reap more positive results than
what you can have with other marketing strategies.

7. Tips for Cold Calling
4. Do not ever blabber , rattle on ..
• Do not ever blabber , rattle on and talk nineteen to the
dozen like what most telemarketers usually do.
• Have to understand what we deliver to our customers.
• Should convince the client properly what you deliver.

8. Thank You
“Grow a Business Have a Life “