Understanding how to develop leaders is crucial to succession planning and effectively managing growth in your business. Executive Coaching is one of the most powerful development tools available to the CEO and HR strategy leaders. Understanding when to use coaching is important. Learn more from this presentation.

1. EXECUTIVE COACHING
Purpose, Process and Outcomes
Craig S. Juengling
Juengling & Associates, LLC
Copyright Juengling & Associates, LLC 2012 TheE2Coach.com

2. Why Executive Coaching?
• Primary purposes of coaching for executives
include:
1) SKILL BUILDING….focusing on a client’s
current project or task ;
2) PERFORMANCE….focusing on a client’s
effectiveness in a present job;
Juengling & Associates, LLC
Copyright Juengling & Associates, LLC 2012
TheE2Coach.com

3. Why Executive Coaching?
3) DEVELOPMENT…. focusing on a client’s
future job responsibilities or career or both;
and
4) the EXECUTIVE’S AGENDA…. focusing on
the client’s larger issues
*Witherspoon, R. & White, R. (1998) Four Essential Ways that Coaching Can Help Executives.
Juengling & Associates, LLC
Copyright Juengling & Associates, LLC 2012
TheE2Coach.com

4. Regardless of purpose, all
coaching leads to improved
organizational performance
Juengling & Associates, LLC
Copyright Juengling & Associates, LLC 2012
TheE2Coach.com

5. Executive Coaching Model
• CLARIFY
Through assessments and interviews know the client, the company, the
strategic plan and leverage the strengths
• FOCUS
Through collaboration, develop action plans which drive performance to
new levels
• IMPLEMENT
Determine criteria to measure your success
Now, apply the Coaching Client Quadrant
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6. Coaching Client Quadrant
HIGH
Ability to Change and Grow
LOW HIGH
Knowledge and Technical Expertise
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7. Coaching Client Quadrant
HIGH
Educate
Ability to Change and Grow
LOW HIGH
Knowledge and Technical Expertise
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8. Coaching Client Quadrant
• High Ability to Change and Low Knowledge…
focus on EDUCATE
• Seminars, symposiums, continuing
education, mentoring and training….focus on
teaching the Executive more about the
“whats” of the job.
Juengling & Associates, LLC
Copyright Juengling & Associates, LLC 2012
TheE2Coach.com

9. Coaching Client Quadrant
HIGH
Ability to Change and Grow
Remediate
LOW HIGH
Knowledge and Technical Expertise
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10. Coaching Client Quadrant
• Low Ability to Change and Low Knowledge…
focus on REMEDIATE
• Is this the right person on the bus? Should we
invest in this person? The “Peter Principal”
personified?
Juengling & Associates, LLC
Copyright Juengling & Associates, LLC 2012
TheE2Coach.com

11. Coaching Client Quadrant
HIGH
Ability to Change and Grow
Motivate
LOW HIGH
Knowledge and Technical Expertise
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12. Coaching Client Quadrant
• Low Ability to Change and High Knowledge
…focus on MOTIVATE
Use traditional and non-traditional means to
motivate the Executive to see the need to
adapt, grow and change….. Or else?
Juengling & Associates, LLC
Copyright Juengling & Associates, LLC 2012
TheE2Coach.com

13. Coaching Client Quadrant
HIGH
Educate
Ability to Change and Grow
Remediate Motivate
LOW HIGH
Knowledge and Technical Expertise
Copyright Juengling & Associates, LLC 2012

14. Coaching Client Quadrant
HIGH Educate
COACH FOR
Ability to Change and Grow
SUCCESS
Remediate Motivate
LOW HIGH
Knowledge and Technical Expertise
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15. Coaching Client Quadrant
• COACH FOR SUCCESS
• Invest, Invest and Invest …
in coaching for Executives with moderate to
high Ability to Change and moderate to high
Knowledge and Technical Expertise
Juengling & Associates, LLC
Copyright Juengling & Associates, LLC 2012
TheE2Coach.com

16. Top 5 Areas of Improvement
with Coaching
• People Management: 90%*
• Relationships with Other Managers: 79%*
• Goal Setting and Prioritization: 88%*
• Productivity and Engagement: 78%*
• Communications: 68%
• Kombarakaran et al, (2008) Executive Coaching: It works! Survey results of executives who
participated in coaching over extended time periods.
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17. • “I absolutely believe that
people, unless coached, never
reach their maximum
capabilities.” ….Bob
Nardelli, CEO, Home Depot
Juengling & Associates, LLC
Copyright Juengling & Associates, LLC 2012
TheE2Coach.com

18. Insanity is…
So, what will
you do
differently?
QUESTIONS?
Juengling & Associates, LLC
Copyright 2012 Juengling & Associates LLC
TheE2Coach.com

19. Thank You!
Craig S. Juengling, Principal
Craig@TheE2Coach.com
Cell: 301-502-5005
Office: 225-757-1559
Copyright Juengling & Associates, LLC 2012