The document discusses how major companies are using social media for marketing. It provides examples of campaigns by Skittles, Best Buy, Ford, Hyundai, Scion, and BMW. Skittles linked directly to social networks from its website. Best Buy's "Best Buy Connect" humanizes the brand. Ford handed out cars to let drivers post reviews on YouTube and Flickr. Hyundai had a viral guarantee and let customers help with products. BMW created a fake documentary about launching a car to America with a giant ramp.
The power of consumers to control and distribute media content, shape future brands and adapt offerings into their spheres of influence. Consumers are the new face of media companies.
The topic will address online social networks in Asia (Mixi, Xiaonei and Cyworld), mainly on its trends and patterns across southeast Asia, and also discuss various strategies on technology platforms (for building one), growth and monetization.
Unleashing The Tribe: small passionate communitiesEwan McIntosh
25 minutes on the moves in the 'real world' and how they have an impact on learning.
Made at the Tipperary Institute's Education futures event.
May 2008
More on my blog: http://edu.blogs.com
and contact details on my website: http://www.ewanmcintosh.com
The power of consumers to control and distribute media content, shape future brands and adapt offerings into their spheres of influence. Consumers are the new face of media companies.
The topic will address online social networks in Asia (Mixi, Xiaonei and Cyworld), mainly on its trends and patterns across southeast Asia, and also discuss various strategies on technology platforms (for building one), growth and monetization.
Unleashing The Tribe: small passionate communitiesEwan McIntosh
25 minutes on the moves in the 'real world' and how they have an impact on learning.
Made at the Tipperary Institute's Education futures event.
May 2008
More on my blog: http://edu.blogs.com
and contact details on my website: http://www.ewanmcintosh.com
Heartbreakingly funny, moving and vibrantly drawn, Skim is an extraordinary book?a smart and sensitive graphic novel of the highest literary and artistic quality, by and about young women."Skim" is Kimberly Keiko Cameron, a not-slim, would-be Wiccan goth who goes to a private girls' school. When Skim's classmate Katie Matthews is dumped by her boyfriend, who then kills himself, the entire school goes into mourning overdrive. As concerned guidance counselors provide lectures on the "cycle of grief," and the popular clique starts a new club (Girls Celebrate Life!) to bolster school spirit, Skim sinks into an ever-deepening depression.And falling in love only makes things worse...Suicide, depression, love, being gay or not, crushes, cliques, and finding a way to be your own fully human self?are all explored in this brilliant collaboration by cousins Mariko and Jillian Tamaki. An edgy, keenly observed and poignant glimpse into the heartache of being young. .
Facebook "Pages" represents an inexpensive way for organizations and brands to establish a social networking presence. Pages can be used to create brand awareness, generate leads, introduce a product/campaign, improve reputation, collect data/content, keep an ongoing dialogue with customers
Listening length: 14 hoursAn intimate, powerful, and inspiring memoir by the former First Lady of the United States. In a life filled with meaning and accomplishment, Michelle Obama has emerged as one of the most iconic and compelling women of our era. As First Lady of the United States of America?the first African-American to serve in that role?she helped create the most welcoming and inclusive White House in history, while also establishing herself as a powerful advocate for women and girls in the U.S. and around the world, dramatically changing the ways that families pursue healthier and more active lives, and standing with her husband as he led America through some of its most harrowing moments. Along the way, she showed us a few dance moves, crushed Carpool Karaoke, and raised two down-to-earth daughters under an unforgiving media glare. In her memoir, a work of deep reflection and mesmerizing storytelling, Michelle Obama invites readers into her world, chronicling the .
While 2011 still looms large in our collective rearview mirror, we thought it would be interesting to take a hard look back at the ad campaigns, industry developments and technology advances that have made the past 12 months memorable. Join us for an evening of cheers, jeers and, yes, beers as we share our rapid-fire personal picks for what we're calling 2011's Cheers@Meers.
Last year, AOL adopted a new content strategy and has positioned itself as a premier destination for original content. Core to this strategy is having reusable, highly efficient and optimized common code and experiences at scale, which is where jQuery comes in. Check in with Dave Artz to see how jQuery has helped his front-end standards team tackle unique challenges like optimizing 3rd party widget performance, overriding plugin functionality, and managing dependencies and updates across 100+ sites spanning multiple back-end platforms.
Wat moet je wél en wat moet je absoluut niet doen bij Conversie Optimalisatie?
Janco Klijnstra, webanalytics en conversie optimalisatie consultant bij Traffic4u gaf antwoord op die vraag tijdens de Search Marketing Thursday van 25 februari 2010.
Google Analytics update Traffic4u 4-11-2009Traffic4u
Google Analytics update 4 kwam met veel nieuwe mogelijkheden waaronder meer doelen per profiel, engagement goals, mobile tracking, geavanceerde filters en draaitabellen, custom variables, custom reports, het delen van segmenten, analytics intelligence en custom alerts.
Op 4 november 2009 gaven André Scholten en Tim Bakker namens Traffic4u een gratis kennissessie over de nieuwe features van Google Analytics. De sessie werd door zo'n 100 enthousiaste klanten en andere belangstellenden bezocht.
Heartbreakingly funny, moving and vibrantly drawn, Skim is an extraordinary book?a smart and sensitive graphic novel of the highest literary and artistic quality, by and about young women."Skim" is Kimberly Keiko Cameron, a not-slim, would-be Wiccan goth who goes to a private girls' school. When Skim's classmate Katie Matthews is dumped by her boyfriend, who then kills himself, the entire school goes into mourning overdrive. As concerned guidance counselors provide lectures on the "cycle of grief," and the popular clique starts a new club (Girls Celebrate Life!) to bolster school spirit, Skim sinks into an ever-deepening depression.And falling in love only makes things worse...Suicide, depression, love, being gay or not, crushes, cliques, and finding a way to be your own fully human self?are all explored in this brilliant collaboration by cousins Mariko and Jillian Tamaki. An edgy, keenly observed and poignant glimpse into the heartache of being young. .
Facebook "Pages" represents an inexpensive way for organizations and brands to establish a social networking presence. Pages can be used to create brand awareness, generate leads, introduce a product/campaign, improve reputation, collect data/content, keep an ongoing dialogue with customers
Listening length: 14 hoursAn intimate, powerful, and inspiring memoir by the former First Lady of the United States. In a life filled with meaning and accomplishment, Michelle Obama has emerged as one of the most iconic and compelling women of our era. As First Lady of the United States of America?the first African-American to serve in that role?she helped create the most welcoming and inclusive White House in history, while also establishing herself as a powerful advocate for women and girls in the U.S. and around the world, dramatically changing the ways that families pursue healthier and more active lives, and standing with her husband as he led America through some of its most harrowing moments. Along the way, she showed us a few dance moves, crushed Carpool Karaoke, and raised two down-to-earth daughters under an unforgiving media glare. In her memoir, a work of deep reflection and mesmerizing storytelling, Michelle Obama invites readers into her world, chronicling the .
While 2011 still looms large in our collective rearview mirror, we thought it would be interesting to take a hard look back at the ad campaigns, industry developments and technology advances that have made the past 12 months memorable. Join us for an evening of cheers, jeers and, yes, beers as we share our rapid-fire personal picks for what we're calling 2011's Cheers@Meers.
Last year, AOL adopted a new content strategy and has positioned itself as a premier destination for original content. Core to this strategy is having reusable, highly efficient and optimized common code and experiences at scale, which is where jQuery comes in. Check in with Dave Artz to see how jQuery has helped his front-end standards team tackle unique challenges like optimizing 3rd party widget performance, overriding plugin functionality, and managing dependencies and updates across 100+ sites spanning multiple back-end platforms.
Wat moet je wél en wat moet je absoluut niet doen bij Conversie Optimalisatie?
Janco Klijnstra, webanalytics en conversie optimalisatie consultant bij Traffic4u gaf antwoord op die vraag tijdens de Search Marketing Thursday van 25 februari 2010.
Google Analytics update Traffic4u 4-11-2009Traffic4u
Google Analytics update 4 kwam met veel nieuwe mogelijkheden waaronder meer doelen per profiel, engagement goals, mobile tracking, geavanceerde filters en draaitabellen, custom variables, custom reports, het delen van segmenten, analytics intelligence en custom alerts.
Op 4 november 2009 gaven André Scholten en Tim Bakker namens Traffic4u een gratis kennissessie over de nieuwe features van Google Analytics. De sessie werd door zo'n 100 enthousiaste klanten en andere belangstellenden bezocht.
case Direct Wonen - GAAC/WOAC Summit 2009 - Traffic4uTraffic4u
Case Direct Wonen as presented at the 2009 GAAC/WOAC Summit at Google HQ by Janco Klijnstra of Traffic4u.
Website Optimizer & Google Analytics integration ‘Fighting’ cowboys and customers.
diapos de taller de investigacion...estas diapositivas han sido proporcionadas por el docente a cargo...y no son originales . por si alguien reclama derechos de autor
Brief overview of social media, some companies whose initial forays were not a success and a suggested remedy/course of action for those companies who want to suceed.
Workshop session run for Imre LTD on Febuary 16 2009. An introduction to social media, a journey to give understanding of the concept to those curious about what impact social media can have on their business. The journey is to get delegates thinking about the scope of social media but also start dialogues about how a business can absorb social media practices in to the daily routine of the teams having to maintain the on line presences.
http://edu.blogs.com/edublogs/2008/03/social-media-an.html
When you're designing a new piece of kit, a platform for the web or a nifty widget for Bebo, it's vital that you have an audience in mind, an understanding of what might be possible, and the ability to change your plans frequently without sacrificing the integrity of your project. That was the main message at my lecture to the BScs and BEngs at Napier University, Edinburgh, today.
This is a Social Media presentation I gave to coworkers at the Arkansas Educational Television Network (AETN). It was heavily borrowed from a presentation by Marta Kagan.
How to use social media to develop your brand and your business?SWiTCH
The goal of this presentation is to show how social media work and how to tap into it potential without necessarily spending a lot of money to build your brand e-reputation, to engage with your customers and to develop your business. We'd like to show you the best practices to adopt and the mistakes to avoid and the most useful tools to manage your community online.
SocialBuzzUniversity.com - How to win with Social Media TrainingSebastian Rusk
Take an in depth look on what it really means to listen, care and respond to your community while building your social media presence.
http://SocialBuzzUniversity.com
http://SocialBuzzTV.com
Estudio sms masivos-campañas exitosas de marketing de guerrilla TIC SPAIN
Descubre las mejores campañas de marketing con sms masivos. Sus tasas de conversión, sus resultados, ahora puedes aprender a utilizar el envio de sms para tus campañas de marketing de guerrilla
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024Neo4j
Neha Bajwa, Vice President of Product Marketing, Neo4j
Join us as we explore breakthrough innovations enabled by interconnected data and AI. Discover firsthand how organizations use relationships in data to uncover contextual insights and solve our most pressing challenges – from optimizing supply chains, detecting fraud, and improving customer experiences to accelerating drug discoveries.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...SOFTTECHHUB
The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing.
One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.
GridMate - End to end testing is a critical piece to ensure quality and avoid...ThomasParaiso2
End to end testing is a critical piece to ensure quality and avoid regressions. In this session, we share our journey building an E2E testing pipeline for GridMate components (LWC and Aura) using Cypress, JSForce, FakerJS…
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Essentials of Automations: The Art of Triggers and Actions in FMESafe Software
In this second installment of our Essentials of Automations webinar series, we’ll explore the landscape of triggers and actions, guiding you through the nuances of authoring and adapting workspaces for seamless automations. Gain an understanding of the full spectrum of triggers and actions available in FME, empowering you to enhance your workspaces for efficient automation.
We’ll kick things off by showcasing the most commonly used event-based triggers, introducing you to various automation workflows like manual triggers, schedules, directory watchers, and more. Plus, see how these elements play out in real scenarios.
Whether you’re tweaking your current setup or building from the ground up, this session will arm you with the tools and insights needed to transform your FME usage into a powerhouse of productivity. Join us to discover effective strategies that simplify complex processes, enhancing your productivity and transforming your data management practices with FME. Let’s turn complexity into clarity and make your workspaces work wonders!
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
3. ...the world’s default social network
techcrunch.com
November 2008 Facebook drew 200 million unique
worldwide visitors; more than 1 in 5 people who
accessed the Internet that month visited the site (22%).
JFRobinsonConsult.com
4. Home Page
Facebook is at heart, a
voyeuristic experience
HOME pages offers
numerous ways to access
information
Key functionalities include
firends,photos, videos,
group, pages, conversations
and suggested new friends
JFRobinsonConsult.com
5. Friends
FRIENDS page allows
sorting of friends, and
customizable privacy/
access settings
JFRobinsonConsult.com
6. Conversations
CONVERSATIONS
are saved or can be
deleted, it is getting
traction as an email
replacement.
JFRobinsonConsult.com
7. Photographs
PHOTO SHARING is a core
value of Facebook. Facebook
is the largest photo sharing
site in the world.
Photos are sorted by albums,
and access can be customized.
JFRobinsonConsult.com
8. Groups
GROUPS are can be created for
brands, businesses, clubs, schools,
affinity groups, fan sites, and micro-
niche topics and passions
EXAMPLES:
- I burst into spontaneous dance parties in the car
- I hit slow-walking people in the back of the Head
- Fatal mistakes men make during sex
- Kevin Cui is the Worst thing that Ever happened to me
- Slutty Shoes Club
- Why does anybody eat tripe?
- Sweet Sweet Monkey Love
- Oklahoma is beter than Texas
- Don't you just hate girls who are snobby,catty,gossipers?
- My Other Car is a Zamboni
JFRobinsonConsult.com
9. Pages have FANS, the functionality is more
one-way. are saved or can be deleted, it is Pages
getting traction as an email replacement.
10. CASE STUDIES
HOW COMPANIES ARE
MARKETING VIA SOCIAL - SKITTLES
NETWORKS - BEST BUY
- FORD
- HYUNDAI
- SCION (TOYOTA)
- BMW
JFRobinsonConsult.com
11. SKITTLES
A MultiPlatform Social
Media Campaign.
They tossed their flash
website and linked
directly to social
networks where
customers talk about
the product/brand.
JFRobinsonConsult.com
14. BEST BUY
“Best Buy Connect” showcases the
people, behavior and unedited
perspectives/ideas of those who power
Best Buy. It humanizes the brand, increases
accessibility and fuels transparency.
15. FORD
Launching the new sub-compact model,
the Fiesta, Ford is handing a set of keys for
the Fiesta to one hundred web savvy
drivers. Consumers send in videos for the
right to get the cars. The drivers will be
given a Fiesta for six months, along with
auto insurance and gas, during which time
they can post their impressions about the
car to such social media services as
YouTube, Flickr and Twitter.
16. FORD
Webpage ties to and incorporates the
functionality of YouTube and Flickr
17. HYUNDAI
- HYUNDAI ASSURANCE
Viral web and social network coverage of car
payment guarantee, announced on Oscar telecast
- HYUNDAI THINK TANK
1000 customers invited to participate in creation of
new products and marketing efforts
18. SCION
SCION SPEAK - design your own
SCION “CREST” to post on social
networking sites.
Ad-Speak for SCION Speak:
“With Scion, we ensured that we
developed Scion Speak in
collaboration with the Scion
enthusiast audience. In fact, we
used some of the leaders of the
existing online Scion communities
to help us to develop the Scion
design language. We also ensured
that this brand site was designed
for purely social and expressive
purposes and did not feel like a
corporate or money-generating
venture.”
19. BMW
-THE RAMP Fake Documentary
supported by Facebook, YouTube, Blog,
Flicker about a giant ramp in a small
Bavarian village that will launch the
BMW 1 series to America.
“What is Rampenfest? Only the most
amazing event in the history of Bavaria.
To celebrate the launch of the new
BMW 1-Series in America, we have
constructed a gigantish Ramp to launch
a BMW 1-Series into America. Our
ramp stands an impressive 454 meters
— tall enough to launch a 300-
horsepower 1-Series over the Atlantic
and into America!"
20. BMW
-THE RAMP Fake Documentary
supported by Facebook, YouTube, Blog,
Flicker about a giant ramp in a small
Bavarian village that will launch the
BMW 1 series to America.
“What is Rampenfest? Only the most
amazing event in the history of Bavaria.
To celebrate the launch of the new
BMW 1-Series in America, we have
constructed a gigantish Ramp to launch
a BMW 1-Series into America. Our
ramp stands an impressive 454 meters
— tall enough to launch a 300-
horsepower 1-Series over the Atlantic
and into America!"
21. BMW
-THE RAMP Fake Documentary
supported by Facebook, YouTube, Blog,
Flicker about a giant ramp in a small
Bavarian village that will launch the
BMW 1 series to America.
“What is Rampenfest? Only the most
amazing event in the history of Bavaria.
To celebrate the launch of the new
BMW 1-Series in America, we have
constructed a gigantish Ramp to launch
a BMW 1-Series into America. Our
ramp stands an impressive 454 meters
— tall enough to launch a 300-
horsepower 1-Series over the Atlantic
and into America!"
22. BMW
-THE RAMP Fake Documentary
supported by Facebook, YouTube, Blog,
Flicker about a giant ramp in a small
Bavarian village that will launch the
BMW 1 series to America.
“What is Rampenfest? Only the most
amazing event in the history of Bavaria.
To celebrate the launch of the new
BMW 1-Series in America, we have
constructed a gigantish Ramp to launch
a BMW 1-Series into America. Our
ramp stands an impressive 454 meters
— tall enough to launch a 300-
horsepower 1-Series over the Atlantic
and into America!"
23. BMW
-THE RAMP Fake Documentary
supported by Facebook, YouTube, Blog,
Flicker about a giant ramp in a small
Bavarian village that will launch the
BMW 1 series to America.
“What is Rampenfest? Only the most
amazing event in the history of Bavaria.
To celebrate the launch of the new
BMW 1-Series in America, we have
constructed a gigantish Ramp to launch
a BMW 1-Series into America. Our
ramp stands an impressive 454 meters
— tall enough to launch a 300-
horsepower 1-Series over the Atlantic
and into America!"
24. BMW
-THE RAMP Fake Documentary
supported by Facebook, YouTube, Blog,
Flicker about a giant ramp in a small
Bavarian village that will launch the
BMW 1 series to America.
“What is Rampenfest? Only the most
amazing event in the history of Bavaria.
To celebrate the launch of the new
BMW 1-Series in America, we have
constructed a gigantish Ramp to launch
a BMW 1-Series into America. Our
ramp stands an impressive 454 meters
— tall enough to launch a 300-
horsepower 1-Series over the Atlantic
and into America!"
25. a social media “novel”
with embedded
brand marketing
JFRobinsonConsult.com
26. A 23 day narrative
experience, telling a
story in the language of
todays generation:
Email, Text, Facebook,
YouTube, Flicker, Twitter,
etc. Produced by
ZapPictures, LA
27. Eric -
Something’s
weird w bf
Justin. Seen
him? Saw him
talking to
The bulk of STORY Stacy. He
won’t answr
my txts. Frk’d
ADDICT’s story is delivered out! –
Mandy :<
via text and email
Voyeurism is the driving
energy, primed my the
audiences activity level in
Social Media
(Story Addict is currently in public beta)
28. STORY ADDICT
characters are played
by professional actors
for video, audio and
photographic narrative
elements.
29. BRANDS are
embedded into the
story, as the
characters use &
discuss their
products and visit
their stores
30. Text story is ANNOTATED and
ILLUSTRATED via multimedia
and social networking
conversations.
31. “Nicole” gets
her boyfriend
to buy her
expensive
shoes, and
shares it on
multiple
platforms, as
well as in
“private” emails.
35. Characters maintain
Twitter feeds, to allow
interaction with existing
audience and
recruitment of new
audience members.
Tweets are not
NARRATIVE, but
EXPAND on the
character’s personality
and motives.
36. Characters have a full
“life” on social networks.
Interact with the
audience, other
characters
37. Try it FREE at www.StoryAddict.com, or text “ADDICT” to 77982*
* Text sign-up only
available in USA