The document outlines the City of Fort Collins' social media policy. It establishes that the purpose is to define how social media can help accomplish organizational priorities like innovation, customer service, and sustainability. The policy intends to responsibly engage residents while appropriately representing the City. It applies to various social media tools and outlines general conditions, authorization of accounts, and rules of engagement for City social media use.
This document provides tips and guidance for elected officials and employers on using social media. It notes the exponential growth in social media use and how it allows for direct communication. However, it also warns that social media posts can increase the risk of defamation and privacy issues if not used carefully. The document outlines Canadian laws around defamation, privacy, and the responsibilities of municipalities and elected officials when using social media. It stresses having social media policies in place to help navigate these challenges.
This document defines key terms related to social media, dating, and online dating. It provides general definitions of social media, social networks, microblogging, and how they relate to dating. It then describes the top 5 types of online dating services, including general dating sites, niche sites, and social networking sites. Statistics are presented on the popularity and usage of popular social media and dating sites. The document discusses factors related to engaging in online dating versus traditional dating and provides safety tips for using social media and online dating services.
Social networking tools are used by advertisers and marketers, by human resources departments, and of course by job-seekers and employees.
For many companies, the question now is not whether to use social media in its business, but how.
And as with any new aspect of doing business, there are several potential pitfalls that a company must be aware of to avoid running into legal difficulties.
A presentation addressing the legal implications of social media.. These issues include privacy, copyright, trademark, and trade secrets issues for employers, employees and ISPs, as well as the SPAM Act and FTC rules. ALL RIGHTS RESERVED. Contact me at dsaper [at]saperlaw.com if you'd like to use the presentation or if you have any questions.
The Dark Side of Social Media: Legal Issues
Legal Aspects of Abuse and Misuse of Social Media
(Facebook, Twitter, etc.)
Final project of Legal Aspects of Information Systems courses
By mprabuw & Said Altinsik
This document provides tips and guidance for elected officials and employers on using social media. It notes the exponential growth in social media use and how it allows for direct communication. However, it also warns that social media posts can increase the risk of defamation and privacy issues if not used carefully. The document outlines Canadian laws around defamation, privacy, and the responsibilities of municipalities and elected officials when using social media. It stresses having social media policies in place to help navigate these challenges.
This document defines key terms related to social media, dating, and online dating. It provides general definitions of social media, social networks, microblogging, and how they relate to dating. It then describes the top 5 types of online dating services, including general dating sites, niche sites, and social networking sites. Statistics are presented on the popularity and usage of popular social media and dating sites. The document discusses factors related to engaging in online dating versus traditional dating and provides safety tips for using social media and online dating services.
Social networking tools are used by advertisers and marketers, by human resources departments, and of course by job-seekers and employees.
For many companies, the question now is not whether to use social media in its business, but how.
And as with any new aspect of doing business, there are several potential pitfalls that a company must be aware of to avoid running into legal difficulties.
A presentation addressing the legal implications of social media.. These issues include privacy, copyright, trademark, and trade secrets issues for employers, employees and ISPs, as well as the SPAM Act and FTC rules. ALL RIGHTS RESERVED. Contact me at dsaper [at]saperlaw.com if you'd like to use the presentation or if you have any questions.
The Dark Side of Social Media: Legal Issues
Legal Aspects of Abuse and Misuse of Social Media
(Facebook, Twitter, etc.)
Final project of Legal Aspects of Information Systems courses
By mprabuw & Said Altinsik
Online dating allows individuals to contact and communicate with each other over the Internet with the goal of developing personal, romantic, or sexual relationships. It provides an unmoderated matchmaking service through personal computers and cell phones. Some reasons people use online dating include being single, curiosity about meeting new people, and wanting a cheap way to chat and share feelings. However, there are also downsides like being misled by inaccurate online profiles, wasting time, having too many irrelevant choices, and risking rude or unsafe behavior from strangers with low accountability. To stay safe, it's best to use subscription-based dating services, protect your identity, watch for inconsistent information, and only meet dates in public places.
This document discusses current ethical issues in social media. It outlines five ethical sins of social media according to Forbes which are unreported endorsements, improper anonymity, compromising consumer privacy, overly enthusiastic employees, and using social media to get free work. It also discusses ethics around social media use in the workplace and by corporations. Specific cases examined include the fake Twitter hack by MTV/BET and privacy issues with sharing information on Facebook. Throughout, it raises questions about how to balance social media use, anonymity, and privacy with ethical standards and responsibilities.
The document discusses social media and its use by city governments. It defines social media as online tools that enable interaction and two-way communication rather than just passive viewing. It outlines the opportunities and challenges of using social media, including increasing reach and engagement with citizens at low cost, but also requiring staff time and relinquishing some message control. The document advocates using social media where target audiences interact and to meet citizens' needs for information, input, and responsive government. Examples of social media use by cities include blogs, YouTube, Facebook, and Twitter.
Tweet, Friend and Connect: Social Media Trends in the Insurance Industry 2Lisa Trank
- The document discusses trends in social media use in the insurance industry, including growing popularity and usage of tools like Twitter, Facebook, LinkedIn, and YouTube.
- It notes that social media provides opportunities for insurance companies to engage customers, especially younger generations, by sharing industry expertise and responding to customers in real-time.
- However, companies must balance these opportunities while addressing concerns around privacy, compliance, monitoring content, and allocating appropriate resources.
Social Networking Websites and Image PrivacyIOSR Journals
The document discusses privacy issues related to social networking websites. It begins by providing background on social networking sites and how they allow users to construct profiles, connect with other users, and share content. However, it notes that a lack of awareness and proper privacy tools means users' personal data is at risk.
It then proposes several new privacy policies and describes their implementation in a social networking site built with PHP. These include an "Album Privacy Policy" that allows customizing access permissions for specific albums and photos, and an "Image Protection Policy" that prevents other users from copying or downloading protected images without permission. The goal is to provide users more flexible privacy controls over their data.
Presentation by Sara Meaney, co-owner of Comet Branding, a PR+Social Media agency, and Kelly Twigger, owner of ESI Attorneys on the legal implications of social media given at BizTech 2010 in Milwaukee, Wisconsin on April 30, 2010.
The document discusses the history and growth of online dating from Match.com's launch in 1995 to the billions generated annually by the industry today. It notes that niche dating sites have emerged to serve specific demographics and that mobile dating apps have become popular especially with teens and students. While online dating provides opportunities, it also poses safety risks like potential encounters with criminals. The concept of "catfishing" is explained, along with the MTV show it inspired. Overall, the document suggests that online dating has become a mainstream part of modern romance due to the variety of sites and erosion of the stigma once associated with it.
Parsons | MS Strategic Design and Management
Thesis: Pitch Deck for a digital platform that targets independent people who want to disconnect from their circle of friends and family in order to break the routine and discover new people with new interests.
White paper on social media by suraj gopanSuraj Gopan
This document contains personal information about Suraj Gopan and introduces a white paper he has authored on social media in South Asian countries. The white paper examines how social media has grown and impacted these countries. It defines social media, discusses how it has impacted Suraj personally and professionally, analyzes the strata of social media in India and how it has impacted various areas in India including politics, business, and consumerism. Examples are provided of successful social media campaigns in India. In closing, the document aims to add value by sharing Suraj's perspectives on social media.
This research project examines online dating by discussing its history, benefits, dangers, and future prospects. It explores why online dating has become so popular worldwide, noting that it allows easy and convenient communication without geographic barriers. However, dangers include not knowing a person's true identity and the potential for deception. While some safety issues exist, the document suggests online dating will continue growing as websites increase security and personalized features like video chat. Overall, the project provides an overview of online dating to help readers understand this communication technology and form their own opinions about its use.
This document discusses social networks and their impact. It begins by defining social networks as social structures made up of nodes like individuals or organizations connected by relationships. It then provides examples of different types of social networks like Facebook, LinkedIn, and alumni networks. The document outlines key features of social networks like messaging, sharing media, and discusses how they are used for socializing, business opportunities, and matchmaking. It also discusses popular networks like Facebook and Twitter, noting their founding years, user numbers, revenue models, and basic features. The document covers advantages and disadvantages of social networks for individuals and businesses. It concludes that social networks are now a major part of life but have both positive and negative aspects depending on how they are used.
Social networking sites have grown tremendously in popularity among youth. Popular sites include Facebook, Twitter, and Instagram. While SNS allow youth to connect with friends and family, they can also be addictive and reduce real-world interactions. SNS pose privacy and safety risks like identity theft, hacking, and cyberbullying. Parents and educators should teach youth about protecting private information and practicing safe online behavior.
The document discusses top technology trends and their implications for organizations. It covers topics like Web 2.0, social networking, software as a service (SaaS), cloud computing, virtualization, location-based services, netbooks, mobile devices, and unified communications. It emphasizes that social networking is important because it allows people to publicly share their identity and connect in meaningful ways through profiles, friends lists, and comments. The presenter argues that organizations should leverage social networks to find experts, share knowledge, and understand how their members currently create and share information.
When we speak of the digital self, we are referring to the self as it exists in digital realms. This varies depending on the individual, since some of us prefer to live online under a pseudonymous or anonymous persona, apart from our physical selves, and others consider the digital to be a more holistic identity that goes beyond the physical.
International Journal of Humanities and Social Science Invention (IJHSSI) is an international journal intended for professionals and researchers in all fields of Humanities and Social Science. IJHSSI publishes research articles and reviews within the whole field Humanities and Social Science, new teaching methods, assessment, validation and the impact of new technologies and it will continue to provide information on the latest trends and developments in this ever-expanding subject. The publications of papers are selected through double peer reviewed to ensure originality, relevance, and readability. The articles published in our journal can be accessed online.
The document discusses using social media for communication. It begins by noting that some see social media as just technology while others see it as a way to tell stories and have conversations. The rest of the document provides an overview of social media, its growing popularity and usage, and tips for non-profits on developing a social media strategy and using social media effectively for communication and engagement.
Social media allows for sharing of information, ideas, and expressions online through virtual communities and networks. There are various types of social media including relationship networks like Facebook, media sharing networks like Instagram, online review sites, discussion forums, social publishing platforms, bookmarking sites, interest-based networks, and e-commerce platforms integrated into social media. Popular social media sites mentioned are Facebook, Twitter, Google+, Wikipedia, LinkedIn, and Reddit.
Brand Enforcement on Social Networking SitesKlemchuk LLP
This document discusses brand enforcement on social networking sites. It provides an overview of popular social media platforms like Facebook, Twitter, and MySpace and how they can be used for viral advertising through pages and profiles. However, it notes that businesses need to monitor for unauthorized use of their trademarks. The document recommends registering brand names, monitoring sites for issues, taking an active role in social media, considering response strategies, and creating employee social media policies.
Gov 2.0: Implementing a Strategic, Successful Social Media Plan for Governmen...Emily Lenard
This presentation initially given to the 2010 State-EPA Environmental Innovation Symposium focuses on overcoming some of the challenges faced by government agencies getting started on the development and implementation of a social media plan
Online dating allows individuals to contact and communicate with each other over the Internet with the goal of developing personal, romantic, or sexual relationships. It provides an unmoderated matchmaking service through personal computers and cell phones. Some reasons people use online dating include being single, curiosity about meeting new people, and wanting a cheap way to chat and share feelings. However, there are also downsides like being misled by inaccurate online profiles, wasting time, having too many irrelevant choices, and risking rude or unsafe behavior from strangers with low accountability. To stay safe, it's best to use subscription-based dating services, protect your identity, watch for inconsistent information, and only meet dates in public places.
This document discusses current ethical issues in social media. It outlines five ethical sins of social media according to Forbes which are unreported endorsements, improper anonymity, compromising consumer privacy, overly enthusiastic employees, and using social media to get free work. It also discusses ethics around social media use in the workplace and by corporations. Specific cases examined include the fake Twitter hack by MTV/BET and privacy issues with sharing information on Facebook. Throughout, it raises questions about how to balance social media use, anonymity, and privacy with ethical standards and responsibilities.
The document discusses social media and its use by city governments. It defines social media as online tools that enable interaction and two-way communication rather than just passive viewing. It outlines the opportunities and challenges of using social media, including increasing reach and engagement with citizens at low cost, but also requiring staff time and relinquishing some message control. The document advocates using social media where target audiences interact and to meet citizens' needs for information, input, and responsive government. Examples of social media use by cities include blogs, YouTube, Facebook, and Twitter.
Tweet, Friend and Connect: Social Media Trends in the Insurance Industry 2Lisa Trank
- The document discusses trends in social media use in the insurance industry, including growing popularity and usage of tools like Twitter, Facebook, LinkedIn, and YouTube.
- It notes that social media provides opportunities for insurance companies to engage customers, especially younger generations, by sharing industry expertise and responding to customers in real-time.
- However, companies must balance these opportunities while addressing concerns around privacy, compliance, monitoring content, and allocating appropriate resources.
Social Networking Websites and Image PrivacyIOSR Journals
The document discusses privacy issues related to social networking websites. It begins by providing background on social networking sites and how they allow users to construct profiles, connect with other users, and share content. However, it notes that a lack of awareness and proper privacy tools means users' personal data is at risk.
It then proposes several new privacy policies and describes their implementation in a social networking site built with PHP. These include an "Album Privacy Policy" that allows customizing access permissions for specific albums and photos, and an "Image Protection Policy" that prevents other users from copying or downloading protected images without permission. The goal is to provide users more flexible privacy controls over their data.
Presentation by Sara Meaney, co-owner of Comet Branding, a PR+Social Media agency, and Kelly Twigger, owner of ESI Attorneys on the legal implications of social media given at BizTech 2010 in Milwaukee, Wisconsin on April 30, 2010.
The document discusses the history and growth of online dating from Match.com's launch in 1995 to the billions generated annually by the industry today. It notes that niche dating sites have emerged to serve specific demographics and that mobile dating apps have become popular especially with teens and students. While online dating provides opportunities, it also poses safety risks like potential encounters with criminals. The concept of "catfishing" is explained, along with the MTV show it inspired. Overall, the document suggests that online dating has become a mainstream part of modern romance due to the variety of sites and erosion of the stigma once associated with it.
Parsons | MS Strategic Design and Management
Thesis: Pitch Deck for a digital platform that targets independent people who want to disconnect from their circle of friends and family in order to break the routine and discover new people with new interests.
White paper on social media by suraj gopanSuraj Gopan
This document contains personal information about Suraj Gopan and introduces a white paper he has authored on social media in South Asian countries. The white paper examines how social media has grown and impacted these countries. It defines social media, discusses how it has impacted Suraj personally and professionally, analyzes the strata of social media in India and how it has impacted various areas in India including politics, business, and consumerism. Examples are provided of successful social media campaigns in India. In closing, the document aims to add value by sharing Suraj's perspectives on social media.
This research project examines online dating by discussing its history, benefits, dangers, and future prospects. It explores why online dating has become so popular worldwide, noting that it allows easy and convenient communication without geographic barriers. However, dangers include not knowing a person's true identity and the potential for deception. While some safety issues exist, the document suggests online dating will continue growing as websites increase security and personalized features like video chat. Overall, the project provides an overview of online dating to help readers understand this communication technology and form their own opinions about its use.
This document discusses social networks and their impact. It begins by defining social networks as social structures made up of nodes like individuals or organizations connected by relationships. It then provides examples of different types of social networks like Facebook, LinkedIn, and alumni networks. The document outlines key features of social networks like messaging, sharing media, and discusses how they are used for socializing, business opportunities, and matchmaking. It also discusses popular networks like Facebook and Twitter, noting their founding years, user numbers, revenue models, and basic features. The document covers advantages and disadvantages of social networks for individuals and businesses. It concludes that social networks are now a major part of life but have both positive and negative aspects depending on how they are used.
Social networking sites have grown tremendously in popularity among youth. Popular sites include Facebook, Twitter, and Instagram. While SNS allow youth to connect with friends and family, they can also be addictive and reduce real-world interactions. SNS pose privacy and safety risks like identity theft, hacking, and cyberbullying. Parents and educators should teach youth about protecting private information and practicing safe online behavior.
The document discusses top technology trends and their implications for organizations. It covers topics like Web 2.0, social networking, software as a service (SaaS), cloud computing, virtualization, location-based services, netbooks, mobile devices, and unified communications. It emphasizes that social networking is important because it allows people to publicly share their identity and connect in meaningful ways through profiles, friends lists, and comments. The presenter argues that organizations should leverage social networks to find experts, share knowledge, and understand how their members currently create and share information.
When we speak of the digital self, we are referring to the self as it exists in digital realms. This varies depending on the individual, since some of us prefer to live online under a pseudonymous or anonymous persona, apart from our physical selves, and others consider the digital to be a more holistic identity that goes beyond the physical.
International Journal of Humanities and Social Science Invention (IJHSSI) is an international journal intended for professionals and researchers in all fields of Humanities and Social Science. IJHSSI publishes research articles and reviews within the whole field Humanities and Social Science, new teaching methods, assessment, validation and the impact of new technologies and it will continue to provide information on the latest trends and developments in this ever-expanding subject. The publications of papers are selected through double peer reviewed to ensure originality, relevance, and readability. The articles published in our journal can be accessed online.
The document discusses using social media for communication. It begins by noting that some see social media as just technology while others see it as a way to tell stories and have conversations. The rest of the document provides an overview of social media, its growing popularity and usage, and tips for non-profits on developing a social media strategy and using social media effectively for communication and engagement.
Social media allows for sharing of information, ideas, and expressions online through virtual communities and networks. There are various types of social media including relationship networks like Facebook, media sharing networks like Instagram, online review sites, discussion forums, social publishing platforms, bookmarking sites, interest-based networks, and e-commerce platforms integrated into social media. Popular social media sites mentioned are Facebook, Twitter, Google+, Wikipedia, LinkedIn, and Reddit.
Brand Enforcement on Social Networking SitesKlemchuk LLP
This document discusses brand enforcement on social networking sites. It provides an overview of popular social media platforms like Facebook, Twitter, and MySpace and how they can be used for viral advertising through pages and profiles. However, it notes that businesses need to monitor for unauthorized use of their trademarks. The document recommends registering brand names, monitoring sites for issues, taking an active role in social media, considering response strategies, and creating employee social media policies.
Gov 2.0: Implementing a Strategic, Successful Social Media Plan for Governmen...Emily Lenard
This presentation initially given to the 2010 State-EPA Environmental Innovation Symposium focuses on overcoming some of the challenges faced by government agencies getting started on the development and implementation of a social media plan
How social is your law firm?
With billions of people paying attention, social media has become a popular means of communication, information gathering, and networking. New social media networks are emerging rapidly creating spaces where people talk, text, record, and chat on the crucial issues in their lives.
Lawyers can serve a crucial role in social conversations, but have not been quick to adopt a strong presence on social media. The few that have jumped into social media have found themselves welcomed as thought-leaders, tech-savvy attorneys, and go-to resources by many.
Join Clio's Lawyer in Residence, Joshua Lenon, and Mitch Jackson, senior partner at Jackson and Wilson, Inc., as they discuss Mitch’s journey as a successful lawyer learning and using social media. In this free, hour-long webinar, you will learn about:
- why law firms should communicate on social media;
- practices that lawyers should adopt when it comes to social media;
- recommended tools and settings for getting the most out of social media; and
- ethical issues that lawyers should keep in mind for the social age.
This document discusses the growing impact and importance of social media for financial advisors. It notes that social media has fundamentally shifted communications and that consumers now spend over 55 minutes per day on platforms like Facebook, Twitter, and LinkedIn. The document outlines statistics on the growth and size of major social media platforms and notes that social media can help advisors build relationships with clients, gather information, provide value, and get feedback. It discusses how social media can be used for recruiting and references studies finding that social media influences investment decisions and that consumers trust recommendations from social media. The document provides industry resources and regulations related to social media use by financial advisors.
Don’t have a social media policy? So essentially, anyone in the organization can say and do whatever they want? It’s time for some guidelines!
While social media is about free and open conversations online, your organization still needs to have some thoughts to paper on how to manage the online sphere. How do you distinguish between personal and professional personas online? What things are appropriate and what isn’t? What about privacy concerns? Join this session to learn more about what your organization can do to make social media work for you.
Attendees Will Walk Away With:
• Knowledge of the types of social media issues requiring policies
• Templates on writing your own social media policy for your organization
• Tips on implementing the policies effectively
Don’t have a social media policy? So essentially, anyone in the organization can say and do whatever they want? It’s time for some guidelines!
While social media is about free and open conversations online, your organization still needs to have some thoughts to paper on how to manage the online sphere. How do you distinguish between personal and professional personas online? What things are appropriate and what isn’t? What about privacy concerns? Join this session to learn more about what your organization can do to make social media work for you.
Attendees Will Walk Away With:
• Knowledge of the types of social media issues requiring policies
• Templates on writing your own social media policy for your organization
• Tips on implementing the policies effectively
This document provides guidelines for employees using social media. It defines social media as websites that allow sharing information and building communities. The guidelines explain that as representatives of an organization, employees should be professional, responsible, credible, and responsive online. Employees are personally responsible for anything they post and should make clear they are speaking for themselves, not the organization, unless authorized. Failure to comply with the guidelines could result in disciplinary action.
The document discusses various social media platforms and how organizations can utilize them. It provides tips for using Facebook, Twitter, Flickr, YouTube, blogs, and websites effectively. Some key points made are that social media can engage broad audiences at low costs, but privacy concerns should be addressed. Tips include posting regularly, engaging with users, and using images and videos to attract more interest. The effectiveness of social media is demonstrated by how consumer reaction on platforms like Facebook and Twitter influenced decisions by large companies in high-profile cases.
This document presents a sponsorship 2.0 strategy using social media to connect donors and organizations through one-to-one, many-to-one, and many-to-many relationships. It proposes solutions like a community-enabled website for PCs and mobile with communication strategies, mobile apps for real-time field updates, and a strong social media presence to facilitate frictionless sharing and turn donors' causes into "My Cause." The goal is to launch a successful sponsorship program through enhanced accountability and engagement across social networks.
Social Media 101: a beginner's guide for Finance Employeeswebpublishing
This document provides guidelines for Finance employees on appropriate use of social media. It outlines that employees should:
- Maintain high standards of conduct online as required by the APS Code of Conduct.
- Only discuss factual, unclassified matters related to the department without authorization. More sensitive topics require manager approval.
- Separate personal and professional social media profiles.
- Be aware that social media access at work is governed by ICT policies and personal use must be incidental to work duties.
- Take care when sharing information online due to risks of social engineering and oversharing personal details.
Don’t have a social media policy? So essentially, anyone in the organization can say and do whatever they want? It’s time for some guidelines!
While social media is about free and open conversations online, your organization still needs to have some thoughts to paper on how to manage the online sphere. How do you distinguish between personal and professional personas online? What things are appropriate and what isn’t? What about privacy concerns? Join this session to learn more about what your organization can do to make social media work for you.
Attendees Will Walk Away With:
• Knowledge of the types of social media issues requiring policies
• Templates on writing your own social media policy for your organization
• Tips on implementing the policies effectively
The document discusses how information and communication technologies (ICTs) have changed communication and led to new developments. ICTs like the internet, email, video conferencing, and social media have greatly influenced how people communicate and connect with each other across distances. The document also outlines how ICT has benefited different sectors including education, government, business and e-commerce. It discusses concepts like digital citizenship and the growing use of social media.
YouthLink Scotland - Intro to Social MediaAdam Lang
A presentation prepared in 2011 to intoroduce staff members to the (then) current social media landscape in Scotland and the opportunities it represented for the sector. A bit too wordy, but still has some useful info.
What used to be a professionally managed top-down process is now an interactive, community-driven exercise where brand conversations happen independent of the brand owner or manager’s participation, approval or knowledge. How do you design social?
This document is a summary of a webinar on social media marketing presented by André Pichly. The webinar covered the purpose of social media for organizations, common forms of social media like Facebook and Twitter, tips for an effective social media presence, and developing a social media strategy and policy. Attendees participated in discussions and learned how to implement best practices from the webinar within their own organizations.
This document provides an overview of a course on Corporate Communication and Public Relations. It discusses key concepts like the scope and relevance of corporate communication, foundations of corporate communication including corporate identity, image, and reputation. It also covers ethics and laws related to corporate communication such as defamation, invasion of privacy, copyright acts, and professional codes of ethics. The goals of corporate communication are to create and manage corporate identity and brand image through strategic public relations and communication with internal and external stakeholders to build long-term reputation.
Justine Sacco, a PR consultant, tweeted a racially insensitive joke before a flight to South Africa in 2013. The tweet was spotted and spread widely on social media, garnering outrage and leading to Sacco being fired from her job. The document discusses the risks of social media posts, including how they can seriously damage careers and reputations. It provides tips on using social media professionally and maintaining privacy and appropriate conduct online.
Social media etiquette refers to the customs and rules for polite behavior when using social media. Some key etiquettes include having an appropriate profile picture, not oversharing content, thinking before posting, giving credit when sharing others' content, avoiding vulgar language, and thanking people for engaging with your posts. Using social media can help with job searching by making you more visible to recruiters on sites like LinkedIn, allowing you to build your professional network, and engage with potential employers. Diplomatic communication involves sticking to the subject, avoiding judgments, choosing words carefully, listening, and communicating in an open but respectful manner.
This document provides an overview of social media policies for nonprofits. It begins with statistics on social media usage in the US and discusses why a social media policy is important for nonprofits given the time people spend on social media platforms. It recommends getting employees and volunteers involved by training them on available social media tools and platforms. The document outlines key components of an effective social media policy, including separating organizational and individual voices, engagement guidelines, and addressing legal aspects. It provides examples of policies from organizations like the Red Cross, YMCA, Bread for the World, and others that range from brief to extensive in length. The document emphasizes the importance of a social media policy for nonprofits to guide appropriate use of these platforms.
A panel presentation made to the South Africa National Editor's Forum outlining the challenges related to regulating responsible and responsive social media and network practice in South African newsrooms through policy development, education, reflection and practice
Similar to City of Fort Collins Social Media Policy (20)
1. Social Media Policy
Administrative Policy 6.11
Draft 12/30/09
PURPOSE
The City of Fort Collins has established three organizational priorities: innovation, customer service,
and sustainability. The purpose of this policy is to define how social media tools aid in accomplishing
these goals. Further, this policy defines social media, establishes procedures to develop an overall social
media presence, and outlines appropriate implementation of social media tools.
INTENT
The City of Fort Collins aims to responsibly engage residents to learn about needs and concerns,
contribute to relevant conversations, and promote City programs and services. In all City social media
tools, the City will represent itself appropriately and consistently. To that end, Service Areas, Service
Units, Departments, and programs must not create social media accounts themselves but must follow the
provisions of this policy.
SCOPE
This policy applies to any pre-existing or proposed social media tools including but not limited to the
tools below:
• Social Media Web Sites – social media web sites focus on creating and fostering online social
communities. Many sites offer different ways for users to interact such as instant messaging,
blogging and commenting, online forums, status update, sharing of pictures and video, etc.
Examples include Facebook and MySpace.
• Blog – is a web site where a blog author posts information on specific topics. Readers can
respond to the article by posting comments online.
• Microblogging – Microblogging is a form of blogging that allows registered users to post short
updates (140 characters or less). Examples include Twitter and Yammer.
• Discussion Forums – a discussion forum is an online bulleting board that may also be referred
to as a discussion group or board, a message board, or an online forum. On a forum, a registered
user can post a message and receive responses to the message on the site.
• Photo and Video Sharing Web Sites – these sites gives users a method and location to store
their digital images and videos and share them with others.
• Wiki – a wiki is a web site that allows visitors to add, remove, edit and change content with or
without the need for registration depending on the settings. A wiki also allows for posting links
to other web pages.
• Virtual Worlds – virtual worlds are web sites and/or software that allow registered users to
create a presence in a simulated community through the use of graphical identification tool
known as an avatar. They can then use the avatar to interact with others in the online world.
GENERAL CONDITIONS
All use of City social media tools is to be consistently branded in order to communicate a clear
association with the City and must contain a City-standard disclaimer. Branding should include, but is
not limited to, the inclusion of the City logo and, where possible, the City’s official web site colors. The
naming and contact convention used for social media web tools should be City of Fort Collins specific
and must not contain individual employee names. All approved social media tools will be linked with
the City’s official web site, fcgov.com.
2/17/2010
1
2. All use of City social media tools must comply with the applicable laws, regulations, and policies, as
well as proper business etiquette. Social media networks should not be used to disclose sensitive and/or
confidential information without the prior express written approval of the City Manager/City Attorney.
City social media tools may not be used to express personal views or concerns.
City social media tools may not be used to promote recommendations or referral for friends/associates.
City social media use shall comply with the Terms of Service outlined by applicable social media
networks and tools.
Communication through City social media tools shall not be considered Service Area Requests (SARS)
but rather communication between City staff and the public similar to e-mail or a phone call.
AUTHORIZATION OF SOCIAL MEDIA ACCOUNTS
Departments will use City-wide social media tools and shall not create individual accounts or identities
for specific programs, events, or departments unless:
• The social media account pertains to a partnership program where the City is not the lead or
coordinating entity.
• There is a unique business need that requires autonomy.
Any department wishing to create, modify or remove a social media presence must initially submit a
request to the Communications and Public Involvement Office. The Communications and Public
Involvement Office will play an active role in the implementation and regulation of all social media
initiatives regardless of whether or not they are initiated by a different department. Requests should
include:
• Purpose
• Topic
• Timeframe
• Implementation/management plan including frequency of updates, staff assigned as moderators
and content providers, etc.
• Target audience
Further, any department engaging in social media is required to maintain timely and accurate
information on fcgov.com and management of such tools should not interfere with the employee’s
primary job responsibilities.
RULES OF ENGAGEMENT
Upon approval from the Communication and Public Involvement Office, content providers of these tools
should follow these guidelines:
• Be honest – your honesty – or dishonesty – will be quickly noticed in social media. If you have
a vested interest in something you are discussing, be the first to point it out. Clearly identify
your role in the organization.
• Be judicious – make sure your efforts to be transparent don’t violate the City’s confidentiality
and legal guidelines. Ask permission to publish or report on conversations that are meant to be
private or internal. All statements must be true and not misleading. Never comment on anything
related to personnel or legal matters, litigation, or any parties the City is in litigation with. Also,
be smart about protecting yourself and your personal privacy.
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3. • Write what you know – make sure you write and post about your areas of expertise.
• It’s a conversation – talk to your readers like you would talk to real people in professional
situations. In other words, avoid overly pedantic or composed language. Don’t be afraid to
bring in your own personality and say what’s on your mind.
• Add value – communication through social media tools should be thought-provoking,
educational, and help people better understand the topic at hand.
• Take responsibility – you are responsible for what you post. Be mindful that what you publish
will be public for a long time. If you make a mistake, admit it, correct it, and move on.
• Speak in the first person.
• If it gives you pause, pause – if you’re about to publish something that makes you even the
slightest bit uncomfortable, don’t shrug it off and hit send. Take a minute to review these
guidelines and try to figure out what’s bothering you, then fix it.
• Respect your audience – don’t use ethnic slurs, personal insults, obscenity, or engage in any
conduct that would not be acceptable in the City of Fort Collins workplace.
• Don’t get into arguments – social media tools are an outlet to communicate. Don’t let an
opinionated statement pull you into an online argument for all to witness.
STANDARD DISCLAIMER
The City of Fort Collins makes use of social media to engage residents to learn about needs and
concerns, contribute to relevant conversations, and promote City programs and services. Despite efforts
to keep the City-provided information timely and accurate, users should be aware that the information
available through this social media tool may not be timely, accurate, or complete. No communication to
the City of Fort Collins through this social media shall be deemed to constitute legal or official notice
for any purpose. Users are encouraged to consult with appropriate non-City professional advisors for
advice concerning specific matters before making any decision, and the City of Fort Collins disclaims
any responsibility or liability for positions taken by individuals or entities in their individual cases for
any misstatement, misunderstanding and losses, directly or indirectly, on the part of the users.
The City of Fort Collins’ use of external social media tools is provided as a public service. The City of
Fort Collins disclaims liability for ads, videos, promoted content or comments accessible from any
external web page. The responsibility of external content or comments rests with the organizations or
individuals providing them. Any inclusion of external content or comments on external social media
web sites does not imply endorsement by the City of Fort Collins. The City of Fort Collins reserves the
right and may choose to reprint comments/materials placed on the social media web sites to other media,
such as by providing comments/materials to City staff or City Council in private or public settings.
We reserve the right to remove comments/materials from City social media tools when those comments/
materials, in the City’s sole discretion, are:
• Potentially libelous
• Obscene or sexually explicit
• Hateful or mean-spirited
• Personal attacks, insults, profane, name-calling, or threatening
• Plagiarized material or material that potentially violates intellectual property rights
• Private, personal information published without consent
• Commercial promotions or spam
• Off topic or that link to material that is off topic
• Embedded images from external sources
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4. • Violate any law or promote the violation of any law
• Encourage or constitute prohibited discriminatory or harassing conduct
• Made by a person masquerading as someone else
Additionally, the City reserves the right to terminate a person's ability to post comments/materials or
otherwise participate in the City's social media tools when the person has repeatedly posted any of the
above listed inappropriate comments/materials.
RETENTION AND DOCUMENTATION
Please see the City of Fort Collins General Records Retention Schedule for retention guidelines.
EMPLOYEE USE
Please see the City of Fort Collins Personnel Policy for details regarding employee use of social media.
EXCEPTIONS/CHANGES
This policy supersedes all previous policies covering the same or similar topics. Any exception to this
policy may be granted only by the City Manager. This policy may be reviewed and changed at any
time.
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