Souvenir Magazine- DRR Lawi 2008
The theme Rotary Shares has been our guide during the year
2007-08 and as we taxi the runway,the Rotaract District Team
uses this opportunity to SHARE with you a summary of the
successes and achievements from the various clubs in D9200. We started off the year with various ROTS (Rotaract
Officers Training Seminar) sessions in the District. This
was an important capacity enhancement exercise that has
contributed to learning and sharing resources within the
clubs and at inter-clubs level.
Rotaract is the fastest growing program of Rotary
International with over 7,000 clubs…and counting… In
D9200 this is evident in the eagerness of the various
Rotaract Clubs to grow in membership and numbers as
well as the encouraging efforts in growing the Programs
of Rotary.
COMETSA DJs Broadcasters Development Programme (2020 - 2021)Sam Tsima
The fourteen modules development programme for the DJs and Broadcasters at COMETSA Radio. This is a practice based development programme, with each DJ/Broadcaster given the opportunity to organize and host one live show.
The LEKGOTLA Facilitation, Learning & Development Methodology (COMETSA)Sam Tsima
The LEKGOTLA Facilitation, Learning & Development Methodology by COMETSA PMS Lekgotla Networks (Pty) Ltd, www.Cometsa-PMS-Lekgotla.com , is a platform and methodology through which we can facilitate any topic to achieve any set goals. So, it is a means to an end. On its own it is not that much helpful, and yet without it, it would be difficult to deliver results of any theme. Whether you want to develop management & leadership teams, facilitate strategic planning session, build sales & business development teams, deliver team coaching & mentorship programme, facilitate team building session, resolve team conflicts, run diversity management & inclusion workshop, conduct employment equity training for the forums, transfer knowledge, etc, the Lekgotla Methodology is the answer. We have trained a big number of Lekgotla Methodology Facilitators, and we are training more. You can attend our monthly public Lekgotla sessions, or book us for the in-house tailor made session at your company/organization. Contact us at callcentre@Cometsa-GoC.com ; or call us at tel. +27 (0) 11 974 9308; or visit us at www.Cometsa-PMS-Lekgotla.com ; www.Cometsa-GoC.com ; www.SamTsima.com
Souvenir Magazine- DRR Lawi 2008
The theme Rotary Shares has been our guide during the year
2007-08 and as we taxi the runway,the Rotaract District Team
uses this opportunity to SHARE with you a summary of the
successes and achievements from the various clubs in D9200. We started off the year with various ROTS (Rotaract
Officers Training Seminar) sessions in the District. This
was an important capacity enhancement exercise that has
contributed to learning and sharing resources within the
clubs and at inter-clubs level.
Rotaract is the fastest growing program of Rotary
International with over 7,000 clubs…and counting… In
D9200 this is evident in the eagerness of the various
Rotaract Clubs to grow in membership and numbers as
well as the encouraging efforts in growing the Programs
of Rotary.
COMETSA DJs Broadcasters Development Programme (2020 - 2021)Sam Tsima
The fourteen modules development programme for the DJs and Broadcasters at COMETSA Radio. This is a practice based development programme, with each DJ/Broadcaster given the opportunity to organize and host one live show.
The LEKGOTLA Facilitation, Learning & Development Methodology (COMETSA)Sam Tsima
The LEKGOTLA Facilitation, Learning & Development Methodology by COMETSA PMS Lekgotla Networks (Pty) Ltd, www.Cometsa-PMS-Lekgotla.com , is a platform and methodology through which we can facilitate any topic to achieve any set goals. So, it is a means to an end. On its own it is not that much helpful, and yet without it, it would be difficult to deliver results of any theme. Whether you want to develop management & leadership teams, facilitate strategic planning session, build sales & business development teams, deliver team coaching & mentorship programme, facilitate team building session, resolve team conflicts, run diversity management & inclusion workshop, conduct employment equity training for the forums, transfer knowledge, etc, the Lekgotla Methodology is the answer. We have trained a big number of Lekgotla Methodology Facilitators, and we are training more. You can attend our monthly public Lekgotla sessions, or book us for the in-house tailor made session at your company/organization. Contact us at callcentre@Cometsa-GoC.com ; or call us at tel. +27 (0) 11 974 9308; or visit us at www.Cometsa-PMS-Lekgotla.com ; www.Cometsa-GoC.com ; www.SamTsima.com
Change communications doesn’t have to be dull. Inge Maes, Change & Communication Lead at Cargill will tell us how she is successfully managing change through a pro-active and fun communication style that really engages.
Transforming internal communications to award winning status. Richard Donovan, Head of IC at Experian UK&I will share insight into how his award winning team transformed their internal communications and the next steps they have planned in their journey.
The keynote of the day will be delivered by Stephanie Davies CEO of Laughology. Happiness and humour; The secret to engaged, successful teams, will bring attendees through the science and psychology of motivation, emotions, happiness and humour and will highlight how a happy workforce is more open to change.
This is the final quarterly report from 2015 CIPR President, Sarah Pinch, spotlighting progress towards her Presidential pledges:
- Making membership more meaningful to clients and employers
- Standing up for a profession confident in its high standards and able to demonstrate its value
- Building trust in our practice through the Code of Conduct and Continuing Professional Development
- Reaching audiences beyond the industry.
The Chartered Institute of Public Relations (CIPR) has published its 2019 Annual Report, celebrating its success in a year which helps define its purpose “more clearly than ever before”.
The report (below) outlines the work of the Institute through the four key areas as outlined in our five-year strategy; leading practice development, building a resilient community, championing lifelong learning, and advocating public relations.
The UCISA Annual Review highlights the progress we have made as a community in the last year, as we work to achieve the ambitions set out in our Strategic Plan 2022-27 – Building on Success, published in January this year.
We are committed to providing you with learning at a local level, CPD opportunities and careers support. We also contribute insight on, and engagement with, local enterprise partners, communities and labour market.
Through our activities, we actively support the CIPD’s purpose in championing better work and working lives for the benefit of individuals, business, the economy and society and we strive to make better work, and working lives a reality for all at a local level.
Attending our events enables you to add to your CPD and meet with influential speakers, respected academics and representatives from key organisations and establishments across the north-west and beyond, while connecting with like-minded CIPD members, students and non-members.
Special interest groups
A career in HR, L&D or OD incorporates a variety of roles in every type of business and industry. Our special interest groups exist to provide you with a bespoke setting, where you can build the connections you need, learn and share ideas, strengthening your ability to create a positive impact in the workplace. Some of our groups are private either operating within a circle of trust or due to the unique nature of the group’s area of interest. You can email us at any time to request an expression of interest form.
Business HR
Independents, consultants & freelancers in HR, L&D and OD
Employment Law
Recent legislative changes, case law developments, Mock
Employment Tribunals
Flexible Working
Guidance on embedding flexible working in organisations
Learning and Development
Pioneering new ways of learning
Membership Engagement
Routes to membership, upgrading and benefits
Organisational Development
Leadership, group dynamics and work design
Public Policy Panel
Contributing to government consultations, policy-making and people management practice
CIPD Fellows & Senior HR Leaders Group
Debate and discussion on strategic topics
Solo HR Practitioners (private group)
Stand-alone HR professionals
Student & Centres Engagement
Careers advice, research, communication & dissertation skills
Visit our website cipdmanchester.com and join the conversation on social media. You'll find all the links at the foot of each page.
More than 1,800 members joined the Chartered Institute of Public Relations (CIPR) in 2017 and overall member retention grew to 83%, according to figures revealed in the Institute's Integrated Report .
This diversity annual report captures the successes and best practices executed to drive transformational change in attracting, retaining, and engaging employees. The company did not have any type of infrastructure focused on diversity. In 2011, they hired Neddy Perez as their first VP & Chief Diversity Officer to roll out a global strategy. In two years time the initiatives put in place resulted in a positive impact on a global level.
Listening, Learning, Leading
Valerie Mitchell presented a very thought-provoking “Listening, Learning, Leading” session at the APM 2014 National Conference for Women in Project Management. In her role as Head of Games Workforce, Glasgow 2014 Limited, Valerie Mitchell led Glasgow 2014’s Games Workforce Department and was responsible for the team of 15,000 volunteers as well as workforce planning for paid staff, contractors and volunteers, workforce services, recruitment, training and uniforms.
Change communications doesn’t have to be dull. Inge Maes, Change & Communication Lead at Cargill will tell us how she is successfully managing change through a pro-active and fun communication style that really engages.
Transforming internal communications to award winning status. Richard Donovan, Head of IC at Experian UK&I will share insight into how his award winning team transformed their internal communications and the next steps they have planned in their journey.
The keynote of the day will be delivered by Stephanie Davies CEO of Laughology. Happiness and humour; The secret to engaged, successful teams, will bring attendees through the science and psychology of motivation, emotions, happiness and humour and will highlight how a happy workforce is more open to change.
This is the final quarterly report from 2015 CIPR President, Sarah Pinch, spotlighting progress towards her Presidential pledges:
- Making membership more meaningful to clients and employers
- Standing up for a profession confident in its high standards and able to demonstrate its value
- Building trust in our practice through the Code of Conduct and Continuing Professional Development
- Reaching audiences beyond the industry.
The Chartered Institute of Public Relations (CIPR) has published its 2019 Annual Report, celebrating its success in a year which helps define its purpose “more clearly than ever before”.
The report (below) outlines the work of the Institute through the four key areas as outlined in our five-year strategy; leading practice development, building a resilient community, championing lifelong learning, and advocating public relations.
The UCISA Annual Review highlights the progress we have made as a community in the last year, as we work to achieve the ambitions set out in our Strategic Plan 2022-27 – Building on Success, published in January this year.
We are committed to providing you with learning at a local level, CPD opportunities and careers support. We also contribute insight on, and engagement with, local enterprise partners, communities and labour market.
Through our activities, we actively support the CIPD’s purpose in championing better work and working lives for the benefit of individuals, business, the economy and society and we strive to make better work, and working lives a reality for all at a local level.
Attending our events enables you to add to your CPD and meet with influential speakers, respected academics and representatives from key organisations and establishments across the north-west and beyond, while connecting with like-minded CIPD members, students and non-members.
Special interest groups
A career in HR, L&D or OD incorporates a variety of roles in every type of business and industry. Our special interest groups exist to provide you with a bespoke setting, where you can build the connections you need, learn and share ideas, strengthening your ability to create a positive impact in the workplace. Some of our groups are private either operating within a circle of trust or due to the unique nature of the group’s area of interest. You can email us at any time to request an expression of interest form.
Business HR
Independents, consultants & freelancers in HR, L&D and OD
Employment Law
Recent legislative changes, case law developments, Mock
Employment Tribunals
Flexible Working
Guidance on embedding flexible working in organisations
Learning and Development
Pioneering new ways of learning
Membership Engagement
Routes to membership, upgrading and benefits
Organisational Development
Leadership, group dynamics and work design
Public Policy Panel
Contributing to government consultations, policy-making and people management practice
CIPD Fellows & Senior HR Leaders Group
Debate and discussion on strategic topics
Solo HR Practitioners (private group)
Stand-alone HR professionals
Student & Centres Engagement
Careers advice, research, communication & dissertation skills
Visit our website cipdmanchester.com and join the conversation on social media. You'll find all the links at the foot of each page.
More than 1,800 members joined the Chartered Institute of Public Relations (CIPR) in 2017 and overall member retention grew to 83%, according to figures revealed in the Institute's Integrated Report .
This diversity annual report captures the successes and best practices executed to drive transformational change in attracting, retaining, and engaging employees. The company did not have any type of infrastructure focused on diversity. In 2011, they hired Neddy Perez as their first VP & Chief Diversity Officer to roll out a global strategy. In two years time the initiatives put in place resulted in a positive impact on a global level.
Listening, Learning, Leading
Valerie Mitchell presented a very thought-provoking “Listening, Learning, Leading” session at the APM 2014 National Conference for Women in Project Management. In her role as Head of Games Workforce, Glasgow 2014 Limited, Valerie Mitchell led Glasgow 2014’s Games Workforce Department and was responsible for the team of 15,000 volunteers as well as workforce planning for paid staff, contractors and volunteers, workforce services, recruitment, training and uniforms.
A comprehensive review of AI use within the public relations profession.
At time of writing (February 2023), there’s been a burst of new AI-driven tools, services and use cases with the potential to impact virtually every aspect of the public relations profession.
This report is an attempt to assess the likely rapid progress of AI technology over the next year and the longer-term strategic considerations for all public relations practitioners as a result.
Co-authored by Andrew Bruce Smith and Stephen Waddington, with contributions from Professor Anne Gregory, Jean Valin and Scott Brinker.
A report on diversity within the UK PR industry.
This research study aims to:
• Create better understanding of the issues and barriers faced by different socio-economic
groups and understand what prevents underrepresented groups from engaging with public
relations
• Suggest potential and workable solutions for employers
• Propose initiatives to be led by professional bodies and other industry leaders
• Raise the issue of social mobility with individual practitioners
In this report, the Institute of Directors (IoD) has joined forces with the Chartered Institute of Public Relations (CIPR) to look at ways in which organisations can best employ public relations to ride market turbulence and ensure they are fit for the future.
You’ll find the results of our recent survey which showcases how UK directors see and use public relations. You’ll also find a raft of practical ways in which your business can utilise PR and each chapter has five top tips to get you started.
The successful running of any organisation relies on effective and efficient line manager communication. In autumn 2021, CIPR Inside conducted a deep dive into line manager communication to find out:
• Who supports line manager communication and how important it’s considered to be
• What line managers need in order to communicate effectively
• If effective communication is considered an important leadership skill and business enabler, and whether it is supported as such
For over a decade the Chartered Institute of Public Relations
(CIPR) has conducted industry-wide research exploring issues
and challenges facing the public relations profession.
We use this data to report on trends and provide industry leading insights on topics including where practitioners work, what they do, how much they earn, and much more.
This year’s study provides a focus on how the industry is
adapting to life beyond the pandemic and what this has meant to those working in the profession.
Our guide for Members of Parliament who are approached by lobbyists. This leaflet sets out the standards of acceptable behaviour for professional lobbyists, what you should expect from them if they approach you, and what action you can take if you have concerns.
This report from the CIM and CIPR explores the experiences
of their chartered members by looking at the impact of
becoming chartered and committing to continuing
professional development (CPD) has had on their careers
and on their confidence. At a time of economic and social
uncertainty, chartership may play a crucial role in how those
working in marketing and PR are viewed and trusted, now
and in the future.
Our ebook 'Communicating in a Crisis' explores how public relations was successfully used in the pandemic and features case studies from agency, in-house and public sector teams shortlisted in our 2021 Excellence Awards.
This Artificial Intelligence (AI) and Big Data Readiness Report
provides an analysis of a global survey of public relations
practitioners and academics and video/written evidence from
senior practitioners concerning the profession’s knowledge,
skills, adoption of and attitudes towards AI, and to a lesser
extent, Big Data. Its aim is to provide an overview of current AI
understanding and preparedness, but most importantly, provide
pointers to how the profession should equip itself to exploit the
potential and guard against the possible dangers of AI.
This guide is designed to support PR and comms professionals
who might have to deal with this highly sensitive topic. Our ambition is that this guide will support you practically, and help you with your own mental health and wellbeing.
The guide provides practical advice on how to help organisations communicate suicide. It also looks at the wider issue of talking about suicide alongside mental health.
We’ve worked closely with people and organisations affected by
suicide and are grateful to be carrying their voices and experiences as we make recommendations and offer advice.
Much progress has been made in the area of mental health in the last several years; talking about it openly and honestly has become more commonplace, and governments and businesses have recognised that they have a major role to play in helping people look after their mental wellbeing.
The Workplace Mental Wellbeing Audit helps businesses and other organisations understand the mental health of their employees and in turn take steps to help them. This report from the CIPR, PRCA and ICCO surveys 559 PR professionals through their networks, with the aim to understand
specifically the mental wellbeing of those working in the PR and Communications industry, the impact of coronavirus has had and changes over time.
The CIPR's #PRinaPandemic specialist study of the public relations sector authoritatively explores the immediate impact of COVID-19 on the profession, and how it will develop, reflecting on a truly challenging year and what this has meant to those working in the profession.
The Chartered Institute of Public Relations (CIPR) has published its 2020 Annual Report, reflecting on a year like no other; shaped by the global pandemic, focused on supporting the profession and, ultimately, showing the resilience of the public relations community.
From Comms Professional to CEO’ explores what holds comms people back on their professional journey to leadership positions. The report provides advice for professionals on making the journey to the top based on qualitative research interviews with CEO’s who have a communications background.
This guide is designed to support communicators in their own work and in their senior management advisory capacity. It outlines some key principles for ethical decision-making, provides practical advice on using the CIPR’s ethical decision-making tree and the Open Data Institute’s data ethics canvas through the use of real-life examples.
CIPR's annual State of the Profession report has, for ten years, explored the trends, issues and challenges facing public relations. It is the largest and most statistically robust investigation of its kind. From skills and salaries to diversity and gender pay, State of the Profession delivers industry-leading data on every aspect of the PR profession.
A new research report published today by the Chartered Institute of Public Relations (CIPR) finds a public relations industry in which BAME practitioners tell of racism, microaggressions and unconscious biases faced, and having to work within an inflexible culture that denies them opportunities and fair progression.
The report - ‘Race in PR: BAME lived experiences in the UK PR industry’ - is calling on senior PR business leaders to take these findings seriously and work to change practices and cultures to “unleash talent and create a fair and equal workplace for all”.
More from Chartered Institute of Public Relations (20)
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
2. Chartered Institute of Public Relations: Annual Report 2013 2
INTRODUCTION
In 2013, the CIPR recorded both an increase in membership and a substantial
financial surplus for the fourth consecutive year. We also expanded the
scope of our work on professional standards and conduct, increased our
training and CPD offer, and continued to provide leadership of the profession
as it adapts to new challenges in research practice, social media use and
evaluation techniques.
Our commitment to our Royal Charter continues to drive forward our work
to promote higher standards of practice and professional conduct in public
relations. 2013 saw, once again, a strong rise of 29% in the number of members
recording Continuing Professional Development. Likewise, we benefitted
from a 6% increase in the number of participants on our training courses. To
promote better skills and understanding, a second volume of guidance and
practical help for professionals seeking to engage through social media was
produced and, between them, “Share This” and “Share This Too” became
business best-sellers.
As well as promoting skills and professional practice, we have taken forward
initiatives to address some of the industry’s most pressing current issues.
We built strategic alliances across the sector to positively influence the
transparency in lobbying legislation, and, by the end of the year, had opened
new channels of communication into the Scottish Government to assist their
investigations into a possible register of lobbyists. Part of our contribution
to improving the diversity of the profession was to undertake our “Future
Perspectives” research into the perception of public relations by 16-18-year-
olds, which we followed up with a range of activities organised to highlight the
careers PR can offer. A small army of members volunteered to meet and speak
with young people across the UK and provide them with real-life case studies.
Our established groups flourished in 2013, offering a range of events and
conferences and providing access to networks of professionals in a wide
variety of sectors across the UK. We were able to offer two new opportunities
with the start of a new Corporate Responsibility Network and one for Defence
Communicators in partnership with the MoD. We also started to engage with
our members in different ways, launching #CIPRChat – a monthly Twitter
chat on a range of subjects with excellent results, sometimes involving over
100 contributors.
As well as offering the outstanding Excellence Awards, 2013 marked the
10th anniversary of the CIPR PRide Awards, which recognise outstanding
achievement in public relations across the UK. In 2013, both the standard
and the number of entries rose once again. In November, we held the first
ever Public Relations Show, an exhibition and professional development
opportunity that more than 1,000 people took advantage of and which broke
the mould for CIPR events.
All of the foregoing is a tribute to the commitment and dedication of my
predecessor, Jane Wilson MCIPR. During her three and a half years as Chief
Executive, Jane delivered a consistently positive financial performance. On
behalf of the Institute, I thank Jane and all of her staff colleagues who served
the membership in 2013 and have given us such a sound basis for our work
in future years.
Alastair McCapra FIAM FIDM FSA
CIPR Chief Executive
4. Chartered Institute of Public Relations: Annual Report 2013 4
PRESIDENT’S ‘YEAR IN REVIEW’
My year as the CIPR President reflected all that we know about change, with
some turmoil and uncertainty, alongside a number of worthwhile opportunities
being taken to move the Institute forward.
I was extremely pleased to be elected on a ticket of developing the profession
but slightly deflected, early in the year, by the resignation of the CEO and the
need to find a worthy replacement. However, I was always encouraged by
the enthusiasm I found at group meetings. Whether they were being held
together by one or two stalwart volunteers or by a large committee of fine
workers, the sense of purpose for public relations was always impressive.
A number of meetings were also held to build more joint purpose with our
colleagues at the IABC, PRCA, Institute of Internal Communication, the Public
Relations Guild and the Reputation Institute. I am still full of optimism about us
working with all of them.
The saddest occasion to attend was Doug Smith’s funeral in January. His
family was joined by a roll call of past Presidents going back to the very
beginning. In April, I was privileged to speak at his memorial service, to
remember the way that he had supported the development of PR throughout
his life and to enjoy so many fond and often very funny reminiscences of him
from the worlds of cricket, rugby and politics as well.
Tim Traverse-Healy’s 90th birthday was a fitting occasion to mark our 65th
anniversary and his paper, published earlier this year, is a testament to his
continuing energy to improve our work. As he illustrates, while many of our
methods have changed, we are still not performing professionally enough to
fulfil our agreed definition of PR and there is much yet to be achieved.
Speaking up for PR is a big part of the job of President and I was proud to
do so at various events including conferences on Reputation and Marketing,
Local Government, crisis management, Pathways to the profession and
with international students in Ghent. Also, at the MOD for the launch of the
defence communicators group; at a number of AGMs, including in Croatia,
where the CIPR qualifications are highly regarded; at the beginnings of our
Swiss chapter, which grew out of students in Zurich studying for the CIPR
Diploma; at the Directors’ Forum aboard the Aurora and, of course, at a large
number of PRide Awards, where dancing with group Chairs was a significant
added bonus!
Our CEO for three years, Jane Wilson, was given a fond farewell and a lot of
delicious things to eat and drink, from all of our nations and regions at Council
at the end of October, and Alastair McCapra started with us at the beginning
of November. He had been chosen from a gratifyingly strong field and was
keen to meet and discuss the work to be done following his appointment
in late July. The evolving brief was challenging, not surprisingly in these
straitened times, to make us leaner and fitter but also uncompromisingly to
develop the CIPR and its governance for the relevance of the profession and
the members.
We are hugely well blessed with the team at Russell Square and I have
to thank Alastair, Phil, Sukhjit, Claire and all of them for their tireless and
continuing support.
My themes for the year were to better understand and promote the
communication of science and to find a clearer way of measuring the value
of reputation. They were late starting but both are still being worked on
and proving to be extremely worthwhile. For them I need to thank Russell
Grossman at BIS for the sponsorship of the science research, Ben Verinder
and his team at Chalkstream for carrying it out, and Charlotte Sampson at
DFW, for her help with the work on reputation.
Finally, I must also thank everyone on Council and the Board, for patiently
keeping faith as we struggled through some knotty issues around elections
and governance and ask them to please keep at it as the last hurdles of that
work are almost cleared, to make us a much more effective chartered body.
Sue Wolstenholme FCIPR, Chartered Public Relations Practitioner
CIPR President 2013
5. Chartered Institute of Public Relations: Annual Report 2013 5
CONTINUING PROFESSIONAL DEVELOPMENT
The CIPR is the UK’s leading organisation providing
personal development pathways for public relations professionals.
Professionals apply knowledge in their work beyond simple technical skill to offer a range of elements, from problem-solving to
strategic management, in an ethical manner, with the CIPR code of conduct central to their daily decision-making. Staying current
with industry thinking and engaging in a process of continuing professional development is a threshold for professional status.
Planned, reflective and validated self-directed learning and renewal is a career-long commitment that the CIPR positively encourages
and makes achievable through its training, education and online CPD system.
In 2013, 1,265 members completed an annual CPD record –
29% more completions than in 2012. Acting on feedback, the
year-end was changed to the last day in February 2014 and the
annual cycles will now complete on 31 March each year. Around
four out of five members who began an annual record in 2013
went on to complete the process.
// TRAINING AND EDUCATION
In 2013, the CIPR offered a range of structured learning
opportunities. 1,623 members and non-members took part in
159 training workshops covering 37 topics. 1,029 booked to
participate in webinars covering 18 subjects.
A total of 628 people graduated from a CIPR qualification in
2013. The majority took the main award routes of the Diploma
(208) and the Advanced Certificate (142) in Public Relations
with a further 92 passing the Foundation award. The CIPR offers
shorter qualifications in public affairs, internal communications
and crisis communications, from which a combined total of 186
students graduated.
// ACCREDITED AND CHARTERED
PUBLIC RELATIONS PRACTITIONER
AccreditedPublicRelationsPractitioner,awardedoncompletion
of two consecutive years of CPD records or the CIPR Diploma,
validates members’ learning and experience and is current if
the holder maintains their CPD activity. At the end of 2013,
there were 1,319 Accredited Practitioners – 81 more than at the
same point in 2012.
Chartered Public Relations Practitioner validates the expertise
and experience of members in a range of key areas including
leadership, strategy, innovation and communication and is
maintained through an ongoing commitment to CPD. Seven
new Chartered Practitioners were created in 2013.
CIPR Training with Di Burton FCIPR
6. Chartered Institute of Public Relations: Annual Report 2013 6
MEMBERSHIP
CIPR membership increased across the year, with total growth
(professional members and students) of 3% and professional members
alone increasing by 4%. At the end of the year, membership stood at
10,401 – 306 members more than at the end of 2012. Membership
retention remained at a consistent 80% across all four quarters.
The breakdown of membership remained consistent with 2012 across
2013, with the vast majority (74%) of members recognised at “member”
grade (MCIPR) and roughly one in 10 of our members enrolled as
students. Fellows made up 3% of members and Associates – the most
junior professional grade increased from 5% in 2012 to 6% in 2013.
// Membership 2013 // Professional Membership 2013
7. Chartered Institute of Public Relations: Annual Report 2013 7
REPRESENTATION
The CIPR Policy Platform guides the Institute’s advocacy work on key issues impacting the public relations profession.
Key themes continue to be aligned with those set out within Dr Jon White’s 2011 ‘PR2020’ report, which outlined several strategic
recommendations for the Institute to pursue in order to secure the future success and viability of the public relations profession.
Highlights of the 2013 policy work included:
BEST PRACTICE AND
PROFESSIONAL STANDARDS
The CIPR worked with members of the CIPR Social Media
Panel to produce guidance documents on ‘Social Media
Monitoring’ and a refresh of ‘Best Practice Guidance
on Social Media.’ By year-end, both documents had
collectively received over 25,000 views and downloads.
In 2013, new Skills Guides on ‘Corporate Social
Responsibility’, ‘Further Education Communications’,
‘InclusiveCommunications’,‘IssuesandCrisisManagement’,
‘PR and Strategy’, ‘Stakeholder engagement’ and ‘Writing
a PR Brief’ were all published.
SOCIAL MEDIA
On top of the development of best practice guidance and
creation of resources for members, the CIPR Social Media
Panel continued their work supported by CIPR staff to
lead and further develop practitioner knowledge of digital
communication. Work included maintaining a programme
of successful Social Summer events, support of Social
Media Week London and in July 2013, ‘Share This: Live’,
a one-day social media conference curated by the Panel.
The Panel also published ‘Share This Too: More social media
solutions for PR professionals’, published in September
2013, the follow-up to 2012’s ‘Share This: Social media
handbook for PR professionals’. Edited jointly by Stephen
Waddington MCIPR and Rob Brown FCIPR and featuring
over 30 contributing authors, the book had sold more than
1,500 copies by year-end.
At the end of the year, Stephen Waddington MCIPR
stepped down as Chair of the Panel and was replaced by
Co-Chairs Dan Tyte MCIPR and Gemma Griffiths MCIPR.
DIVERSITY
The CIPR, supported by the Diversity Working Group,
continued its work to address issues in diversity in
employment and build a structure that brings experience
together with fresh new talent.
March 2013 saw the publication of the ‘Future Perspectives’
report, which revealed 16-18-year-olds' attitudes towards
the public relations profession and found that BME (Black
and Minority Ethnic) students are more likely than the total
student population to consider a career in PR.
Throughout the year the Diversity Working Group also
managed a series of successful ‘Equal Access Network’
events which established a networking group for
practitioners who are affected by, or have an interest
in, issues relating to diversity in employment and
representation within public relations.
At the end of the year, Cornelius Alexander FCIPR stepped
down as Chair of the Working Group and was replaced by
Catherine Grinyer MCIPR
8. Chartered Institute of Public Relations: Annual Report 2013 8
REPRESENTATION
EDUCATION OUTREACH
Based upon the results of the ‘Future
Perspectives’ report, in February 2013,
the Institute embarked upon an education
outreach programme to give CIPR
members the opportunity to pass on their
skills, experience and advice to school
students, with an emphasis on presenting
public relations in a fun and engaging way
to communities in which public relations is
not believed to be a viable career option.
The Institute had a presence at over 30
different events, reaching approximately
7,500 young people. This involved
partnering with organisations including
Inspiring the Future, The Transformation
Trust and the National Citizen Service.
In October 2013, the CIPR and the Public
Relations Consultants Association (PRCA)
jointly launched a brand-new 20-page
‘Careers in Public Relations’ guide, intended
to introduce public relations as a career
choice to a diverse range of young people.
THE VALUE OF REPUTATION
The CIPR continued to work with the
Institute of Directors (IoD) to highlight
the value of reputation management as a
board-level responsibility – this included
the CIPR featuring at the IoD’s 2013 Annual
Convention, held at the Royal Albert Hall.
At the 2013 CIPR Excellence Awards,
Emma Gilpin-Jacobs MCIPR, Global
Communications Director for the Financial
Times became the third ‘CIPR/IoD PR
Director of the Year’.
RESEARCH
In February 2013, the CIPR published
the results of the annual ‘State of the
Profession’ benchmarking survey which
gathered insight from over 1,200 CIPR
members about current public relations
practice, budgets, skills and opinion on the
future of the industry.
Thesurveyshowedthatthesectorcontinues
to adapt and innovate during challenging
times, taking on skills, responsibilities and
roles not previously considered in the
public relations remit, as practitioners aim
to influence both communications and
business strategy in the boardroom.
LOBBYING
The CIPR continued its work alongside
other representative bodies to lobby the
Government on the ‘Statutory Register
of Lobbyists’ and, in April 2013, the CIPR
led on the development of a workable
definition of lobbying.
As the year drew to a close, the
Government pushed through the lobbying
register as part of the wider ‘Transparency
of Lobbying, Non-party Campaigning
and Trade Union Administration Bill’. The
Institute criticised the legislation for being
limited in its scope and said that it “would
not meet the government's stated aims of
increasing transparency around lobbying.
In Scotland, the CIPR opened new channels
of communication into the Scottish
Government to assist their investigations
into a possible register of lobbyists. This
included meeting with Joe Fitzpatrick
MSP, Minister for Parliamentary Business
in the Scottish Government.
9. Chartered Institute of Public Relations: Annual Report 2013 9
AWARDS AND EVENTS
The CIPR organises annual awards recognising excellence both internationally and across the UK. Rigorous shortlisting and judging
is undertaken by members with expertise across a wide range of categories, with emphasis on rewarding the highest levels of
achievement and innovation. Individual accomplishment and personal potential are recognised alongside organisational success.
EXCELLENCE 2013
Promotional Lego characters from
CIPR Excellence Awards 2013
Participation in the flagship international Excellence Awards
increased, with 687 entries. 163 entries from 120 organisations
were shortlisted across 29 categories and more than 750
people attended a sparkling dinner and presentation ceremony
at the Park Lane Hilton. Winners included Gemma Griffiths
MCIPR as ‘Outstanding Young Communicator’, Transport for
London as ‘Outstanding In-House Public Relations Team’ and
Blue Rubicon as ‘Outstanding Public Relations Consultancy’.
PRIDE 2013
CIPR Cymru Wales PRide Awards 2013
In 2013, we celebrated 10 years of the PRide Awards and
across the UK and there were 1,068 entries, organised in the
CIPR’s 12 National and Regional Groups. 66 Judges shortlisted
884 entries, with 191 going on to win silver awards and 254
winning gold. 12 dinners took place between September
and December, from Bristol to Belfast, with the largest in
Manchester welcoming 364 guests.
THE PUBLIC RELATIONS SHOW 2013
The Public Relations Show 2013
The highlight of the event calendar in 2013 was the new
“Public Relations Show” – an exhibition and professional
development opportunity at the Business Design Centre,
Islington, in November – initiated, organised and managed
by the CIPR. Over 1,000 visitors arrived on the day, engaging
with 30 exhibitors and participating in three speaker streams,
featuring 24 sessions on strategy and culture, government,
communities and society, technology, platforms and the future
of PR. The programme for the day was shaped in response to
member and non-member feedback and in partnership with 11
sponsors, headlined by Vuelio.
10. Chartered Institute of Public Relations: Annual Report 2013 10
PUBLIC INTEREST
The CIPR’s Royal Charter commits us to promote higher
standards of professional conduct in the public interest. An
established way in which we do this is through our Code of
Conduct, to which all members are bound in the course of their
membership. The CIPR subscribes to the concept of ethical
competence – that professionals apply their knowledge in an
ethical manner, with the CIPR Code of Conduct as their key
reference point.
The Code of Conduct is developed by CIPR members through
Council and ultimately governed by the Royal Charter.
Complaints, which can be made by anyone, are handled by
a Regulatory Consultant and are adjudicated on by panels
drawn from the professional membership and from laypeople
who have been recruited to provide an alternative perspective
on proceedings.
In 2013, 13 valid complaints were received – a higher number
than in either of the two preceding years. However, for the
second consecutive year, the number of hours billed by the
regulatory consultant fell. Of those 13 complaints, three were
due to be resolved by a hearing in 2014; three were dropped;
two are pending at the time of writing this report; three were
withdrawn after advice was given that allowed the complainants
to take matters forward on their own account; and two were
resolved by executive action (the respondent accepted a
warning from the CIPR).
In 2012, CIPR Council formally resolved to restructure the
process for handling complaints about members under
the Code of Conduct in line with best practice following
the 'ILEX' ruling by the Court of Appeal in 2011. This ruling
established the idea that, in disciplinary tribunals set up
by organisations such as the CIPR, the personnel involved
in adjudication should not be drawn from institutional
governance committees (i.e. CIPR Council) which may give
rise to a conflict of interest in the outcome of any complaint.
As a result, a Professional Standards Panel was established
to adjudicate in hearings where valid complaints cannot be
resolved through conciliation, and an Appeals Panel, both of
which are composed entirely of members with no governance
role who work alongside laypeople drawn from other walks of
life and outside the CIPR. An Arbitrator post was also created
to take over the role of resolving any disputes over procedure
which had formerly been the role of the President.
The changes to the regulations also formalised the role of the
Regulatory Consultant, who handles initial complaints and
manages the process, advising Staff and Council as well as the
parties to a complaint. The new structures were determined to
come into effect on 1 January 2014.
CIPR Royal Charter
11. Chartered Institute of Public Relations: Annual Report 2013 11
MEMBER-LED NETWORKING
CIPR Group committee members devote their time, efforts and
enthusiasm to delivering events and research, which contribute
to the growing profile of the Institute across regions, nations and
sectors. The CIPR would like to thank the committee members
of the 14 national and regional groups and 11 sector groups for
their tireless dedication and commitment to the profession
throughout 2013.
Whilst it would be impossible to capture the full range of activities
and initiatives undertaken by the member groups, this report
allows us to reflect on the highlights of group activity in 2013.
The 2013 CIPR Northern Conference ‘Power to the People’ was
held in Newcastle and attended by well over 100 professionals.
Now in its 12th year, this annual event is a product of collaboration
between the CIPR’s North East, North West and Yorkshire
Lincolnshire groups and has grown to become one of the largest
events delivered by CIPR member networks.
Another major volunteer-led CIPR event was the 2013 South West
Conference, held at Bristol’s Engineers' House. The conference,
themed around ‘The Rules of Engagement’, offered an extensive
multi-stream programme allowing members and non-members to
tailor the day toward their areas of interest.
CIPR Scotland, Wales and Northern Ireland all delivered an
extensive range of CPD and training opportunities, through
group-run programmes such as Freshly Brewed, imPRove training
and Meet the Media events.
CIPR Scotland also devoted three days to exhibit at Skills
Scotland – the nation’s largest skills, career and training event,
aimed specifically at S4, S5 S6 students. This took place in
Glasgow and Edinburgh and was a great opportunity to raise
awareness of PR as a career choice.
2013 was a particularly successful year for the CIPR’s sector
groups. CIPR International, under the stewardship of Eva
Maclaine FCIPR, held a series of successful events, including the
Maggie Nally Memorial Lecture which featured an address by
Dr Nemat Shafik, Deputy Managing Director of the International
Monetary Fund.
The Institute’s group for internal communicators, CIPR Inside, also
enjoyed a successful year, which culminated in the success of the
2013 Internal Communication Conference, ‘Building our Future’ –
a full day’s conference held at the Kia Oval that focused on the
evolving communications landscape and the impact technology is
having on internal communications.
The CIPR Corporate and Financial group continued to deliver a
series of insightful speaker lunchtime events. Last year’s series
featured an event with James Quinn, Financial Editor of the
Telegraph Media Group.
The CIPR Education and Skills group held their prestigious
Education and Journalism Awards in December at the House of
Commons. The awards celebrated the achievements of exceptional
education journalists and public relations practitioners.
Two new member networks, Defence Communicators and
Corporate Responsibility, were also launched and held their first
events in 2013. These groups were formed in response to growing
interest amongst CIPR members within these areas.
At the CIPR Annual General Meeting, two groups are recognised
each year for outstanding achievements and commitment to the
CIPR. CIPR North East and CIPR International were presented
with their trophies by the Rt Hon Jack Straw, in recognition of
their success.
CIPR Inside Annual Internal
Communication Conference 2013
12. Chartered Institute of Public Relations: Annual Report 2013 12
PARTNERS
The CIPR wishes to thank the partners who renewed their relationship with us during 2013.