The document provides a practical guide for members regarding the implications of Brexit as the UK transitions out of the EU, emphasizing the need for organizations to prepare for potential scenarios, including a no-deal Brexit. It discusses the role of public relations in managing uncertainty and stakeholder relationships, while outlining critical changes and challenges that may arise, such as new regulations and business operations starting January 1, 2021. Key areas of focus include intellectual property, workplace rights, VAT rules, data protection, and consumer rights, with references to government resources for further guidance.