Agile Marketing: Transforming the way you work and the way you think about workCourtney Velek
You’ve probably heard the buzzwords - agile marketing, scrum, lean…..but what does this mean for your marketing strategy? This presentation discusses the importance of agile thinking and provides actionable steps to help you and your organization become more agile to increase your speed to market, deliver value, learn fast, and generate results.
Why Scrum matters, can it alone fix the problem? Does it need any help like Lean or Design Thinking?
How is scrum look like?
What mistakes I did, we can learn and improve.
In this webinar held by Cliff Polan of Postwire and TK from ToutApp, they cover how by teaching early in the sales process instead of hard selling, you can win more deals and out-teach your competition.
In this presentation which is happening on http://scrumgatheringvietnam.org/ I am talking about the journey of Lean and Scrum which the full storyline is available on http://vietnamworks.chrisshayan.com
The 5x5 method by Tawheed Kader (TK).
Sales Hacker Series San Franciscot, September 15, 2014
Visit SalesHacker.com for more sales hacks, tips, and tactics.
BlogWell Atlanta Case Study: NCR Corporation, presented by Colleen SwangerSocialMedia.org
In her BlogWell presentation, NCR Corporation's Director of Design, Digital, and Event, Colleen Swanger, shares how they are launching a social effort for B2B financial services.
Agile Marketing: Transforming the way you work and the way you think about workCourtney Velek
You’ve probably heard the buzzwords - agile marketing, scrum, lean…..but what does this mean for your marketing strategy? This presentation discusses the importance of agile thinking and provides actionable steps to help you and your organization become more agile to increase your speed to market, deliver value, learn fast, and generate results.
Why Scrum matters, can it alone fix the problem? Does it need any help like Lean or Design Thinking?
How is scrum look like?
What mistakes I did, we can learn and improve.
In this webinar held by Cliff Polan of Postwire and TK from ToutApp, they cover how by teaching early in the sales process instead of hard selling, you can win more deals and out-teach your competition.
In this presentation which is happening on http://scrumgatheringvietnam.org/ I am talking about the journey of Lean and Scrum which the full storyline is available on http://vietnamworks.chrisshayan.com
The 5x5 method by Tawheed Kader (TK).
Sales Hacker Series San Franciscot, September 15, 2014
Visit SalesHacker.com for more sales hacks, tips, and tactics.
BlogWell Atlanta Case Study: NCR Corporation, presented by Colleen SwangerSocialMedia.org
In her BlogWell presentation, NCR Corporation's Director of Design, Digital, and Event, Colleen Swanger, shares how they are launching a social effort for B2B financial services.
Social Media Marketing - The Why and How.Wayne Schmidt
What's your plan for 2015 to make your firm stand out?
If your firm is still doing the following marketing activities:
- Email newsletters
- Relies on word of mouth
- Print advertising
- Website says "we" more than "you"
You should attend this workshop. Learn how to gain new clients by leveraging social marketing via:
- Blogs
- Leveraging Facebook & Social Media
- A website that attracts new business
The most challenging aspect of outsourcing your business admin, marketing and website including social media is finding the virtual assistant that you can work well with. Lots of people go offshore bargain hunting but end up very frustrated and taking a few steps backwards. This presentation gives you some practical advice. To view the video, visit http://www.vaplacements.com
Google Places is now a must for small business. It\’s getting crowded but almost everyone is doing it badly. Your Google Places Listing can attract attention and most importantly get you customers.
Planning and Calendaring for Content Marketing SuccessKapost
Don't forget the basics. Kapost's Managing Editor, Anne Murphy, and Customer Success Manager, Camilla Calhoun, discuss the importance of defining important roles for a better content operation, designing an editorial board, campaign planning, and the process of creating content pillars to distribute content across the funnel. Did you miss it? No sweat. The full deck is published here and the recording is included below.
Providing unique and up-to-date news in the areas of entertainment, information, technology, health, politics, and more is the website News Real Facts.
Looking for Digital marketing course in Delhi Saket, Khanpur, Delhi NCR? Visit DizitalAdda, the leading Digital Marketing Institute in Delhi, and get hands-on experience.
The Importance of E.A.T and Your Blog Strategy - Authoritas 'Tea-time SEO' Se...Authoritas
Get practical advice from SEO experts Alice Morgan and Tamara Warren from Alta Digital on the importance of Google's E.A.T (Expertise, Authority, Trust) framework used in it's Google Quality Raters' Guidelines to your blog strategy. In this short ~20 minute talk they present bite-sized actionable search engine optimization advice and blog/content strategy tips for the SEO community working from home during the coronavirus pandemic.
Watch a recording of the stream to go with these slides here: https://www.youtube.com/watch?v=iSApYipQCJk
In 2015, you need to take a much different approach when it comes to promoting your local or regional business. Google’s My Business and local listing sites have changed; reviews are important; your social and content efforts need to be personalized; and it all still needs to be well executed so your community can find you.
In this presentation we cover the basics of what Social and Digital Marketing are, the benefits of Facebook as well as why using LinkedIn is important for personal and business.
How Training Managers Can Use Self-Development to Improve Their ProgramsBizLibrary
As a training program manager, you spend so much time and energy developing others that focusing on your own self-development may feel less important, but it’s not! In fact, the more a program manager invests in their own skills, the more impact they can have on an organization. Join Director of Talent Development & Culture at BizLibrary, Libby Mullen, for an interactive discussion on self-development, and why it is imperative for a training program manager to find the balance between their own self-development and developing their workforce, to achieve a program with maximum engagement and higher ROI.
In this webcast, you’ll learn about:
Seven competencies of a program managers’ personal development
How to align your own goals and metrics to your company’s goals for improved results
A framework to gain respect and buy-in from leadership for your training program
My view on 7 fundamental pillars of marketing.
1. Mindset - always be helping
2. Usefulness - marketing so useful people would pay for it
3. Trio of Owned, Earned, Paid Media
4. Marketing Automation
5. "Smarketing" - Integrated Sales & Marketing team
6. Continuous Measurement, Testing & Optimization
7. Product that markets itself
Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach and convert leads into customers and retain them.The key objective is to promote brands, build preference and increase sales through various digital marketing techniques.
Social Media Marketing - The Why and How.Wayne Schmidt
What's your plan for 2015 to make your firm stand out?
If your firm is still doing the following marketing activities:
- Email newsletters
- Relies on word of mouth
- Print advertising
- Website says "we" more than "you"
You should attend this workshop. Learn how to gain new clients by leveraging social marketing via:
- Blogs
- Leveraging Facebook & Social Media
- A website that attracts new business
The most challenging aspect of outsourcing your business admin, marketing and website including social media is finding the virtual assistant that you can work well with. Lots of people go offshore bargain hunting but end up very frustrated and taking a few steps backwards. This presentation gives you some practical advice. To view the video, visit http://www.vaplacements.com
Google Places is now a must for small business. It\’s getting crowded but almost everyone is doing it badly. Your Google Places Listing can attract attention and most importantly get you customers.
Planning and Calendaring for Content Marketing SuccessKapost
Don't forget the basics. Kapost's Managing Editor, Anne Murphy, and Customer Success Manager, Camilla Calhoun, discuss the importance of defining important roles for a better content operation, designing an editorial board, campaign planning, and the process of creating content pillars to distribute content across the funnel. Did you miss it? No sweat. The full deck is published here and the recording is included below.
Providing unique and up-to-date news in the areas of entertainment, information, technology, health, politics, and more is the website News Real Facts.
Looking for Digital marketing course in Delhi Saket, Khanpur, Delhi NCR? Visit DizitalAdda, the leading Digital Marketing Institute in Delhi, and get hands-on experience.
The Importance of E.A.T and Your Blog Strategy - Authoritas 'Tea-time SEO' Se...Authoritas
Get practical advice from SEO experts Alice Morgan and Tamara Warren from Alta Digital on the importance of Google's E.A.T (Expertise, Authority, Trust) framework used in it's Google Quality Raters' Guidelines to your blog strategy. In this short ~20 minute talk they present bite-sized actionable search engine optimization advice and blog/content strategy tips for the SEO community working from home during the coronavirus pandemic.
Watch a recording of the stream to go with these slides here: https://www.youtube.com/watch?v=iSApYipQCJk
In 2015, you need to take a much different approach when it comes to promoting your local or regional business. Google’s My Business and local listing sites have changed; reviews are important; your social and content efforts need to be personalized; and it all still needs to be well executed so your community can find you.
In this presentation we cover the basics of what Social and Digital Marketing are, the benefits of Facebook as well as why using LinkedIn is important for personal and business.
How Training Managers Can Use Self-Development to Improve Their ProgramsBizLibrary
As a training program manager, you spend so much time and energy developing others that focusing on your own self-development may feel less important, but it’s not! In fact, the more a program manager invests in their own skills, the more impact they can have on an organization. Join Director of Talent Development & Culture at BizLibrary, Libby Mullen, for an interactive discussion on self-development, and why it is imperative for a training program manager to find the balance between their own self-development and developing their workforce, to achieve a program with maximum engagement and higher ROI.
In this webcast, you’ll learn about:
Seven competencies of a program managers’ personal development
How to align your own goals and metrics to your company’s goals for improved results
A framework to gain respect and buy-in from leadership for your training program
My view on 7 fundamental pillars of marketing.
1. Mindset - always be helping
2. Usefulness - marketing so useful people would pay for it
3. Trio of Owned, Earned, Paid Media
4. Marketing Automation
5. "Smarketing" - Integrated Sales & Marketing team
6. Continuous Measurement, Testing & Optimization
7. Product that markets itself
Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach and convert leads into customers and retain them.The key objective is to promote brands, build preference and increase sales through various digital marketing techniques.
From SMX East 2013 - In House SEO & Social Media: How To Work Together - Top 5 Ways SEO & Social Media Can Work Together To Be Insanely Successful by Purna Virji #SMX #34D
LinkedIn Training for Entrepreneurs. Explains the business essentials, Marketing Plan, Digital Marketing, Social Media Optimization and Marketing, Linked Profile, Networking, Company management etc.
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The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
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Cimcig online reputation_management
1. Header here or textHeader here or text
“Using effective PR tactics to
manage your online
reputation”
Online Reputation Management
Kirstie Colledge – CIMCIG/SMPR
2. • How to assess your online reputation
• Why do we need to manage it?
• Examples
• How to measure & track
• PR tactics to build or fix
MANAGING YOUR ONLINE REPUTATION
4. • Sample Searches – Page 1/10 Results
• Note the ‘type’ of result
• Record the sentiment
• Add it up
HOW TO ASSESS YOUR ONLINE REPUTATION
Free online reputation assessment sheet at www.outspokenmedia.com
5. DEVELOP A SOCIAL MEDIA POLICY
• Who should manage it?
• Who should tweet/blog/comment?
• Integrate with offline PR/marketing
• Appoint an ORM spokesperson
6. WHAT ABOUT A STRATEGY?
• Create an ORM strategy
• Integrate with other marketing plans
• Develop a crisis communications plan
• ORM is not a standalone activity
14. Header here or textHeader here or text
Thank you for your time.
Email: kirstie@simplymarcomms.co.uk
Twitter: @KirstieColledge
LinkedIn: KirstieColledge
Building Network: Kirstie Colledge
tCn: Kirstie Colledge
