Chicco - New toys - 2018
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Presentation to sister companies and international customers of the 2018 Chicco Toys line-up. All toys demonstrated are developed and launched by me.
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Chicco - New toys - 2018
- 1. toys
- 2. Baby Insight Children by playing experiences their passions and spontaneous attitudes. toys
- 3. Parents transmit their passions to children and buy toys they can play together toys Parent Insight
- 6. toys
- 7. toys Concept
- 8. Create and remix your music! toys DJ Scratchy 1 – 4 years
- 9. effect toys Piano 4 Musical styles 8 melodies Light panel with 3 LEDs Speed up / down the melody
- 11. Transform the voice into a song! toys Songy the Singer 3 – 6 years
- 12. Working & detachable microphone 7 RGB LEDs effect toys 4 musical genres 8 songs
- 14. 3 good reasons • Musical segment is really growing up in Europe (NPD data) • For Chicco it's a come back to a category that performed well in the past years • The two products cover both IS and OOS toys
- 18. Keep on growing in the vehicles segment! 1 Price Strategy toys 2 Concept Strategy 3 Partnership Strategy
- 20. Mini Turbo Touch Mini is Maxi 2-6 Years toys
- 21. toys Consumer MAXI CONVENIENCE Why Mini is Maxi? Trade MAXI VISIBILITY
- 22. Charge it Push 1. Pull Back 2. Free Wheels2in1 toys
- 26. Heroes deserve a station!
- 27. toys Help to protect the Chicco city! Rescue Team 2 – 6 years 2in1 PLAYSET TRACK
- 30. toys A city needs a hero! A city needs to be built!
- 31. toys Builders 2 – 6 years
- 32. toys Trucky Manual activities Lights & Sounds
- 33. toys Dozzy
- 34. toys Sandy
- 35. toys Talking version¡Hola! Mi nombre es Trucky Olá! Meu nome é Trucky Bonjour! Mon nom est Trucky Ciao! Il mio nome è Trucky Italian Spanish French Portuguese
- 36. 3 good reasons • Foster collectability and play value of playsets and Mini Turbo Touch vehicles • Support order collection Novelty & Existing products • Different features and different prices help sell both products, wheter OOS and IS toys
- 38. toys A long lasting partnership …A new toy developed with MSC…
- 39. MSC Seaside 2 – 6 years Vehicle + Cruise Ship toys
- 40. toys 2in1Pull Back Free Wheels
- 42. • Hear the true sound of the ship’s siren • toys
- 43. 2 good reasons • A brand new product concept in Turbo Team world • A chance to organize partnership event with MSC Cruises toys
- 44. toys
- 45. toys Icon of the past Icon of the present Icon of the future
- 46. toys Enzo Ferrari in 1947 built the first badged-car
- 50. toys Ferrari Electronic Keys 3 – 24 months
- 52. toys Ferrari Mini Turbo Touch 2 – 6 years
- 56. FERRARI F12 TDF included toys Ferrari Launcher 2 – 6 years
- 58. toys Avoid the cones… Hit the cup!
- 60. toys Ferrari Formula 1 RC 2 – 6 years
- 61. Inspired by Vettel F1 car toys All logos and sponsors of Ferrari F1 2017
- 62. toys Inspired by Vettel steering wheel 4 directions remote control
- 65. toys Start Line in solid plastic
- 66. 3 good reasons • Deep diversification: from Rattle to Remote Control vehicle • Line extension in racing vehicle segment • License supports premium positioning toys
- 67. toys
Editor's Notes
- Talking version in development for…
- Chicco is a MSC partner on all ships
- A new partnership wirth automotive company