This document discusses key factors that contribute to an effective hotel website design. It outlines trends like using vivid visuals to showcase hotel rooms and amenities, integrating social media, ensuring fast functionality and online booking, providing multilingual options, and using intuitive navigation. Specific examples are given of hotel websites that exemplify these best practices through high-quality images, social media integration, multilingual interfaces, and easy booking systems. Color selection is also discussed as a way to create a warm, comfortable atmosphere for visitors.