Carl Jung first coined the term "archetype" to describe universal symbols and stories that are part of the collective unconscious of all humans. Archetypes are represented through images, characters, situations, and patterns that have been used throughout human history to represent fundamental human experiences. There are three main categories of archetypes - symbolic, character, and situational. Character archetypes include the hero, who endures hardship for their people and must pay a price to achieve their goals. The hero's journey is a common archetypal story pattern involving stages like receiving a call to adventure, facing trials, and returning with wisdom. Studying archetypes helps interpret works of art symbolically and recognizes how archetypes