1. Objectives
• Define and explain the importance of research
• Describe the process, types, characteristics and ethical
standards of research
• Discuss the qualities of a good research
• Differentiate between qualitative and quantative research
• Distinguish between strengths and weakness of quantitative
and qualitative research
• Provide examples of research in area of interest
2. RESEARCH
•Scholarly activity (that means, an activity
related to your education or academic journey) that
consist of addressing a specific problem
through collection, analysis and
interpretation of data (or scientific
information of facts)
3. IMPORTANCE OF RESEARCH
1.To solve a specific problem
2.To improve the way people do things
3.To test an existing theory (also known as an idea or a set
of principles that explains certain things/reality)
4.To discover something new that was not known before
5.To learn more about a certain topic of interest
6.To complete our school/program requirement
10. RESEARCH PROCESS
Step 1: Identify a research topic
Step 2: Identify a specific problem
Step 3: Write down specific research questions
Step 4: Conduct the literature review
Step 5: Plan your research study
Step 6: Implement your research study
Step 7: Analyze your data
Step 8: Interpret your data
Step 9: Draw conclusions
Step 10: Check the quality of your research
12. Research Ethics
•Voluntary participation
Explain to your recruited participants what your
research is about
Ask them to sign a document that they are
voluntarily participating (Informed Consent Form)
Tell them that they have the freedom to stop
participating in your study if they wish to do so at any
point of the study
24. Quantitative Research
•A research concept that refers to the type
of research that relies heavily on numbers
more than any other way.
•This type of research is used to try to
understand what a large number of people
think about a certain topic.
25. Quantitative Research
•This research use numbers (statistics)
to understand major trends,
perceptions or opinions of a large
number of people to generalize the
findings (results) over a large group of
people.
27. Qualitative Research
•A research type that allows the researcher to explore
a complex issue that does not have a clear preset
variables.
•A research approach that allows the researcher to
interpret the life of people in order to understand
their problems better and deeper in order to
generate solutions that are relevant to their
situation.
28. Qualitative Research
•In this research, we understand that people are
all different. They may experience phenomena
differently than we do.
•So, instead of representing their life in numbers,
we need to go to them , observe them in
their natural settings and hear their
personal stories.
29. Qualitative Research
•The problem is found in those experiences and
the solutions to the problems are found there
too.
•Instead of us having to give them some preset
options to choose from for their solution, we
allow them to tell their own stories so that we
can learn from them.
31. Qualitative VS. Quantitative
Similarities
Both approaches help address human
problems and issues
Both approaches require a systematic way of
conducting research
Both have specific research design, data
collection and data analysis methods
Both require a critical mind, hard work.
Both require us to plan well and be organized
throughout the whole research process
Differences
QUALITATIVE QUANTITATIVE
Words Numbers
Based on complex issues
explored in a deeper and
more detailed way
Focuses on predetermined
variables and measurement
tools
Only generalize over the
setting where you
conducted your research
study
Helps generalize over a
large number of people
Generalization is in the
hands of the researcher
Generalization is left to
readers of the research
report
Can be done with a
small number
Needs a large number
of research participants
32. TYPES OF RESEARCH ACROSS FIELDS
•Library Research
•Basic Research
•Applied Research
•Field Research
•Laboratory Research
33. Conclusion
• Research is an interesting scholarly activity that everyone at
school needs. It helps us solve different types of problems in
order to improve life or the way we do our work.
• There are different types of research . However, they have
specific characteristic that help define the quality of a good
research.
• Everyone can be trained in research. However, everyone must
make an effort to improve his/her own research.
35. In a group of 5 members, identify the possible ethical
challenges that someone may face while doing research.
Present your work using the display below.
Ethical Challenges
36. Answer the following:
a. Define “research” in your own words. (3 points)
b. Give at least 2 importance of a research.
c. Enumerate at least 5 characteristics of a good
research study?
d. List down at least 5 research ethics.