Herbert Hoover was elected president in 1928 as the American economy was still prosperous. However, older industries like agriculture started to struggle as other countries could no longer buy American products. The stock market continued rising but stock prices were overvalued with little backing. A series of events in 1929 led to the stock market crash, including widespread overspeculation, unequal wealth distribution, and the Federal Reserve raising interest rates. The crash devastated the American economy and led to mass unemployment, homelessness, and poverty over the next few years. Hoover's policies relying on voluntary assistance from businesses and local governments failed to alleviate the crisis.