This document discusses key performance indicators (KPIs) for a channel marketing manager position. It provides examples of KPIs, performance appraisal forms, and a list of steps to create KPIs for this role. The document recommends that KPIs should be clearly linked to strategy, answer important questions, and empower employees. It also cautions against creating too many KPIs and notes that KPIs should change based on goals. Additional channel marketing manager KPI materials can be found on the listed website.