In these two hours, we will explore how we can use design thinking to support build a more resilient and stronger future to prepare our businesses, brands and ourselves for the current situation and what we may face ahead.
Utopia is an original brand and scenario planning tool devised by me as the Strategy lead at Clique CG. This framework helps agencies and brand teams in coming up with strategic brand ideas and creatives routes through collaborative group ideations.
For doing an Utopia session for your brand or to see an example of how this tool helps, please get in touch.
This document promotes Startup Weekend Columbia, a 54-hour event where participants form teams, develop business ideas, and launch startups. Over the course of a weekend, attendees participate in pitches, work sessions, speaker presentations, and social activities. The event aims to educate attendees, help them build networks, find co-founders, learn new skills, and launch real businesses. Startup Weekend provides mentors and resources to guide teams from idea to presentation. It is described as an opportunity for Columbia to gain recognition and for participants to spend their time more productively than usual activities over 54 hours.
Creating A User Journey for Your Open Source Communityfrancescapasha
In this session, we will go through how to design a community path to increase user involvement over time. Much of this will go through how to initiate early user engagement and build on that momentum over time. By creating a great user experience, you create opportunity and access for your users and build a stronger, more vibrant community.
A talk for Melbourne Award School 2012 on how to come up with solutions and not ads for your clients marketing problems.
And some techniques to generate ideas
The document discusses the daily work life of someone who used to work at an advertising agency coming up with ideas. It involves collaboration through activities like brainstorming and focus groups. While some alone time is needed, it is often interrupted. Key aspects of the job include short production time, building a portfolio of work, and constantly improving skills. The document also reflects on how advertising and evaluating ideas has changed with new technologies and focus on usefulness, experience, and social media. Clients value creative thinking above traditional advertising outputs.
The key to attracting your ideal clients more easily is to be known for a BIG idea. An idea your clients use to produce results in their lives/business.
In this webinar you'll learn:
• Which of the Four Big Ideas is best suited to you
• Create a context that takes your performance to new levels
• Invent the rules that make you an expert in your field.
Lecture notes on Innovation and Entertainment Technology john pisciotta cr...John Pisciotta
This document contains lecture notes from John Pisciotta on innovation and entertainment technology. The notes cover various dichotomies related to innovation and provide an overview of the "2% Principle" which encourages focusing efforts on executing ideas that are in the top 2% of their field in order to compete on a global level. The notes conclude by listing John Pisciotta's contact information.
Utopia is an original brand and scenario planning tool devised by me as the Strategy lead at Clique CG. This framework helps agencies and brand teams in coming up with strategic brand ideas and creatives routes through collaborative group ideations.
For doing an Utopia session for your brand or to see an example of how this tool helps, please get in touch.
This document promotes Startup Weekend Columbia, a 54-hour event where participants form teams, develop business ideas, and launch startups. Over the course of a weekend, attendees participate in pitches, work sessions, speaker presentations, and social activities. The event aims to educate attendees, help them build networks, find co-founders, learn new skills, and launch real businesses. Startup Weekend provides mentors and resources to guide teams from idea to presentation. It is described as an opportunity for Columbia to gain recognition and for participants to spend their time more productively than usual activities over 54 hours.
Creating A User Journey for Your Open Source Communityfrancescapasha
In this session, we will go through how to design a community path to increase user involvement over time. Much of this will go through how to initiate early user engagement and build on that momentum over time. By creating a great user experience, you create opportunity and access for your users and build a stronger, more vibrant community.
A talk for Melbourne Award School 2012 on how to come up with solutions and not ads for your clients marketing problems.
And some techniques to generate ideas
The document discusses the daily work life of someone who used to work at an advertising agency coming up with ideas. It involves collaboration through activities like brainstorming and focus groups. While some alone time is needed, it is often interrupted. Key aspects of the job include short production time, building a portfolio of work, and constantly improving skills. The document also reflects on how advertising and evaluating ideas has changed with new technologies and focus on usefulness, experience, and social media. Clients value creative thinking above traditional advertising outputs.
The key to attracting your ideal clients more easily is to be known for a BIG idea. An idea your clients use to produce results in their lives/business.
In this webinar you'll learn:
• Which of the Four Big Ideas is best suited to you
• Create a context that takes your performance to new levels
• Invent the rules that make you an expert in your field.
Lecture notes on Innovation and Entertainment Technology john pisciotta cr...John Pisciotta
This document contains lecture notes from John Pisciotta on innovation and entertainment technology. The notes cover various dichotomies related to innovation and provide an overview of the "2% Principle" which encourages focusing efforts on executing ideas that are in the top 2% of their field in order to compete on a global level. The notes conclude by listing John Pisciotta's contact information.
Conférence salon E-commerce : présentation d'iAdvize et ibbüiAdvize
This document describes ibbü, a conversational commerce platform that connects customers to experts in real-time via messaging. It highlights ibbü's ability to predict engagement opportunities, connect customers with experts across websites, apps, social media and messaging platforms, and measure impacts on sales, satisfaction and productivity. The platform has powered over 500 million euros in sales for brands in various industries. It also discusses ibbü's community of 5000 experts across different domains and profiles three experts to showcase their experiences.
We're Adopting! A Strategy for Social Media In EducationEwan McIntosh
Social media, and whether or not it's adopted in any organisation, is almost entirely down to the culture of the organisation. But having a culture that doesn't match the aspirations of openness and sharing that would make social media a natural progression for the organisation does not mean that all is lost.
http://edu.blogs.com
Nudgestock 2020 – Necessity is the Mother of ReinventionOgilvy Consulting
Every year, Ogilvy Consulting's Behavioural Science Practice hosts Nudgestock — the world’s largest festival of creativity and behavioural science. Ordinarily, this event is held on the British Seaside (a cunning strategy to help people focus on the day) with approximately 400 in attendance. However this year, as a result of Covid-19, we tried something different...and the results were astonishing.
This document provides tips for starting conversations in various situations like the office, conferences, or when being introduced. It begins by outlining 13 tips for starting conversations, such as asking for information, paying a compliment, commenting on something pleasant, introducing yourself, offering help, asking for help, mentioning a shared experience, asking an opinion, praising the person, showing genuine interest, asking about them, making an observation, or commenting on the weather. It then discusses how to clarify ideas for better understanding by clarifying, summarizing, and repeating. The document concludes by thanking the reader.
The document outlines the schedule and topics for a social media basics course, including an introduction to social media platforms and how to use them for business, developing a social media calendar, content strategies and best practices, measuring campaign performance, and trends for 2018. It also includes quizzes and an example case study of a company wanting to boost sales through social media.
This document provides an overview of digital marketing and content marketing strategies. It discusses the shift from traditional to digital marketing, key digital marketing tactics like SEO, social media marketing, and email marketing. It also covers buyer personas, measuring customer lifetime value, copywriting strategies, and content marketing tactics. The goal of digital and content marketing is to educate potential customers and drive brand awareness, traffic, leads, and revenue through online content and campaigns.
This document discusses how startups can "hack" their company culture through coding it explicitly. It recommends writing down the answers to questions about company mission, customers, employees, competitors, etc. to make the implicit culture explicit. This allows the culture to be reviewed, tested and improved. The company Corporate Spring helps startups do this through 37-hour cultural hackathons where they discuss foundations, beliefs and hacks to implement. The goal is to beta test an improved culture code by the end of the hackathon.
Trevor and Karen Blake have built several successful home businesses over 25 years and now run Wikaniko, which provides almost 1000 eco-friendly products through independent distributors. Wikaniko is announcing major changes to help anyone create a secure financial future, including removing joining fees for 6 months and providing free weekly training workshops. Distributors can earn income through retail sales, building a team of distributors, and a residual income plan that can lead to £12,000 per month within 3 years. These changes aim to attract more distributors by eliminating financial barriers to joining.
Trevor and Karen Blake are successful entrepreneurs who have built multiple work from home businesses over 25 years. They recently started Wikaniko to help the environment and provide work from home income opportunities. Wikaniko has almost 1000 eco-friendly products sold through independent distributors. Distributors build a team and can earn commissions from team sales without having to sell products themselves. Major announcements include removing joining fees and monthly fees for new distributors for the first 6 months to attract more people to the opportunity. The presentation promotes Wikaniko's products and income potential for new distributors.
Help the planet and build a successful home based business at the same time.Phil Roskams
Trevor and Karen Blake have built several successful home businesses over 25 years and now run Wikaniko, which provides eco-friendly products through independent distributors. Wikaniko is announcing major changes to help more people join as distributors for free, including removing joining fees for 6 months and not charging monthly fees for 30 days. They are also enhancing training, recruitment, and the distributor website and area. The goal is to help anyone create a secure financial future while helping the environment.
Trevor and Karen Blake have built several successful home businesses over 25 years. They started Wikaniko in Spain to help the environment and people through an online business selling almost 1000 eco-friendly products. Wikaniko is a profitable UK cooperative that does not owe any money and shares profits with active distributors. Distributors get their own online shop and business support through Wikaniko's training, products, and opportunities to build a team and earn overrides. Major announcements include removing joining fees for 6 months and providing more training and recruitment support to bring in more distributors.
This document outlines the process and activities for a challenge to develop solutions that create impact. It involves defining problems, ideating concepts, testing feasibility, and delivering solutions through converging and diverging phases. Participants are guided to define target users, partners, and scope of impact. The process focuses on understanding needs, benefits, resources, and touchpoints through user research. It aims to develop solutions in collaboration with partners and users to maximize real-world impact.
The document discusses the future of universities (UNI 2.0) and encourages taking the first step towards making universities more transparent, instantaneous, entertaining, open, personalized, and efficient through the use of Web 2.0 technologies and a systems theory approach. It suggests benefits like improved quality, personalization, and efficiency but also challenges like the need to change systems and hierarchies. It promotes getting involved and provides contact details for the author.
Do Not Trust the System, Establish Your Own SystemFahri Karakas
In this workshop, I have just told the truth, only the truth to my students. Here is the core message:
You cannot trust the system. You cannot trust institutions. You need to create your own system to design your life and be independent. This means taking control of your own life, career, and money.
The world is crazy and full of shit out there. The earlier you realize this, the less you will get disappointed.
The world is changing fast, but our systems, governments, universities, and institutions are unfortunately slow in adapting to these changes. That is why you need to assume full responsibility for your own learning, development, and asset creation.
Even though many things look very bleak, you can still survive and thrive in this environment. You need to think and act like an entrepreneur.
You need to learn about personal finance and investments to achieve financial independence in your life. This involves creating multiple income streams, creating assets, and creating a path to financial freedom.
The lecture includes the following contents:
The Eye-Opening Pessimist Workshop: Thinking Critically and Questioning the System
Disrupting Education and University of the Future
Award-Winning Documentaries
£111 Exercise, Personal Finance, and Compounding
Crowdfunding Platforms and Kickstarter Exercise
Workshop: Self-Making Studio
Turning £5 to£5000 Exercise
This composite lecture addresses the following questions:
Can we trust the global system? Can we trust capitalism? Can we trust corporations? (The Answer is: No)
Can we trust our educational systems? (No)
How can we build and design educational systems and universities of the future?
Why is it critical to question the system and everything in it?
How can we develop our own independence and power in a world or a system that cannot be trusted?
Why is personal finance the most important ingredient in achieving your independence?
How can you achieve financial freedom in your life?
How can you think and act like an entrepreneur? Where do you start if you have fresh and exciting ideas you want to bring to the world?
Why is compounding indispensable for achieving long term success, richness, freedom, and contribution?
The overall thread that connects this lecture is to question the systems that you find yourself embedded into, whether these might be economic, social, educational, or organizational systems.
You need to question everything so that you can create your own independent thinking, agency, and independence in your life.
A multidisciplinary visual tour that includes videos, slides, exercises, articles, and suggestions on how to achieve this.
https://medium.com/an-idea/do-not-trust-the-system-establish-your-own-system-34b390fc23dc?sk=1c9451b34ef1871920d671b74aabdfb3
This session will dive you through the real meaning, the real life of an entrepreneur The Difficulty he/she faces, pressure, time management etc. will be covered in this session. .
Missed Nudgestock 2019 earlier this month? Don’t worry, get the complete download from our annual festival of Behavioural Science this week!
We have pulled together all the stimulating, fascinating, thought-provoking, mind-blowing highlights that you need to know, into just 60 minutes.
The document discusses social media research and trends for 2018. It provides details on creating engaging social media posts, including using rich visual media, trending topics, humor, and posting at optimal times. It also discusses how to get featured on platforms like Instagram and Behance. Examples are given of cool social media posts from brands like The Valley and Oranje Juice. Tips are provided such as building relationships, focusing on one or two platforms, being authentic, and sharing useful information regularly. The biggest social media trends for 2018 are said to include visual content and hashtags.
This document proposes establishing a culture of innovation and a process for proposing innovative ideas within a library. It outlines several steps to cultivate an innovative culture, including having leadership announce a new initiative to foster creativity and help ideas become reality. It then describes a proposed process where staff can submit idea proposals through a simple online form, which would be reviewed by a committee in a timely manner. The goal is to recognize innovative staff, track proposed ideas, and continuously improve the process over time to drive positive changes within the library.
PDF SubmissionDigital Marketing Institute in NoidaPoojaSaini954651
https://www.safalta.com/online-digital-marketing/advance-digital-marketing-training-in-noidaTop Digital Marketing Institute in Noida: Boost Your Career Fast
[3:29 am, 30/05/2024] +91 83818 43552: Safalta Digital Marketing Institute in Noida also provides advanced classes for individuals seeking to develop their expertise and skills in this field. These classes, led by industry experts with vast experience, focus on specific aspects of digital marketing such as advanced SEO strategies, sophisticated content creation techniques, and data-driven analytics.
ARENA - Young adults in the workplace (Knight Moves).pdfKnight Moves
Presentations of Bavo Raeymaekers (Project lead youth unemployment at the City of Antwerp), Suzan Martens (Service designer at Knight Moves) and Adriaan De Keersmaeker (Community manager at Talk to C)
during the 'Arena • Young adults in the workplace' conference hosted by Knight Moves.
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Conférence salon E-commerce : présentation d'iAdvize et ibbüiAdvize
This document describes ibbü, a conversational commerce platform that connects customers to experts in real-time via messaging. It highlights ibbü's ability to predict engagement opportunities, connect customers with experts across websites, apps, social media and messaging platforms, and measure impacts on sales, satisfaction and productivity. The platform has powered over 500 million euros in sales for brands in various industries. It also discusses ibbü's community of 5000 experts across different domains and profiles three experts to showcase their experiences.
We're Adopting! A Strategy for Social Media In EducationEwan McIntosh
Social media, and whether or not it's adopted in any organisation, is almost entirely down to the culture of the organisation. But having a culture that doesn't match the aspirations of openness and sharing that would make social media a natural progression for the organisation does not mean that all is lost.
http://edu.blogs.com
Nudgestock 2020 – Necessity is the Mother of ReinventionOgilvy Consulting
Every year, Ogilvy Consulting's Behavioural Science Practice hosts Nudgestock — the world’s largest festival of creativity and behavioural science. Ordinarily, this event is held on the British Seaside (a cunning strategy to help people focus on the day) with approximately 400 in attendance. However this year, as a result of Covid-19, we tried something different...and the results were astonishing.
This document provides tips for starting conversations in various situations like the office, conferences, or when being introduced. It begins by outlining 13 tips for starting conversations, such as asking for information, paying a compliment, commenting on something pleasant, introducing yourself, offering help, asking for help, mentioning a shared experience, asking an opinion, praising the person, showing genuine interest, asking about them, making an observation, or commenting on the weather. It then discusses how to clarify ideas for better understanding by clarifying, summarizing, and repeating. The document concludes by thanking the reader.
The document outlines the schedule and topics for a social media basics course, including an introduction to social media platforms and how to use them for business, developing a social media calendar, content strategies and best practices, measuring campaign performance, and trends for 2018. It also includes quizzes and an example case study of a company wanting to boost sales through social media.
This document provides an overview of digital marketing and content marketing strategies. It discusses the shift from traditional to digital marketing, key digital marketing tactics like SEO, social media marketing, and email marketing. It also covers buyer personas, measuring customer lifetime value, copywriting strategies, and content marketing tactics. The goal of digital and content marketing is to educate potential customers and drive brand awareness, traffic, leads, and revenue through online content and campaigns.
This document discusses how startups can "hack" their company culture through coding it explicitly. It recommends writing down the answers to questions about company mission, customers, employees, competitors, etc. to make the implicit culture explicit. This allows the culture to be reviewed, tested and improved. The company Corporate Spring helps startups do this through 37-hour cultural hackathons where they discuss foundations, beliefs and hacks to implement. The goal is to beta test an improved culture code by the end of the hackathon.
Trevor and Karen Blake have built several successful home businesses over 25 years and now run Wikaniko, which provides almost 1000 eco-friendly products through independent distributors. Wikaniko is announcing major changes to help anyone create a secure financial future, including removing joining fees for 6 months and providing free weekly training workshops. Distributors can earn income through retail sales, building a team of distributors, and a residual income plan that can lead to £12,000 per month within 3 years. These changes aim to attract more distributors by eliminating financial barriers to joining.
Trevor and Karen Blake are successful entrepreneurs who have built multiple work from home businesses over 25 years. They recently started Wikaniko to help the environment and provide work from home income opportunities. Wikaniko has almost 1000 eco-friendly products sold through independent distributors. Distributors build a team and can earn commissions from team sales without having to sell products themselves. Major announcements include removing joining fees and monthly fees for new distributors for the first 6 months to attract more people to the opportunity. The presentation promotes Wikaniko's products and income potential for new distributors.
Help the planet and build a successful home based business at the same time.Phil Roskams
Trevor and Karen Blake have built several successful home businesses over 25 years and now run Wikaniko, which provides eco-friendly products through independent distributors. Wikaniko is announcing major changes to help more people join as distributors for free, including removing joining fees for 6 months and not charging monthly fees for 30 days. They are also enhancing training, recruitment, and the distributor website and area. The goal is to help anyone create a secure financial future while helping the environment.
Trevor and Karen Blake have built several successful home businesses over 25 years. They started Wikaniko in Spain to help the environment and people through an online business selling almost 1000 eco-friendly products. Wikaniko is a profitable UK cooperative that does not owe any money and shares profits with active distributors. Distributors get their own online shop and business support through Wikaniko's training, products, and opportunities to build a team and earn overrides. Major announcements include removing joining fees for 6 months and providing more training and recruitment support to bring in more distributors.
This document outlines the process and activities for a challenge to develop solutions that create impact. It involves defining problems, ideating concepts, testing feasibility, and delivering solutions through converging and diverging phases. Participants are guided to define target users, partners, and scope of impact. The process focuses on understanding needs, benefits, resources, and touchpoints through user research. It aims to develop solutions in collaboration with partners and users to maximize real-world impact.
The document discusses the future of universities (UNI 2.0) and encourages taking the first step towards making universities more transparent, instantaneous, entertaining, open, personalized, and efficient through the use of Web 2.0 technologies and a systems theory approach. It suggests benefits like improved quality, personalization, and efficiency but also challenges like the need to change systems and hierarchies. It promotes getting involved and provides contact details for the author.
Do Not Trust the System, Establish Your Own SystemFahri Karakas
In this workshop, I have just told the truth, only the truth to my students. Here is the core message:
You cannot trust the system. You cannot trust institutions. You need to create your own system to design your life and be independent. This means taking control of your own life, career, and money.
The world is crazy and full of shit out there. The earlier you realize this, the less you will get disappointed.
The world is changing fast, but our systems, governments, universities, and institutions are unfortunately slow in adapting to these changes. That is why you need to assume full responsibility for your own learning, development, and asset creation.
Even though many things look very bleak, you can still survive and thrive in this environment. You need to think and act like an entrepreneur.
You need to learn about personal finance and investments to achieve financial independence in your life. This involves creating multiple income streams, creating assets, and creating a path to financial freedom.
The lecture includes the following contents:
The Eye-Opening Pessimist Workshop: Thinking Critically and Questioning the System
Disrupting Education and University of the Future
Award-Winning Documentaries
£111 Exercise, Personal Finance, and Compounding
Crowdfunding Platforms and Kickstarter Exercise
Workshop: Self-Making Studio
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This composite lecture addresses the following questions:
Can we trust the global system? Can we trust capitalism? Can we trust corporations? (The Answer is: No)
Can we trust our educational systems? (No)
How can we build and design educational systems and universities of the future?
Why is it critical to question the system and everything in it?
How can we develop our own independence and power in a world or a system that cannot be trusted?
Why is personal finance the most important ingredient in achieving your independence?
How can you achieve financial freedom in your life?
How can you think and act like an entrepreneur? Where do you start if you have fresh and exciting ideas you want to bring to the world?
Why is compounding indispensable for achieving long term success, richness, freedom, and contribution?
The overall thread that connects this lecture is to question the systems that you find yourself embedded into, whether these might be economic, social, educational, or organizational systems.
You need to question everything so that you can create your own independent thinking, agency, and independence in your life.
A multidisciplinary visual tour that includes videos, slides, exercises, articles, and suggestions on how to achieve this.
https://medium.com/an-idea/do-not-trust-the-system-establish-your-own-system-34b390fc23dc?sk=1c9451b34ef1871920d671b74aabdfb3
This session will dive you through the real meaning, the real life of an entrepreneur The Difficulty he/she faces, pressure, time management etc. will be covered in this session. .
Missed Nudgestock 2019 earlier this month? Don’t worry, get the complete download from our annual festival of Behavioural Science this week!
We have pulled together all the stimulating, fascinating, thought-provoking, mind-blowing highlights that you need to know, into just 60 minutes.
The document discusses social media research and trends for 2018. It provides details on creating engaging social media posts, including using rich visual media, trending topics, humor, and posting at optimal times. It also discusses how to get featured on platforms like Instagram and Behance. Examples are given of cool social media posts from brands like The Valley and Oranje Juice. Tips are provided such as building relationships, focusing on one or two platforms, being authentic, and sharing useful information regularly. The biggest social media trends for 2018 are said to include visual content and hashtags.
This document proposes establishing a culture of innovation and a process for proposing innovative ideas within a library. It outlines several steps to cultivate an innovative culture, including having leadership announce a new initiative to foster creativity and help ideas become reality. It then describes a proposed process where staff can submit idea proposals through a simple online form, which would be reviewed by a committee in a timely manner. The goal is to recognize innovative staff, track proposed ideas, and continuously improve the process over time to drive positive changes within the library.
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during the 'Arena • Young adults in the workplace' conference hosted by Knight Moves.
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Challenges covid 19 business pivot challenge - final - london open ideo x experience huas
1.
2. 2
As you join, feel free to answer any
of these questions in the chat:
1. Where are you joining us from?
2. What do you wish to learn today?
3. How are you feeling?
@OpenIDEOLondChp - @experiencehaus
3. 3
SECTION 02 Our Approach
Agenda
Welcome
10 mins
1
Trends and shifts
20 mins
3
Challenge
10 mins
2
Break Into Groups
5 mins
4
Playback Ideas
20 mins
6
Ideation Activity
50 mins
5
Next Steps and Wrap
5 mins
7
12. 12
SECTION 02 Our Approach
HOW IT WORK
Jump into the Challenge and share
inspiration and/or ideas.
This 3-week sprint will be open
until April 30, 2020
Submit idea here
17. 17
SECTION 02 Our Approach
Food delivery
Supplement manufacturers
E-learning platforms
Video-conferencing platforms
Online media and
entertainment
Gaming consoles and platforms
Grocery & liquor stores
Dating apps/ social media
Cyber security companies
Power and utilities providers
Airlines / Travel agents
Hotels and lodging platforms
Restaurants, bars and clubs
Conference / Concert promoters
Non-essential retail (e.g. fashion)
Construction / real estate
Car dealerships & automotive
Movies / Recreational venues / Live
sports
Passenger transport
Gyms and fitness
Day care and schools
Boom or Bust
19. 19
SECTION 02 Our Approach
App to help business owners and founders ask
their previous, current and potential customers the
right questions, so they can make business
decisions based on data. Interview 80 start-ups in
3 weeks
BUSINESS THAT ARE PIVOTING
What if Start-ups could get
closer to their customers?
https://nobias.tectoniclondon.
com/
20. 20
SECTION 02 Our Approach
Imagine someone delivering a pub experience on
demand to your door. Beer company Signature
Brew create Pub In A Box with award-winning
beer. Pub in a box - beer, glass, snacks, music
quiz, beer mat & exclusive playlists.
BUSINESS THAT ARE PIVOTING
What if your start-up could
create a outdoor experience
indoors?
https://www.signaturebrew.co.uk/
21. 21
Search and track the latest trends during COVID-
19. Focus on the things the major or the word are
looking for answers for.
BUSINESS THAT ARE PIVOTING
What if your start-up
created a new category
from new trends?
https://meetglimpse.com/covid19/
22. 22
SECTION 02 Our Approach
Joe Wicks is a fitness Youtuber that hosts daily
workout for children. He has donated all his
earners to NHS - almost £1 million. He landed
himself 1.2 million new followers.
BUSINESS THAT ARE PIVOTING
What if your startup gave it
profits away for free (short-
term)
https://www.thesun.co.uk/tvandshowbiz/11440118
/joe-wicks-raised-money-nhs-youtube-pe-
teacher/
23. 23
SECTION 02 Our Approach
Silicon Valley's favorite sleep tracker is being used
to help detect COVID-19 symptoms early and
tackle big questions about the coronavirus'
aftermath. So far, 30,000 Oura ring owners have
signed up to participate in the study
BUSINESS THAT ARE PIVOTING
What if your start-up used
AI to spot Covid-19 before
symptoms begin
https://ouraring.com/
25. 2
5
Catalyzing the business pivot
How might chapters can proactively support local
businesses in their communities to transform and
adapt?
Scenario A
26. 26
Juggling the kids at home & work
What to do in furlough / purgatory
2 metres. That’s not 2 metres!
Day. Night. Work. Pleasure. It’s all the same
What’s the latest news (does anyone know anything?)
Homeschooling for beginners (I don’t speak english)
2 weeks for a Tesco delivery! Go to A&E - your arm is hanging off
My family are killing each other (domestic abuse X2)
Not enough PPE - can I make something from home?
My holiday was getting me through. What now?
Queueing to get groceries
Where to workout - and how?
I’m pretty low - no human contact in weeks
I can’t control my kids - they just won’t stay in
I’m a drug addict, I won’t stop seeing my dealer
27. 27
SECTION 02 Our Approach
Ideation session
Pick a challenge to
focus on
Used Trigger
Resilience Cards
Complete Empathy
Map
31. 31
SECTION 02 Our Approach
Playback ideas
Choose someone from your group to
share your top idea in 2 - 3 mins
Hints:
- What is the problem
- Who are you targeting
- How will it work
- What value are you creating
33. 33
SECTION 02 Our Approach
WHAT’S NEXT
Jump into the Challenge and share
inspiration and/or ideas.
This 3-week sprint will be open
until April 30, 2020.
Submit idea here
34. 34
JOIN OUR TEAM!
Be part of the OpenIDEO
London team!
@OpenIDEOLondChp
https://chapters.openideo.com/london-
chapter/
@OpenIDEOLondonChapter