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CFO for Startups -Joris Noreillie
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- 3. Brief intro • Applied Economics,Master in Finance, Executive MBA • Auditor, controller, finance director • CFO & advisor to scale-ups Brief intro
- 4. As a founder you sleep likea baby… *Every two hours, you wake up & cry Ben Horowitz
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- 6. They run outof cash They run out of cash THEYRUNOUTOFCASH
- 7. You need 2hats Transactional Finance Get it right, and you’ll sleep well Corporate Finance Sleep well to get it right
- 8. Finance in astartup... what’s so different?
- 9. Finance in astartup... what’s so different?
- 10. Cash Communicate Create the future Financein a startup... what’s so different?
- 11. • Don’t waittoo long • Don’t over-hire – a good controller does the job • Data-driven • Real time • Proactive • Relevant experience • Pragmatic A CFO... when & what to expect? Gofor
- 12. • sales channelcosts • loose partnerships • unchecked assumptions • cloud costs • working capital need • investor expectations Watch out for silent killers
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- 15. Sales CRM with asales funnel and lead close dates Production An ERP that keeps track of inventory Marketing Data points on pricing & volume R&D Realistic cost estimate Whatdoesfinanceneed from other departments?
- 16. Corporate Finance – Manageshareholders – Plan & prepare dilution – SOP: it’s coming to BE – Term sheet: understand every line in it – DueDil: your best investment: a scanner The second hat
- 17. • Don’t outsourceit • Be sure of your investor • Know your business model Saas, Freemium, 2-sided Market place, User driven content, E-commerce- Channels, value chain, partnerships • Know your burn, break-even point and churn • Have actual data & live KPI’s. No numbers… no deal When you go for funding
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