Melissa Elayna Maguire graduated from Southern Methodist University in 2014 with degrees in English, Spanish, and Human Rights and minors in History, Psychology, and Women's and Gender Studies. She has extensive experience in event planning and coordination, marketing, and relationship building. For the CCF Annual Gala and Fashion Show, she came in under budget and exceeded revenue projections. She is currently helping to plan the first annual CCF Dallas Duck Derby.

1. Melissa Elayna Maguire
Southern Methodist University Class of 2014
Bachelor of the Arts: English, Spanish, Human Rights
Minor Certificates: History, Psychology, Women’s and Gender Studies
479.721.9250 – Mobile Personal – melissa.e.maguire@gmail.com
Passionate about bridging social, cultural, and generational gaps through skilled work in bilingual
communication and building successful relationships. Focused on growing businesses by encouraging and
fostering a positive, productive, and client-centered environment.
EVENT PLANNING AND COORDINATING
 CCF Annual Gala and Fashion Show - 2016
 Projected expenses: $375,000
 Actual expenses: $287,000
 Projected revenue: $750,000
 Actual revenue: $951,000
 Extensive hands-on experience in vendor outreach, cost/quote comparison, event production/staging
processes, venue design, catering management, donor development, and auction item acquisition
 Singularly responsible for raffle ticket sales;
 Projected revenue: $50,000
 Actual revenue: $61,000
 Started new partnership with ultra-exclusive shopping center in central Dallas to promote CCF
raffle, Gala, and upcoming first annual CCF Dallas Duck Derby
 Singularly responsible for silent auction item acquisition and display:
 Projected revenue: $21,000
 Actual revenue: $25,000
 Started new relationships with local boutique clothiers, interior decorators, home services
vendors, and alcohol distributors
 Coordinated co-chair meetings, menu tastings, venue tours, production meetings, committee meetings,
volunteer efforts, and board meetings; facilitated communication across all related parties
 Coordinated the SBB Management 8th
Annual Golf Classic benefiting CCF; raised $105,013
 Helped structure Gala budget with the CCF Executive Board of Directors
 Thorough knowledge of event-related terminology and budget expectations
 Currently helping plan the first annual CCF Dallas Duck Derby (October 2016), a 10,000-rubber duck
race down the Trinity River;
 Helped secure sponsorships from the City of Dallas, Whole Foods, and CBS Radio
 Served as Logistics and Permits point of contact for filings with the City of Dallas
MARKETING
 Expanding donor database by approximately 1,000 donors per year
 Actively keep a social media calendar for scheduled posting on Facebook, Instagram, and Twitter
 Average of 30% increased followership and 60% more engagements across all platforms
 Regularly post on above social media channels and design quarterly e-blast newsletter
 Publicize upcoming events by creating and issuing press releases and blurbs to local newspapers,
magazines, radio shows, social calendars, and news programs
 Independently responsible for complete overhaul of CCF website
 Oversaw all content creation, web formatting, and payment streamlining using SquareSpace
 Developed grant application document to track outreach to foundations and corporations
 Responsible for over $15,000 in revenue earned through previously unsought grants
 Continually planning small third-party fundraising events with local businesses