cause marketing presantation
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This document discusses cause-related marketing (CRM) and its benefits. CRM involves partnering with a social cause where a portion of a company's revenue is donated to the cause when customers purchase products. This allows companies to build their brand and increase sales while also benefiting society. CRM positions companies as socially responsible by relating their products to important social activities. Both companies and social causes become profitable through this partnership model.
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Guerilla Marketing
Guerilla marketing is an unconventional marketing technique that achieves maximum results with minimal resources. It started in the 1970s as advertisers found traditional advertising less effective. Jay Conrad's 1984 book on guerilla marketing techniques discussed using subtle marketing approaches. Guerilla marketing aims to be creative and thought-provoking to attract attention. While it can be risky if not executed properly, it is a cheap strategy that is worth trying for most campaigns. Both success stories, like Nissan's campaign about keyless cars, and failures, such as Microsoft's disliked butterfly stickers in New York City, are examples of guerilla marketing.
Assessment item 2 campaign pitch presentation - power point
Group 3 offers marketing campaigns for Gloria Jeans coffee that aim to increase sales and customer satisfaction through mass marketing and targeted messaging. One issue with previous campaigns is the lack of advertising channels used, relying mainly on digital and in-store advertising which only reaches existing customers. The team proposes revisiting the previous successful "With Heart" campaign that showed social responsibility, and launching a new "10 for 10" campaign where 10% of coffee sales would go to 10 charities chosen by customers, strengthening the brand's connection to the community. An integrated advertising approach using print, digital and other media is suggested to update customers and showcase the campaign's impact.
What is Guerrilla Marketing? w/ Red Bull and Coke Case Studies
This is a brief overview of Guerrilla Marketing. What is it? Where did it come from? How have some of the biggest companies executed Guerrilla Marketing? What are the main ways your business can benefit?
UNDERCOVER MARKETING- INDIAN PERSPECTIVE
UNDERCOVER MARKETING- ALSO KNOWN AS BUZZ MARKETING, STEALTH MARKETING IS A NEW TREND IN THE MARKETING TECHNIQUES ADOPTED BY INDIAN MARKETING ATMOSPHERE.
this presentation showcases the classification, types, examples of undercover marketing in india.
Guerilla marketing
Guerrilla marketing involves unconventional marketing tactics that rely on creativity and minimal resources. It was first described by Jay Conrad Levinson in his 1984 book. Guerrilla marketing aims to find new communication channels to reach customers who ignore traditional advertising. It focuses on maximum impact with minimum budget. Tactics include word-of-mouth marketing, viral marketing, and live events. The goal is to creatively attract customers' attention and trigger their desire to purchase through innovative low-cost approaches. Guerrilla marketing proves effective for small businesses that can't compete head-on with larger rivals through conventional advertising.
Guerilla marketing
This presentation gives an idea of what guerilla marketing is taking into consideration its pros and cons and citing examples and ways of it.
Frooti - Digen Verma Campaign
The Digen Verma campaign was launched in 2001 by Everest Integrated Communications to reposition Frooti as a youth drink and increase its declining sales. It featured a mysterious fictional character named Digen Verma in teaser ads to generate curiosity. A new "Just Like That" tagline positioned Frooti as a fun, bindass drink for youth. The campaign was highly successful, increasing Frooti's sales by 30% and market share to 80%. It helped Frooti reconnect with youth and remain India's top-selling mango fruit drink.
Guerilla Marketing Communication Tools and Ethical Problems in Guerilla Adve...
Guerrilla marketing is an unconventional marketing strategy that relies on low-cost tactics to maximize results. It was coined in 1984 and draws inspiration from guerrilla warfare tactics. Some key tactics include street promotions, public relations stunts, and intercepting people in public places. While guerrilla marketing can be an effective strategy for small businesses, some tactics raise ethical issues. Examples discussed in the document include using fake cockroaches and fear appeals that could cause anxiety or negatively impact children. Overall, the document provides an overview of guerrilla marketing strategies and tactics as well as potential ethical problems with some unconventional approaches.
Recommended
Guerilla Marketing
Guerilla marketing is an unconventional marketing technique that achieves maximum results with minimal resources. It started in the 1970s as advertisers found traditional advertising less effective. Jay Conrad's 1984 book on guerilla marketing techniques discussed using subtle marketing approaches. Guerilla marketing aims to be creative and thought-provoking to attract attention. While it can be risky if not executed properly, it is a cheap strategy that is worth trying for most campaigns. Both success stories, like Nissan's campaign about keyless cars, and failures, such as Microsoft's disliked butterfly stickers in New York City, are examples of guerilla marketing.
Assessment item 2 campaign pitch presentation - power point
Group 3 offers marketing campaigns for Gloria Jeans coffee that aim to increase sales and customer satisfaction through mass marketing and targeted messaging. One issue with previous campaigns is the lack of advertising channels used, relying mainly on digital and in-store advertising which only reaches existing customers. The team proposes revisiting the previous successful "With Heart" campaign that showed social responsibility, and launching a new "10 for 10" campaign where 10% of coffee sales would go to 10 charities chosen by customers, strengthening the brand's connection to the community. An integrated advertising approach using print, digital and other media is suggested to update customers and showcase the campaign's impact.
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This is a brief overview of Guerrilla Marketing. What is it? Where did it come from? How have some of the biggest companies executed Guerrilla Marketing? What are the main ways your business can benefit?
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UNDERCOVER MARKETING- ALSO KNOWN AS BUZZ MARKETING, STEALTH MARKETING IS A NEW TREND IN THE MARKETING TECHNIQUES ADOPTED BY INDIAN MARKETING ATMOSPHERE.
this presentation showcases the classification, types, examples of undercover marketing in india.
Guerilla marketing
Guerrilla marketing involves unconventional marketing tactics that rely on creativity and minimal resources. It was first described by Jay Conrad Levinson in his 1984 book. Guerrilla marketing aims to find new communication channels to reach customers who ignore traditional advertising. It focuses on maximum impact with minimum budget. Tactics include word-of-mouth marketing, viral marketing, and live events. The goal is to creatively attract customers' attention and trigger their desire to purchase through innovative low-cost approaches. Guerrilla marketing proves effective for small businesses that can't compete head-on with larger rivals through conventional advertising.
Guerilla marketing
This presentation gives an idea of what guerilla marketing is taking into consideration its pros and cons and citing examples and ways of it.
Frooti - Digen Verma Campaign
The Digen Verma campaign was launched in 2001 by Everest Integrated Communications to reposition Frooti as a youth drink and increase its declining sales. It featured a mysterious fictional character named Digen Verma in teaser ads to generate curiosity. A new "Just Like That" tagline positioned Frooti as a fun, bindass drink for youth. The campaign was highly successful, increasing Frooti's sales by 30% and market share to 80%. It helped Frooti reconnect with youth and remain India's top-selling mango fruit drink.
Guerilla Marketing Communication Tools and Ethical Problems in Guerilla Adve...
Guerrilla marketing is an unconventional marketing strategy that relies on low-cost tactics to maximize results. It was coined in 1984 and draws inspiration from guerrilla warfare tactics. Some key tactics include street promotions, public relations stunts, and intercepting people in public places. While guerrilla marketing can be an effective strategy for small businesses, some tactics raise ethical issues. Examples discussed in the document include using fake cockroaches and fear appeals that could cause anxiety or negatively impact children. Overall, the document provides an overview of guerrilla marketing strategies and tactics as well as potential ethical problems with some unconventional approaches.
Guerilla Marketing Workshop
We had the pleasure of presenting at the Opportunity Green (http://opportunitygreen.com) conference this year about Guerilla Marketing. Given our stance and emphasis at Mark & Phil on making sure that all good causes don’t spend their time, energy, and budgets wastefully – we put together a pretty comprehensive workshop that defines Guerilla Marketing, outlines its ingredients, provides real-world examples.
Ambush marketing
Ambush marketing involves a non-sponsor intentionally associating themselves with a sponsored event through advertising and promotions in order to confuse consumers into thinking they are an official sponsor. The objectives are to maximize returns and undermine official sponsors. Common tactics include advertising around event broadcasts, signage near venues, consumer promotions, and congratulatory ads. Studies show ambush marketing can confuse consumers and diminish the value of official sponsorship deals. Event organizers face hurdles in educating the public and making ambush marketing seem unethical. Examples are provided of ambushes by Pepsi at the World Cup and Hindustan Unilever against a Pantene campaign.
Cause Marketing Overview
Cause marketing, also called cause-related marketing, is a partnership between a for-profit company and a non-profit organization that increases sales while raising money and visibility for the cause. It provides benefits like greater brand awareness, increased sales, access to new audiences, and a competitive advantage. Successful cause marketing campaigns build awareness through message campaigns and events, encourage consumers to take action through social media and pledges, and trigger donations through point-of-purchase or online platforms. Developing an effective cause marketing program requires strategic fit, readiness assessment, commitment, partner identification, and execution details.
Yeh digen verma kaun hai frooti
This document presents a case study on the promotional campaign for the fruit drink Frooti by Parle Agro in India. Frooti's sales were declining due to increased competition. Parle Agro launched a campaign featuring an enigmatic celebrity brand ambassador named "Digen Verma" to reposition Frooti towards youth. The low-cost campaign generated intrigue and buzz around Digen Verma. It succeeded in changing Frooti's image from a children's drink to one for teens. As a result, Frooti's sales increased by 30% and it regained its top-of-mind awareness among customers. Future strategies discussed include maintaining consistency, adding flavors, and potentially partnering with a celebrity
Guerrilla Marketing
This document provides an introduction to guerrilla marketing. It defines guerrilla marketing as an unconventional form of promotion that aims to generate buzz and viral engagement. The term was coined in 1984 based on concepts like small companies competing with larger rivals using unexpected tactics. Common guerrilla marketing techniques include undercover marketing, astroturfing, ambush marketing, ambient marketing, and experiential marketing. Examples of successful guerrilla campaigns are described for companies like 3M, UNICEF, McDonald's, and Fitness First.
Flipkart
Flipkart launched a new campaign called "Milega Umeed Se Zyaada" to change consumer behavior and encourage consumers to purchase desired products. The campaign highlights family dynamics where a son gifts his father a larger TV to provide a better experience. Flipkart aims to create an emotional connection and show consumers they can afford more with their budget. This advertisement helped Flipkart reduce advertising costs by $24 million and increase revenue 50% in the month it launched.
Marketing vs. Advertising vs. PR
This document defines and compares marketing, advertising, and public relations. Marketing involves communicating with customers to sell products and services, such as Coca Cola's storytelling campaign. Advertising pays for attention through commercials and ads, like Gatorade's eye-catching creative works. Public relations aims to provide favorable information to the public through shareable content, exemplified by L'Oreal's PR campaigns. All three methods work together to build a company's brand.
Guerrilla marketing
Guerrilla marketing is an unconventional advertising strategy that uses low-cost tactics inspired by guerrilla warfare to maximize results. The term was coined by Jay Conrad Levinson in 1984 to describe small-scale marketing approaches. Guerrilla marketing employs smarter methods rather than larger budgets to increase sales, consumer perception of value, and brand memory through entertainment and community understanding.
Guerrilla marketing
Guerrilla marketing is an unconventional marketing tactic that relies on surprise and personal interactions. It typically has a small budget and focuses on creating buzz within smaller groups. Some key aspects include hit-and-run tactics to surprise consumers, using shock value to make impressions, and focusing on low-cost ways to reach large audiences. While effective for small businesses, some argue true guerrilla marketing no longer applies when large corporations use it due to their bigger budgets and established brands. Famous examples include The Blair Witch Project and Coca-Cola's "Happiness Machine".
Guerilla marketing
This document summarizes a seminar presentation on guerrilla marketing. It defines guerrilla marketing as an unconventional marketing tactic that uses surprise and personal interactions to promote products with smaller budgets compared to traditional marketing. Examples of guerrilla marketing campaigns from companies like Nike, Jeep, and FedEx are provided. Both the pros and cons of guerrilla marketing are discussed. While it allows for creativity and publicity, it also carries risks of backlash or misunderstanding if not implemented carefully. In conclusion, guerrilla marketing works best for risk-taking businesses, especially with social media enabling widespread promotion.
Promotion refers to any communication activity used to inform
Sponsorship and promotion refer to activities used to inform, convince, and remind target markets about an organization, its products, and activities. Promotion aims to influence recipients' feelings, beliefs, and performance regarding a product through informing, persuading, and reminding the market. Promotion communicates a product's merits to target customers to change attitudes and behaviors toward buying the product.
Guerrilla marketing
Consumers are bored of big budget, star-studded advertisements. Guerrilla Marketing provides a convenient, inexpensive and creative way to make a lasting impact on the target audience.
Guerilla marketing
Guerilla marketing relies on low budgets and unconventional promotions to target consumers in unexpected places. It uses time, energy, creativity and grassroots tactics over big advertising spends. Examples include giving away products in public, stunts to grab attention, and using mobile and social media to engage customers. Guerilla marketers focus on human psychology, relationships and cooperation over sales, competition and large product lines. While low-cost, it also carries risks like unclear results and potential legal issues if not done carefully within local laws.
Guerrilla Marketing presentation
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Frooti
The Digen Verma campaign was launched by Frooti to reposition the brand and increase sales among teenagers and young adults. Frooti created a fictional brand ambassador named Digen Verma to generate hype and interest. The campaign involved changes to packaging, placement of the product in locations where youth hung out, and a nationwide promotional campaign. The campaign was highly successful, with brand awareness and sales increasing by 30% and market share growing to 80%, showing the effectiveness of the repositioning strategy.
Marketing Project Portfolio
This document lists various marketing projects that Lori Chelf has worked on including newspaper inserts for breast cancer awareness and frozen food month, direct mail promotions for condos and remodels, and in-store promotions for Winn-Dixie pharmacy and baking company James Skinner involving new products, games, and loyalty programs.
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The document provides details on 3 different advertising campaign options for CIBC, GLAD, and Bagel Bites. The CIBC and Canadian Cancer Society campaign called "Never Stop Running" encouraged continued support for breast cancer during COVID lockdowns. The GLAD campaign "Glad to Give" used celebrities and influencers on social media to inspire acts of kindness. The Bagel Bites campaign "Pizza on a Bagel - We Can All Agree With That" aimed to make people smile with humorous TV ads during isolation by arguing everyone can agree pizza belongs on a bagel.
Guerilla Marketing
An overview of Guerilla Marketing - An unconventional system of promotions that relies on time, energy and imagination.
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Introduction to Guerilla marketing
Principles of Guerilla marketing
Characteristics of Guerilla marketing
Anatomy of Guerilla marketing
Examples of effective guerilla marketing
Examples of shocking guerilla marketing
Positives and negatives of guerilla marketing
Guerrilla marketing
This document provides an overview of guerrilla marketing. It defines guerrilla marketing as unconventional marketing techniques used by smaller companies to promote themselves against larger competitors. The document outlines several principles and methods of guerrilla marketing including using stickers, demonstrations, mystery, and viral tactics. Examples are given such as a gym promoting itself through interactive bus stop scales and a movie using an immersive subway marketing campaign. The summary emphasizes guerrilla marketing as a cost-effective way to creatively engage customers through unexpected promotional actions.
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We had the pleasure of presenting at the Opportunity Green (http://opportunitygreen.com) conference this year about Guerilla Marketing. Given our stance and emphasis at Mark & Phil on making sure that all good causes don’t spend their time, energy, and budgets wastefully – we put together a pretty comprehensive workshop that defines Guerilla Marketing, outlines its ingredients, provides real-world examples.
Ambush marketing
Ambush marketing involves a non-sponsor intentionally associating themselves with a sponsored event through advertising and promotions in order to confuse consumers into thinking they are an official sponsor. The objectives are to maximize returns and undermine official sponsors. Common tactics include advertising around event broadcasts, signage near venues, consumer promotions, and congratulatory ads. Studies show ambush marketing can confuse consumers and diminish the value of official sponsorship deals. Event organizers face hurdles in educating the public and making ambush marketing seem unethical. Examples are provided of ambushes by Pepsi at the World Cup and Hindustan Unilever against a Pantene campaign.
Cause Marketing Overview
Cause marketing, also called cause-related marketing, is a partnership between a for-profit company and a non-profit organization that increases sales while raising money and visibility for the cause. It provides benefits like greater brand awareness, increased sales, access to new audiences, and a competitive advantage. Successful cause marketing campaigns build awareness through message campaigns and events, encourage consumers to take action through social media and pledges, and trigger donations through point-of-purchase or online platforms. Developing an effective cause marketing program requires strategic fit, readiness assessment, commitment, partner identification, and execution details.
Yeh digen verma kaun hai frooti
This document presents a case study on the promotional campaign for the fruit drink Frooti by Parle Agro in India. Frooti's sales were declining due to increased competition. Parle Agro launched a campaign featuring an enigmatic celebrity brand ambassador named "Digen Verma" to reposition Frooti towards youth. The low-cost campaign generated intrigue and buzz around Digen Verma. It succeeded in changing Frooti's image from a children's drink to one for teens. As a result, Frooti's sales increased by 30% and it regained its top-of-mind awareness among customers. Future strategies discussed include maintaining consistency, adding flavors, and potentially partnering with a celebrity
Guerrilla Marketing
This document provides an introduction to guerrilla marketing. It defines guerrilla marketing as an unconventional form of promotion that aims to generate buzz and viral engagement. The term was coined in 1984 based on concepts like small companies competing with larger rivals using unexpected tactics. Common guerrilla marketing techniques include undercover marketing, astroturfing, ambush marketing, ambient marketing, and experiential marketing. Examples of successful guerrilla campaigns are described for companies like 3M, UNICEF, McDonald's, and Fitness First.
Flipkart
Flipkart launched a new campaign called "Milega Umeed Se Zyaada" to change consumer behavior and encourage consumers to purchase desired products. The campaign highlights family dynamics where a son gifts his father a larger TV to provide a better experience. Flipkart aims to create an emotional connection and show consumers they can afford more with their budget. This advertisement helped Flipkart reduce advertising costs by $24 million and increase revenue 50% in the month it launched.
Marketing vs. Advertising vs. PR
This document defines and compares marketing, advertising, and public relations. Marketing involves communicating with customers to sell products and services, such as Coca Cola's storytelling campaign. Advertising pays for attention through commercials and ads, like Gatorade's eye-catching creative works. Public relations aims to provide favorable information to the public through shareable content, exemplified by L'Oreal's PR campaigns. All three methods work together to build a company's brand.
Guerrilla marketing
Guerrilla marketing is an unconventional advertising strategy that uses low-cost tactics inspired by guerrilla warfare to maximize results. The term was coined by Jay Conrad Levinson in 1984 to describe small-scale marketing approaches. Guerrilla marketing employs smarter methods rather than larger budgets to increase sales, consumer perception of value, and brand memory through entertainment and community understanding.
Guerrilla marketing
Guerrilla marketing is an unconventional marketing tactic that relies on surprise and personal interactions. It typically has a small budget and focuses on creating buzz within smaller groups. Some key aspects include hit-and-run tactics to surprise consumers, using shock value to make impressions, and focusing on low-cost ways to reach large audiences. While effective for small businesses, some argue true guerrilla marketing no longer applies when large corporations use it due to their bigger budgets and established brands. Famous examples include The Blair Witch Project and Coca-Cola's "Happiness Machine".
Guerilla marketing
This document summarizes a seminar presentation on guerrilla marketing. It defines guerrilla marketing as an unconventional marketing tactic that uses surprise and personal interactions to promote products with smaller budgets compared to traditional marketing. Examples of guerrilla marketing campaigns from companies like Nike, Jeep, and FedEx are provided. Both the pros and cons of guerrilla marketing are discussed. While it allows for creativity and publicity, it also carries risks of backlash or misunderstanding if not implemented carefully. In conclusion, guerrilla marketing works best for risk-taking businesses, especially with social media enabling widespread promotion.
Promotion refers to any communication activity used to inform
Sponsorship and promotion refer to activities used to inform, convince, and remind target markets about an organization, its products, and activities. Promotion aims to influence recipients' feelings, beliefs, and performance regarding a product through informing, persuading, and reminding the market. Promotion communicates a product's merits to target customers to change attitudes and behaviors toward buying the product.
Guerrilla marketing
Consumers are bored of big budget, star-studded advertisements. Guerrilla Marketing provides a convenient, inexpensive and creative way to make a lasting impact on the target audience.
Guerilla marketing
Guerilla marketing relies on low budgets and unconventional promotions to target consumers in unexpected places. It uses time, energy, creativity and grassroots tactics over big advertising spends. Examples include giving away products in public, stunts to grab attention, and using mobile and social media to engage customers. Guerilla marketers focus on human psychology, relationships and cooperation over sales, competition and large product lines. While low-cost, it also carries risks like unclear results and potential legal issues if not done carefully within local laws.
Guerrilla Marketing presentation
This document provides an overview of guerrilla marketing. It discusses how guerrilla marketing uses unconventional and low-cost methods inspired by guerrilla warfare. The document outlines 12 secrets of guerrilla marketing according to J.C. Levinson, the founder of guerrilla marketing. These secrets emphasize commitment, investment, consistency, confidence, and building long-term customer relationships. Examples are given of both traditional and guerrilla marketing approaches. The document concludes by stating that guerrilla marketing is "smart marketing" that uses imagination and loves customers.
Frooti
The Digen Verma campaign was launched by Frooti to reposition the brand and increase sales among teenagers and young adults. Frooti created a fictional brand ambassador named Digen Verma to generate hype and interest. The campaign involved changes to packaging, placement of the product in locations where youth hung out, and a nationwide promotional campaign. The campaign was highly successful, with brand awareness and sales increasing by 30% and market share growing to 80%, showing the effectiveness of the repositioning strategy.
Marketing Project Portfolio
This document lists various marketing projects that Lori Chelf has worked on including newspaper inserts for breast cancer awareness and frozen food month, direct mail promotions for condos and remodels, and in-store promotions for Winn-Dixie pharmacy and baking company James Skinner involving new products, games, and loyalty programs.
C1 jmack
The document provides details on 3 different advertising campaign options for CIBC, GLAD, and Bagel Bites. The CIBC and Canadian Cancer Society campaign called "Never Stop Running" encouraged continued support for breast cancer during COVID lockdowns. The GLAD campaign "Glad to Give" used celebrities and influencers on social media to inspire acts of kindness. The Bagel Bites campaign "Pizza on a Bagel - We Can All Agree With That" aimed to make people smile with humorous TV ads during isolation by arguing everyone can agree pizza belongs on a bagel.
Guerilla Marketing
An overview of Guerilla Marketing - An unconventional system of promotions that relies on time, energy and imagination.
Guerrilla marketing
Introduction to Guerilla marketing
Principles of Guerilla marketing
Characteristics of Guerilla marketing
Anatomy of Guerilla marketing
Examples of effective guerilla marketing
Examples of shocking guerilla marketing
Positives and negatives of guerilla marketing
Guerrilla marketing
This document provides an overview of guerrilla marketing. It defines guerrilla marketing as unconventional marketing techniques used by smaller companies to promote themselves against larger competitors. The document outlines several principles and methods of guerrilla marketing including using stickers, demonstrations, mystery, and viral tactics. Examples are given such as a gym promoting itself through interactive bus stop scales and a movie using an immersive subway marketing campaign. The summary emphasizes guerrilla marketing as a cost-effective way to creatively engage customers through unexpected promotional actions.
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#فهم_ماكو_درخ
3- دقة الكتابة والصور عالية جداً جداً جداً
4- هُنالك بعض المعلومات تم توضيحها بشكل تفصيلي جداً (تُعتبر لدى الطالب أو الطالبة بإنها معلومات مُبهمة ومع ذلك تم توضيح هذهِ المعلومات المُبهمة بشكل تفصيلي جداً
5- الملزمة تشرح نفسها ب نفسها بس تكلك تعال اقراني
6- تحتوي الملزمة في اول سلايد على خارطة تتضمن جميع تفرُعات معلومات الجهاز الهيكلي المذكورة في هذهِ الملزمة
واخيراً هذهِ الملزمة حلالٌ عليكم وإتمنى منكم إن تدعولي بالخير والصحة والعافية فقط
كل التوفيق زملائي وزميلاتي ، زميلكم محمد الذهبي 💊💊
🔥🔥🔥🔥🔥🔥🔥🔥🔥
How to Predict Vendor Bill Product in Odoo 17
This slide will guide us through the process of predicting vendor bill products based on previous purchases from the vendor in Odoo 17.
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) Curriculum
(𝐓𝐋𝐄 𝟏𝟎𝟎) (𝐋𝐞𝐬𝐬𝐨𝐧 𝟏)-𝐏𝐫𝐞𝐥𝐢𝐦𝐬
𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐭𝐡𝐞 𝐄𝐏𝐏 𝐂𝐮𝐫𝐫𝐢𝐜𝐮𝐥𝐮𝐦 𝐢𝐧 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬:
- Understand the goals and objectives of the Edukasyong Pantahanan at Pangkabuhayan (EPP) curriculum, recognizing its importance in fostering practical life skills and values among students. Students will also be able to identify the key components and subjects covered, such as agriculture, home economics, industrial arts, and information and communication technology.
𝐄𝐱𝐩𝐥𝐚𝐢𝐧 𝐭𝐡𝐞 𝐍𝐚𝐭𝐮𝐫𝐞 𝐚𝐧𝐝 𝐒𝐜𝐨𝐩𝐞 𝐨𝐟 𝐚𝐧 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
-Define entrepreneurship, distinguishing it from general business activities by emphasizing its focus on innovation, risk-taking, and value creation. Students will describe the characteristics and traits of successful entrepreneurs, including their roles and responsibilities, and discuss the broader economic and social impacts of entrepreneurial activities on both local and global scales.
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cause marketing presantation
- 4. 1.Building corporate ,brand and product awareness. 2.Inreasing sales and income. 5.Promoting differentiation. 4.Promoting a new product. 3.Devloping trial and repeat purchase. 6.Adding value.
- 5. “ ”
- 6. Now we are going to play the advertisement of cause RELATED MARKEETING
- 9. Representation from this advertisement This ad is a portion of revenue directed towards wildlife saving,on purchase of the dish wash. CRM are oriented towards social activities.the corporate relate themselves as socially responsible. By this partnership both of company becomes profitable and also the society gets benefit.
- 10. commercia l Goodwill Commercial marketing Cause Related marketing Social marketing sponsorship philanthropy CRM is a part of societal marketing spectrum