1. Cassidy Buscaglia
117 Scenic Drive West, Croton on Hudson, NY 10520 • (914) 227-4342 • cassidy.buscaglia@gmail.com
EDUCATION
Saint Joseph’s University, Haub School of Business Philadelphia, PA
Bachelor of Science in Marketing May 2016
Study Abroad Program: University of London, Birkbeck Fall 2014
GPA: 3.2/4.0
Awards: Deans List Fall 2015, Spring 2016
Bronze Medal in HAUB School of Business’ Annual Business Policy Competition
EXPERIENCE
KBSP: The Media Kitchen Associate Strategist June 2016-Present
• Part of the Vanguard FAS/IIG campaign
• Daily communication with media partners, in house programmatic and search team, account team and Vanguard marketing
team
• Assist in creation of RFP, as well as compilation and review of proposals
• Assist in creation, traffic and maintenance of Vanguard FAS and IIG annual campaigns
• Meet with media representatives to discuss potential partnerships and/or sponsorships
KBSP: The Media Kitchen Media Planning Intern June-August 2015
• Assisted The Vanguard team on a day to day basis
• Conducted mot and white-ops data monthly
• Assisted with the preparation of media decks and POV’s
• Observed and documented media representative meeting
• Updated budget breakouts for each media representative
• Researched potential media representative and updated a white list
Hudson National Golf Club, Server, Croton on Hudson, NY June – August 2014
• Assisted in the set-up of professional outings
• Bartended large golf tournaments and served in the dining room
• Lead new servers through training, helping them to effectively and efficiently complete their jobs
American Cancer Society Discovery Shop, Employee, Briarcliff, NY June –August 2013
• Oversaw donations, sales and pricing on clothing and goods
• Organized merchandise throughout the store
• Researched specific donations to understand their history in order to accurately price merchandise
• Updated Facebook page to provide shoppers with valuable information about the store.
LEADERSHIP AND ACTIVITIES
Alpha Omicron Pi, Member, Saint Joseph’s University February 2013- Present
• Participated in and organized philanthropy events and community and campus outreach initiatives
• Designed and supervised activities and donation collection for Sisters for Soldiers Charity Event
• Planned and contributed to Strikeout for Arthritis philanthropy kickball tournament
• Oversaw three Meet the Sister events designed to allow potential new members to meet our sisterhood
Alpha Omicron Pi, Recruitment Committee, Saint Joseph’s University October 2013-Present
• Assisted Vice President of membership for all aspects three separate recruitments
• Ensured guidelines and rules were followed for recruitment
• Oversaw and lead efforts to execute plans and activities for the recruitment process
• Organize voting ceremony and bid day for the potential new members
SERVICE
Saint Mary’s Soup Kitchen, Server, Philadelphia, PA September 2013- April 2014
• Served and prepared food at Saint Mary’s Church twice a week
• Delegated assignments to different new volunteers at the soup kitchen
Appalachian Experience Service Trip, Program Participant, Clinchco, Virginia March 2013
• Raised funds for trip to the Appalachian trail town of Clinchco, Virginia, which is deeply affected by poverty
• Redid and upgraded bathroom, kitchen and living room of a home from an individual in need
• Repainted Senior Citizen Center and restored parts of the town’s agriculture
• Interacted with members of the Clinchco community and discussed challenges of rural poverty

2. Skills: Social Media (Facebook, Twitter, Instagram), Microsoft Office Suite, Double Click Marketing, Moat Analytics