Ryan Lilly of Matter and Tara Auclair of Modernizing Medicine's HITMC presentation: “How to Build a Diverse Media-Facing Thought Leadership Bench” took place on Thursday, April 5 at the New Orleans Marriot. Attendees learned how specialty-specific health IT leader, Modernizing Medicine, partnered with Matter to create engaging and impactful platforms for its spokespeople.
Health and finance are more and more interconnected. Medical expenses are the number one reason for bankruptcy in the US and health is noted as the highest expense in retirement. We know that over half of Americans can’t afford a $400 emergency and yet more and more consumers have high deductible health plans which require more cash out of their pocket than before. The lack of transparency in the system can lead people to be unaware of expenses coming their way, not understand the bills when they come, and not understand their plan and their ultimate financial responsibility. This can lead people to fund medical debt on credit cards and even avoid treatment because they can’t afford the expense. Financial products like HSAs are designed to support consumers in planning for and affording health expenses and can even reduce their taxable income and provide a long-term savings and investment vehicle, but many people are not aware or do not use them as they are designed. In addition, the stress associated with financial volatility can add to an individual’s stress and can actually cause or exacerbate the health problems they face.
This area is a crucial one to be aware of and to address in the work we do across the design and innovation community in health. There are many opportunities for those across the health system from payer to provider to benefits administrator and employer to help people understand and manage the financial aspects of health. This panel will help us to explore the concept of financial wellbeing as it pertains to health planning and navigation, opening our eyes to the obstacles and opportunities present.
HXR 2017: Susan Hunt Stevens, WeSpire: Holistic WellbeingHxRefactored
This document discusses holistic wellbeing and how the WeSpire platform can be used to design positive impact programs to improve employee wellbeing. It outlines how wellbeing impacts businesses by reducing costs and improving productivity. The WeSpire platform uses behavioral science and gamification to create customized wellbeing campaigns across multiple areas like physical, social, financial, and community wellbeing. Campaigns aim to change behaviors long-term through social networks and targeting different skill levels. The platform offers 150 pre-made campaigns that can be customized or users can build their own. It provides reporting on engagement and impact. An example is shared of a beauty brand client that ran meditation campaigns on the platform which over 800 employees participated in.
Managing Change- Steve Fairman presentationmckenln
This document discusses leading change from the front lines in healthcare organizations. It summarizes research showing that most sales are made after multiple contacts, indicating the need for persistence in change efforts. A large crowd-sourced initiative identified the top 10 barriers to change as including confusing strategies, over-controlling leadership, and stifling innovation. The top 11 solutions focused on inspiring leadership, collaborative working, and fostering an open culture. The document advocates empowering all staff to act as change agents by building self-efficacy through setting small, routine change goals and learning from others. Using a change model can provide a framework to address challenges like poor workforce planning.
The tools for success: Leveraging content marketing to engage and inspirefor ...Modern Healthcare
Developing an insightful content marketing strategy that anticipates consumers’ need for meaningful health information can go a long way toward helping healthcare organizations reach their target audiences and build relationships. But many marketers, wary of navigating this heavily regulated area, have made scant progress. This plenary session will dive deep into the ins and outs of content marketing, including tips for choosing the right channels and effective techniques for measuring your efforts.
This document discusses strategic social investments and corporate social responsibility. It outlines main principles, why social investments are important, which stakeholder groups expect investments, what beneficiaries expect, considerations for social programs, why a system is needed, how employees can be engaged, benefits for business and employees, and next steps for implementation. The document provides an overview of developing a strategic approach to social investments and CSR.
Are you a Business Consultant, Coach, or Mentor? Looking for fantastic tools and resources available to you 24/7 to assist your clients? Then try FAQSupport.
Ryan Lilly of Matter and Tara Auclair of Modernizing Medicine's HITMC presentation: “How to Build a Diverse Media-Facing Thought Leadership Bench” took place on Thursday, April 5 at the New Orleans Marriot. Attendees learned how specialty-specific health IT leader, Modernizing Medicine, partnered with Matter to create engaging and impactful platforms for its spokespeople.
Health and finance are more and more interconnected. Medical expenses are the number one reason for bankruptcy in the US and health is noted as the highest expense in retirement. We know that over half of Americans can’t afford a $400 emergency and yet more and more consumers have high deductible health plans which require more cash out of their pocket than before. The lack of transparency in the system can lead people to be unaware of expenses coming their way, not understand the bills when they come, and not understand their plan and their ultimate financial responsibility. This can lead people to fund medical debt on credit cards and even avoid treatment because they can’t afford the expense. Financial products like HSAs are designed to support consumers in planning for and affording health expenses and can even reduce their taxable income and provide a long-term savings and investment vehicle, but many people are not aware or do not use them as they are designed. In addition, the stress associated with financial volatility can add to an individual’s stress and can actually cause or exacerbate the health problems they face.
This area is a crucial one to be aware of and to address in the work we do across the design and innovation community in health. There are many opportunities for those across the health system from payer to provider to benefits administrator and employer to help people understand and manage the financial aspects of health. This panel will help us to explore the concept of financial wellbeing as it pertains to health planning and navigation, opening our eyes to the obstacles and opportunities present.
HXR 2017: Susan Hunt Stevens, WeSpire: Holistic WellbeingHxRefactored
This document discusses holistic wellbeing and how the WeSpire platform can be used to design positive impact programs to improve employee wellbeing. It outlines how wellbeing impacts businesses by reducing costs and improving productivity. The WeSpire platform uses behavioral science and gamification to create customized wellbeing campaigns across multiple areas like physical, social, financial, and community wellbeing. Campaigns aim to change behaviors long-term through social networks and targeting different skill levels. The platform offers 150 pre-made campaigns that can be customized or users can build their own. It provides reporting on engagement and impact. An example is shared of a beauty brand client that ran meditation campaigns on the platform which over 800 employees participated in.
Managing Change- Steve Fairman presentationmckenln
This document discusses leading change from the front lines in healthcare organizations. It summarizes research showing that most sales are made after multiple contacts, indicating the need for persistence in change efforts. A large crowd-sourced initiative identified the top 10 barriers to change as including confusing strategies, over-controlling leadership, and stifling innovation. The top 11 solutions focused on inspiring leadership, collaborative working, and fostering an open culture. The document advocates empowering all staff to act as change agents by building self-efficacy through setting small, routine change goals and learning from others. Using a change model can provide a framework to address challenges like poor workforce planning.
The tools for success: Leveraging content marketing to engage and inspirefor ...Modern Healthcare
Developing an insightful content marketing strategy that anticipates consumers’ need for meaningful health information can go a long way toward helping healthcare organizations reach their target audiences and build relationships. But many marketers, wary of navigating this heavily regulated area, have made scant progress. This plenary session will dive deep into the ins and outs of content marketing, including tips for choosing the right channels and effective techniques for measuring your efforts.
This document discusses strategic social investments and corporate social responsibility. It outlines main principles, why social investments are important, which stakeholder groups expect investments, what beneficiaries expect, considerations for social programs, why a system is needed, how employees can be engaged, benefits for business and employees, and next steps for implementation. The document provides an overview of developing a strategic approach to social investments and CSR.
Are you a Business Consultant, Coach, or Mentor? Looking for fantastic tools and resources available to you 24/7 to assist your clients? Then try FAQSupport.
You have heard about personas. Maybe your boss has even asked you to create them. But do you know where to begin? We are here to help! In this webinar, learn how to gain a deeper understanding of your audience with personas and deliver more relevant content to keep subscribers engaged.
Content marketing for search and staffing webcastLinkedIn Europe
This document summarizes a LinkedIn webinar about increasing content marketing effectiveness on LinkedIn. The webinar covered identifying the three core audiences for recruitment agencies - candidates, clients, and consultants. It discussed the types of content each audience wants, such as candidates wanting job opportunities and career tips, clients wanting industry expertise and thought leadership, and consultants wanting career development. The webinar also provided tips for creating engaging content, such as displaying industry expertise, sharing company culture, and curating or creating original content. Attendees were encouraged to participate in the discussion and share links that might interest their followers.
Hiring and managing consultants to get the most value for your early childhoo...Engagement Strategies, LLC
This document provides strategies for hiring and managing consultants for early childhood education programs. It begins by establishing that bringing in outside expertise can help with challenges and continuous quality improvement. It then discusses defining needs, planning, identifying the right expert, establishing clarity in agreements, empowering the consultant, providing access and involvement, respecting agreements, expecting collaboration, follow up, and referrals. The document provides a framework to lay the foundation, identify needs, plan appropriately, select the right consultant, develop clear agreements and expectations, collaborate effectively, and ensure knowledge transfer.
Dr SMILE Strategy DOC for presentation.pptxKolaFagite
The Happiness Center offers holistic health and wellness services combining Ayurveda, yoga, meditation and herbal remedies. It aims to provide a sanctuary for harmony and wellness. The center's vision is to ensure overall well-being through a holistic health approach. Its mission is to provide health services that help clients lead happier, healthier lives. The document recommends digital strategies to increase the brand's visibility, awareness and profitability online through various platforms and activities. It includes an analysis of the brand's current digital presence and competitors, as well as recommendations on objectives, media strategy, target audiences, content pillars and an execution flow.
Jane da roza davis clinical scenario e induction - mental health traineesJaz Bance
This document summarizes the development and implementation of a clinical scenario-based e-induction program for trainees working in mental health settings in Berkshire Healthcare and Oxfordhealth Foundation Trusts. It describes why the program was created (to provide clinically relevant information to trainees from day 1), how it was developed (with input from trainees and filming of scripted scenarios), and the positive feedback received from trainees who found it engaging and useful for learning. Going forward, the authors discuss plans to update policies/guidance, clarify access, and consider adding more scenarios based on trainee feedback.
The Top 5 Business Mistakes to Avoid as an IECCyndy McDonald
As a female entrepreneur, working with hundreds of people in the last thirty years, Cyndy McDonald has observed the same mistakes being made over and over by new or experienced IEC's. In this session, Cyndy will review the top five mistakes and how to avoid them in your practice. How to get new clients, what to charge, how to manage clients are some of the topics discussed.
The document discusses solutions for helping the long-term unemployed find sustainable employment. It notes that the long-term unemployed often face numerous complex issues and lack motivation, confidence and work readiness. It proposes a bespoke solution called "The Life You Want" program to build confidence, motivation and attitude through setting achievable goals. Employers would receive pre-screened, prepared candidates through the program and be involved in career awareness activities. The program aims to create real changes in beliefs and behaviors to better prepare participants for training and long-term job retention. Several program graduates provided positive testimonials on how it helped boost their self-belief and confidence.
The course “Consultant Behaviour” was offered to Master’s students following the Master in Management from ESCP Business School as part of the specialization “Consulting dynamics and practices”. It aims at providing, through a transversal approach, a deep knowledge of the Consulting practice and the different aspects of the consulting work.
The last session concludes the course with the behavioural aspects of the consultant profession including the posture a consultant should take depending on its company, the importance of ethics and a few tips on time management.
IMK522: New Media Marketing - Personas, Goals, & StrategyRyan Mickley
This presentation explores the personas, business goals, and a new media marketing strategy for my case study company, Praxis, completed as part of the Internet Marketing Master of Science program at Full Sail University.
Thinking bigger than sales & marketing colombia 2015Hermes Ruiz
The document discusses how humanity's desires are evolving towards fulfillment through connection and love rather than material goods. It argues that businesses must also evolve towards a model of "Conscious Capitalism" where companies focus on higher purpose and creating value for all stakeholders, including customers, employees, communities, and the environment. Examples are given of companies like Virgin, Trader Joe's, and Starbucks that demonstrate Conscious Capitalism through their leadership, culture, and priorities. The role of marketing professionals is highlighted in creating and communicating the story of this new business paradigm that is more caring and connected to human fulfillment.
The webinar covered best practices for marketing services and ensuring consistent service quality. It discussed the unique characteristics of services, including intangibility, inseparability, variability, and perishability. The webinar also explained how culture, specifically uncertainty avoidance, affects customer expectations of service. Attendees could win prizes such as a product management book, mug, or free AIPMM membership.
Building a Lean Culture takes more than just tools training for the front-line. A holistic approach that leaders embrace is more effective.
In this webinar we’ll discuss the four critical components for building a Lean Culture, a simple approach to building a roadmap for Lean Transformation and specific actions you can do to address each component in your organization.
BVU Technology and Communications Summit Plenary PowerpointBVU
Here are some common perceptions non-profit boards may have about IT and technology needs:
- Boards often see technology as an operational expense rather than a strategic investment. They are more focused on fiduciary responsibilities than strategic uses of technology.
- Most board members do not have a technology background and may not appreciate how technology could help further the organization's mission in new ways. Technology is not usually a major discussion topic at board meetings.
- Boards are accustomed to spending money on more traditional expenses and seeing direct results, rather than on longer term technology investments that may not pay off for years. They want to minimize risks and costs.
- Without board members with technology expertise, it can be difficult for boards to provide
Many companies today strive to be “thought leaders,” but only a select few truly live up to that aspiration. Thought leadership requires a unique point of view, the ability to provide valuable information, and a layered approach to disseminating that information. For the few companies who achieve it, thought leadership is proven to drive long-term and higher-value customer relationships and increase brand affinity and loyalty.
Stacey King Gordon of Suite Seven led a workshop during LoyaltyExpo 2014 in Orlando, Florida. The workshop explored what makes a thought leader, best practices for thought leadership, and how to develop a publishing and content strategy to help companies grow into true thought leaders — helping with everything from navigating internal politics to prioritizing resources.
Mintent Webinar: Level Up with a Documented Content Strategy with Kelly Hunge...Mintent
According to CMI/MarketingProfs research, marketers with a properly documented strategy are more effective, less overwhelmed, and able to justify a higher percentage of their marketing budget to be spent on content. Join Mintent and Kelly Hungerford, renowned content marketing consultant and public speaker, for this free, hands-on webinar that will give you the tools you need to create your own, documented content marketing strategy right away.
Startup Development Process; Issues to consider when building your startupDemetris Hadjisofocli
This presentation gives a brief outline of the important issues to consider when setting up a business. These issues include business modeling, revenue, partnerships, vendors and
This document provides an overview of a marketing session for the aged care sector. It discusses defining customers, using search engine optimization and social media like Facebook and LinkedIn to engage audiences. Time-saving tips are presented like repurposing content and using scheduling tools. The importance of customer experience is covered in areas like phone calls, facility tours and admissions. Case studies of aged care providers are shared and bonus topics like virtual reality and therapeutic robots are introduced.
This document provides resources for applying design thinking including an empathy map exercise, design cards, a partner worksheet, instructions for brainstorming questions, and links to additional design thinking tools and examples. It also outlines an agenda for a Home Care Design Day focusing on improving support for a client named Joyce, with goals around partnering with her primary care team, ensuring she receives quality support options, enabling only value-added services, and building a stable care team. The document seeks input on what prevents applying design thinking and poses questions to generate ideas for improving Home Care services.
The course “Consultant Behaviour” was offered to Master’s students following the Master in Management from ESCP Business School as part of the specialization “Consulting dynamics and practices”. It aims at providing, through a transversal approach, a deep knowledge of the Consulting practice and the different aspects of the consulting work.
The last session concludes the course with the behavioural aspects of the consultant profession including the posture a consultant should take depending on its company, the importance of ethics and a few tips on time management.
You have heard about personas. Maybe your boss has even asked you to create them. But do you know where to begin? We are here to help! In this webinar, learn how to gain a deeper understanding of your audience with personas and deliver more relevant content to keep subscribers engaged.
Content marketing for search and staffing webcastLinkedIn Europe
This document summarizes a LinkedIn webinar about increasing content marketing effectiveness on LinkedIn. The webinar covered identifying the three core audiences for recruitment agencies - candidates, clients, and consultants. It discussed the types of content each audience wants, such as candidates wanting job opportunities and career tips, clients wanting industry expertise and thought leadership, and consultants wanting career development. The webinar also provided tips for creating engaging content, such as displaying industry expertise, sharing company culture, and curating or creating original content. Attendees were encouraged to participate in the discussion and share links that might interest their followers.
Hiring and managing consultants to get the most value for your early childhoo...Engagement Strategies, LLC
This document provides strategies for hiring and managing consultants for early childhood education programs. It begins by establishing that bringing in outside expertise can help with challenges and continuous quality improvement. It then discusses defining needs, planning, identifying the right expert, establishing clarity in agreements, empowering the consultant, providing access and involvement, respecting agreements, expecting collaboration, follow up, and referrals. The document provides a framework to lay the foundation, identify needs, plan appropriately, select the right consultant, develop clear agreements and expectations, collaborate effectively, and ensure knowledge transfer.
Dr SMILE Strategy DOC for presentation.pptxKolaFagite
The Happiness Center offers holistic health and wellness services combining Ayurveda, yoga, meditation and herbal remedies. It aims to provide a sanctuary for harmony and wellness. The center's vision is to ensure overall well-being through a holistic health approach. Its mission is to provide health services that help clients lead happier, healthier lives. The document recommends digital strategies to increase the brand's visibility, awareness and profitability online through various platforms and activities. It includes an analysis of the brand's current digital presence and competitors, as well as recommendations on objectives, media strategy, target audiences, content pillars and an execution flow.
Jane da roza davis clinical scenario e induction - mental health traineesJaz Bance
This document summarizes the development and implementation of a clinical scenario-based e-induction program for trainees working in mental health settings in Berkshire Healthcare and Oxfordhealth Foundation Trusts. It describes why the program was created (to provide clinically relevant information to trainees from day 1), how it was developed (with input from trainees and filming of scripted scenarios), and the positive feedback received from trainees who found it engaging and useful for learning. Going forward, the authors discuss plans to update policies/guidance, clarify access, and consider adding more scenarios based on trainee feedback.
The Top 5 Business Mistakes to Avoid as an IECCyndy McDonald
As a female entrepreneur, working with hundreds of people in the last thirty years, Cyndy McDonald has observed the same mistakes being made over and over by new or experienced IEC's. In this session, Cyndy will review the top five mistakes and how to avoid them in your practice. How to get new clients, what to charge, how to manage clients are some of the topics discussed.
The document discusses solutions for helping the long-term unemployed find sustainable employment. It notes that the long-term unemployed often face numerous complex issues and lack motivation, confidence and work readiness. It proposes a bespoke solution called "The Life You Want" program to build confidence, motivation and attitude through setting achievable goals. Employers would receive pre-screened, prepared candidates through the program and be involved in career awareness activities. The program aims to create real changes in beliefs and behaviors to better prepare participants for training and long-term job retention. Several program graduates provided positive testimonials on how it helped boost their self-belief and confidence.
The course “Consultant Behaviour” was offered to Master’s students following the Master in Management from ESCP Business School as part of the specialization “Consulting dynamics and practices”. It aims at providing, through a transversal approach, a deep knowledge of the Consulting practice and the different aspects of the consulting work.
The last session concludes the course with the behavioural aspects of the consultant profession including the posture a consultant should take depending on its company, the importance of ethics and a few tips on time management.
IMK522: New Media Marketing - Personas, Goals, & StrategyRyan Mickley
This presentation explores the personas, business goals, and a new media marketing strategy for my case study company, Praxis, completed as part of the Internet Marketing Master of Science program at Full Sail University.
Thinking bigger than sales & marketing colombia 2015Hermes Ruiz
The document discusses how humanity's desires are evolving towards fulfillment through connection and love rather than material goods. It argues that businesses must also evolve towards a model of "Conscious Capitalism" where companies focus on higher purpose and creating value for all stakeholders, including customers, employees, communities, and the environment. Examples are given of companies like Virgin, Trader Joe's, and Starbucks that demonstrate Conscious Capitalism through their leadership, culture, and priorities. The role of marketing professionals is highlighted in creating and communicating the story of this new business paradigm that is more caring and connected to human fulfillment.
The webinar covered best practices for marketing services and ensuring consistent service quality. It discussed the unique characteristics of services, including intangibility, inseparability, variability, and perishability. The webinar also explained how culture, specifically uncertainty avoidance, affects customer expectations of service. Attendees could win prizes such as a product management book, mug, or free AIPMM membership.
Building a Lean Culture takes more than just tools training for the front-line. A holistic approach that leaders embrace is more effective.
In this webinar we’ll discuss the four critical components for building a Lean Culture, a simple approach to building a roadmap for Lean Transformation and specific actions you can do to address each component in your organization.
BVU Technology and Communications Summit Plenary PowerpointBVU
Here are some common perceptions non-profit boards may have about IT and technology needs:
- Boards often see technology as an operational expense rather than a strategic investment. They are more focused on fiduciary responsibilities than strategic uses of technology.
- Most board members do not have a technology background and may not appreciate how technology could help further the organization's mission in new ways. Technology is not usually a major discussion topic at board meetings.
- Boards are accustomed to spending money on more traditional expenses and seeing direct results, rather than on longer term technology investments that may not pay off for years. They want to minimize risks and costs.
- Without board members with technology expertise, it can be difficult for boards to provide
Many companies today strive to be “thought leaders,” but only a select few truly live up to that aspiration. Thought leadership requires a unique point of view, the ability to provide valuable information, and a layered approach to disseminating that information. For the few companies who achieve it, thought leadership is proven to drive long-term and higher-value customer relationships and increase brand affinity and loyalty.
Stacey King Gordon of Suite Seven led a workshop during LoyaltyExpo 2014 in Orlando, Florida. The workshop explored what makes a thought leader, best practices for thought leadership, and how to develop a publishing and content strategy to help companies grow into true thought leaders — helping with everything from navigating internal politics to prioritizing resources.
Mintent Webinar: Level Up with a Documented Content Strategy with Kelly Hunge...Mintent
According to CMI/MarketingProfs research, marketers with a properly documented strategy are more effective, less overwhelmed, and able to justify a higher percentage of their marketing budget to be spent on content. Join Mintent and Kelly Hungerford, renowned content marketing consultant and public speaker, for this free, hands-on webinar that will give you the tools you need to create your own, documented content marketing strategy right away.
Startup Development Process; Issues to consider when building your startupDemetris Hadjisofocli
This presentation gives a brief outline of the important issues to consider when setting up a business. These issues include business modeling, revenue, partnerships, vendors and
This document provides an overview of a marketing session for the aged care sector. It discusses defining customers, using search engine optimization and social media like Facebook and LinkedIn to engage audiences. Time-saving tips are presented like repurposing content and using scheduling tools. The importance of customer experience is covered in areas like phone calls, facility tours and admissions. Case studies of aged care providers are shared and bonus topics like virtual reality and therapeutic robots are introduced.
This document provides resources for applying design thinking including an empathy map exercise, design cards, a partner worksheet, instructions for brainstorming questions, and links to additional design thinking tools and examples. It also outlines an agenda for a Home Care Design Day focusing on improving support for a client named Joyce, with goals around partnering with her primary care team, ensuring she receives quality support options, enabling only value-added services, and building a stable care team. The document seeks input on what prevents applying design thinking and poses questions to generate ideas for improving Home Care services.
The course “Consultant Behaviour” was offered to Master’s students following the Master in Management from ESCP Business School as part of the specialization “Consulting dynamics and practices”. It aims at providing, through a transversal approach, a deep knowledge of the Consulting practice and the different aspects of the consulting work.
The last session concludes the course with the behavioural aspects of the consultant profession including the posture a consultant should take depending on its company, the importance of ethics and a few tips on time management.
Similar to Cafe Socialpreneuship Camaraderie Cafe & Chill (20)
The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...ABHILASH DUTTA
This presentation provides a thorough examination of Over-the-Top (OTT) platforms, focusing on their development and substantial influence on the entertainment industry, with a particular emphasis on the Indian market.We begin with an introduction to OTT platforms, defining them as streaming services that deliver content directly over the internet, bypassing traditional broadcast channels. These platforms offer a variety of content, including movies, TV shows, and original productions, allowing users to access content on-demand across multiple devices.The historical context covers the early days of streaming, starting with Netflix's inception in 1997 as a DVD rental service and its transition to streaming in 2007. The presentation also highlights India's television journey, from the launch of Doordarshan in 1959 to the introduction of Direct-to-Home (DTH) satellite television in 2000, which expanded viewing choices and set the stage for the rise of OTT platforms like Big Flix, Ditto TV, Sony LIV, Hotstar, and Netflix. The business models of OTT platforms are explored in detail. Subscription Video on Demand (SVOD) models, exemplified by Netflix and Amazon Prime Video, offer unlimited content access for a monthly fee. Transactional Video on Demand (TVOD) models, like iTunes and Sky Box Office, allow users to pay for individual pieces of content. Advertising-Based Video on Demand (AVOD) models, such as YouTube and Facebook Watch, provide free content supported by advertisements. Hybrid models combine elements of SVOD and AVOD, offering flexibility to cater to diverse audience preferences.
Content acquisition strategies are also discussed, highlighting the dual approach of purchasing broadcasting rights for existing films and TV shows and investing in original content production. This section underscores the importance of a robust content library in attracting and retaining subscribers.The presentation addresses the challenges faced by OTT platforms, including the unpredictability of content acquisition and audience preferences. It emphasizes the difficulty of balancing content investment with returns in a competitive market, the high costs associated with marketing, and the need for continuous innovation and adaptation to stay relevant.
The impact of OTT platforms on the Bollywood film industry is significant. The competition for viewers has led to a decrease in cinema ticket sales, affecting the revenue of Bollywood films that traditionally rely on theatrical releases. Additionally, OTT platforms now pay less for film rights due to the uncertain success of films in cinemas.
Looking ahead, the future of OTT in India appears promising. The market is expected to grow by 20% annually, reaching a value of ₹1200 billion by the end of the decade. The increasing availability of affordable smartphones and internet access will drive this growth, making OTT platforms a primary source of entertainment for many viewers.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
Structural Design Process: Step-by-Step Guide for BuildingsChandresh Chudasama
The structural design process is explained: Follow our step-by-step guide to understand building design intricacies and ensure structural integrity. Learn how to build wonderful buildings with the help of our detailed information. Learn how to create structures with durability and reliability and also gain insights on ways of managing structures.
7. 1) Gen Y and Z
2) Educational
institution
3) Psychology
Students
1) Community
2) Free counseling*
3) Completion
package
1) Social Media
Content
2) Influencer & Public
figure
endorsement.
3) Institution & Org.
Partnership
1) Readiness of
counseling
2) Different location
aura for
treatment.
3) Supportive
community
4) Various types of
mental health
helps
5) Multiage of
counselor.
6) Supported by
experienced
psychologist.
7) Supportive menu
to gain good
mood.
1) Counselor.
2) Educational
institution
3) Psychology
university (to
reach final level
students).
4) Ingredients
suppliers.
1) Experienced
psychologist.
2) Decorated
building.
3) Marketing
Campaign spec.
4) F&B spec.
1) Building rent at Kelapa Gading
2) Counselor and professional psychologist
3) Kitchen cost
4) Marketing Campaign fee
5) Team supporting cost
1) Counseling admission
2) Food and drinks charge (also supported if without
counseling)
3) Endorse at social media.
4) Online seminar and content at café.
Key Partners Key Activities
Value
Propositions
Customer
Relationship
Customer
Segments
Channels
Cost Structures Revenue Streams
1) Community.
2) Build supportive
environment.
3) Partnership
4) Mental health
campaign.
Key Resources
8. Threads
Opportunity
Strength
Weakness
03. SWOT Analysis
• Experienced Professional
• Community & Friendship based
• Friendly and Competitive Cost
• Still hard to reach for helps even
the information is so much.
• Still Less professional counselor.
• In line with Gov. program.
• Human touch will never could
be substituted by tech.
• Less people awareness about mental health
• Several people could feel less privacy
• Online consultation
• Regulation for counselor
hasn’t powerful yet.
9. 04. FIVE Forces Model
Threat of New Entrants
Bargaining Power Of Buyers
Bargaining Power Of Suppliers
Threats of Subtitutes Products
• Suitability with professional
• Differences of fee range
• Less number of
professional counselor.
• Limitation access to
psychologist.
• Less partnership with
psychology institution.
• Limitation of underrated
barista and kitchen
professional.
• Online consultation
• Community itself
Competitive Rivalry
• GetKalm, RumahPulih
• Package consultation.
• Online based
teleconsultation
• Reachable of professional counselor
And Psychologist.
• Engagements and suitability
• Switching cost suitability
11. CREDITS:
This presentation template was
created by Slidesgo, including icons
by Flaticon, infographics & images by
Freepik and illustrations by Stories
Thanks!
Please keep this slide for attribution
Do you have any questions?