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Welcome to the OCASI Conference at the
   Nottawasaga Inn!
    “Advanced Information and Referral for Experienced
           Settlement Workers” April 2009




Faed Hendry
Manager – Training and Outreach
Findhelp Information Services
416-392-4544
fhendry@findhelp.ca
Session Objectives
• To identify new developments, initiatives and
  resources in the field of information and referral.
• To discuss essential skills for the provision of quality
  information and referral.
• To discuss client expectations and how settlement
  workers can meet those expectations.
• To identify the 5 drivers of satisfaction and measure
  the quality of your information and referral.
• To identify new and helpful sources of online
  information for settlement workers.
• To share, network and learn from one another.
What is the Difference?

    What do you see as being the difference between
     information and referral for new settlement
     workers versus information and referral for
     experienced settlement workers?

    Is there a difference?

    How much do you know about information and
      referral?
Group Discussion
   What is the difference between providing
    information & referral to newcomers versus
    other groups?

   What are the similarities?

   Are there special considerations that settlement
     workers need to be aware of when providing
     information and referral to newcomers?
Building Your Knowledge Base
    • Organizations need to know how to transform
      individual ideas into collective knowledge.

    • Every settlement worker adds to a growing
      body of information.

    • Building your knowledge base is an ongoing
      responsibility.

    • Shared knowledge leads to innovation and
      growth
What is Client/Customer Service?

 • Client service can be described as a series of
   activities designed to enhance the level of client
   satisfaction — that is, the feeling that a product
   or service has met the client’s expectation.

 • It involves responding promptly and accurately
   to client requests in such a way that each client
   feels valued, respected, and understood.
Five Drivers of Satisfaction
    The five “drivers of satisfaction” are the elements
       that most strongly influence citizens’
       perceptions of service quality across the many
       services provided by government and non-
       profit organizations. (Source: Treasury Board)

    3)   Timeliness
    4)   Knowledge/Competence
    5)   Courtesy/Comfort
    6)   Fairness
    7)   Outcome
Discussion
   As a settlement worker, why do you feel that the
     5 drivers of citizen satisfaction are important
     in the provision of service delivery?

   What are some other considerations for service
    quality within your organization?
What Clients Value
    Whether clients are applying for an OHIP card,
       getting language training or attending a JSW
       session there are three key areas that concern
       them:
    Product
    Did I get what I needed?
    Is it a quality product?
    Process
    Was it easy to get what I needed?
    Did I get it when I needed it?
    People
    Were the people responsive, efficient, friendly?
Discussion
   What products/services do we provide at our
    settlement agencies?




   How can we ensure that each client receives a
     quality product/service?
Client Satisfaction


             The Client Satisfaction Equation

    Service Expectations + Experience/Process + Outcomes

             = Client Satisfaction Level
Video: Give’em The Pickle
 The video addresses four key principles of client
   service:
 • Service — Make serving others your #1 priority
 • Attitude — How you think about your clients is how
   you will treat them
 • Consistency — Set high standards and stick to them
 • Teamwork — Look for other ways to make each other
    look good

 How do these principles apply to your settlement
   agency?
Measuring the Quality of I&R Services Delivery
 The AIRS Standards for Professional Information &
    Referral

 3)   Service Delivery Standards
 4)   Resource Database Standards
 5)   Reports and Measures
 6)   Cooperative Relationships
 7)   Disaster Preparedness
 8)   Organizational Requirements
Why are there Standards?
   The purpose of these Standards is to establish
     reference points that define expected practices
     within the field and provide benchmarks that can
     be measured.

   The standards address all aspects of an I&R
     service’s operation.

   The standards are the foundation for AIRS
     Accreditation and provide an organizational
     context for certification of I&R and resource
     specialists through the AIRS Certified Information
     and Referral Specialist programs.
New Standard Released
 Program Evaluation & Quality Assurance
 • The I&R service shall have the ability to assess the
   quality and effectiveness of all aspects of its
   operation including its service delivery, resource
   database, reports and measures, cooperative
   relationships, disaster preparedness, and
   organizational structure. These determinations
   shall be made both through on-going quality
   assurance procedures and periodic, formal
   evaluations that are used to implement measurable
   improvements
CIC Activity Monitoring Report
    It is the responsibility of the ISAP-funded agency
        to assess the way ISAP activities are
        administered and to examine and assess the
        quality of services provided to clients.

    You must to be able to evaluate both the quantity
      and the quality of information and referral
      service delivery.
CIC Activity Monitoring Report
 There are a number of aspects of the CIC Activity
   Monitoring Report are directly related to information
   & referral service provision. These include:

    Planning and Evaluation
    Clients and Services
    ISAP Activities
    JSW Activities

 Are you able to verify or substantiate the information?
   Is there supporting documentation in the form of
   statistical reports, client records or outcome
   measurements?
CIC Activity Monitoring Report
    Planning and Evaluation

    Does the ISAP organization collect information
      to identify gaps in services and overlaps?

    Do they help with the needs assessment?

    Is the organization able to identify issues for
       staff training?

    (These are part of the Reports & Measures
      Standards)
CIC Activity Monitoring Report
    Clients and Services:

    Is there a web site/toll free number to track the
       number of call/hits? (It is important for ISAP
       agencies to have multi-channel access to
       information.)

    Is there a plan to assist clients in their first
       language if needed?
CIC Activity Monitoring Report
    Clients and Services:

    What resources/technology are used to serve
     clients?

    Does the Settlement Worker present the client
      with various approaches when providing
      services?

    Describe follow-up activities? How is follow-up
      conducted? Are there records or documents
      to show follow-up activity?
CIC Activity Monitoring Report
    ISAP Activities:

    Does the agency have a process in place to
      evaluate the effectiveness of the:

       Needs assessment method
       Referral activities
       Information and Orientation activities
       Program support and monitoring activities
CIC Activity Monitoring Report
    JSW Activities:

    How does the agency keep itself informed with
      what is offered in the community in terms of
      employment programs? Where are clients
      referred to most often?

    Are copies of the JSW evaluations on file?

    Are follow-ups done with clients after 3 months?
Important Definitions for Outcome Measurements
Inputs: Resources a program uses to achieve its goals.

Activities: What a project does with its inputs – the
  services it provides to fulfill its mission.

Outputs: are products of the program’s activities, such as
  the number of surveys completed, classes taught,
  brochures distributed or clients served.

Outcomes: are benefits or changes for clients, or the
  community relating to knowledge, skills, behaviour or
  condition
Measuring Outcomes
   What is it that we want to measure?

      The I & R program
      The Information and Referral provider
      Impact of the I & R service delivery
      Statistics and aggregate data
      Client Satisfaction
      Overall quality of service delivery
Measuring Outcomes
   Why are outcome measurements important?

    Accountability
    Helps assess the benefits of individuals or
     populations receiving I & R services
    Helps to identify effectiveness of service
    It is an expectation of your funders and Board
     of Directors
Quality Assurance & Monitoring Tools
    How do we measure the quality of I & R?

    •   Subjective and objective methodologies
    •   Reports and Measures
    •   Certification and Accreditation
    •   Follow-Up and Client Feedback Survey
    •   Case Examples and Analysis
    •   Coaching and Modeling
    •   User Focus Groups
    •   Performance Appraisals
Making the I & R Program Better
  • Provide on-going training opportunities

  • Outreach and Agency Visitations

  • Build cooperative and collaborative relationships
    with other organizations

  • Provide on-going feedback to staff

  • Provide recognition to staff
Exercise
   As a settlement worker you should be aware of a
      wide range of helpful websites that can assist
      both you and your clients.
   List five websites that settlement workers can
      not do without. (Google is not a website!)
   3) _______________________________________
   4) _______________________________________
   5) _______________________________________
   6) _______________________________________
   7) _______________________________________
Integration-Net
    http://www.integration-net.ca/
    Funded by Citizenship and Immigration Canada
       (CIC), Integration-Net is a communications,
       information and research tool to support the
       work of the Canadian settlement community. It
       also provides a means to develop both a
       national and international exchange of
       information and ideas about best practices on
       integration strategies and programs in order
       to share and learn from the experience of
       others
Settlement.org
 Settlement.org             Settlement.org AT WORK

 • Finding Job Resources    • Settlement Counselling
 • Sponsorship              • Information and Referral
 • ESL and LINC Programs    • Agency Management
 • Housing                  • Community Development
 • Health                   • Professional Development
 • Legal Services           • Access and Equity
 • Community & Recreation   • Sector Issues
Employment Ontario
• Employment Ontario provides information on
  training, apprenticeship opportunities, education,
  skills, and experience to achieve employment goals.
• Service provided through a toll-free phone number
  and a website.
• The website includes online search for employment
  and training programs by location and program.
• Employment Ontario provides services to job
  seekers, employers, employees, apprentices and
  students
Employment Ontario Resource Guide
    The guide contains:
    • the principles and expectations to help build an
      effective referral network across training and
      employment programs and services;

    • a package of resources for effective information
      provision and client referral.

    • A comprehensive listing of employment related
      programs and services for clients.
Career Maps for Internationally Trained Professionals
and Tradespeople
   www.ontarioimmigration.ca

   The Ontario Government has partnered with a number
     of regulatory associations to create career maps for
     internationally trained professionals. Career maps
     explain in detail every step of the registration
     process, including language requirements, industry
     trends, labour market conditions, credential
     assessment process, licensing fees and other
     important information.
211Ontario.ca
• Online, bilingual, searchable directory of
  community, social health and related government
  services in Ontario called 211Ontario.ca

• Findhelp has partnered with community
  information agencies across the province to
  create 211Ontario.ca

• Eliminates duplication and standardizes work of
  numerous community information centres.
Currently on the 211Ontario website:
 Provincial site: Access to Professions and Trades in
   Ontario. Access to Professions and Trades in Ontario
   connects internationally trained people with services
   that can help put their skills and knowledge to work. It
   includes:
  Directory of Services
  Your Guide to Working in Professions and Trades in
   Ontario
  Job Profiles
  Relevant Articles
Currently on 211Ontario.ca
 The website currently links to eight 2-1-1 web sites
   throughout Ontario.
  211Halton.ca
  211Niagara.ca
  211OntarioNorth.ca (Currently Thunder Bay)
  211SimcoeCounty.ca
  211Toronto.ca
  211WindsorEssex.ca
  211Ottawa.ca
  211Peel
Settlement and Newcomer Services
   •   Employment Programs for Newcomers
   •   English as a Second Language
   •   Foreign Trained Professionals
   •   French as a Second Language
   •   Human Rights
   •   Immigration and Sponsorship
   •   International Credentials
   •   Interpretation and Translation Services
   •   Language Instruction for Newcomers to Canada
   •   Refugee Claimants
   •   Settlement Services
Centre for Internationally Trained Professionals &
Tradespeople (CITPT)
    http://www.cftpt.org/

    Centre for Internationally Trained Professionals
      & Tradespeople (CITPT) provides FREE and
      unique programs that assist internationally
      trained professionals and tradespeople to
      secure work related to their skills and
      professional background.
Ontario WorkInfoNet
   www.onwin.ca

   Ontario workinfonet.ca (OnWIN) is dedicated to
     providing employment and career information
     over the Internet. The OnWIN web site
     (www.on.workinfonet.ca) specializes in
     providing links to work- and career-related
     web sites in Ontario. We think it's the wave of
     the future ... you can use a computer to help
     find a job, choose a career, get training or
     improve your education.
Career Bookmarks – Toronto Public Library
 http://careerbookmarks.tpl.toronto.on.ca/

 Career Bookmarks is a gateway to job and career
   related information. Library staff use their
   expertise in finding, selecting and organizing
   information to develop and maintain a site which
   brings together Internet and library resources in a
   well-organized, coherent fashion.
Contact Point
  Contact Point is a practitioner-driven, Canadian
    website dedicated to providing multi-sectoral
    career development practitioners and career
    counsellors with career resources, learning and
    networking.
5 Criteria for Using the Internet for I & R
    KNOW what you’re looking for and how the
       Internet can help

    FIND the information you want

    GET the information in a format you can work
       with

    EVALUATE that information

    USE the information
Web Resources: Key Problems
   •   SEARCHING the Web for information
   •   Retrieving a MANAGEABLE AMOUNT
   •   Selecting the most RELEVANT sources
   •   EVALUATING sources & information

   Three laws for evaluating information on the web.
   7) EVALUATE!
   8) EVALUATE!!
   9) EVALUATE!!!
5 Criteria for Evaluating Web Sites
     Accuracy

     Authority

     Objectivity

     Currency

     Depth of Coverage
Other Online Tools: LISTSERV
    A LISTSERV mailing list is based on a computer
      program called LISTSERV that allows people
      to create, manage, and control electronic
      mailing lists. Each list has a topic of interest,
      just as a company might have a postal mailing
      list to distribute a catalog. To avoid requiring
      everyone within a mailing group to maintain a
      separate alias or nickname for the group, the
      LISTSERV product maintains a single list of
      subscribers that everyone can use.

    What LISTSERV’s do you subscribe to?
Discussion Boards
   A discussion board is a general term for any
     online "bulletin board" where you can leave
     and expect to see responses to messages you
     have left. Or you can just read the board.

   Some discussion boards are moderated such as
     the discussion area on settlement.org.
Benefits of AIRS Certification
  For the individual, AIRS Certification:

  •   Adds professional recognition to what you do. It
      addresses the misconception that I&R people
      “just answer phones.”

  • Provides a transferable qualification. Many job
    postings state a preference for applicants with
    AIRS certification. As a consequence, there is
    much more mobility of I&R staff.

  • Some agencies provide a pay increase for
    Certified staff.
4 Areas of the CIRS Exam
  • The Information and Referral Process (45%)

  • Special Populations/Scenarios (35%)

  • Special Interventions (10%)

  • Systems/Services (10%)
Thank you for attending this session!



                       Faed Hendry
               Manager – Training and Outreach
                Findhelp Information Services
                543 Richmond Street West Ste 125
                 Toronto, Ontario M5V 1Y6
                       416-392-4544
                     fhendry@findhelp.ca
So what is information and referral?
 A process to link clients up with available, appropriate and
  acceptable services.
 I & R providers help in accessing a broad range of social,
  human, government and health services.
 I & R services can help clients cut through the “red tape” by
  letting them know about eligibility requirements, application
  procedures and basic contact information.
Five Functional Areas of Settlement Work
     •   Information & Referral
     •   Access & Advocacy
     •   Counselling
     •   Community Development and Education
     •   Administration
The Importance of Accurate Information
 Keep your information up-to-date.

     Information changes daily so it is vital to keep your
      information sources up to date.

     If you hear about changes to programs or services
      make sure to pass this information on to the
      information management area for verification and
      updating.

     You should also pass the information on to your
      colleagues so that they’re aware of it right away,
      rather than having to wait until the system is
      updated.
Examples of New Services
May – Launch of 211Ontario (more later)
April – Access Alliance Multicultural Health and Community
  Services opens a NIC.
April – Expansion of St. Joseph Immigrant Women’s Centre
  in Hamilton
March – City of Toronto launches Assessment and Referral
  Centre (ARC)
February – North Bay & District Multicultural Centre
February – Launch of Immigrant Settlement Services at
  YMCA in Brantford
February – Launch of the 211 service in Thunder Bay
January – Launch of settlement services at Peel Adult
  Learning Centre
Relatively Recent Services - HealthForceOntario
The HealthForceOntario Access Centre is a place where
  internationally trained and educated health
  professionals can learn how to qualify for professional
  practice in Ontario’s regulated health professions.

  The Access Centre offers a range of services to
  support newcomers through the licensure and
  registration process.
Global Experience Ontario
 Global Experience Ontario is an access and resource
   centre for the internationally trained. Global Experience
   Ontario can help internationally trained and educated
   individuals find out how to qualify for professional
   practice in Ontario.

 The GEO centre provides information for people who
   intend to apply to a regulatory body to obtain licensure
   to work in their field.
Global Experience Ontario


   Ontario has over 30 regulated professions – from
     architecture and engineering to social work and
     veterinary medicine. A licence is required to
     work in these fields in Ontario. Ontario also has
     more than 140 recognized trades, of which
     about 20 require mandatory certification.
ConnexOntario Health Services Information
 Administers Drug and Alcohol Registry of Treatment
   (DART), Mental Health Service Information Ontario
   (MHSIO) and Problem Gambling Helpline (OPGH).

 They provide helplines in English and French with access
   to interpreters in over 160 languages.
Employment Ontario
• Employment Ontario provides information on training,
  apprenticeship opportunities, education, skills, and
  experience to achieve employment goals.
• Service provided through a toll-free phone number and
  a website.
• The website includes online search for employment and
  training programs by location and program.
• Employment Ontario provides services to job seekers,
  employers, employees, apprentices and students
Settlement.Org At Work
Settlement.Org At Work is a professional development web
     site for those working with newcomers to Ontario.
It focuses on the information and resources you need to do
     two things:
Assisting Clients - serve your clients with the most up to
     date skills and techniques available, including
     counselling, serving specific communities, information
     and referral and more.
Assisting Staff - dealing with workplace issues, including
     conflict, stress, policies, human resource management.
     Access to funding and program-specific resources.
New Canada-Ontario Agreement on Training and Skills
Development
 • The Government of Canada will invest nearly $1.2 billion
   in Ontario's labour market over the next six years.
 • The money will focus on a few priority areas, including:
   technical skills training, labour market integration of
   immigrants, foundation skills and supports, and labour
   market supports for persons with disabilities.
 • This agreement replaces the previously signed 2005
   Labour Market Partnership Agreement (LMPA) , which
   was to contribute $300 million/year ongoing to Ontario's
   labour market development strategies
Occupation Specific Language Training
 Fifteen school boards across Ontario are offering
    occupation-specific language training in one of two ways:

  - Specialized language training for market sectors where
    there are needs for the skills and experience many
    newcomers have; and

 - English or French-as-a-Second-Language (E/FSL)
    upgrading for newcomers already in the workforce to
    improve their language skills at work.
Occupation Specific Language Training
Accounting                   Medical/Pharmaceutical
Business and Finance         Office Assistant
Carpentry and Electrical     Information Technology
Childcare Sector             Retail Sales Sector
Customer Service             Seniors Activation
Engineering                  Transportation (specifically
Food and Beverage            school bus drivers)
Home Healthcare
Hospitality and Tourism
What are the following N11 numbers for?

     9-1-1?
     8-1-1?
     7-1-1?
     6-1-1?
     5-1-1?
     4-1-1?
     3-1-1?
     2-1-1?
211 phone service and web directory
    Free, three-digit community telephone information
      line in Toronto since 2002.
    Also available in Niagara, Halton, Thunder Bay,
      South Simcoe (Collingwood) and Windsor. Soon
      to be in Peel Region and Ottawa.
    May be rolled out to other communities in Ontario
    Funded by the United Way to provide free,
      confidential, multilingual access to information on
      community, social, health and related government
      services
211Ontario.ca
    Online, bilingual, searchable directory of
      community, social health and related
      government services in Ontario called
      211Ontario.ca
    Findhelp has partnered with community
       information agencies across the province to
       create 211Ontario.ca
    Eliminates duplication and standardizes work of
       numerous community information centres
    211Ontario.ca is set to re-launch late May 2008
Current 211Ontario.ca Splash page
Currently on the 211Ontario website:
 Provincial site: Access to Professions and Trades in
   Ontario. Access to Professions and Trades in Ontario
   connects internationally trained people with services
   that can help put their skills and knowledge to work. It
   includes:
  Directory of Services
  Your Guide to Working in Professions and Trades in
   Ontario
  Job Profiles
  Relevant Articles
Currently on 211Ontario.ca
 The website currently links to eight 2-1-1 web sites
   throughout Ontario.
  211Halton.ca
  211Niagara.ca
  211OntarioNorth.ca (Currently Thunder Bay)
  211SimcoeCounty.ca
  211Toronto.ca
  211WindsorEssex.ca
  211Ottawa.ca
  211Peel
Browse by Subject
 • Abuse                         • Government Officials
 • Child & Family Services       • Health
 • Consumer Protection           • Homelessness
 • Emergency & Crisis Services   • Housing
 • Employment and Training       • Legal
 • Financial Assistance          • Seniors
 • Food                          • Settlement/Newcomer Services
 • General Community Services    • Youth
Settlement and Newcomer Services
    •   Employment Programs for Newcomers
    •   English as a Second Language
    •   Foreign Trained Professionals
    •   French as a Second Language
    •   Human Rights
    •   Immigration and Sponsorship
    •   International Credentials
    •   Interpretation and Translation Services
    •   Language Instruction for Newcomers to Canada
    •   Refugee Claimants
    •   Settlement Services
211Ontario.ca: What are the advantages?
 The Site will improve service delivery for citizens,
  including vulnerable citizens.
 Enable data management across sectors
 It will make it possible for anyone to connect to online
  information about community, social, health and
  government services anywhere in Ontario
 Information and Referral providers will be able to tap into
  an efficient, cost effective repository of human services
  data.
 The site will allow for proximity searches that can tell you
  the closest ERC, Job Connect, ESL program or food
  bank.
AIRS Standards for Professional Information & Referral
  The purpose of these standards is to establish
    reference points which define expected practices
    within the field and provide guidelines that
    communities or other jurisdictions can use when they
    develop an I&R program to meet the needs of their
    people.

  The standards address all aspects of an I&R service’s
    operation and can be measured in concrete terms.
Discussion
Performance-Based Competencies for Settlement I&R:
• Identify 4 things you need to know for Settlement
  I&R.

• Identify 4 skills that you need to have as a Settlement
  Worker

• Identify 4 work-related attitudes and behaviours that
  you need to have as a Settlement Worker.
AIRS Standards

  Area I - Service Delivery
  Standards 1 - 5
          Information Provision
          Referral Provision
          Crisis Intervention
          Advocacy/Intervention
          Follow-Up
AIRS Standards
   Area II - Resource Database
   Standards 6 - 10
           Inclusion/Exclusion Criteria
           Data Elements
           Indexing the Resource
             Database/Search Methods
           Classification System
           Database Maintenance
AIRS Standards

  Area III - Reports and Measures
  Standards 11 - 12
          Inquirer Data Collection
          Data Analysis & Reporting
AIRS Standards

  Area IV - Cooperative Relationships
  Standards 13 - 16
         Cooperative Relationships within the Local
          I & R System
         Cooperative Relationships within Local
          Service Delivery System
         Cooperative Relationships Among Local,
          Provincial, Regional National Providers
         Participation in I & R Associations
AIRS Standards

  Area V - Organizational Requirements
  Standards 17 - 20
         Governance
         Personnel Administration
         Staff Training
         Promotion and Outreach
AIRS Standards


Area VI – Disaster Preparedness
Standards 21 -27
• Emergency Operations and Business Contingency
  Plan
• Formal Relationships with Government and Private
  Sector Emergency Operations and Relief Agencies
• Pre- and Post-Disaster Database
• Disaster-Related I&R Service Delivery
• Disaster-Related Inquirer Data Collection/Reports
• Disaster-Related Technology Requirements
• Disaster Training and Exercise
New Standards to Be Released
 Additional Channels for Access:
 • The I&R service shall provide access to community
   resource information in a variety ways that include
   supported access through an I&R specialist and
   options for independent access by end users.

 • Access channels can include walk-in service,
   telephone service, e-mail and internet services, chat,
   discussion boards and listserves.
Discussion
What are some of the differences between
 providing information & referral face-to-face
 versus on the telephone versus responding to
 an inquiry by e-mail?



What are some of the similarities?
New Standards to Be Released

  Program Evaluation & Quality Assurance
  • The I&R service shall have the ability to assess the
    quality and effectiveness of all aspects of its operation
    including its service delivery, resource database,
    reports and measures, cooperative relationships,
    disaster preparedness, and organizational structure.
    These determinations shall be made both through on-
    going quality assurance procedures and periodic,
    formal evaluations that are used to implement
    measurable improvements
Quality Indicators
     • An agreed-upon process or outcome measure
       that is used to determine the level of quality
       achieved. A measurable variable (or
       characteristic) that can be used to determine the
       degree of adherence to a standard or
       achievement of quality goals.

     • Quality indicators will be used to measure
       compliance and adherence to the standards.
What Do Our Clients Want?
    better and faster services
    access to information and services in person, by
     phone and on-line
    access to information and services 24/7
    one-stop shopping/first call resolution
    access to all levels of government in one place
    information that is accurate, complete and
     appropriate
    service that is responsive, timely, efficient, helpful,
     friendly
What Clients Value
    Whether clients are applying for an OHIP card,
      asking for information about employment and
      training programs or requiring language
      instruction, there are three key areas that concern
      them

      Product
        Did I get what I needed?
        Is it a quality product?
       Process
        Was it easy to get what I needed?
        Did I get it when I needed it?
       People
        Were the people responsive, efficient, friendly?
Discussion

What “products” do we provide at our settlement
 agencies?
How can we ensure that each client receives a
  quality product?

How do we measure or evaluate client
  satisfaction?
Client Satisfaction


             The Client Satisfaction Equation

    Service Expectations + Experience/Process + Outcomes

             = Client Satisfaction Level
Moments of Truth

   In every client interaction, there are “moments of
      truth” which define the client’s perception of the
      service experience.
   These “moments of truth” occur at each point where
     the client’s pre-service expectations come up
     against the reality of the service experience.
   How well the client’s expectations are met at each of
     these moments will form the basis for the client’s
     satisfaction with the experience.
Moments of Truth

Service Expectation Experience Enhancer      Experience
                                              Detractor
My call will be   My call was             I was put on hold
answered within a answered within 3       for 20 minutes.
reasonable        rings.                  I wondered if I’d
timeframe.                                been
                                          disconnected.
Exercise

Work with three or four others to identify a few service
 expectations clients have when they contact your
 settlement agency

For each expectation, identify one or more experience
  enhancers and one or more experience detractors.
The C.I.A. and the C.I.R.S.
     C.I.A. stands for control, influence and
      affect. It is important for the I&R
      Specialist to be aware of what they are
      able to control, influence and affect in
      the context of providing information
      and referral and service delivery
     Their focus and energies should be
      channeled towards aspects of the I&R
      process that they are able to control.
What are you able to control, influence and affect?

     1.) Your Greeting          6)Communication &
                                Response Modes
     2.) Your Tone
                                7.) Questions
     3.) Your Listening
                                8.) Tools
     4.) The Information
                                9.) Boundaries

     5.) The Referral           10.) Your attitude
What don’t you control, influence and affect?
    1.) Who, Why, What, When and How

    2.) Eligibility Criteria

    3.) Waiting Lists

    4.) What the inquirer does with the information

    5.) Outcomes?
What is AIRS Certification?
    Certification is a professional credential awarded
      to individuals who successfully complete
      either the CIRS or CRS course. It is a personal
      acknowledgement of demonstrated
      competence in the field of Information &
      Referral.
    • I&R Systems/Services 10% of exam
    • I&R Process 45% of exam
    • Special Interventions 10% of exam
    • Special Populations/Scenarios 35% of exam
Thank you for attending this session!



                       Faed Hendry
               Manager – Training and Outreach
                Findhelp Information Services
                543 Richmond Street West Ste 125
                 Toronto, Ontario M5V 1Y6
                       416-392-4544
                     fhendry@findhelp.ca

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C6 Advanced Information And Referral for Experienced Settlement Workers_Faed Hendry

  • 1. Welcome to the OCASI Conference at the Nottawasaga Inn! “Advanced Information and Referral for Experienced Settlement Workers” April 2009 Faed Hendry Manager – Training and Outreach Findhelp Information Services 416-392-4544 fhendry@findhelp.ca
  • 2. Session Objectives • To identify new developments, initiatives and resources in the field of information and referral. • To discuss essential skills for the provision of quality information and referral. • To discuss client expectations and how settlement workers can meet those expectations. • To identify the 5 drivers of satisfaction and measure the quality of your information and referral. • To identify new and helpful sources of online information for settlement workers. • To share, network and learn from one another.
  • 3. What is the Difference? What do you see as being the difference between information and referral for new settlement workers versus information and referral for experienced settlement workers? Is there a difference? How much do you know about information and referral?
  • 4. Group Discussion What is the difference between providing information & referral to newcomers versus other groups? What are the similarities? Are there special considerations that settlement workers need to be aware of when providing information and referral to newcomers?
  • 5. Building Your Knowledge Base • Organizations need to know how to transform individual ideas into collective knowledge. • Every settlement worker adds to a growing body of information. • Building your knowledge base is an ongoing responsibility. • Shared knowledge leads to innovation and growth
  • 6. What is Client/Customer Service? • Client service can be described as a series of activities designed to enhance the level of client satisfaction — that is, the feeling that a product or service has met the client’s expectation. • It involves responding promptly and accurately to client requests in such a way that each client feels valued, respected, and understood.
  • 7. Five Drivers of Satisfaction The five “drivers of satisfaction” are the elements that most strongly influence citizens’ perceptions of service quality across the many services provided by government and non- profit organizations. (Source: Treasury Board) 3) Timeliness 4) Knowledge/Competence 5) Courtesy/Comfort 6) Fairness 7) Outcome
  • 8. Discussion As a settlement worker, why do you feel that the 5 drivers of citizen satisfaction are important in the provision of service delivery? What are some other considerations for service quality within your organization?
  • 9. What Clients Value Whether clients are applying for an OHIP card, getting language training or attending a JSW session there are three key areas that concern them: Product Did I get what I needed? Is it a quality product? Process Was it easy to get what I needed? Did I get it when I needed it? People Were the people responsive, efficient, friendly?
  • 10. Discussion What products/services do we provide at our settlement agencies? How can we ensure that each client receives a quality product/service?
  • 11. Client Satisfaction The Client Satisfaction Equation Service Expectations + Experience/Process + Outcomes = Client Satisfaction Level
  • 12. Video: Give’em The Pickle The video addresses four key principles of client service: • Service — Make serving others your #1 priority • Attitude — How you think about your clients is how you will treat them • Consistency — Set high standards and stick to them • Teamwork — Look for other ways to make each other look good How do these principles apply to your settlement agency?
  • 13. Measuring the Quality of I&R Services Delivery The AIRS Standards for Professional Information & Referral 3) Service Delivery Standards 4) Resource Database Standards 5) Reports and Measures 6) Cooperative Relationships 7) Disaster Preparedness 8) Organizational Requirements
  • 14. Why are there Standards? The purpose of these Standards is to establish reference points that define expected practices within the field and provide benchmarks that can be measured. The standards address all aspects of an I&R service’s operation. The standards are the foundation for AIRS Accreditation and provide an organizational context for certification of I&R and resource specialists through the AIRS Certified Information and Referral Specialist programs.
  • 15. New Standard Released Program Evaluation & Quality Assurance • The I&R service shall have the ability to assess the quality and effectiveness of all aspects of its operation including its service delivery, resource database, reports and measures, cooperative relationships, disaster preparedness, and organizational structure. These determinations shall be made both through on-going quality assurance procedures and periodic, formal evaluations that are used to implement measurable improvements
  • 16. CIC Activity Monitoring Report It is the responsibility of the ISAP-funded agency to assess the way ISAP activities are administered and to examine and assess the quality of services provided to clients. You must to be able to evaluate both the quantity and the quality of information and referral service delivery.
  • 17. CIC Activity Monitoring Report There are a number of aspects of the CIC Activity Monitoring Report are directly related to information & referral service provision. These include:  Planning and Evaluation  Clients and Services  ISAP Activities  JSW Activities Are you able to verify or substantiate the information? Is there supporting documentation in the form of statistical reports, client records or outcome measurements?
  • 18. CIC Activity Monitoring Report Planning and Evaluation Does the ISAP organization collect information to identify gaps in services and overlaps? Do they help with the needs assessment? Is the organization able to identify issues for staff training? (These are part of the Reports & Measures Standards)
  • 19. CIC Activity Monitoring Report Clients and Services: Is there a web site/toll free number to track the number of call/hits? (It is important for ISAP agencies to have multi-channel access to information.) Is there a plan to assist clients in their first language if needed?
  • 20. CIC Activity Monitoring Report Clients and Services: What resources/technology are used to serve clients? Does the Settlement Worker present the client with various approaches when providing services? Describe follow-up activities? How is follow-up conducted? Are there records or documents to show follow-up activity?
  • 21. CIC Activity Monitoring Report ISAP Activities: Does the agency have a process in place to evaluate the effectiveness of the:  Needs assessment method  Referral activities  Information and Orientation activities  Program support and monitoring activities
  • 22. CIC Activity Monitoring Report JSW Activities: How does the agency keep itself informed with what is offered in the community in terms of employment programs? Where are clients referred to most often? Are copies of the JSW evaluations on file? Are follow-ups done with clients after 3 months?
  • 23. Important Definitions for Outcome Measurements Inputs: Resources a program uses to achieve its goals. Activities: What a project does with its inputs – the services it provides to fulfill its mission. Outputs: are products of the program’s activities, such as the number of surveys completed, classes taught, brochures distributed or clients served. Outcomes: are benefits or changes for clients, or the community relating to knowledge, skills, behaviour or condition
  • 24. Measuring Outcomes What is it that we want to measure?  The I & R program  The Information and Referral provider  Impact of the I & R service delivery  Statistics and aggregate data  Client Satisfaction  Overall quality of service delivery
  • 25. Measuring Outcomes Why are outcome measurements important?  Accountability  Helps assess the benefits of individuals or populations receiving I & R services  Helps to identify effectiveness of service  It is an expectation of your funders and Board of Directors
  • 26. Quality Assurance & Monitoring Tools How do we measure the quality of I & R? • Subjective and objective methodologies • Reports and Measures • Certification and Accreditation • Follow-Up and Client Feedback Survey • Case Examples and Analysis • Coaching and Modeling • User Focus Groups • Performance Appraisals
  • 27. Making the I & R Program Better • Provide on-going training opportunities • Outreach and Agency Visitations • Build cooperative and collaborative relationships with other organizations • Provide on-going feedback to staff • Provide recognition to staff
  • 28. Exercise As a settlement worker you should be aware of a wide range of helpful websites that can assist both you and your clients. List five websites that settlement workers can not do without. (Google is not a website!) 3) _______________________________________ 4) _______________________________________ 5) _______________________________________ 6) _______________________________________ 7) _______________________________________
  • 29. Integration-Net http://www.integration-net.ca/ Funded by Citizenship and Immigration Canada (CIC), Integration-Net is a communications, information and research tool to support the work of the Canadian settlement community. It also provides a means to develop both a national and international exchange of information and ideas about best practices on integration strategies and programs in order to share and learn from the experience of others
  • 30. Settlement.org Settlement.org Settlement.org AT WORK • Finding Job Resources • Settlement Counselling • Sponsorship • Information and Referral • ESL and LINC Programs • Agency Management • Housing • Community Development • Health • Professional Development • Legal Services • Access and Equity • Community & Recreation • Sector Issues
  • 31. Employment Ontario • Employment Ontario provides information on training, apprenticeship opportunities, education, skills, and experience to achieve employment goals. • Service provided through a toll-free phone number and a website. • The website includes online search for employment and training programs by location and program. • Employment Ontario provides services to job seekers, employers, employees, apprentices and students
  • 32. Employment Ontario Resource Guide The guide contains: • the principles and expectations to help build an effective referral network across training and employment programs and services; • a package of resources for effective information provision and client referral. • A comprehensive listing of employment related programs and services for clients.
  • 33. Career Maps for Internationally Trained Professionals and Tradespeople www.ontarioimmigration.ca The Ontario Government has partnered with a number of regulatory associations to create career maps for internationally trained professionals. Career maps explain in detail every step of the registration process, including language requirements, industry trends, labour market conditions, credential assessment process, licensing fees and other important information.
  • 34. 211Ontario.ca • Online, bilingual, searchable directory of community, social health and related government services in Ontario called 211Ontario.ca • Findhelp has partnered with community information agencies across the province to create 211Ontario.ca • Eliminates duplication and standardizes work of numerous community information centres.
  • 35. Currently on the 211Ontario website: Provincial site: Access to Professions and Trades in Ontario. Access to Professions and Trades in Ontario connects internationally trained people with services that can help put their skills and knowledge to work. It includes:  Directory of Services  Your Guide to Working in Professions and Trades in Ontario  Job Profiles  Relevant Articles
  • 36. Currently on 211Ontario.ca The website currently links to eight 2-1-1 web sites throughout Ontario.  211Halton.ca  211Niagara.ca  211OntarioNorth.ca (Currently Thunder Bay)  211SimcoeCounty.ca  211Toronto.ca  211WindsorEssex.ca  211Ottawa.ca  211Peel
  • 37. Settlement and Newcomer Services • Employment Programs for Newcomers • English as a Second Language • Foreign Trained Professionals • French as a Second Language • Human Rights • Immigration and Sponsorship • International Credentials • Interpretation and Translation Services • Language Instruction for Newcomers to Canada • Refugee Claimants • Settlement Services
  • 38. Centre for Internationally Trained Professionals & Tradespeople (CITPT) http://www.cftpt.org/ Centre for Internationally Trained Professionals & Tradespeople (CITPT) provides FREE and unique programs that assist internationally trained professionals and tradespeople to secure work related to their skills and professional background.
  • 39. Ontario WorkInfoNet www.onwin.ca Ontario workinfonet.ca (OnWIN) is dedicated to providing employment and career information over the Internet. The OnWIN web site (www.on.workinfonet.ca) specializes in providing links to work- and career-related web sites in Ontario. We think it's the wave of the future ... you can use a computer to help find a job, choose a career, get training or improve your education.
  • 40. Career Bookmarks – Toronto Public Library http://careerbookmarks.tpl.toronto.on.ca/ Career Bookmarks is a gateway to job and career related information. Library staff use their expertise in finding, selecting and organizing information to develop and maintain a site which brings together Internet and library resources in a well-organized, coherent fashion.
  • 41. Contact Point Contact Point is a practitioner-driven, Canadian website dedicated to providing multi-sectoral career development practitioners and career counsellors with career resources, learning and networking.
  • 42. 5 Criteria for Using the Internet for I & R KNOW what you’re looking for and how the Internet can help FIND the information you want GET the information in a format you can work with EVALUATE that information USE the information
  • 43. Web Resources: Key Problems • SEARCHING the Web for information • Retrieving a MANAGEABLE AMOUNT • Selecting the most RELEVANT sources • EVALUATING sources & information Three laws for evaluating information on the web. 7) EVALUATE! 8) EVALUATE!! 9) EVALUATE!!!
  • 44. 5 Criteria for Evaluating Web Sites  Accuracy  Authority  Objectivity  Currency  Depth of Coverage
  • 45. Other Online Tools: LISTSERV A LISTSERV mailing list is based on a computer program called LISTSERV that allows people to create, manage, and control electronic mailing lists. Each list has a topic of interest, just as a company might have a postal mailing list to distribute a catalog. To avoid requiring everyone within a mailing group to maintain a separate alias or nickname for the group, the LISTSERV product maintains a single list of subscribers that everyone can use. What LISTSERV’s do you subscribe to?
  • 46. Discussion Boards A discussion board is a general term for any online "bulletin board" where you can leave and expect to see responses to messages you have left. Or you can just read the board. Some discussion boards are moderated such as the discussion area on settlement.org.
  • 47. Benefits of AIRS Certification For the individual, AIRS Certification: • Adds professional recognition to what you do. It addresses the misconception that I&R people “just answer phones.” • Provides a transferable qualification. Many job postings state a preference for applicants with AIRS certification. As a consequence, there is much more mobility of I&R staff. • Some agencies provide a pay increase for Certified staff.
  • 48. 4 Areas of the CIRS Exam • The Information and Referral Process (45%) • Special Populations/Scenarios (35%) • Special Interventions (10%) • Systems/Services (10%)
  • 49. Thank you for attending this session! Faed Hendry Manager – Training and Outreach Findhelp Information Services 543 Richmond Street West Ste 125 Toronto, Ontario M5V 1Y6 416-392-4544 fhendry@findhelp.ca
  • 50. So what is information and referral?  A process to link clients up with available, appropriate and acceptable services.  I & R providers help in accessing a broad range of social, human, government and health services.  I & R services can help clients cut through the “red tape” by letting them know about eligibility requirements, application procedures and basic contact information.
  • 51. Five Functional Areas of Settlement Work • Information & Referral • Access & Advocacy • Counselling • Community Development and Education • Administration
  • 52. The Importance of Accurate Information Keep your information up-to-date.  Information changes daily so it is vital to keep your information sources up to date.  If you hear about changes to programs or services make sure to pass this information on to the information management area for verification and updating.  You should also pass the information on to your colleagues so that they’re aware of it right away, rather than having to wait until the system is updated.
  • 53. Examples of New Services May – Launch of 211Ontario (more later) April – Access Alliance Multicultural Health and Community Services opens a NIC. April – Expansion of St. Joseph Immigrant Women’s Centre in Hamilton March – City of Toronto launches Assessment and Referral Centre (ARC) February – North Bay & District Multicultural Centre February – Launch of Immigrant Settlement Services at YMCA in Brantford February – Launch of the 211 service in Thunder Bay January – Launch of settlement services at Peel Adult Learning Centre
  • 54. Relatively Recent Services - HealthForceOntario The HealthForceOntario Access Centre is a place where internationally trained and educated health professionals can learn how to qualify for professional practice in Ontario’s regulated health professions. The Access Centre offers a range of services to support newcomers through the licensure and registration process.
  • 55. Global Experience Ontario Global Experience Ontario is an access and resource centre for the internationally trained. Global Experience Ontario can help internationally trained and educated individuals find out how to qualify for professional practice in Ontario. The GEO centre provides information for people who intend to apply to a regulatory body to obtain licensure to work in their field.
  • 56. Global Experience Ontario Ontario has over 30 regulated professions – from architecture and engineering to social work and veterinary medicine. A licence is required to work in these fields in Ontario. Ontario also has more than 140 recognized trades, of which about 20 require mandatory certification.
  • 57.
  • 58. ConnexOntario Health Services Information Administers Drug and Alcohol Registry of Treatment (DART), Mental Health Service Information Ontario (MHSIO) and Problem Gambling Helpline (OPGH). They provide helplines in English and French with access to interpreters in over 160 languages.
  • 59.
  • 60. Employment Ontario • Employment Ontario provides information on training, apprenticeship opportunities, education, skills, and experience to achieve employment goals. • Service provided through a toll-free phone number and a website. • The website includes online search for employment and training programs by location and program. • Employment Ontario provides services to job seekers, employers, employees, apprentices and students
  • 61.
  • 62. Settlement.Org At Work Settlement.Org At Work is a professional development web site for those working with newcomers to Ontario. It focuses on the information and resources you need to do two things: Assisting Clients - serve your clients with the most up to date skills and techniques available, including counselling, serving specific communities, information and referral and more. Assisting Staff - dealing with workplace issues, including conflict, stress, policies, human resource management. Access to funding and program-specific resources.
  • 63.
  • 64. New Canada-Ontario Agreement on Training and Skills Development • The Government of Canada will invest nearly $1.2 billion in Ontario's labour market over the next six years. • The money will focus on a few priority areas, including: technical skills training, labour market integration of immigrants, foundation skills and supports, and labour market supports for persons with disabilities. • This agreement replaces the previously signed 2005 Labour Market Partnership Agreement (LMPA) , which was to contribute $300 million/year ongoing to Ontario's labour market development strategies
  • 65. Occupation Specific Language Training Fifteen school boards across Ontario are offering occupation-specific language training in one of two ways: - Specialized language training for market sectors where there are needs for the skills and experience many newcomers have; and - English or French-as-a-Second-Language (E/FSL) upgrading for newcomers already in the workforce to improve their language skills at work.
  • 66. Occupation Specific Language Training Accounting Medical/Pharmaceutical Business and Finance Office Assistant Carpentry and Electrical Information Technology Childcare Sector Retail Sales Sector Customer Service Seniors Activation Engineering Transportation (specifically Food and Beverage school bus drivers) Home Healthcare Hospitality and Tourism
  • 67. What are the following N11 numbers for? 9-1-1? 8-1-1? 7-1-1? 6-1-1? 5-1-1? 4-1-1? 3-1-1? 2-1-1?
  • 68. 211 phone service and web directory Free, three-digit community telephone information line in Toronto since 2002. Also available in Niagara, Halton, Thunder Bay, South Simcoe (Collingwood) and Windsor. Soon to be in Peel Region and Ottawa. May be rolled out to other communities in Ontario Funded by the United Way to provide free, confidential, multilingual access to information on community, social, health and related government services
  • 69. 211Ontario.ca Online, bilingual, searchable directory of community, social health and related government services in Ontario called 211Ontario.ca Findhelp has partnered with community information agencies across the province to create 211Ontario.ca Eliminates duplication and standardizes work of numerous community information centres 211Ontario.ca is set to re-launch late May 2008
  • 71. Currently on the 211Ontario website: Provincial site: Access to Professions and Trades in Ontario. Access to Professions and Trades in Ontario connects internationally trained people with services that can help put their skills and knowledge to work. It includes:  Directory of Services  Your Guide to Working in Professions and Trades in Ontario  Job Profiles  Relevant Articles
  • 72.
  • 73. Currently on 211Ontario.ca The website currently links to eight 2-1-1 web sites throughout Ontario.  211Halton.ca  211Niagara.ca  211OntarioNorth.ca (Currently Thunder Bay)  211SimcoeCounty.ca  211Toronto.ca  211WindsorEssex.ca  211Ottawa.ca  211Peel
  • 74.
  • 75.
  • 76. Browse by Subject • Abuse • Government Officials • Child & Family Services • Health • Consumer Protection • Homelessness • Emergency & Crisis Services • Housing • Employment and Training • Legal • Financial Assistance • Seniors • Food • Settlement/Newcomer Services • General Community Services • Youth
  • 77. Settlement and Newcomer Services • Employment Programs for Newcomers • English as a Second Language • Foreign Trained Professionals • French as a Second Language • Human Rights • Immigration and Sponsorship • International Credentials • Interpretation and Translation Services • Language Instruction for Newcomers to Canada • Refugee Claimants • Settlement Services
  • 78. 211Ontario.ca: What are the advantages?  The Site will improve service delivery for citizens, including vulnerable citizens.  Enable data management across sectors  It will make it possible for anyone to connect to online information about community, social, health and government services anywhere in Ontario  Information and Referral providers will be able to tap into an efficient, cost effective repository of human services data.  The site will allow for proximity searches that can tell you the closest ERC, Job Connect, ESL program or food bank.
  • 79. AIRS Standards for Professional Information & Referral The purpose of these standards is to establish reference points which define expected practices within the field and provide guidelines that communities or other jurisdictions can use when they develop an I&R program to meet the needs of their people. The standards address all aspects of an I&R service’s operation and can be measured in concrete terms.
  • 80. Discussion Performance-Based Competencies for Settlement I&R: • Identify 4 things you need to know for Settlement I&R. • Identify 4 skills that you need to have as a Settlement Worker • Identify 4 work-related attitudes and behaviours that you need to have as a Settlement Worker.
  • 81. AIRS Standards Area I - Service Delivery Standards 1 - 5  Information Provision  Referral Provision  Crisis Intervention  Advocacy/Intervention  Follow-Up
  • 82. AIRS Standards Area II - Resource Database Standards 6 - 10  Inclusion/Exclusion Criteria  Data Elements  Indexing the Resource Database/Search Methods  Classification System  Database Maintenance
  • 83. AIRS Standards Area III - Reports and Measures Standards 11 - 12  Inquirer Data Collection  Data Analysis & Reporting
  • 84. AIRS Standards Area IV - Cooperative Relationships Standards 13 - 16  Cooperative Relationships within the Local I & R System  Cooperative Relationships within Local Service Delivery System  Cooperative Relationships Among Local, Provincial, Regional National Providers  Participation in I & R Associations
  • 85. AIRS Standards Area V - Organizational Requirements Standards 17 - 20  Governance  Personnel Administration  Staff Training  Promotion and Outreach
  • 86. AIRS Standards Area VI – Disaster Preparedness Standards 21 -27 • Emergency Operations and Business Contingency Plan • Formal Relationships with Government and Private Sector Emergency Operations and Relief Agencies • Pre- and Post-Disaster Database • Disaster-Related I&R Service Delivery • Disaster-Related Inquirer Data Collection/Reports • Disaster-Related Technology Requirements • Disaster Training and Exercise
  • 87. New Standards to Be Released Additional Channels for Access: • The I&R service shall provide access to community resource information in a variety ways that include supported access through an I&R specialist and options for independent access by end users. • Access channels can include walk-in service, telephone service, e-mail and internet services, chat, discussion boards and listserves.
  • 88. Discussion What are some of the differences between providing information & referral face-to-face versus on the telephone versus responding to an inquiry by e-mail? What are some of the similarities?
  • 89. New Standards to Be Released Program Evaluation & Quality Assurance • The I&R service shall have the ability to assess the quality and effectiveness of all aspects of its operation including its service delivery, resource database, reports and measures, cooperative relationships, disaster preparedness, and organizational structure. These determinations shall be made both through on- going quality assurance procedures and periodic, formal evaluations that are used to implement measurable improvements
  • 90. Quality Indicators • An agreed-upon process or outcome measure that is used to determine the level of quality achieved. A measurable variable (or characteristic) that can be used to determine the degree of adherence to a standard or achievement of quality goals. • Quality indicators will be used to measure compliance and adherence to the standards.
  • 91. What Do Our Clients Want?  better and faster services  access to information and services in person, by phone and on-line  access to information and services 24/7  one-stop shopping/first call resolution  access to all levels of government in one place  information that is accurate, complete and appropriate  service that is responsive, timely, efficient, helpful, friendly
  • 92. What Clients Value Whether clients are applying for an OHIP card, asking for information about employment and training programs or requiring language instruction, there are three key areas that concern them Product  Did I get what I needed?  Is it a quality product? Process  Was it easy to get what I needed?  Did I get it when I needed it? People  Were the people responsive, efficient, friendly?
  • 93. Discussion What “products” do we provide at our settlement agencies? How can we ensure that each client receives a quality product? How do we measure or evaluate client satisfaction?
  • 94. Client Satisfaction The Client Satisfaction Equation Service Expectations + Experience/Process + Outcomes = Client Satisfaction Level
  • 95. Moments of Truth In every client interaction, there are “moments of truth” which define the client’s perception of the service experience. These “moments of truth” occur at each point where the client’s pre-service expectations come up against the reality of the service experience. How well the client’s expectations are met at each of these moments will form the basis for the client’s satisfaction with the experience.
  • 96. Moments of Truth Service Expectation Experience Enhancer Experience Detractor My call will be My call was I was put on hold answered within a answered within 3 for 20 minutes. reasonable rings. I wondered if I’d timeframe. been disconnected.
  • 97. Exercise Work with three or four others to identify a few service expectations clients have when they contact your settlement agency For each expectation, identify one or more experience enhancers and one or more experience detractors.
  • 98. The C.I.A. and the C.I.R.S.  C.I.A. stands for control, influence and affect. It is important for the I&R Specialist to be aware of what they are able to control, influence and affect in the context of providing information and referral and service delivery  Their focus and energies should be channeled towards aspects of the I&R process that they are able to control.
  • 99. What are you able to control, influence and affect? 1.) Your Greeting 6)Communication & Response Modes 2.) Your Tone 7.) Questions 3.) Your Listening 8.) Tools 4.) The Information 9.) Boundaries 5.) The Referral 10.) Your attitude
  • 100. What don’t you control, influence and affect? 1.) Who, Why, What, When and How 2.) Eligibility Criteria 3.) Waiting Lists 4.) What the inquirer does with the information 5.) Outcomes?
  • 101. What is AIRS Certification? Certification is a professional credential awarded to individuals who successfully complete either the CIRS or CRS course. It is a personal acknowledgement of demonstrated competence in the field of Information & Referral. • I&R Systems/Services 10% of exam • I&R Process 45% of exam • Special Interventions 10% of exam • Special Populations/Scenarios 35% of exam
  • 102. Thank you for attending this session! Faed Hendry Manager – Training and Outreach Findhelp Information Services 543 Richmond Street West Ste 125 Toronto, Ontario M5V 1Y6 416-392-4544 fhendry@findhelp.ca