This business plan is for The Star Event Company, an event planning company specializing in corporate events. The company offers retreat training and product launch event planning. It aims to grow over 100% in three years and achieve profits of over 11% of sales by year three. The plan outlines the company's vision, goals, team organization, financial projections, risks, and concludes that event planning requires strong planning, teamwork, organization and execution skills.

1. Business plan
ASSIGNMENT NO 4
MAIRA SAJJAD
BCSM-F19-392
BSCS 2G

2. COMPANY
Company Owner: Muhammad Basit
Address:21-A Muslim Town Lahore
Phone:0322-4925334
E-Mail: stareventsofficial@gmail.com

3. EXECUTIVE SUMMARY
 The Star Event Company is an event planning company specializing in corporate
customers. SEC will offer two types of services, retreat training services as well as
product launch event planning. The retreat training services will be either
leadership development training or teaming skills training. For both types of
retreats, SEC can take care of the planning of the event, as well as actually hosting
the training through the use of one of SEC’s strategic business partners.
 Star Event Company projected growth rate is over 100% through year three and
will have profits as a function of sales over 11% by year three. By the beginning of
year two SEC will have three employees.

4. Opportunities
 If you’re looking for start-up business ideas, try exploring why event management
is the ideal business start-up opportunity. These events can range from very simple
affairs to complex extravaganzas, requiring a greater degree of logistical input. An
event management business requires little effort or cost to launch and has almost
unlimited income potential while remaining fun and relatively low-risk.
 The types of events mentioned above are the tip of the iceberg. The potential client
roster available to you is huge. In terms of potential, you are only limited by your
imagination.

5. VISION AND MISSION

6. VISION AND MISSION
 Our mission is to help our clients develop a clear vision of what they wish to achieve,
and to create and execute a complete solution that brings their vision into reality
using proven strategies, innovative ideas, limitless resources, and professional
expertise in the event management and function planning industry.

7. Goals and Objectives
Objectives are essentially aims broken down into specific targets, to facilitate event
delivery and evaluation. Events can deliver beneficial impacts and outcomes both for the
organisers and the host community, in addition to other stakeholders such as
participants, spectators, sponsors and the media.
 Programming events in such a way that operational information is transferred.
 Identifying and determining corresponding control measures.
 Forming the base of many routine activities in operations management.

8. The Team Organization Chart
[MR BASIT]
President, CEO
[MR AQEEL]
Vice President
[MISS ANILA]
Manager
[MR ALI]
Manager
[MR AZEEM]
Vice President
[MR TALHA]
Manager
[MISS LAIBA]
Manager

9. Resource Requirements
 List requirements for the following resources:
 Personnel
 Technology
 Finances
 Distribution
 Promotion
 Products
 Services

10. Financial Plan
 Outline a high-level financial plan that defines your financial model and pricing
assumptions
 Tax rates are noted for information. We carry no loan burden that would be
effected by these rates. What hits Occasions the hardest (but not nearly are bad as
other service businesses), is the tax rate of 24%, which is nearly one quarter of the
total sales.
 The break-even point for Occasions is based on the assumption that we will
produce 22 events per month and average approximately $521 per event. These
currently make up 18 of the 22 average events hosted per month.

11. PLANNING

12. Risks IN BUSSINES
 Compliance Risk.
 Security and Fraud Risk.
 Financial Risk.
 Reputation Risk.
 Operational Risk.

13. REWARDS AND CONCLUSION
The Event Management Industry has a a high potential for growth in the coming
years. There is a wide scope of learning in the field of Event Management. It helps you
build a strong professional network as you work with people across different domains.
conclusion:
 PLANNING
 TEAMWORK
 ORGANIZATION
 EXECUTION