Transforming Cities, Connecting Communities
Sinarmas Smart City
Solutions (SSCS)
Presented By
Rayhan Prasetyo Errando
By 2050, cities will be home to 70% of
the global population and more than
90% of all economic activity.
2050
35% of the world's urban population
already faces inadequate or
unaffordable housing.
35%
Overview
SINARMAS SMART CITY SOLUTIONS (SSCS)
The United Nations projects a 35%
increase in the number of people living in
megacities by 2030, with the vast majority
in developing economies.
35%
BCG studies suggest that 90% of the
urban population worldwide lives in
conditions that do not meet WHO
health standards.
90%
Traffic-related congestion costs
exceeded $300 billion in the US
alone in 2017.
$300 billion
Sea levels could rise as much as
2 meters by 2100, threatening coastal
megacities such as Jakarta, Singapore,
Manila, etc.
+2 meters
Sensor Communication Open Data Portal
0 5 10 15 20 25
Singapore
Seoul
Shanghai
Tokyo
Bangkok
Jakarta
Overview
SINARMAS SMART CITY SOLUTIONS (SSCS)
Smart cities utilize data and digital technology to enhance quality
of life. Real-time, comprehensive data allows communities to
monitor events as they happen, understand changing demand
patterns, and respond with cost-effective solutions.
What Makes a City Smart?
Sensors provide constant data on traffic, energy consumption,
air quality, etc. making information accessible to citizens.
High-speed communication networks are critical to ensure that
data from various sensors is transmitted quickly and reliably.
Open data portals are platforms where city data is made
publicly accessible. These portals foster transparency,
innovation, and community engagement by providing valuable
data to communities.
Key Elements of a Smart City
According to the accompanying graph, Smart City Infrastructure in
Jakarta lags behind other Asian cities, comprising of less than 10%
of public infrastructure. This presents an opportunity for Sinarmas
to enter and capitalize on the absence of major competitors in this
industry.
Smart City Elements are still underdeveloped
The consultancy business line would focus on providing expert advice and strategic planning
services to governments, municipalities, and private developers on how to develop and implement
smart city initiatives. This includes feasibility studies, project planning, and design.
Consultancy
The construction business line would handle the physical development and deployment of smart city
infrastructure. This involves the building of necessary infrastructure components such as smart
buildings, roads, energy grids, and communication networks.
Construction
The after-sales services business line would provide ongoing maintenance and support for smart city
infrastructure. This includes regular maintenance, upgrades, and troubleshooting to ensure the
continuous and efficient operation of smart city systems.
After Sales Services
Proposed Products and Services
SINARMAS SMART CITY SOLUTIONS (SSCS)
25% Growth in Revenue Annually
25%
Capture 65% of Market Share in Indonesia by 2029
65%
Goals and Objectives
SINARMAS SMART CITY SOLUTIONS (SSCS)
70% Net Profit Compound Annual Growth Rate (CAGR)
70%
25% Client Base Expansion Annually
25%
Task
FY '25 FY '26 FY '27
Q1 Q2 Q3 Q4 May Jun Jul Aug Sep Oct Nov Dec
Market Research & Feasibility Studies
Business Plan Development
Establish Core Team and Resources
Initiate Pilot Projects Proposals
Project Execution and Gather Portfolio
Expansion of Services and Client Base
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4
Timelines and Milestones
SINARMAS SMART CITY SOLUTIONS (SSCS)
Operations Scale Up
Continous R&D Creation and Innovation
Evaluation and Strategic Planning
Bumi Serpong Damai (BSD) provides an ideal residential space for
conducting pilot projects, research, and innovation development.
Bumi Serpong Damai
Proposed Resources
SINARMAS SMART CITY SOLUTIONS (SSCS)
Attracting talented diverse team of experts, including engineers, data
scientists, and IT specialists are crucial for the success of this project.
Human Resources
Heavy equipment is essential for carrying out the construction
operations needed for developing smart city infrastructure.
Heavy Equipment
Smart city infrastructure such as sensors, communication networks,
and data management systems that form the backbone of smart city.
Smart Infrastructure Components
Financial Projections
in millions IDR FY '25 FY '26 FY '27 FY '28 FY '29 Total as of Expense
Capital Expenditure - 20,000 20,000 10,000 10,000 60,000
Salaries Expense 5,820 13,740 17,418 21,693 27,110 85,548
R&D Expense - 4,000 6,000 9,000 13,500 32,500
Maintenance Expense - 200 400 500 600 1,700
Total as of Year 5,820 37,940 42,584 41,193 51,210 179,748
Proposed Budget
SINARMAS SMART CITY SOLUTIONS (SSCS)
Benefits of Smart City Infrastructure
SINARMAS SMART CITY SOLUTIONS (SSCS)
10 - 15% GHG Emissions
Environmental
20 - 30% Water Consumption
10 - 20% Unrecycled Waste
15 - 20% Commute Time
Time and Convenience
8 - 10% Fatalities
Safety
30 - 40% Crime Incidents
20 - 35% Response Time
1 - 3% Citizen Expenditures
Cost of Living
8 - 15% Disease Burden
Health
1 - 3% Formal Employment
Jobs
Smart City
Risk Type Potential Challenges Risk Mitigation
Market RIsk
Market Demand Fluctuations
Competitive Market
Product and Services Diversification
Comprehensive Market Research
Financial Risk
Budget Overruns
Funding Shortage
Detailed Financial Planning
Funding Diversification
Operational Risk
Project Delays
Supply Chain Disruption
Project Management Best Practices
Supplier Relationship Management
Technological Risk
Rapid Technological Changes
Cybersecurity Threats
Continuous Investment in R&D
Cybersecurity Measures
Human Resource Risk
Talent Shortages
Labor Disputes
Competitive Compensation and Benefits
Professional Career Development Programs
Maintaining Good Labor Relations
Regulatory Risk
Regulatory Changes
Compliance Issues
Regulatory & Compliance Monitoring
Legal Expertise
Reputational Risk
Project Failures
Negative Public Perception
Quality Assurance
Transparency in Public Relations and Communication
Corporate Social Responsibility (CSR)
Risk and Mitigation
SINARMAS SMART CITY SOLUTIONS (SSCS)
Financial Projections
in millions IDR FY '25 FY '26 FY '27 FY '28 FY '29
Revenues - 40,000 60,000 90,000 135,000
COGS - (16,000) (24,000) (36,000) (54,000)
Operating Expense (5,820) (19,940) (27,548) (36,193) (47,210)
Operating Profit (5,820) 4,060 8,416 17,806 33,798
Tax Expense - (1,015) (2,104) (4,451) (8,447)
Net Profit (5,820) 3,045 6,312 13,354 31,342
Financial Projection
SINARMAS SMART CITY SOLUTIONS (SSCS)
Annual Revenue Growth = 25%
1.
COGS = 40% of Revenues
2.
Operational Expense
3.
Year 1 = 49% of Revenues
a.
Year 2 = 45% of Revenues
b.
Year 3 = 43% of Revenues
c.
Year 4 = 40% of Revenues
d.
Year 5 = 37% of Revenues
e.
Tax Expense = 25% of Operating Profit
4.
Assumptions Used
Thank you!
Contributor
Rayhan Prasetyo Errando
Email
errandorayhan16@gmail.com
Phone Number
+6281385302157

Business Proposal - Rayhan Prasetyo Errando.pdf

  • 1.
    Transforming Cities, ConnectingCommunities Sinarmas Smart City Solutions (SSCS) Presented By Rayhan Prasetyo Errando
  • 2.
    By 2050, citieswill be home to 70% of the global population and more than 90% of all economic activity. 2050 35% of the world's urban population already faces inadequate or unaffordable housing. 35% Overview SINARMAS SMART CITY SOLUTIONS (SSCS) The United Nations projects a 35% increase in the number of people living in megacities by 2030, with the vast majority in developing economies. 35% BCG studies suggest that 90% of the urban population worldwide lives in conditions that do not meet WHO health standards. 90% Traffic-related congestion costs exceeded $300 billion in the US alone in 2017. $300 billion Sea levels could rise as much as 2 meters by 2100, threatening coastal megacities such as Jakarta, Singapore, Manila, etc. +2 meters
  • 3.
    Sensor Communication OpenData Portal 0 5 10 15 20 25 Singapore Seoul Shanghai Tokyo Bangkok Jakarta Overview SINARMAS SMART CITY SOLUTIONS (SSCS) Smart cities utilize data and digital technology to enhance quality of life. Real-time, comprehensive data allows communities to monitor events as they happen, understand changing demand patterns, and respond with cost-effective solutions. What Makes a City Smart? Sensors provide constant data on traffic, energy consumption, air quality, etc. making information accessible to citizens. High-speed communication networks are critical to ensure that data from various sensors is transmitted quickly and reliably. Open data portals are platforms where city data is made publicly accessible. These portals foster transparency, innovation, and community engagement by providing valuable data to communities. Key Elements of a Smart City According to the accompanying graph, Smart City Infrastructure in Jakarta lags behind other Asian cities, comprising of less than 10% of public infrastructure. This presents an opportunity for Sinarmas to enter and capitalize on the absence of major competitors in this industry. Smart City Elements are still underdeveloped
  • 4.
    The consultancy businessline would focus on providing expert advice and strategic planning services to governments, municipalities, and private developers on how to develop and implement smart city initiatives. This includes feasibility studies, project planning, and design. Consultancy The construction business line would handle the physical development and deployment of smart city infrastructure. This involves the building of necessary infrastructure components such as smart buildings, roads, energy grids, and communication networks. Construction The after-sales services business line would provide ongoing maintenance and support for smart city infrastructure. This includes regular maintenance, upgrades, and troubleshooting to ensure the continuous and efficient operation of smart city systems. After Sales Services Proposed Products and Services SINARMAS SMART CITY SOLUTIONS (SSCS)
  • 5.
    25% Growth inRevenue Annually 25% Capture 65% of Market Share in Indonesia by 2029 65% Goals and Objectives SINARMAS SMART CITY SOLUTIONS (SSCS) 70% Net Profit Compound Annual Growth Rate (CAGR) 70% 25% Client Base Expansion Annually 25%
  • 6.
    Task FY '25 FY'26 FY '27 Q1 Q2 Q3 Q4 May Jun Jul Aug Sep Oct Nov Dec Market Research & Feasibility Studies Business Plan Development Establish Core Team and Resources Initiate Pilot Projects Proposals Project Execution and Gather Portfolio Expansion of Services and Client Base Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Timelines and Milestones SINARMAS SMART CITY SOLUTIONS (SSCS) Operations Scale Up Continous R&D Creation and Innovation Evaluation and Strategic Planning
  • 7.
    Bumi Serpong Damai(BSD) provides an ideal residential space for conducting pilot projects, research, and innovation development. Bumi Serpong Damai Proposed Resources SINARMAS SMART CITY SOLUTIONS (SSCS) Attracting talented diverse team of experts, including engineers, data scientists, and IT specialists are crucial for the success of this project. Human Resources Heavy equipment is essential for carrying out the construction operations needed for developing smart city infrastructure. Heavy Equipment Smart city infrastructure such as sensors, communication networks, and data management systems that form the backbone of smart city. Smart Infrastructure Components
  • 8.
    Financial Projections in millionsIDR FY '25 FY '26 FY '27 FY '28 FY '29 Total as of Expense Capital Expenditure - 20,000 20,000 10,000 10,000 60,000 Salaries Expense 5,820 13,740 17,418 21,693 27,110 85,548 R&D Expense - 4,000 6,000 9,000 13,500 32,500 Maintenance Expense - 200 400 500 600 1,700 Total as of Year 5,820 37,940 42,584 41,193 51,210 179,748 Proposed Budget SINARMAS SMART CITY SOLUTIONS (SSCS)
  • 9.
    Benefits of SmartCity Infrastructure SINARMAS SMART CITY SOLUTIONS (SSCS) 10 - 15% GHG Emissions Environmental 20 - 30% Water Consumption 10 - 20% Unrecycled Waste 15 - 20% Commute Time Time and Convenience 8 - 10% Fatalities Safety 30 - 40% Crime Incidents 20 - 35% Response Time 1 - 3% Citizen Expenditures Cost of Living 8 - 15% Disease Burden Health 1 - 3% Formal Employment Jobs Smart City
  • 10.
    Risk Type PotentialChallenges Risk Mitigation Market RIsk Market Demand Fluctuations Competitive Market Product and Services Diversification Comprehensive Market Research Financial Risk Budget Overruns Funding Shortage Detailed Financial Planning Funding Diversification Operational Risk Project Delays Supply Chain Disruption Project Management Best Practices Supplier Relationship Management Technological Risk Rapid Technological Changes Cybersecurity Threats Continuous Investment in R&D Cybersecurity Measures Human Resource Risk Talent Shortages Labor Disputes Competitive Compensation and Benefits Professional Career Development Programs Maintaining Good Labor Relations Regulatory Risk Regulatory Changes Compliance Issues Regulatory & Compliance Monitoring Legal Expertise Reputational Risk Project Failures Negative Public Perception Quality Assurance Transparency in Public Relations and Communication Corporate Social Responsibility (CSR) Risk and Mitigation SINARMAS SMART CITY SOLUTIONS (SSCS)
  • 11.
    Financial Projections in millionsIDR FY '25 FY '26 FY '27 FY '28 FY '29 Revenues - 40,000 60,000 90,000 135,000 COGS - (16,000) (24,000) (36,000) (54,000) Operating Expense (5,820) (19,940) (27,548) (36,193) (47,210) Operating Profit (5,820) 4,060 8,416 17,806 33,798 Tax Expense - (1,015) (2,104) (4,451) (8,447) Net Profit (5,820) 3,045 6,312 13,354 31,342 Financial Projection SINARMAS SMART CITY SOLUTIONS (SSCS) Annual Revenue Growth = 25% 1. COGS = 40% of Revenues 2. Operational Expense 3. Year 1 = 49% of Revenues a. Year 2 = 45% of Revenues b. Year 3 = 43% of Revenues c. Year 4 = 40% of Revenues d. Year 5 = 37% of Revenues e. Tax Expense = 25% of Operating Profit 4. Assumptions Used
  • 12.
    Thank you! Contributor Rayhan PrasetyoErrando Email errandorayhan16@gmail.com Phone Number +6281385302157