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Objectives
The objectives for this business plan are specific goals which are achievable by Kshitiz
Multicraft in the first few years of operation. These objectives are outlined below:
1. To Make Sales of over 30 million in 3rd year and over 60 million in 6th year.
2. To increase from single industry to three industry in 10 years.
3. To Increase gross margins.
4. To export our products in foreign market.




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Mission
The mission of Kshitiz Multicraft is to become a recognized manufacturer of quality plastic
materials such as; tank, buckets, jugs etc. in the Nepal. The company guarantees 100 percent
customer satisfaction and values friendly service. Kshitiz Multicraft seeks to manufacture plastic
products by exceeding minimum acceptable quality standards and by providing the highest
quality product at the lowest possible price. We value our relationships with current and future
customers and hope to communicate our appreciation to them through our outstanding,
guaranteed product quality, personal service, and efficient delivery. Our commitment to our
customers and the country will be reflected through honest and responsible business.



Keys to Success
The following facts of Kshitiz Multicraft ensure its financial success:
1. Unique services, unmatched in both quality and presentation.
2. Low operating overhead.
3. Beneficial word-of-mouth advertising.
4. A healthy, versatile plastic products which is suitable for all community.
5. Bringing the new facility to maximum production within three years of operation.
6. Increasing our profit margin with the use of improved technology in the new facility.




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Company Summary

Kshitiz multicraft sells quality products and provides excellent customer service for customers
seeking a reliable domestic plastic utilities and water storage solutions. In the future Kshitiz
intends to enter the extensive Plastic market.


Company Ownership
Kshitiz Multicraft is a privately held organization. Production takes place in Kathmandu and
sales and marketing are focused on the whole of the country.
Ownership:
Founder’s (40%)
Others (60%)



Start-up Summary
Sixty percent (60%) of start-up costs will go to assets. Start-up costs will be financed through the
owners' investments, and loans. The assumptions are shown in the following chart.
Startup Investment

                                                                                    Nrs. In ‘000

   1.   Land and land development                                                   44000
   2.   Building and civil construction                                             25245
   3.   Plant, machineries & equipments                                             20700
   4.   Furniture & fixture                                                         1000
   5.   Vehicles                                                                    12000
   6.   Pre-operating cost                                                           1000

                       Total Fixed Assets                                           103945
                       Long Term Loans @ 60%                                         62367
                       Owner’s Equity @ 40%                                          41578




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                                        Startup Investments
  50000
          NPR 44,000.00
  45000
  40000
  35000
  30000
                           NPR 25,245.00
  25000
                                              NPR 20,700.00
  20000
  15000                                                                              NPR 12,000.00
  10000
   5000
                                                                  NPR 1,000.00                         NPR 1,000.00
      0
          Land and land   Building and civil Plant, machineriesFurniture & fixture     Vehicles      Pre-operating cost
          development     construction         & equipments




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Company Locations and Facilities


The Kathmandu Factory is located at Chovar, Kathmandu
The factory is 1000 square meters and should be large enough for the first three years of the
company's growth.
The products will be transported to and distributed from from various company offices at Itahari,
Hetauda, Butwal and Central office at Kathmandu. The infrastructure at factory consists of:
    Administration Block
    Manufacturing Building
    Storage/Ware House


Site Selection
Chovar, Kathmandu will be our site where our industry naming “Kshitiz Multicraft Pvt. Ltd.”
Will be established. The basic reasons behind this site selection are as follows
   1. Easy access to transportation as this location.
   2. Since our products will be focused on Kathmandu and other districts of Nepal, it will be
      easier to deliver our products to all places as required.
   3. Land cost are quite cheaper in comparison to other places of Kathmandu.
   4. Kathmandu is selected as industry location so that technical manpower are easily
      available.
   5. There are proper facilities available in the site like water, electricity and communication.
   6. Easy availability of labour, skilled and unskilled manpower.
   7. The cost of living is superior than other places.




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                                     Plant Layout




                                                 Domestic Products and
          Tank Manufacturing Unit                other plastic Items
                                                 production units




Power        Parking
Station




                             Park
                                                              Finished Goods Warehouse



Guard
House
                                                              Raw Material Storage
                 Entrance




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Production Scheme
There will be various production scheme for polyethene tanks and domestic plastic products. The
production scheme are shown in table below.
Production Scheme for Tank


Sn.      Particular            Volume                     Unit               Remark

1                              250 ltr                    70

2                              500 ltr                    70

3                              1000 ltr                   150

5        Tank                  2000 ltr                   40

6                              4000, 10000 ltr                               On demand



Production Scheme for Plastic utilities


 Sn.    particular                 Sizes                  unit              Remark
 1       Bucket Large                                     200
 2       Bucket Small              Various sizes          100               Various colors
 3       Jug                                              200
 4       Tub                                              300


For Recycled Product


Sn.    particular                 sizes                   unit               Remark
1       Dustbin                                           50                 Green
2       Road Divider                                      10                 Orange




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Market Analysis Summary
The purchase of domestic and other Plastic Products has increased by 50 percent over the past
two years. We expect the sales to continue growing, and to capitalize on this ever-present market
for products - people will always need and buy daily plastic products.


Market Needs
Growing Population in city areas needs domestic plastic products and water storage tanks. Water
tanks are essential for the city people as well as all industrial and service sectors like hotels,
hospitals etc, as there is increasing problem of water. So for storing the water for daily
consumption water tanks will be must.


Market Trends
Kshitiz Multicraft will distribute the Products to Kathmandu and various other outlets from
various company agents.

      The cost of marketing the new product is expected to be the biggest challenge for Kshitiz.
       The initial use of Hardware shops for water tanks and Departmental Stores and other
       wholesalers for domestic plastic products, facilitates as a distribution channel will allow
       for cost savings.



      The lack of an existing recognized brand name will be an initial problem, but in a few
       years Kshitiz intends to have achieved powerful brand equity - allowing it to rely on, and
       succeed because of its brand name.

Market Growth
The leading competitor is Hilltake Polytank and Gem Plasticrafts.
Consumers often only buy a new water tanks 5 to 10 years, and domestic plastic products very
frequently. Therefore, advertising of water tanks will be increased during the Dry seasons. Due
to the unmatched quality we are quite sure that our market grows upto 50% of total market
within few years.




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Main Competitors
The main competitor of Kshitiz Multicraft poly tank is as follows:
          Hilltake Industries pvt. Ltd.
          Nepatop Tank Industries .
          Rijalco Polytank industries.
Detail analysis of one of the tank industries is mentioned below


Hill Take
Hilltake industries is located in Biratnagar and Balaju. In Balaju it is located within BID (Balaju
Industrial District) and its production facility is accommodated in two ropani of land. The land
has been taken in lease with BID.
It is one of the leading poly tank producing industries of Nepal. It can produce six tanks at a
time. Hill take is the major contributor to market. It occupies nearly 65% of the market share and
no single industry is able to compete with Hilltake. Besides tank, it also produces dust pan, road
divider, PPR pipes etc.
Established: 2052 B.S
Raw materials:
          LLDPE
          Master granules/batch
          Imported from Saudi Arabia, Malaysia
Machines and equipments:

   s.n.     Machines specification        Nos.   Unit price          Total

   1        Screw m/c                     2

   2        Heater (12000 watt)           2

   3        Powder m/c                    2

   4        Die                           ----

   5        Control panel                 1

   6        Electric fan                  ----




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Produces tank of following capacities
       100 lt.                                         1500 lt.
       250 lt.                                         2000 lt.
       500 lt.                                         5000 lt.
       750 lt.                                         10000 lt.
       1000 lt.
Daily production capacity:
       Can produce six tanks at a time
       Takes nearly 25 min to produce one tank
       Operates 8 hrs a day
       So, total capacity is around 115 tank per day
Employment generated:
       General manager-1
       Manager-3
       Operator-10
       Officer level employee-20
       Labours-35
       Drivers-7
       Other staffs-15
       Total- nearly 95




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The main competitor Kshitiz Multicraft HDPE plastic products is:
       Gem plasticrafts pvt. Ltd.
       Bagmati polyethene industries.


Gem Plasticrafts Ltd.
Introduction:
       Established in 2041 B.S.
       Located in Basundhara, Kathmandu.
       Produces household products such as; Buckets, Jugs, Mugs, Hangers etc.
       Production facility is accommodated in three ropani of land.


Raw material:
       HDPE(high density poly ethylene)
       HDPE is imported from Saudi Arabia
       Cost of HDPE is Rs.160 per kilogram
       Consumes one ton per day
Machines and equipments:

sn.    Machine specifications                                      Unit      Cost

1      DGP WINOSOR Polo-180 (Chinese)                              1         35 lakh

2      Indian machine                                              1         40 lakh

3      Mitsubishi 550 HG                                           1         2 crore



Products:

s.n.   Product name             Weight (gm.)        Volume (lt.)          Price(Rs.)

1      Bucket big               740-750             30

       Bucket small             450                 15

2      Jug                      120-125             2

3      Mug                      50                  1



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Strategy and Implementation Summary
       Kshitiz Multicraft strategy is to serve niche markets of the plastic industry. There are
many untapped potential markets that desire high-quality goods, but do not know where to
purchase them. Kshitiz Multicrafts' marketing strategy will alleviate this problem.
Marketing Strategy
The marketing strategy will focus on two segments:

   1. The company will benchmark the objectives for promotion, outlet selling, and personal
      selling.
   2. The marketing budget will be Rs 6,00,000 per year.
   3. Financial scheme such as cash discount, turnover discount etc will be provided to dealers
      and other schemes like cash prizes will be for customers.

Pricing Strategy
The pricing strategy will be to initially undercut our price from our main competitors by 10%,
using a market penetration strategy. Then, pricing will be adjusted to be directly competitive
with the other major competitors.
Promotion Strategy
Promotion will be initially spearheaded by public relations because of its low cost, and then
through advertising once the company begins to increase cash flow to an acceptable figure.
Sales Strategy
Kshitiz Multicraft’s sales force will move form shop to shop for initial marketing and launch
various schemes like warranty, 50% value on return of damaged products after use and other
various financial benefits scheme.




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Sales Forecast
The following table and chart show our present sales forecast for first six years.


    Year             Year 1    Year 2    Year 3      Year 4                     Year 5        Year 6
    Sales            203152.50 270870.00   338587.50 406305.00                   474022.50     541740.00
    Others                   0         0           0         0                           0             0
    Total Sales      203152.50 270870.00   338587.50 406305.00                   474022.50     541740.00


                                        Table No: 5 Sales Forecast1




                                         Sales Forecast
     600000.00

     500000.00

     400000.00

     300000.00

     200000.00

     100000.00

           0.00
                     Year 1       Year 2        Year 3        Year 4   Year 5        Year 6




Sales Programs
Sales will be made by Hardware and sanitary wares shops for water tanks and all daily utilities
stores and departmental store for domestic products. Outlets that achieve the highest figures in
sales will receive 2% discounts in order to encourage increasing sales.



1   See financial analysis for detail

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           Organizational Chart




                                               General Manager




           Production &                                                           sales & Marketing
           Maintenance                     Finance & Admin Manager



                          Maintenance                                                                 Marketing
Production                 engineer                                  Accountant
 Engineer


                                                                                   PRO                       Driver
                                                                       Clerk
Operator                   Technician


                                              administration Staff




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Organizational Structure

         Kshitiz Multicraft will be a Partnership Organization. Legal matters and written
agreements are being handled by Thapa & associates.

The company is organized into three main functional areas:

        Sales and marketing.

        Finance and administration.

        Production & maintenance


Management Team

     Kamal Bdr. Shahi: Managing Director. Graduated from the Tribhuwan University of
         Kathmandu (major: management). Originally from Kalikot and has worked for a Khalid
         Mohammad company for two years in Dubai, UAE. Familiar with the government,
         policies and key people.

     Bikash Acharya: Sales Incharge. Previously manager of an exclusive plastic industries in
         India, for three years. MBA in Marketing from Kathmandu University.

     Shiva Kumar Thapa: Production Incharge. Will be in charge of production and
         maintenance. Graduated from Tribhuwan University with B.E. degree in industrial.

     Narendra Kr. Mandal: Finance and Administration Incharge.


Management Team Gaps
Each of the three employees is responsible for managing his or her area of expertise. The
problems with having only one individual in charge of a department are as follows:

         1. Lack of understanding of other departments.

         2. Minimal management experience.
         3. Sole control over all operations.


Personnel Plan

The personnel plan indicates one employee for each department:

         • Production/Fulfillment.

         • Sales and Marketing.
         • Administration.


Beginning in 2014, there will be two employees in both Sales and Marketing and Administration.




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Production plan
The raw materials, after purchasing is stored in store room. It is then fed to the production floor
to obtain the product as required. The type of process that must be carried out in production floor
depends upon the nature, size and type of finished product.


Production of Tank


                                           Raw material Storeage


                                            Accelerator operation


                                              Screw Machining


                                              Powder Machining


                                             Temporary Storage


                                                     Die filling


                                               uniform heating


                                                       Tank



                               Fig. Process flow diagram for tanks




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Tank manufacturing process
Raw material
The raw materials are purchased from Saudi Arabia, Malaysia, and Hong Kong. The main raw
materials used are LLDPE and master granules.
Accelerator operation
In this process, the LLDPE and master granules are mixed in the ratio of 6:1 by weight. The
resulting mixture is then heated gently to produce solid homogenous mixture. The function of
LLDPE is to impart color on tank while master granules are used for the formation of structure
of tank.
Screw machining
The solid homogenous mixture obtained from above process is transformed into the thin wire
form of diameter approximately 0.7mm by drawing process through the screw machining. The
mixture obtained is in hot state so it is passed through the cold water to cool it. The obtained wire
is then cut into small pieces of length of approximately 0.9mm. This process is called wire
cutting.
Powder machining
The material obtained from screw machining is fed to the hoper of the powder machine and is
grinded to obtain the powder. The obtained powder might contain some granules which is
separated by driving the powder to the height of 3m with the help of two motors at the bottom
surface.
Temporary storage
The powdery material obtained from powder machine is stored into dry nylon sack, which is
frequently used for tank production.
Die filling
The die is coated with a fine grease layer to its internal surface and then the powder obtained
from the powder machine is fed to the die and is capped properly.
Uniform heating
The die along with mixture is heated uniformly. The rotating motion of die is controlled by
electronic control panel. The process where the rotating motion of die is controlled through
control panel and die is heated uniformly by rotating it is called roto molding process. The die is
heated for 15-20 minute and temperature of die is controlled by control panel.
Tank
The tank is taken out of the die and then it is cooled by means of air (either by use of electric fan
or by use of natural air). The tank taken out of die the normally need no additional finishing
process but in some cases soft filing can be carried out to remove some unwanted plastic scraps
associated with the product.


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Production of Buckets, Jugs etc.


 Raw material Storeage



       Injection Moulder




             Required Product (bucket, jug etc)




                         Fig. Process flow diagram for household items




Raw material
       The raw materials are purchased from Saudi Arabia, Malaysia, and Hong Kong. The
main raw material used is HDPE.
Injection molder
      One of the most common methods of shaping plastic resins is a process called injection
molding. Injection molding is accomplished by large machines called injection molding
machines.
        Resin is fed to the machine through the hopper. Colorants are usually fed to the machine
directly after the hopper. The resins enter the injection barrel by gravity though the feed throat.
Upon entrance into the barrel, the resin is heated to the appropriate melting temperature.




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The resin is injected into the mold by a reciprocating screw or a ram injector. The reciprocating
screw offers the advantage of being able to inject a smaller percentage of the total shot (amount
of melted resin in the barrel). The ram injector must typically inject at least 20% of the total shot
while a screw injector can inject as little as 5% of the total shot. Essentially, the screw injector is
better suited for producing smaller parts.




The mold is the part of the machine that receives the plastic and shapes it appropriately. The
mold is cooled constantly to a temperature that allows the resin to solidify and be cool to the
touch. The mold plates are held together by hydraulic or mechanical force. The clamping force
is defined as the injection pressure multiplied by the total cavity projected area. Typically molds
are overdesigned depending on the resin to be used. Each resin has a calculated shrinkage value
associated with in.
Required Product
The required product is then obtained from the injection molding process. The size and type of
product can be varied by varying the molder. By this process, we can obtain jugs, mugs and
buckets.




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Plastic Recycling
The slogan “GO GREEN” is increasingly becoming popular and in fact essential to protect
environment. As we know, plastics are non degradable they help to pollute environment. If it is
recycled, then environment pollution due to plastics can be reduced.
It is difficult to trace back when exactly the recycling would have started. On the basis of
informal interaction with various people in the field of recycling it may be suggested that
recycling of the waste generated from the manufacturing and processing units would have been
the first step. The machinery required for the reprocessing is technically similar to the processing
machinery.


Process flow diagram


                                 Plastic Waste Collection



                                   Plastic Waste Storage



                                         Washing



                                         Crushing



                                     Temopary storage



                                     injection moulder



                                     Required Product



                    Fig. Process flow diagram for dustbins and road dividers



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Plastic waste collection
Plastics are widely used and are one of the main ingredients of environment pollution. The waste
plastics collected by scavengers are bought by the company which is later utilized to produce
various plastic products.


Plastic waste storage
The waste plastics that is bought by company is then stored in raw storage.
Washing
The collected plastics may contain unwanted particles; they may contain those particles which
may affect the production process. So, to remove those unwanted particles it is first fed to the
washing room where it is washed by water, detergents and other chemicals if required.


Crushing
The washed plastic waste is then sent to crusher for crushing. Crusher transforms those plastic
waste into small granular particles.
Injection molder
 A mold is bolted into the Clamping section of the machine. The machine closes the mold, then
applies a large force to “Lock” the mold closed. Inside the closed mold is a cavity that is the
exact shape of the plastic part.




        The Injection section of the machine has a hopper to hold plastic pellets; a barrel with
heater bands to liquefy the plastic pellets; a feed screw to move the pellets forward in the barrel;
a check valve to force the liquid plastic into the mold, and a nozzle to seal the injection section to
the mold. The liquefied plastic is forced into the cavity of the mold with high pressure.

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Once the liquid plastic has been injected into the mold, the machine goes into the Cooling phase.
The liquid plastic must cool enough to turn solid so it takes on the shape of the cavity and stays
that way. While the cooling take place, the screw will rotate, bringing in more pellets for next
part.

 When the part is ready to be removed from the mold, the clamp will open, and the part will be
removed from one half of the mold. Then the part will be Ejected from the other half of the
mold, and the machine will start a new cycle.
Required product
Finally, we can obtain dust pans, toys etc.




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                                  Financial Analysis
                                                                                        Nrs. In’000


   1. Fixed Assets Investment                                                      103945
      a)                           Long Term Loan                          62367
      b) Owner’s Equity                                                    41578
   2. Initial Working Capital                                                     66334.01
      a) Short Term Loan                                                   24756.01
      b) Owner’s Equity                                                    41578
   3. Total Investment (initially)                                                128701.01
      a)                           Long term Loan                          62367
      b) Short term Loan                                                   24756.01
      c) Owner’s Equity                                                    41578




                                      Fixed Asset Investment

                                                                                   Nrs. In ‘000

   7. Land and land development                                                               44000
      a) Land 5 ropani@ 80 lakh/ropani                                             40000
      b) Land development @ 10%                                                     4000

   8. Building and civil construction                                                         25245
      a) Manufacturing facility
          i) Manufacturing area including all sections 5400 sq.ft. @1500             8100
          ii) Quality control, store and administration 10800 sq.ft. @1200         12960
      b) Refreshment and guard house 2700 sq.ft. @ 700                               1890
      c) Waste disposal management
                     Subtotal                                                      22950
                     Contingencies @ 10%                                             2295




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    9. Plant, machineries & equipments                                       20700
        For PVC Tank
        a) Plastic Extruder                                   200
        b) Plastic Crusher                                    150
        c) Rock n Roll type Roto Moulding Machine             200
        d)Bi-axial Moving Oven Type Machine                   500
        e) Dies                                              1000


        For Plasticraft
        a) Injection Moulder (Indian+ Chinese)               9000
        b) Control Panel                                      500


        Recycling Plant
        a) Crusher                                            150
        b) Extruder                                           200
        c) Injection Moulder                                 4000


                  Transformer (250KVA) + stabilizers         800

                  Generator                                 4000




    10. Furniture & fixture                                          1000
        a) Office furniture                                   350
        b) Factory furniture                                  150
        c) Office equipments + computers                      500


    11. Vehicles                                                    12000
        a) Delivery van-2                                    3000
        b) Truck-1                                           2000
        c) Car-3                                             6000
        d) Motorcycle-5                                      1000


    12. Pre-operating cost                                           1000
        a) Feasibility report                                 100
        b) Engineering design, construction & management      500
        c) Registration                                       100
        d) Technical consultancy                              200
        e) Miscellaneous                                      100


                              Total Fixed Assets                    103945
                              Long Term Loans @ 60%                  62367
                              Owner’s Equity @ 40%                   41578



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                                          Annual Operating Cost

A] Fixed Cost
       1. Depreciation                                                   5116.25
          a) Building & civil construction @ 5%                   1526.25
         b) Machinery & equipments @ 10%                          1590
         c) Vehicles @ 15%                                        1800
         d) Furniture & fixture @ 20%                              200

       2. Amortization on pre-operating expenses @ 10%                   100
       3. Insurance on fixed asset (except land &
          pre-operating expenses) @ 1% (1% of 59425000)                  594.25

       4. Office overheads                                               1270
          a) Office material/stationery                            200
          b) Advertisement & Goodwill                              500
          c) Audit & legal expenses                                100
          d) Communication                                         120
          e) Repair & maintenance                                  250
          f) Miscellaneous                                         100


       5. Interest on long term loan Rs 62655000 @ 15%                   9398.52


       6. Indirect labor (23-number)                                     4778.80
          a) Managing director-1 @ Rs.50,000/month                 600
          b) Production manager-1 @ Rs.40,000/month                480
          c) Marketing manager-1 @ R.s40,000/month                 480
          d) Finance manager-1 @ Rs.20,000/month                   240
          e) Administration manager-1 @ Rs.20,000/month            240
          f) Sales Officers-5 @ Rs. 15,000/month                   900

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          g) Accountant-1 @ Rs. 15,000/month                         180
          h) Administrative staffs-3 @ Rs. 10,000/month              360
          i) Storekeeper-2 @ Rs. 10,000/month                        240
          j) Drivers-3 @ Rs. 8,000/month                             288
          k) Watchmen & Helpers- 3 @ Rs. 6,000/month                 216
          l) Sweepers @ cleaners-2 @ Rs. 5,000/month                 120
                                   Subtotal                         4344
                                   Plus 10% fringe bonus             434.40



          Total Fixed Cost                                                  21257.82




B] Variable Cost
   1. Utilities                                                             57650
     a) Electricity 4000000 units @ Rs 8/unit                       32000
     b) Water                                                          50
     c) Fuel(LPG)                                                   25600


   2. Repair & maintenance                                                  1907.45
     a) Building & civil construction @ 1%                            252.45
     b) Vehicle @ 5%                                                  600
     c) Machinery & equipment @ 5%                                   1035
     d) Furniture & office equipment @ 2%                              20




   3. Raw material & Inputs ( ref. Annex)                                   384180
     a) Active raw material (pellet); (7520 X 300) @ Rs.160        360960
     b) Raw material from recycle plastics (430 X 300) @ Rs. 180    23220




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   4. Interest on short term loan Rs. 81279990 @ 14%               11379.20


   5. Variable Overheads                                            400
     a) For production                                      250
     b) For administration                                  150


   6. Direct Labor (no-18)                                         3300
     a) Supervisior-3 @ Rs. 20000/month                    720
     b) Skilled labor (Operator)-10 @ Rs. 15000/month     1800
     c) Unskilled labor-5 @Rs. 8000/month                  480


                             Subtotal                     3000
                             Plus 10% fringe benefits       300


   7. Sales Promotional Expenses (10% of net income Rs.677.175 X106 )
                                                                 67717.50



      Total variable costs                                        526534.15




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                                                                      Annual Production Cost



S.N.      Year of Operation            1            2            3           4               5          6          7
         % Capacity utilization        30           40           50          60              70         80        100
 1      Raw materials            115254.00 153672.00 192090.00 230508.00 268926.00 307344.00 384180.00
 2      Direct Labour               990.00   1320.00   1650.00     1980.00  2310.00     2640.00  3300.00
 3      Utilities                 17295.00  23060.00 28825.00 34590.00     40355.00 46120.00    57650.00
 4      Repair Maintenance          572.24    762.98    953.73     1144.47  1335.22     1525.96  1907.45
 5      Prime Cost(1+2+3+4) 134111.24 178814.98 223518.73 268222.47 312926.22 357629.96 447037.45
 6      Varriable Overhead          120.00    160.00    200.00      240.00   280.00      320.00   400.00
 7      Sales Promotion Expenses  20315.25  27087.00 33858.75 40630.50     47402.25 54174.00    67717.50
        Administration
 8                                          6643.05        6643.05
                                                                 6643.05        6643.05
                                                                                      6643.05        6643
        Overheads*                                                                               6643.05
 9      Factory cost(5+6+7+8) 161189.54 212705.03 264220.53 315736.02 367251.52 418767.01 521798.00
10      Maturities**                  5216.25      5216.25     5216.25      5216.25         5216.25    5216.25    5216.25
11      Financial Costs***           12864.09     13994.57    14185.23     14375.88        14566.54   14757.19   16078.32
        Production
12
        Costs(9+10+11)              179269.88 231915.85 283622.01 335328.15 387034.31 438740.45 543092.57




        *Administrative Overheads include indirect labour, Insurance and Office Overhead
        **Maturities include depreciation and amortization
        *** Financial Costs from loan repayment




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                                                                       Working Capital Estimation


           Year of Operation                   1        2         3          4        5         6          7
                                       M
          % Capacity Utilization              30        40        50        60        70        80        100
I     Current Assets
      1.Inventories
         a) Raw material              25    9604.50 12806.00 16007.50 19209.00 22410.50       25612.00   32015.00   3
         b)Work in Progress*           2     894.08 1192.10 1490.13 1788.15 2086.18            2384.20    2980.25
         c) Finished Goods**          15    8059.48 10635.25 13211.03  15786.8 18362.58       20938.35    26089.9
      2. Account Receivable***        30   20315.25 27087.00 33858.75 40630.50 47402.25       54174.00   67717.50   6
      3.Cash in Hand
      /requirement****                25    3827.96   4919.42   6010.88   7102.34   8193.79    9285.25   11468.17   1
                                            42701.2   56639.7   70578.2   84516.7   98455.3   112393.8   140270.8   1
      Total Current Assets                        7         7         9         9         0          0          2
II    Current Libalities
        Account payable*****          25    1441.25   1921.67   2402.09   2882.50   3362.92    3843.34    4804.17

                                            41260.0 54718.1 68176.2 81634.2 95092.3           108550.4   135466.6   1
III   Net Working Capital                         1        0        0        9        8              6          5
       Increase In working Capital         41260.01 13458.09 13458.10 13458.09 13458.09       13458.09   26916.19

IV    Working Capital Mangement
       Short term loan(60% of NWC)         24756.01 32830.86 40905.72 48980.57 57055.43       65130.28   81279.99   8
       Owner's Equity (40% ofNWC)          16504.01 21887.24 27270.48 32653.72 38036.95       43420.19   54186.66   5
        Increase in Owner's Equity         16504.01 5383.24 5383.24 5383.24 5383.24            5383.24   10766.47




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                                                          Term Loan Repayment
Long Term Loan Repayment
                                                                             Year of Operation
                          1              2            3            4           5           6                7            8
Loan at the
beginning               62655.00     62655.00     56389.50 50124.00          43858.50     37593.00     31327.50     25062.00
Repayment on
annual basis                  0.00    6265.50      6265.50    6265.50        6265.50       6265.50      6265.50      6265.50
Loan at the end of
year                    62655.00     56389.50     50124.00 43858.50          37593.00     31327.50     25062.00     18796.50
Interest payment
@ 15%                    9398.25      9398.25      8458.43 7518.60            6578.78      5638.95      4699.13      3759.30
Debt Servicing*          9398.25     15663.75     14723.93 13784.10          12844.28     11904.45     10964.63     10024.80

*debt servicing=amount to be paid annually =repayment of LTL+interest in LTL




Short Term Loan Repayment
                                                                             Year of Operation
                         1           2            3            4             5          6               7            8
STL                  24756.01 32830.86          40905.72     48980.57 57055.43          65130.28     81279.99     81279.99
Interest on STL @
14%                   3465.84 4596.32            5726.80      6857.28 7987.76            9118.24     11379.20     11379.20
Financial costs**    12864.09 13994.57          14185.23     14375.88 14566.54          14757.19     16078.32     15138.50

**financial costs= interest on STL and LTL


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                                                                Profit and Loss Statement

Year of Operation                1             2            3            4            5             6           7
% Capacity utilization
                                 30           40           50           60           70             80         100
Sale Revenue/net income      203152.50 270870.00 338587.50 406305.00              474022.50      541740.00   677175.00
less: Operating cost         161189.54 212705.03 264220.53 315736.02              367251.52      418767.01   521798.00
Gross Operating Profit        41962.96  58164.97 74366.97 90568.98                106770.98      122972.99   155377.00
Less: maturities*              5216.25   5216.25   5216.25   5216.25                5216.25        5216.25     5216.25
EBIT                          36746.71  52948.72 69150.72 85352.73                101554.73      117756.74   150160.75
Less: Financial Cost**        12864.09  13994.57 14185.23 14375.88                 14566.54       14757.19    16078.32
EBT                           23882.62  38954.15 54965.49 70976.85                 86988.19      102999.55   134082.43
Less: Tax @ 20%                4776.52   7790.83 10993.10 14195.37                 17397.64       20599.91    26816.49
profit after tax              19106.10  31163.32 43972.39 56781.48                 69590.55       82399.64   107265.94
Less: Profit distributed
+commission+bonus             11463.66     18697.99     26383.44      34068.89     41754.33 49439.78   64359.57
Net saving                     7642.44     12465.33     17588.96      22712.59     27836.22 32959.86   42906.38
Cumulative saving              7642.44     20107.77     37696.72      60409.32     88245.54 121205.39 164111.77




*maturities include Depreciation and amortization
** Financial cost s= interest on STL and LTL
Operating cost =factory cost
Corparate tax rate is 25% but accorfing to industrial policy 2067, we get tax concession of 5%




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                                                                Cash Flow Projection

Year of operation                0        1         2          3          4          5          6          7
% Capacity utilization           0        30        40         50         60         70        100        100
A. Cash Inflow
  1.Equity on
    a)Fixed Assets            41770.00
    b)Working Capital                   16504.01 21887.24   27270.48 32653.72 38036.95 43420.19 54186.66
   2.Long Term Loan            62655.00     0.00      0.00      0.00      0.00      0.00      0.00      0.00
   3.Short Term Loan                    24756.01 32830.86   40905.72 48980.57 57055.43 65130.28 81279.99
   4.Gross Operating Profit             41962.96 58164.97   74366.97 90568.98 106770.98 122972.99    155377
Total Inflows                 104425.00 83222.98 112883.07 142543.17 172203.27 201863.36 231523.46 290843.65 2
B. Cash Outflow
  1.Capital Expenditure      104425.00
  2.Repayment of STL                       0.00   24756.01   32830.86   40905.72   48980.57   57055.43   65130.28
  3.Repayment of LTL                       0.00    6265.50    6265.50    6265.50    6265.50    6265.50    6265.50
  4.Interest on STL                     3465.84    4596.32    5726.80    6857.28    7987.76    9118.24   11379.20
  5.Interest on LTL                     9398.25    9398.25    8458.43     7518.6    6578.78    5638.95    4699.13
  6.Working Capital (increase)         16504.01    5383.24    5383.24    5383.24    5383.24    5383.24   10766.47
  7.Tax                                 4776.52    7790.83    10993.1   14195.37   17397.64   20599.91   26816.49
   8. Profit distributed
+bonus +commission                 11463.66       18697.99  26383.44 34068.89 41754.33 49439.78 64359.57
Total Outflow            104425.00 45608.28       76888.14  96041.37 115194.60 134347.82 153501.05 189416.64 1
C. Net Cash Flow              0.00 37614.70       35994.93  46501.80 57008.67 67515.54 78022.41 101427.01
D.Cumulative Cash Flow        0.00 37614.70       73609.63 120111.43 177120.10 244635.64 322658.05 424085.06 5




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                                                 Balance Sheet

                                                                                  Year
         Items                  1           2         3           4           5          6          7           8
Assets
Long term Assets: Land,
plant and equipment          104425.00 104425.00    98159.50   91894.00    85628.50   79363.00   73097.50    66832.
Current Assets:
Accounts receivable           20315.25   27087.00   33858.75   40630.50    47402.25   54174.00   67717.50    67717.
Inventories (goods and
materials                     18558.06 24633.35   30708.66 36783.95 42859.26    48934.55          61085.15    61085.
Cash In Hand                   3827.96   4919.42   6010.88   7102.34   8193.79   9285.25          11468.17    11468.
Total Current Asset           42701.27 56639.77 70578.29 84516.79 98455.30 112393.80             140270.82   140270
Total Assets                 147126.27161064.77168737.79   176410.79184083.80191756.80           213368.32   207102

Liabilities
Long-term liabilities:
Total long-term loans         62655.00   62655.00   56389.50   50124.00    43858.50   37593.00   31327.50    25062.
Current liabilities:
Account Payable                1441.25     1921.67   2402.09   2882.50       3362.92   3843.34     4804.17     4804.
working Capital               41260.01    54718.10  68176.20 81634.29       95092.38 108550.46   135466.65   135466.
Total Current Liabilities     42701.26    56639.77  70578.29 84516.79       98455.30 112393.80   140270.82   140270.
Owner's Equity                41770.00    41770.00  41770.00 41770.00       41770.00  41770.00    41770.00    41770.
Total Liabilities + Equity   147126.26   161064.77 168737.79 176410.79     184083.80 191756.80   213368.32   207102




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Payback Period
                   Payback Period
                                 Nrs. In'000
Year       Net Cash Flow          Cumulative Cash Flow

 0           -104425.00               -104425.00

1             37614.7                 -66810.30
2             35994.93                -30815.37
3             46501.8                  15686.43
4             57008.67                 72695.10
5             67515.54                140210.64
6             78022.41                218233.05
7            101427.01                319660.06
8             96344.53                416004.59
9             96645.26                512649.85
10            96946.02                609595.87



       discount rate                                15%

       payback perid                   2 years 8 months
       NPV at 15% discount                    180027.22
       rate
       IRR for 10 year period                       46%




       Ratio Analysis
Current Ratio             1.52
Debt/Equity Ratio         1.50
Inventory Turnover        1.80
Gross Profit Margin       0.23
Net Profit Margin         0.16
Return on Assets          0.50




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                                             Sensitivity Analysis
                                                                                   Nrs. In'000
   Sale Revenue                                   677175.00
   Annual Operating Cost
   Fixed Cost                                     21257.82
   Variable Cost                                 526534.15
   BEP                                               14.11%
   Raw material Cost                              384180.00

                                            Material Cost       Variable Cost   Revenue          BEP %
A.If 10% decrease on raw material cost
                                                  345762.00         488116.15     677175.00
                                                                                                  11.24
                                                                                  677175.00
B. If 10% increase on raw material cost           422598.00         564952.15                     18.94

C. If 10% decrease on revenue                     384180.00         526534.15     609457.50       25.00

D.If 10% increase on revenue
                                                  384180.00         526534.15     744892.50        9.74



                        Hence 10% decrease on the revenue is highly sensitive




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Environmental Assessment

   1. Kshitiz Multicraft is located at chovar and site is far from residential area.
   2. All machine and equipment are modern and environment friendly and energy efficient.
   3. There will be noise control mechanism in the Industry so there will be no sound pollution
   4. Safe and healthy working environment will be incorporated in the industry.
   5. Awareness will be encouraged to keep the area close to the plant neat and clean.
   6. Baseline studies on the existing environmental quality at the project site will be done and
       any affect resulting from the plant will be studied.
   7. Implementation of Waste water treatment system reduces risk of water contamination.




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SWOT Analysis
Strengths
      Sound economic condition of organization
      Simplification and diversification of products
      Products are reliable
      Emissions of less pollutants and chemicals
      Increasing demand of products
Weakness
      Difficult to tackle the existing products
      Poor penetration strategy
      Limited infrastructure
      Lack of qualified workers
      Politically motivated workers
      Less utilization of space and poor plant layout
      Improper maintenance
Opportunity
      Increasing industries
      Nepal entering WTO
      Increasing modernization
      Increase in per capita income
      Possibility of training and skill development     programs for the personnel as well as
       operator
Threat
      Competitive market
      Instable political scenario
      Poor and ineffective government policy
      Global recession
      Possibility of decreasing demand
      Change in consumer behavior about plastics
      Insufficient electrical power




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Existing Rules and Regulations
         Kshitiz Multicraft is a partnership form of organization consisting of six members as
partners. All the rules and regulation as per the general partnership organization are followed.
The company is registered under the act of large scale industry and is vowed to fulfill all the
rules, regulation and norms of the company act.



Documents required for the company registration:
   1. Registration Application
   2. Citizenship certificate of the owner
   3. Agreement paper between the partners if the company is Partnership Company
   4. Certificate of EIA.
   5. No objection letter from the boundary of the neighbourhood of the landsite.
   6. Busines plan of the firm.
   7. Private, Partnership or joint stock is registered under small, medium or large industries
      according to the amount of capital investment under company act 2008
   8. Design of trademark & structure of the company.


Services Provided by Dept. of Industry
   A) Related to Company Property
               1. Trademark Registration
                      Documents: Application and required document
                      Apply to: Director of Industrial department branch
                      Time: 4 months
               2. Industrial Design Registration
                      Documents: Appplication and required document
                      Time: one month
               3. Patent Registration
                   Time: 12 month


   B) Related to technology and environment
        1. Approval of work list ( terms of reference)
           Time: 3 days
        2. Approval of Initial Environment Examination(IEE)
           Time: 6 days.
        3. Approval of Environment Impact Assessment(EIA)
           Time: 3 days
        4. Determine and approval of norms:
           Time: 5 days




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   C) Related to permission and industry registration

      Apply: To permission and registration department
      1. Industry registration
      Time: 6 days
      2. Increment of capital, capacity of industry
          Time: 6 days




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Expansion Possibility

Kshitiz Multicraft Pvt. Ltd. Has great expansion goal. Kshitiz is planning to extend its products
in near future to following products

   1.   PVC Pipes and fitings
   2.   PPR Pipes and fittings
   3.   HDPE pipes
   4.   Polyethene cabinets for television, air conditioners etc.
   5.   Containers for colors.
   6.   Polycarbonate corrugated sheet.
   7.   Multifibre window glass.




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Bibliography

       1. Websites:
          a. www.google.com
          b. www.cro.gov.np
          c. www.nepalchamber.org


       2. Export Watch Manufacturer Business Plan from www.bplans.com


       3.   Business Start-up Proposal by David Cutler, Lym Close and Lyme Regis june
                                                  2010
       4. Various Previous business plan reports
                 i. A report on Packaging Industry
                ii. Business plan report on Patal PVC tank.




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    Annex


    Production Cost

                                 Price                   Weight Rate(Kg)                  Total weight of
Items             Quantity      Rates(Rs) Total Cost(Rs)    of pellet                       pellet(kg)
Plasticraft
Bucket (Big)          200         250          50000               0.75                       150
Bucket (Small)        100         100          10000                0.3                       30
Tub                   200         250          50000               0.75                       150
Jug                   300         25           7500                 0.1                       30
                            Total             117500                                         360


Water storage Tank
250 l              70             1875         131250                8                        560
500 l              70             3750         262500               15                       1050
1000 l             150            7200        1080000               25                       3750
2000 l             40            14000         560000               45                       1800
                            Total             2033750                                        7160


Recyling Product
Dustbin               50          2000         100000                8                        400
Traffic Divider       10           600          6000                 3                        30
                            Total             106000                                         430



NOTE: The above data are of only one day,when the plants are operating at 100% capacity
Sale Revenue=Rs. 77175000
Working day = 300/year




    Payback Period Calculation
    Payback period = year before full recovery + unrecovered cost at start of year
                                                         Cash flow during that year


                                                    42

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Business plan-plastic

  • 1. Downloaded from www.binodpandey.wordpress.com Objectives The objectives for this business plan are specific goals which are achievable by Kshitiz Multicraft in the first few years of operation. These objectives are outlined below: 1. To Make Sales of over 30 million in 3rd year and over 60 million in 6th year. 2. To increase from single industry to three industry in 10 years. 3. To Increase gross margins. 4. To export our products in foreign market. 1
  • 2. Downloaded from www.binodpandey.wordpress.com Mission The mission of Kshitiz Multicraft is to become a recognized manufacturer of quality plastic materials such as; tank, buckets, jugs etc. in the Nepal. The company guarantees 100 percent customer satisfaction and values friendly service. Kshitiz Multicraft seeks to manufacture plastic products by exceeding minimum acceptable quality standards and by providing the highest quality product at the lowest possible price. We value our relationships with current and future customers and hope to communicate our appreciation to them through our outstanding, guaranteed product quality, personal service, and efficient delivery. Our commitment to our customers and the country will be reflected through honest and responsible business. Keys to Success The following facts of Kshitiz Multicraft ensure its financial success: 1. Unique services, unmatched in both quality and presentation. 2. Low operating overhead. 3. Beneficial word-of-mouth advertising. 4. A healthy, versatile plastic products which is suitable for all community. 5. Bringing the new facility to maximum production within three years of operation. 6. Increasing our profit margin with the use of improved technology in the new facility. 2
  • 3. Downloaded from www.binodpandey.wordpress.com Company Summary Kshitiz multicraft sells quality products and provides excellent customer service for customers seeking a reliable domestic plastic utilities and water storage solutions. In the future Kshitiz intends to enter the extensive Plastic market. Company Ownership Kshitiz Multicraft is a privately held organization. Production takes place in Kathmandu and sales and marketing are focused on the whole of the country. Ownership: Founder’s (40%) Others (60%) Start-up Summary Sixty percent (60%) of start-up costs will go to assets. Start-up costs will be financed through the owners' investments, and loans. The assumptions are shown in the following chart. Startup Investment Nrs. In ‘000 1. Land and land development 44000 2. Building and civil construction 25245 3. Plant, machineries & equipments 20700 4. Furniture & fixture 1000 5. Vehicles 12000 6. Pre-operating cost 1000 Total Fixed Assets 103945 Long Term Loans @ 60% 62367 Owner’s Equity @ 40% 41578 3
  • 4. Downloaded from www.binodpandey.wordpress.com Startup Investments 50000 NPR 44,000.00 45000 40000 35000 30000 NPR 25,245.00 25000 NPR 20,700.00 20000 15000 NPR 12,000.00 10000 5000 NPR 1,000.00 NPR 1,000.00 0 Land and land Building and civil Plant, machineriesFurniture & fixture Vehicles Pre-operating cost development construction & equipments 4
  • 5. Downloaded from www.binodpandey.wordpress.com Company Locations and Facilities The Kathmandu Factory is located at Chovar, Kathmandu The factory is 1000 square meters and should be large enough for the first three years of the company's growth. The products will be transported to and distributed from from various company offices at Itahari, Hetauda, Butwal and Central office at Kathmandu. The infrastructure at factory consists of:  Administration Block  Manufacturing Building  Storage/Ware House Site Selection Chovar, Kathmandu will be our site where our industry naming “Kshitiz Multicraft Pvt. Ltd.” Will be established. The basic reasons behind this site selection are as follows 1. Easy access to transportation as this location. 2. Since our products will be focused on Kathmandu and other districts of Nepal, it will be easier to deliver our products to all places as required. 3. Land cost are quite cheaper in comparison to other places of Kathmandu. 4. Kathmandu is selected as industry location so that technical manpower are easily available. 5. There are proper facilities available in the site like water, electricity and communication. 6. Easy availability of labour, skilled and unskilled manpower. 7. The cost of living is superior than other places. 5
  • 6. Downloaded from www.binodpandey.wordpress.com Plant Layout Domestic Products and Tank Manufacturing Unit other plastic Items production units Power Parking Station Park Finished Goods Warehouse Guard House Raw Material Storage Entrance 6
  • 7. Downloaded from www.binodpandey.wordpress.com Production Scheme There will be various production scheme for polyethene tanks and domestic plastic products. The production scheme are shown in table below. Production Scheme for Tank Sn. Particular Volume Unit Remark 1 250 ltr 70 2 500 ltr 70 3 1000 ltr 150 5 Tank 2000 ltr 40 6 4000, 10000 ltr On demand Production Scheme for Plastic utilities Sn. particular Sizes unit Remark 1 Bucket Large 200 2 Bucket Small Various sizes 100 Various colors 3 Jug 200 4 Tub 300 For Recycled Product Sn. particular sizes unit Remark 1 Dustbin 50 Green 2 Road Divider 10 Orange 7
  • 8. Downloaded from www.binodpandey.wordpress.com Market Analysis Summary The purchase of domestic and other Plastic Products has increased by 50 percent over the past two years. We expect the sales to continue growing, and to capitalize on this ever-present market for products - people will always need and buy daily plastic products. Market Needs Growing Population in city areas needs domestic plastic products and water storage tanks. Water tanks are essential for the city people as well as all industrial and service sectors like hotels, hospitals etc, as there is increasing problem of water. So for storing the water for daily consumption water tanks will be must. Market Trends Kshitiz Multicraft will distribute the Products to Kathmandu and various other outlets from various company agents.  The cost of marketing the new product is expected to be the biggest challenge for Kshitiz. The initial use of Hardware shops for water tanks and Departmental Stores and other wholesalers for domestic plastic products, facilitates as a distribution channel will allow for cost savings.  The lack of an existing recognized brand name will be an initial problem, but in a few years Kshitiz intends to have achieved powerful brand equity - allowing it to rely on, and succeed because of its brand name. Market Growth The leading competitor is Hilltake Polytank and Gem Plasticrafts. Consumers often only buy a new water tanks 5 to 10 years, and domestic plastic products very frequently. Therefore, advertising of water tanks will be increased during the Dry seasons. Due to the unmatched quality we are quite sure that our market grows upto 50% of total market within few years. 8
  • 9. Downloaded from www.binodpandey.wordpress.com Main Competitors The main competitor of Kshitiz Multicraft poly tank is as follows: Hilltake Industries pvt. Ltd. Nepatop Tank Industries . Rijalco Polytank industries. Detail analysis of one of the tank industries is mentioned below Hill Take Hilltake industries is located in Biratnagar and Balaju. In Balaju it is located within BID (Balaju Industrial District) and its production facility is accommodated in two ropani of land. The land has been taken in lease with BID. It is one of the leading poly tank producing industries of Nepal. It can produce six tanks at a time. Hill take is the major contributor to market. It occupies nearly 65% of the market share and no single industry is able to compete with Hilltake. Besides tank, it also produces dust pan, road divider, PPR pipes etc. Established: 2052 B.S Raw materials: LLDPE Master granules/batch Imported from Saudi Arabia, Malaysia Machines and equipments: s.n. Machines specification Nos. Unit price Total 1 Screw m/c 2 2 Heater (12000 watt) 2 3 Powder m/c 2 4 Die ---- 5 Control panel 1 6 Electric fan ---- 9
  • 10. Downloaded from www.binodpandey.wordpress.com Produces tank of following capacities 100 lt. 1500 lt. 250 lt. 2000 lt. 500 lt. 5000 lt. 750 lt. 10000 lt. 1000 lt. Daily production capacity: Can produce six tanks at a time Takes nearly 25 min to produce one tank Operates 8 hrs a day So, total capacity is around 115 tank per day Employment generated: General manager-1 Manager-3 Operator-10 Officer level employee-20 Labours-35 Drivers-7 Other staffs-15 Total- nearly 95 10
  • 11. Downloaded from www.binodpandey.wordpress.com The main competitor Kshitiz Multicraft HDPE plastic products is: Gem plasticrafts pvt. Ltd. Bagmati polyethene industries. Gem Plasticrafts Ltd. Introduction: Established in 2041 B.S. Located in Basundhara, Kathmandu. Produces household products such as; Buckets, Jugs, Mugs, Hangers etc. Production facility is accommodated in three ropani of land. Raw material: HDPE(high density poly ethylene) HDPE is imported from Saudi Arabia Cost of HDPE is Rs.160 per kilogram Consumes one ton per day Machines and equipments: sn. Machine specifications Unit Cost 1 DGP WINOSOR Polo-180 (Chinese) 1 35 lakh 2 Indian machine 1 40 lakh 3 Mitsubishi 550 HG 1 2 crore Products: s.n. Product name Weight (gm.) Volume (lt.) Price(Rs.) 1 Bucket big 740-750 30 Bucket small 450 15 2 Jug 120-125 2 3 Mug 50 1 11
  • 12. Downloaded from www.binodpandey.wordpress.com Strategy and Implementation Summary Kshitiz Multicraft strategy is to serve niche markets of the plastic industry. There are many untapped potential markets that desire high-quality goods, but do not know where to purchase them. Kshitiz Multicrafts' marketing strategy will alleviate this problem. Marketing Strategy The marketing strategy will focus on two segments: 1. The company will benchmark the objectives for promotion, outlet selling, and personal selling. 2. The marketing budget will be Rs 6,00,000 per year. 3. Financial scheme such as cash discount, turnover discount etc will be provided to dealers and other schemes like cash prizes will be for customers. Pricing Strategy The pricing strategy will be to initially undercut our price from our main competitors by 10%, using a market penetration strategy. Then, pricing will be adjusted to be directly competitive with the other major competitors. Promotion Strategy Promotion will be initially spearheaded by public relations because of its low cost, and then through advertising once the company begins to increase cash flow to an acceptable figure. Sales Strategy Kshitiz Multicraft’s sales force will move form shop to shop for initial marketing and launch various schemes like warranty, 50% value on return of damaged products after use and other various financial benefits scheme. 12
  • 13. Downloaded from www.binodpandey.wordpress.com Sales Forecast The following table and chart show our present sales forecast for first six years. Year Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Sales 203152.50 270870.00 338587.50 406305.00 474022.50 541740.00 Others 0 0 0 0 0 0 Total Sales 203152.50 270870.00 338587.50 406305.00 474022.50 541740.00 Table No: 5 Sales Forecast1 Sales Forecast 600000.00 500000.00 400000.00 300000.00 200000.00 100000.00 0.00 Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Sales Programs Sales will be made by Hardware and sanitary wares shops for water tanks and all daily utilities stores and departmental store for domestic products. Outlets that achieve the highest figures in sales will receive 2% discounts in order to encourage increasing sales. 1 See financial analysis for detail 13
  • 14. Downloaded from www.binodpandey.wordpress.com Organizational Chart General Manager Production & sales & Marketing Maintenance Finance & Admin Manager Maintenance Marketing Production engineer Accountant Engineer PRO Driver Clerk Operator Technician administration Staff 14
  • 15. Downloaded from www.binodpandey.wordpress.com Organizational Structure Kshitiz Multicraft will be a Partnership Organization. Legal matters and written agreements are being handled by Thapa & associates. The company is organized into three main functional areas:  Sales and marketing.  Finance and administration.  Production & maintenance Management Team  Kamal Bdr. Shahi: Managing Director. Graduated from the Tribhuwan University of Kathmandu (major: management). Originally from Kalikot and has worked for a Khalid Mohammad company for two years in Dubai, UAE. Familiar with the government, policies and key people.  Bikash Acharya: Sales Incharge. Previously manager of an exclusive plastic industries in India, for three years. MBA in Marketing from Kathmandu University.  Shiva Kumar Thapa: Production Incharge. Will be in charge of production and maintenance. Graduated from Tribhuwan University with B.E. degree in industrial.  Narendra Kr. Mandal: Finance and Administration Incharge. Management Team Gaps Each of the three employees is responsible for managing his or her area of expertise. The problems with having only one individual in charge of a department are as follows: 1. Lack of understanding of other departments. 2. Minimal management experience. 3. Sole control over all operations. Personnel Plan The personnel plan indicates one employee for each department: • Production/Fulfillment. • Sales and Marketing. • Administration. Beginning in 2014, there will be two employees in both Sales and Marketing and Administration. 15
  • 16. Downloaded from www.binodpandey.wordpress.com Production plan The raw materials, after purchasing is stored in store room. It is then fed to the production floor to obtain the product as required. The type of process that must be carried out in production floor depends upon the nature, size and type of finished product. Production of Tank Raw material Storeage Accelerator operation Screw Machining Powder Machining Temporary Storage Die filling uniform heating Tank Fig. Process flow diagram for tanks 16
  • 17. Downloaded from www.binodpandey.wordpress.com Tank manufacturing process Raw material The raw materials are purchased from Saudi Arabia, Malaysia, and Hong Kong. The main raw materials used are LLDPE and master granules. Accelerator operation In this process, the LLDPE and master granules are mixed in the ratio of 6:1 by weight. The resulting mixture is then heated gently to produce solid homogenous mixture. The function of LLDPE is to impart color on tank while master granules are used for the formation of structure of tank. Screw machining The solid homogenous mixture obtained from above process is transformed into the thin wire form of diameter approximately 0.7mm by drawing process through the screw machining. The mixture obtained is in hot state so it is passed through the cold water to cool it. The obtained wire is then cut into small pieces of length of approximately 0.9mm. This process is called wire cutting. Powder machining The material obtained from screw machining is fed to the hoper of the powder machine and is grinded to obtain the powder. The obtained powder might contain some granules which is separated by driving the powder to the height of 3m with the help of two motors at the bottom surface. Temporary storage The powdery material obtained from powder machine is stored into dry nylon sack, which is frequently used for tank production. Die filling The die is coated with a fine grease layer to its internal surface and then the powder obtained from the powder machine is fed to the die and is capped properly. Uniform heating The die along with mixture is heated uniformly. The rotating motion of die is controlled by electronic control panel. The process where the rotating motion of die is controlled through control panel and die is heated uniformly by rotating it is called roto molding process. The die is heated for 15-20 minute and temperature of die is controlled by control panel. Tank The tank is taken out of the die and then it is cooled by means of air (either by use of electric fan or by use of natural air). The tank taken out of die the normally need no additional finishing process but in some cases soft filing can be carried out to remove some unwanted plastic scraps associated with the product. 17
  • 18. Downloaded from www.binodpandey.wordpress.com Production of Buckets, Jugs etc. Raw material Storeage Injection Moulder Required Product (bucket, jug etc) Fig. Process flow diagram for household items Raw material The raw materials are purchased from Saudi Arabia, Malaysia, and Hong Kong. The main raw material used is HDPE. Injection molder One of the most common methods of shaping plastic resins is a process called injection molding. Injection molding is accomplished by large machines called injection molding machines. Resin is fed to the machine through the hopper. Colorants are usually fed to the machine directly after the hopper. The resins enter the injection barrel by gravity though the feed throat. Upon entrance into the barrel, the resin is heated to the appropriate melting temperature. 18
  • 19. Downloaded from www.binodpandey.wordpress.com The resin is injected into the mold by a reciprocating screw or a ram injector. The reciprocating screw offers the advantage of being able to inject a smaller percentage of the total shot (amount of melted resin in the barrel). The ram injector must typically inject at least 20% of the total shot while a screw injector can inject as little as 5% of the total shot. Essentially, the screw injector is better suited for producing smaller parts. The mold is the part of the machine that receives the plastic and shapes it appropriately. The mold is cooled constantly to a temperature that allows the resin to solidify and be cool to the touch. The mold plates are held together by hydraulic or mechanical force. The clamping force is defined as the injection pressure multiplied by the total cavity projected area. Typically molds are overdesigned depending on the resin to be used. Each resin has a calculated shrinkage value associated with in. Required Product The required product is then obtained from the injection molding process. The size and type of product can be varied by varying the molder. By this process, we can obtain jugs, mugs and buckets. 19
  • 20. Downloaded from www.binodpandey.wordpress.com Plastic Recycling The slogan “GO GREEN” is increasingly becoming popular and in fact essential to protect environment. As we know, plastics are non degradable they help to pollute environment. If it is recycled, then environment pollution due to plastics can be reduced. It is difficult to trace back when exactly the recycling would have started. On the basis of informal interaction with various people in the field of recycling it may be suggested that recycling of the waste generated from the manufacturing and processing units would have been the first step. The machinery required for the reprocessing is technically similar to the processing machinery. Process flow diagram Plastic Waste Collection Plastic Waste Storage Washing Crushing Temopary storage injection moulder Required Product Fig. Process flow diagram for dustbins and road dividers 20
  • 21. Downloaded from www.binodpandey.wordpress.com Plastic waste collection Plastics are widely used and are one of the main ingredients of environment pollution. The waste plastics collected by scavengers are bought by the company which is later utilized to produce various plastic products. Plastic waste storage The waste plastics that is bought by company is then stored in raw storage. Washing The collected plastics may contain unwanted particles; they may contain those particles which may affect the production process. So, to remove those unwanted particles it is first fed to the washing room where it is washed by water, detergents and other chemicals if required. Crushing The washed plastic waste is then sent to crusher for crushing. Crusher transforms those plastic waste into small granular particles. Injection molder A mold is bolted into the Clamping section of the machine. The machine closes the mold, then applies a large force to “Lock” the mold closed. Inside the closed mold is a cavity that is the exact shape of the plastic part. The Injection section of the machine has a hopper to hold plastic pellets; a barrel with heater bands to liquefy the plastic pellets; a feed screw to move the pellets forward in the barrel; a check valve to force the liquid plastic into the mold, and a nozzle to seal the injection section to the mold. The liquefied plastic is forced into the cavity of the mold with high pressure. 21
  • 22. Downloaded from www.binodpandey.wordpress.com Once the liquid plastic has been injected into the mold, the machine goes into the Cooling phase. The liquid plastic must cool enough to turn solid so it takes on the shape of the cavity and stays that way. While the cooling take place, the screw will rotate, bringing in more pellets for next part. When the part is ready to be removed from the mold, the clamp will open, and the part will be removed from one half of the mold. Then the part will be Ejected from the other half of the mold, and the machine will start a new cycle. Required product Finally, we can obtain dust pans, toys etc. 22
  • 23. Downloaded from www.binodpandey.wordpress.com Financial Analysis Nrs. In’000 1. Fixed Assets Investment 103945 a) Long Term Loan 62367 b) Owner’s Equity 41578 2. Initial Working Capital 66334.01 a) Short Term Loan 24756.01 b) Owner’s Equity 41578 3. Total Investment (initially) 128701.01 a) Long term Loan 62367 b) Short term Loan 24756.01 c) Owner’s Equity 41578 Fixed Asset Investment Nrs. In ‘000 7. Land and land development 44000 a) Land 5 ropani@ 80 lakh/ropani 40000 b) Land development @ 10% 4000 8. Building and civil construction 25245 a) Manufacturing facility i) Manufacturing area including all sections 5400 sq.ft. @1500 8100 ii) Quality control, store and administration 10800 sq.ft. @1200 12960 b) Refreshment and guard house 2700 sq.ft. @ 700 1890 c) Waste disposal management Subtotal 22950 Contingencies @ 10% 2295 23
  • 24. Downloaded from www.binodpandey.wordpress.com 9. Plant, machineries & equipments 20700 For PVC Tank a) Plastic Extruder 200 b) Plastic Crusher 150 c) Rock n Roll type Roto Moulding Machine 200 d)Bi-axial Moving Oven Type Machine 500 e) Dies 1000 For Plasticraft a) Injection Moulder (Indian+ Chinese) 9000 b) Control Panel 500 Recycling Plant a) Crusher 150 b) Extruder 200 c) Injection Moulder 4000  Transformer (250KVA) + stabilizers 800  Generator 4000 10. Furniture & fixture 1000 a) Office furniture 350 b) Factory furniture 150 c) Office equipments + computers 500 11. Vehicles 12000 a) Delivery van-2 3000 b) Truck-1 2000 c) Car-3 6000 d) Motorcycle-5 1000 12. Pre-operating cost 1000 a) Feasibility report 100 b) Engineering design, construction & management 500 c) Registration 100 d) Technical consultancy 200 e) Miscellaneous 100 Total Fixed Assets 103945 Long Term Loans @ 60% 62367 Owner’s Equity @ 40% 41578 24
  • 25. Downloaded from www.binodpandey.wordpress.com Annual Operating Cost A] Fixed Cost 1. Depreciation 5116.25 a) Building & civil construction @ 5% 1526.25 b) Machinery & equipments @ 10% 1590 c) Vehicles @ 15% 1800 d) Furniture & fixture @ 20% 200 2. Amortization on pre-operating expenses @ 10% 100 3. Insurance on fixed asset (except land & pre-operating expenses) @ 1% (1% of 59425000) 594.25 4. Office overheads 1270 a) Office material/stationery 200 b) Advertisement & Goodwill 500 c) Audit & legal expenses 100 d) Communication 120 e) Repair & maintenance 250 f) Miscellaneous 100 5. Interest on long term loan Rs 62655000 @ 15% 9398.52 6. Indirect labor (23-number) 4778.80 a) Managing director-1 @ Rs.50,000/month 600 b) Production manager-1 @ Rs.40,000/month 480 c) Marketing manager-1 @ R.s40,000/month 480 d) Finance manager-1 @ Rs.20,000/month 240 e) Administration manager-1 @ Rs.20,000/month 240 f) Sales Officers-5 @ Rs. 15,000/month 900 25
  • 26. Downloaded from www.binodpandey.wordpress.com g) Accountant-1 @ Rs. 15,000/month 180 h) Administrative staffs-3 @ Rs. 10,000/month 360 i) Storekeeper-2 @ Rs. 10,000/month 240 j) Drivers-3 @ Rs. 8,000/month 288 k) Watchmen & Helpers- 3 @ Rs. 6,000/month 216 l) Sweepers @ cleaners-2 @ Rs. 5,000/month 120 Subtotal 4344 Plus 10% fringe bonus 434.40 Total Fixed Cost 21257.82 B] Variable Cost 1. Utilities 57650 a) Electricity 4000000 units @ Rs 8/unit 32000 b) Water 50 c) Fuel(LPG) 25600 2. Repair & maintenance 1907.45 a) Building & civil construction @ 1% 252.45 b) Vehicle @ 5% 600 c) Machinery & equipment @ 5% 1035 d) Furniture & office equipment @ 2% 20 3. Raw material & Inputs ( ref. Annex) 384180 a) Active raw material (pellet); (7520 X 300) @ Rs.160 360960 b) Raw material from recycle plastics (430 X 300) @ Rs. 180 23220 26
  • 27. Downloaded from www.binodpandey.wordpress.com 4. Interest on short term loan Rs. 81279990 @ 14% 11379.20 5. Variable Overheads 400 a) For production 250 b) For administration 150 6. Direct Labor (no-18) 3300 a) Supervisior-3 @ Rs. 20000/month 720 b) Skilled labor (Operator)-10 @ Rs. 15000/month 1800 c) Unskilled labor-5 @Rs. 8000/month 480 Subtotal 3000 Plus 10% fringe benefits 300 7. Sales Promotional Expenses (10% of net income Rs.677.175 X106 ) 67717.50 Total variable costs 526534.15 27
  • 28. Downloaded from www.binodpandey.wordpress.com Annual Production Cost S.N. Year of Operation 1 2 3 4 5 6 7 % Capacity utilization 30 40 50 60 70 80 100 1 Raw materials 115254.00 153672.00 192090.00 230508.00 268926.00 307344.00 384180.00 2 Direct Labour 990.00 1320.00 1650.00 1980.00 2310.00 2640.00 3300.00 3 Utilities 17295.00 23060.00 28825.00 34590.00 40355.00 46120.00 57650.00 4 Repair Maintenance 572.24 762.98 953.73 1144.47 1335.22 1525.96 1907.45 5 Prime Cost(1+2+3+4) 134111.24 178814.98 223518.73 268222.47 312926.22 357629.96 447037.45 6 Varriable Overhead 120.00 160.00 200.00 240.00 280.00 320.00 400.00 7 Sales Promotion Expenses 20315.25 27087.00 33858.75 40630.50 47402.25 54174.00 67717.50 Administration 8 6643.05 6643.05 6643.05 6643.05 6643.05 6643 Overheads* 6643.05 9 Factory cost(5+6+7+8) 161189.54 212705.03 264220.53 315736.02 367251.52 418767.01 521798.00 10 Maturities** 5216.25 5216.25 5216.25 5216.25 5216.25 5216.25 5216.25 11 Financial Costs*** 12864.09 13994.57 14185.23 14375.88 14566.54 14757.19 16078.32 Production 12 Costs(9+10+11) 179269.88 231915.85 283622.01 335328.15 387034.31 438740.45 543092.57 *Administrative Overheads include indirect labour, Insurance and Office Overhead **Maturities include depreciation and amortization *** Financial Costs from loan repayment 28
  • 29. Downloaded from www.binodpandey.wordpress.com Working Capital Estimation Year of Operation 1 2 3 4 5 6 7 M % Capacity Utilization 30 40 50 60 70 80 100 I Current Assets 1.Inventories a) Raw material 25 9604.50 12806.00 16007.50 19209.00 22410.50 25612.00 32015.00 3 b)Work in Progress* 2 894.08 1192.10 1490.13 1788.15 2086.18 2384.20 2980.25 c) Finished Goods** 15 8059.48 10635.25 13211.03 15786.8 18362.58 20938.35 26089.9 2. Account Receivable*** 30 20315.25 27087.00 33858.75 40630.50 47402.25 54174.00 67717.50 6 3.Cash in Hand /requirement**** 25 3827.96 4919.42 6010.88 7102.34 8193.79 9285.25 11468.17 1 42701.2 56639.7 70578.2 84516.7 98455.3 112393.8 140270.8 1 Total Current Assets 7 7 9 9 0 0 2 II Current Libalities Account payable***** 25 1441.25 1921.67 2402.09 2882.50 3362.92 3843.34 4804.17 41260.0 54718.1 68176.2 81634.2 95092.3 108550.4 135466.6 1 III Net Working Capital 1 0 0 9 8 6 5 Increase In working Capital 41260.01 13458.09 13458.10 13458.09 13458.09 13458.09 26916.19 IV Working Capital Mangement Short term loan(60% of NWC) 24756.01 32830.86 40905.72 48980.57 57055.43 65130.28 81279.99 8 Owner's Equity (40% ofNWC) 16504.01 21887.24 27270.48 32653.72 38036.95 43420.19 54186.66 5 Increase in Owner's Equity 16504.01 5383.24 5383.24 5383.24 5383.24 5383.24 10766.47 29
  • 30. Downloaded from www.binodpandey.wordpress.com Term Loan Repayment Long Term Loan Repayment Year of Operation 1 2 3 4 5 6 7 8 Loan at the beginning 62655.00 62655.00 56389.50 50124.00 43858.50 37593.00 31327.50 25062.00 Repayment on annual basis 0.00 6265.50 6265.50 6265.50 6265.50 6265.50 6265.50 6265.50 Loan at the end of year 62655.00 56389.50 50124.00 43858.50 37593.00 31327.50 25062.00 18796.50 Interest payment @ 15% 9398.25 9398.25 8458.43 7518.60 6578.78 5638.95 4699.13 3759.30 Debt Servicing* 9398.25 15663.75 14723.93 13784.10 12844.28 11904.45 10964.63 10024.80 *debt servicing=amount to be paid annually =repayment of LTL+interest in LTL Short Term Loan Repayment Year of Operation 1 2 3 4 5 6 7 8 STL 24756.01 32830.86 40905.72 48980.57 57055.43 65130.28 81279.99 81279.99 Interest on STL @ 14% 3465.84 4596.32 5726.80 6857.28 7987.76 9118.24 11379.20 11379.20 Financial costs** 12864.09 13994.57 14185.23 14375.88 14566.54 14757.19 16078.32 15138.50 **financial costs= interest on STL and LTL 30
  • 31. Downloaded from www.binodpandey.wordpress.com Profit and Loss Statement Year of Operation 1 2 3 4 5 6 7 % Capacity utilization 30 40 50 60 70 80 100 Sale Revenue/net income 203152.50 270870.00 338587.50 406305.00 474022.50 541740.00 677175.00 less: Operating cost 161189.54 212705.03 264220.53 315736.02 367251.52 418767.01 521798.00 Gross Operating Profit 41962.96 58164.97 74366.97 90568.98 106770.98 122972.99 155377.00 Less: maturities* 5216.25 5216.25 5216.25 5216.25 5216.25 5216.25 5216.25 EBIT 36746.71 52948.72 69150.72 85352.73 101554.73 117756.74 150160.75 Less: Financial Cost** 12864.09 13994.57 14185.23 14375.88 14566.54 14757.19 16078.32 EBT 23882.62 38954.15 54965.49 70976.85 86988.19 102999.55 134082.43 Less: Tax @ 20% 4776.52 7790.83 10993.10 14195.37 17397.64 20599.91 26816.49 profit after tax 19106.10 31163.32 43972.39 56781.48 69590.55 82399.64 107265.94 Less: Profit distributed +commission+bonus 11463.66 18697.99 26383.44 34068.89 41754.33 49439.78 64359.57 Net saving 7642.44 12465.33 17588.96 22712.59 27836.22 32959.86 42906.38 Cumulative saving 7642.44 20107.77 37696.72 60409.32 88245.54 121205.39 164111.77 *maturities include Depreciation and amortization ** Financial cost s= interest on STL and LTL Operating cost =factory cost Corparate tax rate is 25% but accorfing to industrial policy 2067, we get tax concession of 5% 31
  • 32. Downloaded from www.binodpandey.wordpress.com Cash Flow Projection Year of operation 0 1 2 3 4 5 6 7 % Capacity utilization 0 30 40 50 60 70 100 100 A. Cash Inflow 1.Equity on a)Fixed Assets 41770.00 b)Working Capital 16504.01 21887.24 27270.48 32653.72 38036.95 43420.19 54186.66 2.Long Term Loan 62655.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 3.Short Term Loan 24756.01 32830.86 40905.72 48980.57 57055.43 65130.28 81279.99 4.Gross Operating Profit 41962.96 58164.97 74366.97 90568.98 106770.98 122972.99 155377 Total Inflows 104425.00 83222.98 112883.07 142543.17 172203.27 201863.36 231523.46 290843.65 2 B. Cash Outflow 1.Capital Expenditure 104425.00 2.Repayment of STL 0.00 24756.01 32830.86 40905.72 48980.57 57055.43 65130.28 3.Repayment of LTL 0.00 6265.50 6265.50 6265.50 6265.50 6265.50 6265.50 4.Interest on STL 3465.84 4596.32 5726.80 6857.28 7987.76 9118.24 11379.20 5.Interest on LTL 9398.25 9398.25 8458.43 7518.6 6578.78 5638.95 4699.13 6.Working Capital (increase) 16504.01 5383.24 5383.24 5383.24 5383.24 5383.24 10766.47 7.Tax 4776.52 7790.83 10993.1 14195.37 17397.64 20599.91 26816.49 8. Profit distributed +bonus +commission 11463.66 18697.99 26383.44 34068.89 41754.33 49439.78 64359.57 Total Outflow 104425.00 45608.28 76888.14 96041.37 115194.60 134347.82 153501.05 189416.64 1 C. Net Cash Flow 0.00 37614.70 35994.93 46501.80 57008.67 67515.54 78022.41 101427.01 D.Cumulative Cash Flow 0.00 37614.70 73609.63 120111.43 177120.10 244635.64 322658.05 424085.06 5 32
  • 33. Downloaded from www.binodpandey.wordpress.com Balance Sheet Year Items 1 2 3 4 5 6 7 8 Assets Long term Assets: Land, plant and equipment 104425.00 104425.00 98159.50 91894.00 85628.50 79363.00 73097.50 66832. Current Assets: Accounts receivable 20315.25 27087.00 33858.75 40630.50 47402.25 54174.00 67717.50 67717. Inventories (goods and materials 18558.06 24633.35 30708.66 36783.95 42859.26 48934.55 61085.15 61085. Cash In Hand 3827.96 4919.42 6010.88 7102.34 8193.79 9285.25 11468.17 11468. Total Current Asset 42701.27 56639.77 70578.29 84516.79 98455.30 112393.80 140270.82 140270 Total Assets 147126.27161064.77168737.79 176410.79184083.80191756.80 213368.32 207102 Liabilities Long-term liabilities: Total long-term loans 62655.00 62655.00 56389.50 50124.00 43858.50 37593.00 31327.50 25062. Current liabilities: Account Payable 1441.25 1921.67 2402.09 2882.50 3362.92 3843.34 4804.17 4804. working Capital 41260.01 54718.10 68176.20 81634.29 95092.38 108550.46 135466.65 135466. Total Current Liabilities 42701.26 56639.77 70578.29 84516.79 98455.30 112393.80 140270.82 140270. Owner's Equity 41770.00 41770.00 41770.00 41770.00 41770.00 41770.00 41770.00 41770. Total Liabilities + Equity 147126.26 161064.77 168737.79 176410.79 184083.80 191756.80 213368.32 207102 33
  • 34. Downloaded from www.binodpandey.wordpress.com Payback Period Payback Period Nrs. In'000 Year Net Cash Flow Cumulative Cash Flow 0 -104425.00 -104425.00 1 37614.7 -66810.30 2 35994.93 -30815.37 3 46501.8 15686.43 4 57008.67 72695.10 5 67515.54 140210.64 6 78022.41 218233.05 7 101427.01 319660.06 8 96344.53 416004.59 9 96645.26 512649.85 10 96946.02 609595.87 discount rate 15% payback perid 2 years 8 months NPV at 15% discount 180027.22 rate IRR for 10 year period 46% Ratio Analysis Current Ratio 1.52 Debt/Equity Ratio 1.50 Inventory Turnover 1.80 Gross Profit Margin 0.23 Net Profit Margin 0.16 Return on Assets 0.50 34
  • 35. Downloaded from www.binodpandey.wordpress.com Sensitivity Analysis Nrs. In'000 Sale Revenue 677175.00 Annual Operating Cost Fixed Cost 21257.82 Variable Cost 526534.15 BEP 14.11% Raw material Cost 384180.00 Material Cost Variable Cost Revenue BEP % A.If 10% decrease on raw material cost 345762.00 488116.15 677175.00 11.24 677175.00 B. If 10% increase on raw material cost 422598.00 564952.15 18.94 C. If 10% decrease on revenue 384180.00 526534.15 609457.50 25.00 D.If 10% increase on revenue 384180.00 526534.15 744892.50 9.74 Hence 10% decrease on the revenue is highly sensitive 35
  • 36. Downloaded from www.binodpandey.wordpress.com Environmental Assessment 1. Kshitiz Multicraft is located at chovar and site is far from residential area. 2. All machine and equipment are modern and environment friendly and energy efficient. 3. There will be noise control mechanism in the Industry so there will be no sound pollution 4. Safe and healthy working environment will be incorporated in the industry. 5. Awareness will be encouraged to keep the area close to the plant neat and clean. 6. Baseline studies on the existing environmental quality at the project site will be done and any affect resulting from the plant will be studied. 7. Implementation of Waste water treatment system reduces risk of water contamination. 36
  • 37. Downloaded from www.binodpandey.wordpress.com SWOT Analysis Strengths  Sound economic condition of organization  Simplification and diversification of products  Products are reliable  Emissions of less pollutants and chemicals  Increasing demand of products Weakness  Difficult to tackle the existing products  Poor penetration strategy  Limited infrastructure  Lack of qualified workers  Politically motivated workers  Less utilization of space and poor plant layout  Improper maintenance Opportunity  Increasing industries  Nepal entering WTO  Increasing modernization  Increase in per capita income  Possibility of training and skill development programs for the personnel as well as operator Threat  Competitive market  Instable political scenario  Poor and ineffective government policy  Global recession  Possibility of decreasing demand  Change in consumer behavior about plastics  Insufficient electrical power 37
  • 38. Downloaded from www.binodpandey.wordpress.com Existing Rules and Regulations Kshitiz Multicraft is a partnership form of organization consisting of six members as partners. All the rules and regulation as per the general partnership organization are followed. The company is registered under the act of large scale industry and is vowed to fulfill all the rules, regulation and norms of the company act. Documents required for the company registration: 1. Registration Application 2. Citizenship certificate of the owner 3. Agreement paper between the partners if the company is Partnership Company 4. Certificate of EIA. 5. No objection letter from the boundary of the neighbourhood of the landsite. 6. Busines plan of the firm. 7. Private, Partnership or joint stock is registered under small, medium or large industries according to the amount of capital investment under company act 2008 8. Design of trademark & structure of the company. Services Provided by Dept. of Industry A) Related to Company Property 1. Trademark Registration Documents: Application and required document Apply to: Director of Industrial department branch Time: 4 months 2. Industrial Design Registration Documents: Appplication and required document Time: one month 3. Patent Registration Time: 12 month B) Related to technology and environment 1. Approval of work list ( terms of reference) Time: 3 days 2. Approval of Initial Environment Examination(IEE) Time: 6 days. 3. Approval of Environment Impact Assessment(EIA) Time: 3 days 4. Determine and approval of norms: Time: 5 days 38
  • 39. Downloaded from www.binodpandey.wordpress.com C) Related to permission and industry registration Apply: To permission and registration department 1. Industry registration Time: 6 days 2. Increment of capital, capacity of industry Time: 6 days 39
  • 40. Downloaded from www.binodpandey.wordpress.com Expansion Possibility Kshitiz Multicraft Pvt. Ltd. Has great expansion goal. Kshitiz is planning to extend its products in near future to following products 1. PVC Pipes and fitings 2. PPR Pipes and fittings 3. HDPE pipes 4. Polyethene cabinets for television, air conditioners etc. 5. Containers for colors. 6. Polycarbonate corrugated sheet. 7. Multifibre window glass. 40
  • 41. Downloaded from www.binodpandey.wordpress.com Bibliography 1. Websites: a. www.google.com b. www.cro.gov.np c. www.nepalchamber.org 2. Export Watch Manufacturer Business Plan from www.bplans.com 3. Business Start-up Proposal by David Cutler, Lym Close and Lyme Regis june 2010 4. Various Previous business plan reports i. A report on Packaging Industry ii. Business plan report on Patal PVC tank. 41
  • 42. Downloaded from www.binodpandey.wordpress.com Annex Production Cost Price Weight Rate(Kg) Total weight of Items Quantity Rates(Rs) Total Cost(Rs) of pellet pellet(kg) Plasticraft Bucket (Big) 200 250 50000 0.75 150 Bucket (Small) 100 100 10000 0.3 30 Tub 200 250 50000 0.75 150 Jug 300 25 7500 0.1 30 Total 117500 360 Water storage Tank 250 l 70 1875 131250 8 560 500 l 70 3750 262500 15 1050 1000 l 150 7200 1080000 25 3750 2000 l 40 14000 560000 45 1800 Total 2033750 7160 Recyling Product Dustbin 50 2000 100000 8 400 Traffic Divider 10 600 6000 3 30 Total 106000 430 NOTE: The above data are of only one day,when the plants are operating at 100% capacity Sale Revenue=Rs. 77175000 Working day = 300/year Payback Period Calculation Payback period = year before full recovery + unrecovered cost at start of year Cash flow during that year 42