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BUSINESS INNOVATION PROCESS
                                             Design Thinking Approach

                                 Idea selection          Customer
                                                         feedback
                                                           pivot                   Customer
                                                                                   feedback
                                                                                     pivot
Need for business
   innovation                                                                                         Product/
                                                                                                      market fit


                                              Focus:
                                            define BM-               Focus: define
                    Hackethon                                                                 Build MVP
                                            Hypothesis                  MVP
                    brainstorm




                                                                                                                  Tangible New
                                                                                                                    Business
                                                         Customer Development                                      Prototype


                                                                                              Lean startup

                                                                                                                        Scale-up

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Business innovation process

  • 1. BUSINESS INNOVATION PROCESS Design Thinking Approach Idea selection Customer feedback pivot Customer feedback pivot Need for business innovation Product/ market fit Focus: define BM- Focus: define Hackethon Build MVP Hypothesis MVP brainstorm Tangible New Business Customer Development Prototype Lean startup Scale-up