This document describes an online course on business branding offered by Edukite. The course is a diploma-level program comprised of 40 units and 10 hours of content covering techniques for creating and managing a corporate brand, building a brand using social media, and creating a branding strategy. Students can take the course for free but must pay £49 for an official certificate upon successfully completing assignments. The course has 492 enrolled students and an average rating of 4.9 out of 5 stars based on 8 reviews.

1. 8/23/2019 Business Branding Diploma - Edukite
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HOME / COURSE / BUSINESS / BUSINESS BRANDING DIPLOMA
Business Branding Diploma
( 8 REVIEWS ) 492 STUDENTS
Your company’s brand is the only thing that gives your product/service value to your customers. To
build a brand today …
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FREE
1 YEAR
TAKE THIS COURSE

2. 8/23/2019 Business Branding Diploma - Edukite
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LEVEL 3 - DIPLOMA
COURSE BADGE
COURSE CERTIFICATE
40NUMBER OF UNITS
0NUMBER OF QUIZZES
10 HOURS, 25 MINUTES
HOME CURRICULUM REVIEWS
Your company’s brand is the only thing that gives your product/service value to your customers. To
build a brand today in this internet-based world, it is very critical to have a consistent and a de nitive
presence among your consumers. Business Branding Diploma course will give you an overview that
will teach you all the techniques to engage your audience and build a de ned strategy.
In this course, you will learn about the techniques on creating and managing a corporate brand. You
will also learn about building your brand by using social media websites and maximizing its impact.
This course is comprised of practical devise planning concepts and fundamental evaluation
strategies which will help you to create a perfect brand.
Assessment
This course does not involve any written exams. Students need to answer 5 assignment questions to
complete the course, the answers will be in the form of written work in pdf or word. Students can
write the answers in their own time. Each answer needs to be 200 words (1 Page). Once the answers
are submitted, the tutor will check and assess the work.
Certification
Edukite courses are free to study. To successfully complete a course you must submit all the
assignment of the course as part of the assessment. Upon successful completion of a course, you can
choose to make your achievement formal by obtaining your Certi cate at a cost of £49.
Having an Of cial Edukite Certi cation is a great way to celebrate and share your success. You can:
Add the certi cate to your CV or resume and brighten up your career
Show it to prove your success
Course Credit: Edukite

3. 8/23/2019 Business Branding Diploma - Edukite
https://edukite.org/course/business-branding-diploma/ 3/10
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Module - 1
De ning Branding 00:15:00
What Are You All About? 00:30:00
Creating a Mission 00:15:00
Creating a Vision of the Future 00:15:00
Positioning Your Brand 00:15:00
Developing Your Style 00:15:00
Developing a Brand Name and Slogan 00:15:00
Creating a Visual Identity 00:30:00
Living Your Brand 00:15:00
Connecting with Customers 00:15:00
Launching Your Brand 00:15:00
Taking Your Brand’s Pulse 00:15:00
Performing a SWOT Analysis 00:15:00
Measuring Brand Health with a Balanced Scorecard 00:15:00
Middleton’s Brand Matrix 00:15:00
Interpreting Evaluation Results 00:15:00
COURSE CURRICULUM

4. 8/23/2019 Business Branding Diploma - Edukite
https://edukite.org/course/business-branding-diploma/ 4/10
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Keeping the Brand Alive 00:15:00
Going Beyond the Brand 00:15:00
Module - 2
De ning the Terms 00:30:00
Building Your Social Media Branding Strategy 00:15:00
Identifying Your Social Media Audience 00:15:00
The Key Social Media Platforms 00:30:00
Creating Brand-Focused Messages 00:30:00
Developing a Communication Strategy 00:30:00
Module - 3
Importance of a Personal Brand 00:15:00
Your Brand Approach to Others 00:15:00
Looking at the Outside 00:15:00
Looking at the Inside 00:15:00
Setting Goals 00:15:00
Networking for Success 00:15:00
Communication Strategies 00:15:00
Building Your Credibility 00:15:00

5. 8/23/2019 Business Branding Diploma - Edukite
https://edukite.org/course/business-branding-diploma/ 5/10
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Brand You 00:05:00
Living Your Brand 00:05:00
Managing Your Social Media Presence 00:15:00
Having In uence 00:00:00
Dealing with Challenging People 00:15:00
Presentations and Meetings 00:15:00
Assessment
Submit Your Assignment 00:00:00
Certi cation 00:00:00
COURSE REVIEWS
4.9
8 ratings
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6. 8/23/2019 Business Branding Diploma - Edukite
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9. 8/23/2019 Business Branding Diploma - Edukite
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10. 8/23/2019 Business Branding Diploma - Edukite
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