In an increasingly globalized world, using technology to reconnect people with their local communities and exploring the ways they can give back is something each of us does in our daily work. Get inspired by stories of local communities becoming increasingly connected and how you can continue to build networks of impact. Similar to VolunteerMatch, Groupon helps people connect with their local communities. Groupon is building the daily habit for local commerce, redefining how traditional small businesses attract customers. The mission: to grow our love of local and build networks of impact.

1. #VMSummit16#VMSummit16

2. BUILDING NETWORKS
OF IMPACT
JAY KLAUMINZER
VP, Sales & Merchant Operations
Employee Volunteer Program Executive Sponsor

3. GROUPON ON TV

4. MY STORY
Frank Sterle’s Slovenian Country House
Cleveland, OH

5. OUR MISSION
To connect local commerce,
increasing consumer buying
power while driving more
business to local merchants
through price and discovery.
Art Institute of Chicago
Chicago, IL

6. BY THE NUMBERS
8KEMPLOYEES
1MMERCHANTS
50MCONSUMERS
26COUNTRIES
500MARKETS
$13BPUMPED INTO THE LOCAL
COMMUNITY
Wateriders
Chicago, IL

7. OUR EVOLUTION
2007
Nov.2008
THE POINT
GROUPON IS BORN
April2010
GROUPON GOES PUBLIC 1,000,000,000TH
GROUPON SOLD
Feb.2016
GLOBAL EXPANSION
Nov.2011
March2014
50% OF GLOBAL TRANSACTIONS
MADE VIA MOBILE DEVICE

9. LOVE LOCAL
Tonga Room & Hurricane Bar
San Francisco, CA
Small businesses account
for 99% of all US businesses.
*JP Morgan Chase, “Cash is King, Flows, Balances, and Buffer Days,” September 2016

10. LOVE LOCAL
90% of the businesses
Groupon works with have
20 employees or fewer.
Taverna 750
Chicago, IL

11. WHY LOCAL
Small businesses employ
48% of all US workers.
Pedestrian Shops
Boulder, CO
*JP Morgan Chase, “Cash is King, Flows, Balances, and Buffer Days,” September 2016

12. WHY LOCAL
Small businesses are
responsible for 42% of net
job creation.
Wrigley Field
Chicago, IL
*JP Morgan Chase, “Cash is King, Flows, Balances, and Buffer Days,” September 2016

13. Small businesses account
for over $8 trillion of the
total GDP in the US.
WHY LOCAL
Pike Place Market
Seattle, WA
*JP Morgan Chase, “Cash is King, Flows, Balances, and Buffer Days,” September 2016

14. WHY LOCAL
Small businesses produce
34% of all exports from US.
Stranahan’s Colorado Whiskey
Denver, CO
*JP Morgan Chase, “Cash is King, Flows, Balances, and Buffer Days,” September 2016

15. THE CHALLENGE

16. THE DIGITAL DISADVANTAGE
El Mariachi
Chicago, IL
In 2014, the 200 national
advertisers spent $72 billion in
marketing. *Ad Age, “Big Spenders on a Budget,” July 2015

17. THE SOLUTION
Rippy’s Bar & Grill
Nashville, TN
We provide a marketing
platform that is trackable.

19. $100,000.00
$200,000.00
USD50.00
USD45.50
16000
$250,000
USD55.60
16000/17000
12000/13000
5000/75000
12000
5000
Example
Data
Used

20. Example
Data
Used
58%
38%
12%

21. Example
Data
Used
24%
22%
19%
15%
14%
13%
90% 9000 50010000

22. Yassa African Restaurant
Chicago, IL
Groupon is committed to helping
people and communities thrive.
IN THE COMMUNITY

23. CAUSE MARKETING

24. OUR IMPACT
$13BPUMPED INTO THE
LOCAL COMMUNITY

25. WHAT’S NEXT
Lucid Brewery
Minneapolis, MN
• Continue to build a daily habit
• New products and services
• Invest in new customers

26. Jay Klauminzer
@jayklauminzer