Build Your WordPress Site or Blog in 10 Steps - BConnected Ottawa
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My presentation on how to build your WordPress blog or site in 10 steps. From BConnected Ottawa, April 2014.
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Build Your WordPress Site or Blog in 10 Steps - BConnected Ottawa
- 1. Build Your WordPress Blog Richard Martin! BConnected! ! http://richardgmartin.me! @richardgmartin! ! richardgmartin.me/wordpress/build-wordpress-blog-site/
- 2. Who Am I? • Online entrepreneur! • Help people build their online business! • Product Marketing! • WordCamp Ottawa organizer http://richardgmartin.me! Twitter: @richardgmartin
- 5. Structure: ! WordPress Themes & Frameworks Functions: WordPress Plugins Foundation: WordPress
- 6. 1. Hosting Provider • Budget! • Performance needs! • Ease of management! • Reliability of service
- 7. Hosting Options Shared Cloud Dedicated
- 9. 2. Developer, Designer or DIY • Home page or blog?! • Will a theme do the trick?! • Theme + designer for CSS?! • Custom design and functions?
- 11. 3. Choose Reputable Plugins …
- 12. … From Reputable Sources • WordPress.org plugin repository! • From vendors recognized by the WordPress community! • Directly from a recognized vendor
- 13. 4. Going Mobile
- 14. 4. Going Mobile
- 15. 4. Going Mobile
- 16. 5. Secure Your Site • Theme choice! • Plugin choice! • Password management! • Brute force attacks! • Backups
- 17. 6. Backup Your Site • Many hosting companies provide backup services! • Backup Buddy ! • Backups stored at AWS
- 18. 7. Maintain Your Site • Backups! • Keep WordPress, themes and plugins up to date! • Broken links! • DIY, developer,service! • Overall health (next point)
- 19. 7. Maintain Your Site • Backups! • Keep WordPress, themes and plugins up to date! • Broken links! • DIY, developer,service! • Overall health (next point)
- 20. 8. In Good Health • Google Webmaster Tools! • HTML improvements! • Crawl errors! • Tell Google you love your site
- 21. 9. Measure Performance • Google Analytics! • JetPack Site Stats! • Goals, funnels, and campaigns Source: William Warby, Flickr
- 22. 10. Attract Attention • Yoast SEO plugin • YoastVideo SEO plugin • Yoast Local SEO plugin • JetPack: Publicize • JetPack: Google + Profile • Simple Social Icons plugin