This document provides 3 tips for generating more business through social media: 1. Transform a boring LinkedIn profile into a 24/7 sales machine by optimizing the headline, summary, experience details, and keywords to showcase expertise and how you help solve problems. 2. Use hashtags on social media platforms like Twitter and Google+ to tap into trending topics and generate leads, sales, and traffic. 3. Create video content, as video is highly effective on social media; Facebook featured videos in particular can help expose more people to your business.