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Clearhealthcosts.com. Jeanne Pinder, CEO, jeanne@clearhealthcosts.com, 914-450-9499
Bringing transparency
to health care
by telling people what stuff costs.
The problem
• No one knows health prices in advance
• Prices for the same procedure vary 10x
in the same locale
.
Our solution
• We’re telling people real health-care prices..
• An MRI: $350 or $3,500?
• An IUD: $175 or $1,156?
• A mammogram: $56 or $2,786.95?
clearhealthcosts.com
1. The customer piece
• Women: They make 80-90% of health-care
decisions
• Uninsured, high-deductible
• News organizations
2. The tech piece
• Hiring devs: Portland, NYC, Vietnam, Lincoln,
Neb., Cleveland, Kiev and Paris
• Project management and scoping/specs
• Web site design—DB design—wireframing—
Python or Rails or Java, oh my!?
• It’s not rocket science
3. The money piece
• Business to consumer (ads/sponsorships,
freemium subscription)
• Business to business (widgets, consulting,
business services)
• CHC as a service provider and developer
resource
Networks work
• My three grant organizations. I lurve them.
• Women (IWMF, J-Lab, xx in tech, techlady
mafia)
• Less so: The startup world
• Less so: The health ecosystem (a lot of
pressure for business as usual)
What’s new? What’s next?
• Timing matters.
• We’re now in 7 metro areas
• 50% of our traffic is mobile
• Crowdsourcing
Crowdsourcing with WNYC
Lessons learned
• When they say “no” it means “not yet”
• Listen to your customers (vasectomies! STD
testing!)
• Most important: Solve a really big problem.
Clearhealthcosts.com. Jeanne Pinder, CEO, jeanne@clearhealthcosts.com, 914-450-9499

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Bringing in Revenue

  • 1. Clearhealthcosts.com. Jeanne Pinder, CEO, jeanne@clearhealthcosts.com, 914-450-9499
  • 2. Bringing transparency to health care by telling people what stuff costs.
  • 3. The problem • No one knows health prices in advance • Prices for the same procedure vary 10x in the same locale .
  • 4. Our solution • We’re telling people real health-care prices.. • An MRI: $350 or $3,500? • An IUD: $175 or $1,156? • A mammogram: $56 or $2,786.95?
  • 6. 1. The customer piece • Women: They make 80-90% of health-care decisions • Uninsured, high-deductible • News organizations
  • 7. 2. The tech piece • Hiring devs: Portland, NYC, Vietnam, Lincoln, Neb., Cleveland, Kiev and Paris • Project management and scoping/specs • Web site design—DB design—wireframing— Python or Rails or Java, oh my!? • It’s not rocket science
  • 8. 3. The money piece • Business to consumer (ads/sponsorships, freemium subscription) • Business to business (widgets, consulting, business services) • CHC as a service provider and developer resource
  • 9. Networks work • My three grant organizations. I lurve them. • Women (IWMF, J-Lab, xx in tech, techlady mafia) • Less so: The startup world • Less so: The health ecosystem (a lot of pressure for business as usual)
  • 10. What’s new? What’s next? • Timing matters. • We’re now in 7 metro areas • 50% of our traffic is mobile • Crowdsourcing
  • 12.
  • 13. Lessons learned • When they say “no” it means “not yet” • Listen to your customers (vasectomies! STD testing!) • Most important: Solve a really big problem.
  • 14.
  • 15. Clearhealthcosts.com. Jeanne Pinder, CEO, jeanne@clearhealthcosts.com, 914-450-9499