This document outlines Breana Skiles' course of study for a Masters of Arts in Public Relations. It details the various courses she will take, including courses on mastery and leadership, public relations in a digital world, writing for interactive media, legal aspects of media, innovative PR tools and resources, social media metrics and ROI, market research analysis, media relations, events marketing and production, reputation management strategies, the online media room, and a final PR project and thesis. It also lists resources, clubs and organizations, innovative companies, her Full Sail University community involvement, mentors, and a timeline. The coursework will provide Breana with graduate-level skills in public relations, communication strategies, and analytics within digital and
Presentation conducted at SNEC PMI's Career Fairs in Hartford and Stamford CT by George Nikanorov, Head of Marketing for DATA Inc. on how to "brand" yourself and communicate with recruiters through Social Media.
A Strategic Approach to Using Social Media for Sales & Marketing Michael Cunningham
Presentation to the Greater Dallas NARPM Chapter where I shared strategies everyone should consider that will hopefully give you a better chance to succeed when using social media.
Content Sources:
Social Media Tactical Plan by Marketo: http://www.marketo.com/b2b-marketing-resources/best-practices/video-social-media/social-media-tactical-plan.php
Dell Social Media Infographic: http://dell.to/KCnoPc
Prandi Property Management: http://www.prandiprop.com/
Other references: www.mynewplace.com, www.propertyware.com, www.realpage.com, www.propertymanagementinsider.com
I had the pleasure to introduce this workshop and play host to three panelists, Emily Dieringer, Sara Mader and Annie Allen, each from a different Wisconsin Co. Public Health Dept. We've posted all our materials and resources at http://technologyinprevention.wikispaces.com/wspc2011
Presentation conducted at SNEC PMI's Career Fairs in Hartford and Stamford CT by George Nikanorov, Head of Marketing for DATA Inc. on how to "brand" yourself and communicate with recruiters through Social Media.
A Strategic Approach to Using Social Media for Sales & Marketing Michael Cunningham
Presentation to the Greater Dallas NARPM Chapter where I shared strategies everyone should consider that will hopefully give you a better chance to succeed when using social media.
Content Sources:
Social Media Tactical Plan by Marketo: http://www.marketo.com/b2b-marketing-resources/best-practices/video-social-media/social-media-tactical-plan.php
Dell Social Media Infographic: http://dell.to/KCnoPc
Prandi Property Management: http://www.prandiprop.com/
Other references: www.mynewplace.com, www.propertyware.com, www.realpage.com, www.propertymanagementinsider.com
I had the pleasure to introduce this workshop and play host to three panelists, Emily Dieringer, Sara Mader and Annie Allen, each from a different Wisconsin Co. Public Health Dept. We've posted all our materials and resources at http://technologyinprevention.wikispaces.com/wspc2011
Grant professionals can expand their services portfolio, competitive edge and value to clients by adding social media skills and strategic counsel to their repertoire.
Reibling - Effective Use of Social Media For Knowledge MobilizationShawna Reibling
"Effective Use of Social Media for Knowledge Mobilization". Presented by Shawna Reibling, Mobilizing.Research@gmail.com at Knowledge Mobilization Institute Summer School 2015 https://agfoodrurallink.wordpress.com/knowledge-mobilization-summer-institute/
A visual representation of my goals and how I will reach them as a graduate student in the New Media Journalism Master of Arts degree program at Full Sail University over the next twelve months.
Social media management for business hints and tipsRev Marketing
Are you struggling to get results from social media for your business? We've prepared some hints and tips to help you get more out of social media. This presentation covers:
1) What is social media and why should I care?
2) What are the benefits of using social media?
3) Where to start with social media.
4) Hints and tips for Twitter, LinkedIn, Facebook and blogging.
5) How and what to measure social media.
Social media presents real estate agents with the opportunity to build reach and relationships, generate referrals and increase loyalty. This presentation focuses on seven steps every agent can take to get started.
You can find the Social Media Proposal for Real Estate . We are leading digital marketing agency and provides you best Digital services at very affordable price.
This is the presentation I used to discuss the social media educational tool I created for Concordia University to the Digital Arts and Technology class at Cathedral City High School. After my presentation, over 20 students showed an interest in visiting Concordia University. It is wonderful to get this many students interested in pursuing a higher degree.
The LinkeDUp Initiative: Developing a Strong Drury Network One Connection at ...chloemfoster
A Drury University initiative to create an actively engaged network of DU students, faculty, and alumni on LinkedIn.
Learn how to utilize the benefits of a Drury connection on LinkedIn.
Social Media for Real Estate Agents (2011)PR 20/20
Presented Feb. 23, 2011 to Northeast Ohio real estate professionals. Includes updated information from the 2010 NAR Technology Survey Report. The event was sponsored by First Federal of Lakewood.
Grant professionals can expand their services portfolio, competitive edge and value to clients by adding social media skills and strategic counsel to their repertoire.
Reibling - Effective Use of Social Media For Knowledge MobilizationShawna Reibling
"Effective Use of Social Media for Knowledge Mobilization". Presented by Shawna Reibling, Mobilizing.Research@gmail.com at Knowledge Mobilization Institute Summer School 2015 https://agfoodrurallink.wordpress.com/knowledge-mobilization-summer-institute/
A visual representation of my goals and how I will reach them as a graduate student in the New Media Journalism Master of Arts degree program at Full Sail University over the next twelve months.
Social media management for business hints and tipsRev Marketing
Are you struggling to get results from social media for your business? We've prepared some hints and tips to help you get more out of social media. This presentation covers:
1) What is social media and why should I care?
2) What are the benefits of using social media?
3) Where to start with social media.
4) Hints and tips for Twitter, LinkedIn, Facebook and blogging.
5) How and what to measure social media.
Social media presents real estate agents with the opportunity to build reach and relationships, generate referrals and increase loyalty. This presentation focuses on seven steps every agent can take to get started.
You can find the Social Media Proposal for Real Estate . We are leading digital marketing agency and provides you best Digital services at very affordable price.
This is the presentation I used to discuss the social media educational tool I created for Concordia University to the Digital Arts and Technology class at Cathedral City High School. After my presentation, over 20 students showed an interest in visiting Concordia University. It is wonderful to get this many students interested in pursuing a higher degree.
The LinkeDUp Initiative: Developing a Strong Drury Network One Connection at ...chloemfoster
A Drury University initiative to create an actively engaged network of DU students, faculty, and alumni on LinkedIn.
Learn how to utilize the benefits of a Drury connection on LinkedIn.
Social Media for Real Estate Agents (2011)PR 20/20
Presented Feb. 23, 2011 to Northeast Ohio real estate professionals. Includes updated information from the 2010 NAR Technology Survey Report. The event was sponsored by First Federal of Lakewood.
Best Social Media and Networking Skills and Practices for Foundation LeadersKDMC
Best Social Media and Networking Skills and Practices for Foundation Leaders
(Slideshow from May 17, 2014 Workshop by Knight Digital Media Center & USC Annenberg School for Communication and Journalism)
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
2. MASTERY: PERSONAL
DEVELOPMENT & LEADERSHIP
• Explore my life’s task
• Explore the concept of
mastery
• Learn graduate level academic
tools and methodologies
• Vitasource - Greene, R.
(2012). Mastery. NewYork:
Viking.
• Safaribooksonline - How to
make a difference make it
happen and fulfill your
potential
3. PUBLIC RELATIONS IN A
DIGITAL WORLD
•Learn foundations of how PR
is used in the digital world
•Learn how the PR role is used
across various departments in
different organizations.
• Learn fundamentals on how
PR communication is planned
and disseminated
•lynda.com - Public Relations
Fundamentals
4. WRITING FOR INTERACTIVE
MEDIA
•Master writing interactive and
narrative stories.
•Learn how to write in the
appropriate voice depending
on the media delivery system
•Engage audiences even with
complex information.
•lynda.com - Introduction to
Content Marketing
5. LEGAL ASPECTS OF MEDIA
• Learn how to determine if the
laws for traditional media
apply to the Internet.
• Discuss various laws and how
they work with current and
future technologies.
• Deep dive into first
amendment rights
• Additional Resource - Blogging
and Journalism: Extending
Shield Law Protection to New
Media Forms
6. INNOVATIVE PUBLIC RELATIONS
TOOLS AND RESOURCES
•Learn how to determine which
current type of media content
outlet would best suite the type of
communication problem trying to
be solved.
•Learn the unique characteristics of
each social media technologies.
•Examine the kinds of tactical and
strategic problems each method
can address in pr.
•Resource - CSR Communication
Strategies forTwitter Micro-blogging
as a tool for Public Relations
7. SOCIAL MEDIA METRICS AND
ROI
•This course will cover the ways
to quantify the return on
investment of public relation
campaigns.
•Learn how to track, report and
analyze various metrics
•Understand of both traditional
and contemporary metrics and
reporting tools for analyzing data
•Skill/Outcome -
•lynda.com - Five Ways to track
your social media efforts
8. MARKET AND CONSUMER
RESEARCH ANALYSIS
• DetermineTarget Audience
• Capture demographic data
• How to use tools for focus
groups
• lynda.com - Market
Research Fundamentals
9. MEDIA RELATIONS
•Learn how to interact with the
media
•Learn the differences of
interactions with journalists in
the traditional and digital
media.
•Learn when to use subject
matter experts to represent
the client.
•lynda.com - MediaTraining
10. EVENTS MARKETING AND
PRODUCTION
•Learn how to affectively publicize
and organize events that will
generate buzz and the different ways
to do this through the digital world.
• Explore the role of public and
digital events that support PR
efforts
• Learn how to generate awareness
for clients and/or company
•Safaribooksonline - Event marketing:
How to successfully promote events,
festivals, conventions, and expositions
(2nd ed.)
11. REPUTATION MANAGEMENT
STRATEGIES
•Learn how to monitor reputation
through monitoring and reporting.
•Learn how to respond to
inaccurate and misinformation.
•Learn how to report social metrics
and web analytics – translating this
information into effective planning
and decision-making
•lynda.com - Building internal
employee champions and
reputation management
•Safaribooksonline - Marketing,
Brand and Reputation
12. THE ONLINE MEDIA ROOM
•Learn how to develop, integrate and
manage digital media
•Learn the best practices of
managing online media assets.
•Examine how to develop, integrate,
and manage online media assets
within the organization’s webpage to
support both external and internal
public relations messages.
•lynda.com - Adobe Digital Publishing
Suite EssentialTraining
•A practical introduction to new and
digital media your guide to savvy use
of the Web.
13. PUBLIC RELATIONS FINAL
PROJECT ANDTHESIS
•Develop the capstone project
that will require us to create a
detailed public relations plan,
•Build a website with media assets
•Final thesis, which presents an
examination of the plan and an
analysis of key topics.
•lynda.com - Developing a thesis
statement
•safaribooksonline - Writing the
successful thesis and dissertation:
Entering the conversation
14. INDUSTRY LEADERS
Jessica Adelman
SeniorVice President and Head,
Corporate Affairs North America at Syngenta
@jeadelma
Robert Phillips
robert.phillips@jerichochambers.com
Gini Dietrich
Chief Executive Officer at Arment Dietrich, Inc.
gdietrich@armentdietrich.com
Andre Manning
Global Head of PR and PA at Booking.com
andremanning67
Bonnie Ulman
M Booth
Chief Insights & Planning Officer
bonnieu@mbooth.com
Chuck Porter
Partner and Chairman CP&B
pr@cpbgroup.com
15. CLUBS & ORGANIZATIONS
• Local industry meet-ups
through Linkedin
• PRSSA research local
chapter startup
• Start a FPRA chapter
16. INNOVATIVE COMPANIES
&
HEROS
• Expand upon my PLN by
following innovative
companies and heroes.
• The Holmes Report
• Linda KaplanThaler
• Mashable
• M BOOTH
17. FULL SAIL UNIVERSITY
COMMUNITY
• GPS Events
• Attend a graduation
• Attend treehouse events
• participate in more than just one
discussion a month
• Connect with my instructors
• See if any of my classmates are
in Central Florida and meet up.
• Connect with people on the
advisory board for PRMA
• Participate in SPARK projects
• Attend Live2Lead 2015
• Attend Hall of Fame 2016
18. MENTORS
• Willing to give constructive real time
feedback
• Emotional connection
• Experience in Public Relations and
communications
• Will allow me to develop my own
style but instill the needed core values
• Someone who matches my own
values
20. Resources
Clark, I. (2007).Writing the successful thesis and dissertation: Entering the conversation. Upper Saddle River, NJ: Prentice
Hall.
Cohen, J., & Kenny,T. (2015).A practical introduction to new and digital media your guide to savvy use of the Web.
Burlington, MA: Focal Press.
CSR Communication Strategies forTwitter Micro-blogging as a tool for Public
Relations. (2011). Conference Papers -- International Communication Association, 1-42.
Docter, S. (2010). Blogging and Journalism: Extending Shield Law Protection to
New Media Forms. Journal Of Broadcasting & Electronic Media, 54(4), 588-602. doi:10.1080/08838151.2010.519809
Drake,T. (2012). How to make a difference make it happen and fulfill your potential. Singapore: Marshall Cavendish
Business.
Full Sail University Catalog. (2015). Retrieved August 31, 2015.
Greene, R. (2012). Mastery. NewYork:Viking.
Preston, C. (2012). Event marketing: How to successfully promote events, festivals, conventions, and expositions (2nd ed.).
Hoboken, NJ: John Wiley & Sons.
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