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Brasil Surf Pro 2010 Sustainability Plan
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Brasil Surf Pro 2010: Sustainability Plan
Detailed diagnostic studies were carried out in every one of the five regions visited by the BSP circuit to obtain a clear idea of the principal local environmental and social issues. Each region was visited approximately two months before each contest and meetings were staged with state surfing federations and regional associations, environmental and social NGO's and local governmental agencies and departments for the environment and education.  From the information gathered we then went to work to generate meaningful and lasting legacies for each region, always using the Agenda 21 motto “Think Global – Act Local” and remembering that the Brasil Surf Pro circuit will possibly be back in the same region or even the same beach next year. Needless to say we are contacting everyone already and paving the way to grow on the success of 2010.  Diagnostic Study 5. 4. 3. 1. 4.
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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Environmental impact reduction
The selective disposal bins positioned throughout the event and an onsite separation depot meant that all recyclable material was divided into it´s specific categories at the contest. The cleaning and waste managent team were always contracted from local recycling cooperatives thus generating much needed extra income and drawing media and government attention toward more regional investment in recycling and the role of the “catador”.  This experience in waste management was for many of our partner cooperative teams a positive learning experience and connections were made between their service and the regional surfing contests and other commercial events held throughout the year. Waste Management
Considering the fact that a national professional surfing contest attracts a large crowd, the protection of the beach vegetation is obviously a major priority. The beaches where the first and last legs of the circuit were held, the right side of Itamambuca beach (12 contests) and Posto 4 at Barra da Tijuca (9 contests) are intensely utilized for local, regional, national and even international contests throughout the year.  It was therfore decided to leave a permanent legacy at each location which resulted in the placing of  permanent protective eucalyptus fencing along the main contest areas and awareness signage in all access paths. Beach vegetation protection
The Surf and Sustainability program comprised of an educational exhibition space geared toward information and awareness regarding the danger that plastic is causing to the world´s ocean and coastal ecosystems and how sustainable consumption, in particular recycling, should play a greater role in our lives. Also it illustrated how the sport of surfing and NGO´s such as Surfrider Foundation are engaging society in addressing these important issues. In Ubatuba, Búzios and Florianópolis partnerships were formed with their respective Education and Environmant Governmental Secretariats resulting in the visitation of 1256 students between the ages 5 and 14 years. In Porto de Galinhas (Cupe) and Rio de Janeiro the contests coincided with the holiday period, so partnerships were formed with social inclusion projects resulting in 360 children from extremely poor communities visiting the contest, some children beleive it or not had never set foot on a beach in their lives..  Surf and Sustainability Program
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Surf and Sustainability Program
Surf and Sustainability Program -  Ubatuba
Surf and Sustainability Program -  Cupe
Surf and Sustainability Program -  Búzios
Surf and Sustainability Program –  Florianópolis

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Brasil surf pro part 1

  • 1.  
  • 2. Brasil Surf Pro 2010 Sustainability Plan
  • 3.
  • 4. Detailed diagnostic studies were carried out in every one of the five regions visited by the BSP circuit to obtain a clear idea of the principal local environmental and social issues. Each region was visited approximately two months before each contest and meetings were staged with state surfing federations and regional associations, environmental and social NGO's and local governmental agencies and departments for the environment and education. From the information gathered we then went to work to generate meaningful and lasting legacies for each region, always using the Agenda 21 motto “Think Global – Act Local” and remembering that the Brasil Surf Pro circuit will possibly be back in the same region or even the same beach next year. Needless to say we are contacting everyone already and paving the way to grow on the success of 2010. Diagnostic Study 5. 4. 3. 1. 4.
  • 5.
  • 6.
  • 7. The selective disposal bins positioned throughout the event and an onsite separation depot meant that all recyclable material was divided into it´s specific categories at the contest. The cleaning and waste managent team were always contracted from local recycling cooperatives thus generating much needed extra income and drawing media and government attention toward more regional investment in recycling and the role of the “catador”. This experience in waste management was for many of our partner cooperative teams a positive learning experience and connections were made between their service and the regional surfing contests and other commercial events held throughout the year. Waste Management
  • 8. Considering the fact that a national professional surfing contest attracts a large crowd, the protection of the beach vegetation is obviously a major priority. The beaches where the first and last legs of the circuit were held, the right side of Itamambuca beach (12 contests) and Posto 4 at Barra da Tijuca (9 contests) are intensely utilized for local, regional, national and even international contests throughout the year. It was therfore decided to leave a permanent legacy at each location which resulted in the placing of permanent protective eucalyptus fencing along the main contest areas and awareness signage in all access paths. Beach vegetation protection
  • 9. The Surf and Sustainability program comprised of an educational exhibition space geared toward information and awareness regarding the danger that plastic is causing to the world´s ocean and coastal ecosystems and how sustainable consumption, in particular recycling, should play a greater role in our lives. Also it illustrated how the sport of surfing and NGO´s such as Surfrider Foundation are engaging society in addressing these important issues. In Ubatuba, Búzios and Florianópolis partnerships were formed with their respective Education and Environmant Governmental Secretariats resulting in the visitation of 1256 students between the ages 5 and 14 years. In Porto de Galinhas (Cupe) and Rio de Janeiro the contests coincided with the holiday period, so partnerships were formed with social inclusion projects resulting in 360 children from extremely poor communities visiting the contest, some children beleive it or not had never set foot on a beach in their lives.. Surf and Sustainability Program
  • 10.
  • 11. Surf and Sustainability Program - Ubatuba
  • 12. Surf and Sustainability Program - Cupe
  • 13. Surf and Sustainability Program - Búzios
  • 14. Surf and Sustainability Program – Florianópolis