North Carolina is developing a new statewide brand and slogan to promote tourism and economic development. The proposed slogan "Fresh Air, Open Arms" aims to reflect North Carolinian values like hospitality and diversity. Implementing an effective branding campaign could increase state tourism revenue by $6.15 billion over five years. The brand must leverage North Carolina's personality, assets, and promise to appeal to changing demographics and foster opportunities in areas like education, business, and innovation.
Community Newsletter - VOL 6, ISSUE 1 • OPENING DAY 2018Noel Guevara
The document celebrates $55 million in charitable giving by the Arizona Diamondbacks Foundation since 1998. It discusses various community programs supported by the Foundation including providing uniforms to 60,000 Little Leaguers, refurbishing baseball fields, and hosting a Native American baseball tournament. The annual Evening on the Diamond event raised $3 million this year for Foundation programs that benefit the Arizona community.
This document provides an overview and strategic plan for a marketing campaign for the Lincoln Saltdogs baseball team. It includes a SWOT analysis, research on the target audience and their media habits, goals to increase attendance and social media engagement, and a proposed media strategy. The primary goal is to increase game attendance by 5-10% by promoting the affordable, family-friendly environment and additional benefits of attending games beyond just the baseball. The target audience is families with children ages 35+ who enjoy outdoor activities.
Florida s first_coast_of_golf_board_meeting__juneflagolf
This document summarizes the agenda and discussions for a Board of Directors meeting of Florida's First Coast of Golf on June 13, 2013. The meeting covered introductions of new board members, approval of past meeting minutes and financial reports, presentations on golf tourism statistics and media performance, and a vote to renew the organization's contract with its call center provider, Tee Times USA. Guest speakers were also scheduled to discuss promotions of major golf events in the area. The document provides an overview of the topics and discussions at the board meeting.
Florida s first_coast_of_golf_board_meeting__augusflagolf
The summary of the document is:
1) The document outlines the agenda and discussions for a Board of Directors meeting of Florida's First Coast of Golf on September 19, 2013 including reports on golf rounds, marketing campaigns, and a guest speaker.
2) Key items included approving past meeting minutes, financial reports, golf tourism statistics, digital marketing results, and renewing an agreement with Tee Times USA as the designated call center.
3) Board members discussed the performance of marketing initiatives on websites and in publications as well as trends in golf tourism.
This document provides a segmentation and targeting analysis for marketing efforts. It identifies three key customer segments - Single Fabulous, Energetic Family, and Old Empty Nesters. For each segment, it describes the demographics, lifestyle and interests. It then recommends marketing channels and geographic focus areas for each segment. The insights suggest prioritizing efforts on the Single Fabulous segment due to their higher spending, while also targeting the larger Energetic Family segment. Partnerships with dealers and discounts are recommended to boost sales.
This document is an advertising supplement from the San Fernando Valley Business Journal that recognizes and celebrates 10 CFOs of the Year for 2014. It includes photos and short biographies of each award recipient, as well as advertisements from sponsoring companies. The supplement provides an introduction from the publisher thanking the CFOs for their contributions and highlighting the important role they play in their companies and the local business community.
Kissimmee CVB Partner Marketing Forum PresentationVisit Kissimmee
This document provides an annual marketing plan for the Kissimmee Convention and Visitors Bureau for 2010-2011. It includes a situation analysis of the current economic environment and consumer indicators. It then analyzes Kissimmee's target markets using a SWOT analysis and BCG matrix to classify them. Specific marketing goals and strategies are outlined to increase awareness, visitation and engagement from various target markets such as domestic leisure travelers, the travel trade, and international markets like Canada and the UK. Performance will be measured using metrics like cost per room night acquired and changes in awareness, visitation and engagement.
Community Newsletter - VOL 6, ISSUE 1 • OPENING DAY 2018Noel Guevara
The document celebrates $55 million in charitable giving by the Arizona Diamondbacks Foundation since 1998. It discusses various community programs supported by the Foundation including providing uniforms to 60,000 Little Leaguers, refurbishing baseball fields, and hosting a Native American baseball tournament. The annual Evening on the Diamond event raised $3 million this year for Foundation programs that benefit the Arizona community.
This document provides an overview and strategic plan for a marketing campaign for the Lincoln Saltdogs baseball team. It includes a SWOT analysis, research on the target audience and their media habits, goals to increase attendance and social media engagement, and a proposed media strategy. The primary goal is to increase game attendance by 5-10% by promoting the affordable, family-friendly environment and additional benefits of attending games beyond just the baseball. The target audience is families with children ages 35+ who enjoy outdoor activities.
Florida s first_coast_of_golf_board_meeting__juneflagolf
This document summarizes the agenda and discussions for a Board of Directors meeting of Florida's First Coast of Golf on June 13, 2013. The meeting covered introductions of new board members, approval of past meeting minutes and financial reports, presentations on golf tourism statistics and media performance, and a vote to renew the organization's contract with its call center provider, Tee Times USA. Guest speakers were also scheduled to discuss promotions of major golf events in the area. The document provides an overview of the topics and discussions at the board meeting.
Florida s first_coast_of_golf_board_meeting__augusflagolf
The summary of the document is:
1) The document outlines the agenda and discussions for a Board of Directors meeting of Florida's First Coast of Golf on September 19, 2013 including reports on golf rounds, marketing campaigns, and a guest speaker.
2) Key items included approving past meeting minutes, financial reports, golf tourism statistics, digital marketing results, and renewing an agreement with Tee Times USA as the designated call center.
3) Board members discussed the performance of marketing initiatives on websites and in publications as well as trends in golf tourism.
This document provides a segmentation and targeting analysis for marketing efforts. It identifies three key customer segments - Single Fabulous, Energetic Family, and Old Empty Nesters. For each segment, it describes the demographics, lifestyle and interests. It then recommends marketing channels and geographic focus areas for each segment. The insights suggest prioritizing efforts on the Single Fabulous segment due to their higher spending, while also targeting the larger Energetic Family segment. Partnerships with dealers and discounts are recommended to boost sales.
This document is an advertising supplement from the San Fernando Valley Business Journal that recognizes and celebrates 10 CFOs of the Year for 2014. It includes photos and short biographies of each award recipient, as well as advertisements from sponsoring companies. The supplement provides an introduction from the publisher thanking the CFOs for their contributions and highlighting the important role they play in their companies and the local business community.
Kissimmee CVB Partner Marketing Forum PresentationVisit Kissimmee
This document provides an annual marketing plan for the Kissimmee Convention and Visitors Bureau for 2010-2011. It includes a situation analysis of the current economic environment and consumer indicators. It then analyzes Kissimmee's target markets using a SWOT analysis and BCG matrix to classify them. Specific marketing goals and strategies are outlined to increase awareness, visitation and engagement from various target markets such as domestic leisure travelers, the travel trade, and international markets like Canada and the UK. Performance will be measured using metrics like cost per room night acquired and changes in awareness, visitation and engagement.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
This was the master presentation for the 2019 MACE conference. All speaker and video portions have been removed. This showcases the portion that I designed and laid out.
The document announces the 22nd annual golf tournament hosted by the Delta Chamber of Commerce on July 22, 2010. It lists the various sponsors who supported the event at platinum, gold, silver, and bronze levels as well as media sponsors. It thanks the golf committee members and other sponsors who contributed and provided gifts in kind. It also lists the primary and secondary hole sponsors and in kind sponsors who supported the event.
This document appears to be from a State of Affiliated event, recognizing the achievements and dedications of employees from Affiliated real estate offices across multiple states. It recognizes various offices and individuals for sales production, quality of service, and community involvement. Key people mentioned include CEO Dan Kruse, Foundation Director Ryaan Glynn, and many top producers, teams, and quality service award winners from offices in Wisconsin, Illinois, Indiana, and other states.
RMHC-CNI wants to increase donations to their canister program. Currently, canisters earn $6/day on average but other charities earn $14/day. RMHC-CNI conducted research and found issues with people donating due to their affiliation with McDonald's. Google Trends data can help answer questions about low donations and identify receptive areas. Insights from trends can improve RMHC-CNI's marketing and raise awareness of their program.
The document discusses the economic impact of mountain biking and mountain bike trail development. It provides statistics showing that bicycling nationally contributes over $133 billion annually to the US economy. Locally, mountain biking and trails in the Chequamegon area of Wisconsin were estimated to contribute $1.17 million in 1997. Data analysis of home development near mountain bike trails in the Seeley Hills area found economic impacts of $13.2 million from new homes and $589,743 in annual spending. The document concludes that mountain bike trail building increases land values, property tax revenue, and local economic impact while also bringing in external revenue.
Destination Colorado is a nonprofit organization established in 1990 to promote Colorado as a destination for meetings and events. It has over 120 member organizations including convention bureaus, hotels, resorts, and event companies. Destination Colorado works to simplify the planning process for meeting professionals by providing a website that allows them to explore Colorado's different regions and directly contact suppliers. It also attends major industry trade shows and roadshows each year to educate planners on Colorado's meeting venues and experiences. The organization has grown significantly over the years and now hosts an annual December event for members and planners that draws over 70 exhibitors and 250 attendees.
The inaugural Breath of Life Gala fundraiser for the Cystic Fibrosis Foundation's Greater Illinois chapter was a success, raising over $200,000. The black-tie event was chaired by Amber Carey Gitter and held at the Ritz Carlton in Chicago. It featured a cocktail reception, silent auction, dinner, and live auction. Honorees Tim Conway, John Mrowiec, and 19-year-old Maggie Sheehan were recognized for their commitment to fundraising for cystic fibrosis research. Sheehan's "Maggie's Miracle Makers" team has raised over $1 million. The event exceeded its $180,000 fundraising goal, helping to support the Foundation's drug development
Champion Makers – How Iconic Events Make Winners Of Us Allgreaterzion
The Greater Zion area is on a premier stage like never before. Over a span of 13 months, the communities here will host three world championship endurance events including the IRONMAN World Championship and two IRONMAN 70.3 World Championships. The IRONMAN World Championship is the longest running, most iconic endurance event in the world and St. George will be the first destination outside of Hawaii to host it. Leaders have said this will be the most globally significant event to take place in Utah since the 2002 Winter Olympics. This speaks volumes about the kind of destination we have become. Much like what the Winter Olympics did for northern Utah in 2002, hosting three back-to-back world championships will showcase the qualities of the area, demonstrate the capabilities of our people, and strengthen the fundamental economic value of our communities in an unrivaled way. Through events like these, the area gains credibility and respect from business owners and leaders throughout the world. This “street cred” enhances the economic development opportunities for business sectors far beyond tourism, sports and hospitality. This session will showcase the value and opportunities these events bring and explore the far-reaching benefits to the overall economic development efforts in the area.
Highland Spring's country club is looking to increase its younger professional and family membership by targeting a new demographic. The document outlines research conducted on the current and potential new target markets. It also provides an analysis of Highland Spring's strengths, weaknesses, opportunities, and threats, as well as an overview of its main competitors. The plan is to position Highland Springs as an elite yet affordable club that enhances social opportunities through family-oriented recreational activities and facilities to attract more young professionals and families.
Revenue management is important for golf courses to maximize profits. Golf demand varies seasonally and over time. Golf courses can implement revenue management strategies like offering discounted prices for less popular tee times to better allocate tee times. For private clubs, promoting special member rates and packages can help increase revenue while maintaining exclusivity. Developing programs to improve pace of play also aims to attract and retain more golfers. Conducting research on player preferences helps golf courses tailor membership and pricing options to different segments, like those willing to pay premium prices for quick rounds.
The Financial Strategic Review of a Public Company project was a quarter long assignment in which my group members and I were responsible to value a US-based mid-cap public company. Along with performing the valuation my team was responsible for:
1) Evaluating the risk profile
2) Describing investor returns
3) Analyzing the capital structure
4) Examining the dividend policyThe Financial Strategic Review of a Public Company project was a quarter long assignment in which my group members and I were responsible to value a US-based mid-cap public company. Along with performing the valuation my team was responsible for:
1) Evaluating the risk profile
2) Describing investor returns
3) Analyzing the capital structure
4) Examining the dividend policy
The document summarizes the accomplishments of the Cleveland Plus Marketing Alliance over the past year with support from various funders. It reports that the Alliance has helped attract over 3,100 new jobs and $95 million in payroll through its partner Team NEO. It increased positive national media coverage of the region by 37% and attracted many visitors to its talent recruitment website. The Alliance also strengthened tourism marketing and minority business attraction efforts while encouraging collaboration among young professional networks. It concludes by thanking funders and requesting their continued support to maintain the marketing campaign's momentum.
This document outlines the marketing plan and initiatives for Residences at World Golf Village through their partnership with Florida's First Coast of Golf (FFCG). Key points include:
- The residences' $1,887.60 membership dues go towards a $1.84 million cooperative marketing plan with FFCG.
- Marketing initiatives include stay and play packages on FFCG's website and with their preferred tour operators, listings on Visit Florida, and inclusion in FFCG's specials and consumer golf show programs.
- Advertising includes a new FFCG website, digital marketing campaigns, print ads in golf publications, and TV/PR promotions through events like the PLAYERS Championship.
- Web traffic
Greater Zion Marketing Series III: We Are Greater Ziongreaterzion
Learn how Greater Zion has grown and how we plan to help you grow with it. We are only Greater Zion because of each of you. Only together can we continue to grow as an optimistic and purposeful collection of communities. Join the Greater Zion Convention & Tourism Office and Cactus for an informative 90-minute session (with time for Q & A), including a “State of Greater Zion" presentation by Director Kevin Lewis. Cactus (ad agency) executives will follow with a training on tangible inclusion points and opportunities for communities within our marketing efforts, key insights to elevate your imagery and photography assets, and the actionable individual steps that you can take to attract more visitors.
The document provides background information on Catholic Relief Services' annual Fair Trade Sale that was held on December 3, 2016 at the University of Dayton's River Campus. It summarizes that last year's sale had low attendance of only 20 UD students due to a lack of awareness. It analyzes the organization and history of CRS and their partnerships to promote fair trade. Research included conducting a survey of UD students to understand their perceptions of fair trade and the sale. The PR campaign created by Five Star PR and Happy Home Creative aimed to increase awareness and attendance at this year's sale through various implementation tactics to help artisans and address issues of global poverty.
2010 Merit Badge Sponsorship Program Overview, Commitment Form, And Indexflynnturner17
The summary provides an overview of the Los Angeles Area Council Merit Badge Sponsorship Program. The program offers sponsorship opportunities to support at-risk youth in Los Angeles. Sponsorship funds will allow youth to participate in scouting activities that teach life skills and keep them engaged in positive activities instead of drugs, alcohol and crime. Sponsor benefits include recognition and marketing opportunities to over 40,000 scouting participants and families.
Florida's First Coast of Golf (FFCG) is a golf destination marketing organization that promotes golf tourism across northern Florida. As a member, the Amelia Hotel at the Beach gains access to FFCG's $1.94 million marketing plan, including opportunities for room and package bookings on FFCG's website and inclusion in FFCG's digital, print, and event-based promotional activities. FFCG's initiatives have helped increase click-throughs from their website to the Amelia Hotel's booking pages by over 2,000% in the past year.
Video Email Ad Exchange
We are getting ready to launch a web based world's first video emails ad exchange. Received up to $2500/referral Your chance to Profit from the biggest Launch in Internet History! Locked in Your FREE Position Today!
To know more- http://vidcommx.com/@Ishratmikrani
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
This was the master presentation for the 2019 MACE conference. All speaker and video portions have been removed. This showcases the portion that I designed and laid out.
The document announces the 22nd annual golf tournament hosted by the Delta Chamber of Commerce on July 22, 2010. It lists the various sponsors who supported the event at platinum, gold, silver, and bronze levels as well as media sponsors. It thanks the golf committee members and other sponsors who contributed and provided gifts in kind. It also lists the primary and secondary hole sponsors and in kind sponsors who supported the event.
This document appears to be from a State of Affiliated event, recognizing the achievements and dedications of employees from Affiliated real estate offices across multiple states. It recognizes various offices and individuals for sales production, quality of service, and community involvement. Key people mentioned include CEO Dan Kruse, Foundation Director Ryaan Glynn, and many top producers, teams, and quality service award winners from offices in Wisconsin, Illinois, Indiana, and other states.
RMHC-CNI wants to increase donations to their canister program. Currently, canisters earn $6/day on average but other charities earn $14/day. RMHC-CNI conducted research and found issues with people donating due to their affiliation with McDonald's. Google Trends data can help answer questions about low donations and identify receptive areas. Insights from trends can improve RMHC-CNI's marketing and raise awareness of their program.
The document discusses the economic impact of mountain biking and mountain bike trail development. It provides statistics showing that bicycling nationally contributes over $133 billion annually to the US economy. Locally, mountain biking and trails in the Chequamegon area of Wisconsin were estimated to contribute $1.17 million in 1997. Data analysis of home development near mountain bike trails in the Seeley Hills area found economic impacts of $13.2 million from new homes and $589,743 in annual spending. The document concludes that mountain bike trail building increases land values, property tax revenue, and local economic impact while also bringing in external revenue.
Destination Colorado is a nonprofit organization established in 1990 to promote Colorado as a destination for meetings and events. It has over 120 member organizations including convention bureaus, hotels, resorts, and event companies. Destination Colorado works to simplify the planning process for meeting professionals by providing a website that allows them to explore Colorado's different regions and directly contact suppliers. It also attends major industry trade shows and roadshows each year to educate planners on Colorado's meeting venues and experiences. The organization has grown significantly over the years and now hosts an annual December event for members and planners that draws over 70 exhibitors and 250 attendees.
The inaugural Breath of Life Gala fundraiser for the Cystic Fibrosis Foundation's Greater Illinois chapter was a success, raising over $200,000. The black-tie event was chaired by Amber Carey Gitter and held at the Ritz Carlton in Chicago. It featured a cocktail reception, silent auction, dinner, and live auction. Honorees Tim Conway, John Mrowiec, and 19-year-old Maggie Sheehan were recognized for their commitment to fundraising for cystic fibrosis research. Sheehan's "Maggie's Miracle Makers" team has raised over $1 million. The event exceeded its $180,000 fundraising goal, helping to support the Foundation's drug development
Champion Makers – How Iconic Events Make Winners Of Us Allgreaterzion
The Greater Zion area is on a premier stage like never before. Over a span of 13 months, the communities here will host three world championship endurance events including the IRONMAN World Championship and two IRONMAN 70.3 World Championships. The IRONMAN World Championship is the longest running, most iconic endurance event in the world and St. George will be the first destination outside of Hawaii to host it. Leaders have said this will be the most globally significant event to take place in Utah since the 2002 Winter Olympics. This speaks volumes about the kind of destination we have become. Much like what the Winter Olympics did for northern Utah in 2002, hosting three back-to-back world championships will showcase the qualities of the area, demonstrate the capabilities of our people, and strengthen the fundamental economic value of our communities in an unrivaled way. Through events like these, the area gains credibility and respect from business owners and leaders throughout the world. This “street cred” enhances the economic development opportunities for business sectors far beyond tourism, sports and hospitality. This session will showcase the value and opportunities these events bring and explore the far-reaching benefits to the overall economic development efforts in the area.
Highland Spring's country club is looking to increase its younger professional and family membership by targeting a new demographic. The document outlines research conducted on the current and potential new target markets. It also provides an analysis of Highland Spring's strengths, weaknesses, opportunities, and threats, as well as an overview of its main competitors. The plan is to position Highland Springs as an elite yet affordable club that enhances social opportunities through family-oriented recreational activities and facilities to attract more young professionals and families.
Revenue management is important for golf courses to maximize profits. Golf demand varies seasonally and over time. Golf courses can implement revenue management strategies like offering discounted prices for less popular tee times to better allocate tee times. For private clubs, promoting special member rates and packages can help increase revenue while maintaining exclusivity. Developing programs to improve pace of play also aims to attract and retain more golfers. Conducting research on player preferences helps golf courses tailor membership and pricing options to different segments, like those willing to pay premium prices for quick rounds.
The Financial Strategic Review of a Public Company project was a quarter long assignment in which my group members and I were responsible to value a US-based mid-cap public company. Along with performing the valuation my team was responsible for:
1) Evaluating the risk profile
2) Describing investor returns
3) Analyzing the capital structure
4) Examining the dividend policyThe Financial Strategic Review of a Public Company project was a quarter long assignment in which my group members and I were responsible to value a US-based mid-cap public company. Along with performing the valuation my team was responsible for:
1) Evaluating the risk profile
2) Describing investor returns
3) Analyzing the capital structure
4) Examining the dividend policy
The document summarizes the accomplishments of the Cleveland Plus Marketing Alliance over the past year with support from various funders. It reports that the Alliance has helped attract over 3,100 new jobs and $95 million in payroll through its partner Team NEO. It increased positive national media coverage of the region by 37% and attracted many visitors to its talent recruitment website. The Alliance also strengthened tourism marketing and minority business attraction efforts while encouraging collaboration among young professional networks. It concludes by thanking funders and requesting their continued support to maintain the marketing campaign's momentum.
This document outlines the marketing plan and initiatives for Residences at World Golf Village through their partnership with Florida's First Coast of Golf (FFCG). Key points include:
- The residences' $1,887.60 membership dues go towards a $1.84 million cooperative marketing plan with FFCG.
- Marketing initiatives include stay and play packages on FFCG's website and with their preferred tour operators, listings on Visit Florida, and inclusion in FFCG's specials and consumer golf show programs.
- Advertising includes a new FFCG website, digital marketing campaigns, print ads in golf publications, and TV/PR promotions through events like the PLAYERS Championship.
- Web traffic
Greater Zion Marketing Series III: We Are Greater Ziongreaterzion
Learn how Greater Zion has grown and how we plan to help you grow with it. We are only Greater Zion because of each of you. Only together can we continue to grow as an optimistic and purposeful collection of communities. Join the Greater Zion Convention & Tourism Office and Cactus for an informative 90-minute session (with time for Q & A), including a “State of Greater Zion" presentation by Director Kevin Lewis. Cactus (ad agency) executives will follow with a training on tangible inclusion points and opportunities for communities within our marketing efforts, key insights to elevate your imagery and photography assets, and the actionable individual steps that you can take to attract more visitors.
The document provides background information on Catholic Relief Services' annual Fair Trade Sale that was held on December 3, 2016 at the University of Dayton's River Campus. It summarizes that last year's sale had low attendance of only 20 UD students due to a lack of awareness. It analyzes the organization and history of CRS and their partnerships to promote fair trade. Research included conducting a survey of UD students to understand their perceptions of fair trade and the sale. The PR campaign created by Five Star PR and Happy Home Creative aimed to increase awareness and attendance at this year's sale through various implementation tactics to help artisans and address issues of global poverty.
2010 Merit Badge Sponsorship Program Overview, Commitment Form, And Indexflynnturner17
The summary provides an overview of the Los Angeles Area Council Merit Badge Sponsorship Program. The program offers sponsorship opportunities to support at-risk youth in Los Angeles. Sponsorship funds will allow youth to participate in scouting activities that teach life skills and keep them engaged in positive activities instead of drugs, alcohol and crime. Sponsor benefits include recognition and marketing opportunities to over 40,000 scouting participants and families.
Florida's First Coast of Golf (FFCG) is a golf destination marketing organization that promotes golf tourism across northern Florida. As a member, the Amelia Hotel at the Beach gains access to FFCG's $1.94 million marketing plan, including opportunities for room and package bookings on FFCG's website and inclusion in FFCG's digital, print, and event-based promotional activities. FFCG's initiatives have helped increase click-throughs from their website to the Amelia Hotel's booking pages by over 2,000% in the past year.
Video Email Ad Exchange
We are getting ready to launch a web based world's first video emails ad exchange. Received up to $2500/referral Your chance to Profit from the biggest Launch in Internet History! Locked in Your FREE Position Today!
To know more- http://vidcommx.com/@Ishratmikrani
How to login to your SAUSD Google accountWeskriesel
The document appears to be a user interface for a login page that allows a user to check if they are logged in and provides options to change their password or picture. It contains an email address, text describing how to check login status, and buttons to change account details.
The document is a poem titled "My Elephant Think's I'm Wonderful" by Ken Nesbitt. The poem describes an elephant that thinks highly of the speaker, believing them to be wonderful, cool, fun, smart, kind, and generous with a terrific heart. The elephant hangs around with and follows the speaker into school and likes the way the speaker looks.
1) The document provides troubleshooting steps for resolving Netflix error codes N8010, W8106-101, and W8106-103. These steps include checking that Silverlight is installed and functioning properly, clearing the Silverlight application storage, and reinstalling Silverlight if needed.
2) Detailed instructions are given for checking Silverlight and clearing its application storage for various browsers like Chrome, Internet Explorer. Additional steps include deleting the PlayReady folder and resetting the browser.
3) As a last resort, the document describes how to fully uninstall and reinstall Silverlight using the control panel, removing registry keys with a batch file, and deleting the Silverlight folder before reinstalling Silverlight from
The document lists various pharmaceutical events taking place between September 2014 and March 2015 in cities across India such as Gandhinagar, Mumbai, Hyderabad, Bengaluru, New Delhi, Indore, and Bangalore. Each event listing includes the start and end month, venue, organizer, and notes that companies may need to consider pre-trade fair preparation, intellectual property protection, and hiring an IP expert.
Mayıs ayını sonlandırdığımız bu günlerde, güneşli günlerle
birlikte sektöre bir canlandırma getiriyoruz. Bundan sonra
Manifesto İletişim Grubu olarak sektörde konuşulan
önemli haber başlıklarını kahve eşliğinde okuyabileceğiniz
kapsül bir rapor ile sizlere sunacağız. Raporumuzu
hazırlarken çok değerli pazarlama yayınlarının öne çıkan
haberlerini kaynak aldık. Eminim ki gelecek dönemlerde
Pazarlama İletişimi kapsamında çok daha büyük ve
uluslararası bir sektöre hep birlikte imza atacağız. İlham
almanız ve gününüzü yaratıcılık ve üretkenlik ile
geçirmeniz dileği ile.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help boost feelings of calmness, happiness and focus.
Merhaba,
Kış aylarına adım adım yaklaştığımız şu günlerde Manifesto İletişim Grubu Trend Raporu’muzun bu ayki sayısında yine dopdolu içeriklerle karşınızdayız. Yeni sayımızda sosyal medyada yaşanan yenilikleri ve yine ilginç kampanya öykülerini sizler için araştırdık. Sanatın ve sanatçının her zaman yanında olan sanat platformumuz Magnum Opus aracılığı ile sanat dünyasından derlediğimiz haberleri de yeni sayımızda keyifle okumanız dileğiyle…
Sevgiler,
Selin Bozkurt
Chief Energy Officer
Manifesto
Google enterprise organizes google apps seminar event in indiaNeoNiche Integrated
Google Enterprise organized a Google Apps seminar in Mumbai and Bangalore to promote its Google Apps for Business offerings. NeoNiche Integrated Solutions was hired to manage the end-to-end event, including audience acquisition, venue management, and on-site setup. The event featured presentations by Google team members and a live demo of Google's offerings. It also included a panel discussion and Q&A session with existing Google Enterprise customers. The event saw approximately 100 attendees and highlighted Google's products through its cloud-based presentation.
Lauren Costella has over 10 years of experience in biomaterials research, specializing in electrospinning, wound healing, and proposal writing. She has successfully obtained over $2.6 million in federal funding, bringing in 50% of submitted proposals. At Luna Innovations, she established an electrospinning program that has generated $4 million in company funding. Her work has included developing biomimetic materials for ocular wound healing and controlled drug delivery dressings for burn wounds.
This document provides an overview of tourism data and the Pure Michigan marketing campaign in Michigan. Some key points:
- Hotel occupancy, average daily rates, and revenue per room in Michigan were up in 2012 compared to 2011, reaching highest levels since 2004.
- Total visitor spending in Michigan reached $17.7 billion in 2011, up from previous years. Various types of travel saw increases.
- The Pure Michigan campaign has increased out-of-state trips and spending since 2006. The 2012 campaign motivated 3.8 million trips spending $1.1 billion.
- Awareness of the Pure Michigan campaign has increased both regionally and nationally since 2010. The campaign won several advertising awards in 2012.
- The
Elizabeth Parkinson, Senior Vice President of Marketing and Communications, gave this presentation in Cleveland, Ohio to the American Marketing Association. Learn the history of the Pure Michigan campaign, discover how it has evolved, and see data on its success.
Great places ferryville presentation 6 28-10lauraebrown
The document discusses strategies for tourism development in rural communities like Ferryville. It recommends that communities 1) create a tourism development and marketing plan, 2) work in partnerships with other organizations, and 3) recognize their unique identity and sense of place to appeal to visitors. A First Impressions visit to Ferryville identified its beautiful natural setting and views as strengths but noted challenges around the small population, lack of businesses and services, and need to attract more travelers passing through.
Great places ferryville presentation 6 28-10lauraebrown
The document discusses strategies for tourism development in rural communities like Ferryville. It outlines five strategies: 1) creating a tourism development plan, 2) partnering with other communities and organizations, 3) improving first impressions through beautification and hospitality training, 4) celebrating local history and culture, and 5) creating activities for visitors. It also summarizes the results of a secret shopper visit between Ferryville and Alma, identifying opportunities and challenges for Ferryville tourism.
This document summarizes three important events that occurred in Michigan tourism in 2006:
1) Travel Michigan, MSU, and MLTA combined their tourism conferences, resulting in over 900 attendees, the largest event yet.
2) MSU's Don Holecek led the development of Michigan's first tourism strategic plan with input from hundreds of participants.
3) The "Pure Michigan" brand was launched in 2006 with an initial TV commercial about Michigan's water and a budget of $5.7 million focused on Chicago, Indianapolis, Cleveland, Milwaukee, Cincinnati, and Ontario, Canada.
The document discusses tourism marketing efforts in Orange County, North Carolina. It aims to increase awareness of the amenities in Chapel Hill, Carrboro, and Hillsborough and fill low hotel occupancy periods. It provides details on attractions and characteristics of each town. It also discusses the local tourism industry's recovery from COVID-19 impacts and partnerships between different local organizations to coordinate marketing.
The document provides information on tourism in Greater Portland for 2023. Some key points:
- Visitation to Greater Portland is projected to increase 14.8% in 2023, bringing 2.9 million visitors. This will result in $1.6 billion in direct spending and $2.8 billion in total economic impact.
- The majority of visitors are from New England and Mid-Atlantic states, with the top states being Massachusetts, New York, Maine, New Hampshire, and Florida.
- Common activities for visitors include food/culinary, shopping, sightseeing, and outdoor activities. Visitor satisfaction remains high with 98% recommending Portland and 91% planning to return.
This document discusses the impact and role of tourism in Washington County. It notes that tourism generates $800 million in annual visitor spending, supports 8,500 jobs, and provides $9 million in tax revenue, reducing personal taxes by $1,276 annually. Tourism has also funded infrastructure projects like the DSU Human Performance Center and Snake Hollow Bike Park. The majority of out-of-state visitors spend time in St. George and Springdale. The document outlines the roles and objectives of the tourism organization, including unifying entities, maximizing revenues, growing tourism responsibly, and communicating benefits to the community.
Jaime Claudio from Discover Long Island explains to us how tourism marketing impacts the profitability and productivity of small businesses and explains what we can do to benefit from tourism marketing.
North Carolina could attract more tourists through a new branding campaign focused on adventure. The team proposes branding NC with the slogan "Adventure Welcomes You" to appeal to tourists' interests in nature and activities. Implementing targeted marketing to neighboring states and growing awareness through advertising could increase NC's tourism revenues by 18% over 5 years, generating $8.84 billion in additional revenue. Rebranding involves emphasizing the state's natural beauty and positioning it as a destination for outdoor adventures.
Prime Communications has developed a campaign to increase awareness of Colter's Creek Vineyard and Winery in preparation for receiving their American Viticultural Area license. The campaign aims to better understand the target audience through surveys, increase Colter's Creek's social media presence, rebrand their logo and menu through a community contest, advertise in local newspapers, and get community involvement through events. The goal is to establish Colter's Creek as a recognized winery in Idaho and increase their customer base.
The semiannual report summarizes the activities and accomplishments of the Cleveland Plus Marketing Alliance over the past six months. It highlights that the Alliance has helped attract over 3,100 new jobs and $95 million in new payroll through its partner Team NEO. It has also increased positive national media coverage of the region by 37% and attracted over 17,000 visitors to its talent recruitment website. The report provides an overview of the Alliance's business attraction and retention efforts, work to promote tourism, national media relations campaigns, and in-region communications programs. It expresses appreciation to funders and donors for their continued support, which is critical to the Alliance's ability to market and promote the region on a national and global scale.
5 Strategies to Leverage Tourism Marketing for Economic DevelopmentAtlas Integrated
This document introduces Atlas Advertising, a Denver-based marketing firm specializing in economic development and tourism. It was founded in 2001 and has 30 employees. Atlas has worked with over 160 communities in 43 states and 6 countries. They provide branding, marketing planning, digital marketing and GIS websites for tourism and economic development. Atlas aims to attract visitors, engage communities, provide benchmarks and leverage tools/media to stimulate economies and tourism through specific, results-driven services.
The document provides details on conducting a SWOT analysis for an American Revolutionary War Living History Center & Experience project. It identifies the project's potential strengths as hosting reenactments, a spa, horseback riding, and living history villages. It also lists similar local attractions that the project could complement, such as battlefields, parks, and trails. The analysis seeks to establish how the project can enhance the international draw and tourism of the region through marketing and programming.
This presentation by Southside Consultants provides recommendations to improve attendance and operations at the Clackamas County Fair. It identifies strengths and weaknesses, such as lack of marketing personnel and traditional mindsets. Recommendations include increasing marketing through digital ads, email lists, and partnerships. It also suggests hosting music festivals and hiring event staff. Financial analysis shows the fair needs $6.2 million, and revenue bonds are proposed as a feasible funding option.
This document appears to be an agenda for an awards luncheon and Hall of Fame presentation recognizing excellence in South Carolina newspaper journalism. It includes information about the event such as recognizing past members who have passed away, nominees and winners for various awards like page design and cartoons. It provides details on sessions at the event including a portfolio of tabloid page designs and presentations of awards.
The document summarizes the Pure Michigan tourism promotion campaign run by Travel Michigan. It discusses tactics used such as advertising, promotions and social media. It outlines the campaign's budget and growth over the years, with a focus on increasing visitor spending and jobs in Michigan. Evaluation shows the campaign has generated a significant return on investment for the state through increased tax revenue.
The document presents a branding proposal for North Carolina called "A State of Life" created by Gen XY. It outlines the brand essence, personality, and promise. The brand promise targets businesses, residents, and visitors. For businesses, it highlights NC's growing population, economic rankings, low costs and opportunities in technology and other industries. For residents, it emphasizes quality of life factors like weather, education, culture and recreation. It proposes implementing the brand internally and through a logo, television ads, and social media featuring people saying "I'm NC."
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2. A flexible slogan will reinforce NC’s brand and
appeal to those within & outside of NC
Fresh Air, Open Arms
Effective implementation can increase state tourism revenue $6.15B over 5
years
North Carolina PromiseNorth Carolina AssetsNorth Carolina
Personality
2
3. 3
Fresh Air, Open Arms
North Carolina PromiseNorth Carolina AssetsNorth Carolina
Personality
Personality· Assets· Promise
4. To capture North Carolina’s personality, the brand
must reflect North Carolinian values
Personality· Assets· Promise
4
2
2.5
3
3.5
4
4.5
5
Friendlin…
Hospitality
Community
Courtesy
Kindness
Loyalty
Respect
Responsi…
Compass…
Honesty
Independ…
Courage
Creativity
Collabora…
Innovation
Empathy
Fairness
Diversity
Equality
Inclusive…
North Carolina Core Values
“Fresh Air, Open Arms” reflects the values held by North Carolinians
Agreeableness
• Warm
• Compassionate
• Co-operative
• Friendly
Conscientiousnes
s
• Dutiful
• Responsible
• Self-disciplined
NC’s Highest Scoring Traits
Sources: Brand NC Fact Pack, Cambridge University Personality Map
5. North Carolina’s brand must appeal to changing
demographics within the state
5
2
2.5
3
3.5
4
4.5
5
Friendlin…
Hospitality
Community
Courtesy
Kindness
Loyalty
Respect
Responsi…
Compass…
Honesty
Independ…
Courage
Creativity
Collabora…
Innovation
Empathy
Fairness
Diversity
Equality
Inclusive…
North Carolina Core Values
“Fresh Air, Open Arms” also captures an aspiration to improve
inclusiveness and equality
Personality· Assets· Promise
Sources: Brand NC Fact Pack, United States Census Bureau, The Daily Tar Heel
92% of net growth in
population is non-white
NC population growth rate
is 3.28% (12th in US)
6. North Carolina is home to people with different
views all along the political spectrum
6
Personality· Assets· Promise
Sources: USelectionatlas.org
2012
“Fresh Air, Open Arms” celebrates all kinds of diversity
Republican: 50.39%
Democrat: 48.35%
7. North Carolina has a wide variety of cultures
spread throughout the state
7
Sources: NCpedia.org
Coastal Plain Outer
Banks
Piedmont “the foot of
the Appalachian
Mountains”
Mountains Appalachian
Mountains
Regions of North Carolina
Piedmont:
farming and
blues music
Coastal
Plain:
beaches and
historical sites
Mountains:
Blue Ridge
Mts & hiking
8. 8
Fresh Air, Open Arms
North Carolina PromiseNorth Carolina AssetsNorth Carolina
Personality
Personality· Assets· Promise
9. North Carolina has beautiful and diverse natural
assets that are unique to the state
9
Personality· Assets· Promise
Grandfather Mountain State
Park
The Mile High Swinging Bridge
Blue Ridge Parkway The Outer Banks
10. The brand must build on North Carolina’s strong
image as natural haven
Personality· Assets· Promise
10
Many people associate
North Carolina with nature6
6
7
7
7
8
8
9
9
9
10
10
11
13
18
27
0 5 10 15 20 25 30
Great for professional/college sports
Natural, unspoiled scenic beauty
Interesting inns/bed & breakfasts
Truly beautiful scenery
Warm, friendly people
Good weather in the summer
Good trail system
Noted for its cleanliness
Great for winery/vineyard touring
Not too crowded
Good contrast of seasons
Great for outdoor adventure sports
Great for beaches/watersports
Beautiful fall colors/foliage
Good for motorsports/NASCAR…
Diverse landscape
NC Image Strengths vs. Competition
Source: Longwoods International, Trone Consumer Panel
11. Focusing on these areas will leverage North
Carolina’s current tourism strengths
Personality· Assets· Promise
Sources: North Carolina Department of Commerce
Overnight Visitor Activities in North Carolina 2012
Visiting Relatives/Family Reunion 31.6% Nightclubs/Dancing 4.3%
Shopping 20.5% Old homes/Mansions 3.9%
Beach 17.7% Fishing (salt or freshwater) 3.9%
Visiting Friends 17.2% Gardens 3.8%
Rural Sightseeing 13.8% Art Galleries 3.4%
Fine Dining 13.2% Casino/Gaming 3.3%
Historic Sites/Churches 8.7% Special Events 3.3%
State/National Park 8.3% Nature Travel/Eco Touring 3.3%
Urban Sightseeing 7.5% Wine Tasting/Winery Tour 2.8%
Wildlife Viewing 6.1% Golf 2.7%
Museums 6.0% Zoos 2.6%
Hiking/Backpacking 4.4% Biking 2.3%
0
5
10
15
20
25
1995 1999 2003 2007 2011
BillionsofDollars
Annual NC Visitor Expenditures
Average
annual growth:
4.7%
11
“After our beaches take your breath away, you’ll breath a little easier”
12. 12
Fresh Air, Open Arms
North Carolina PromiseNorth Carolina AssetsNorth Carolina
Personality
Personality· Assets· Promise
13. The North Carolina brand should promise to foster
a high-quality residential environment
Personality· Assets· Promise
NC cost of living is well below
national average
NC has the14th lowest health
care & hospital expenditures
Personal health
care expenditure*
Hospital care
expenditure*
North Carolina $6,444 $2,280
U.S. $6,815 $2,475
*per capita; annual figure
13
Source: Thrivenc.com – North Carolina Dept. of Commerce
14. The North Carolina brand should promise to
encourage educational opportunities
Personality· Assets· Promise
Funding for public research universities per enrolled
student (2010)
$16,74
6
NC is the
#3 state in
funding per
student
14
Source: National Science Foundation
15. The North Carolina brand should promise to foster
a thriving business climate
Personality· Assets· Promise
Source: Forbes, Ernst & Young, CNBC
15
North Carolina is ranked
the 4th best state for
business
#1 lowest local &
state tax burden on
business
#3 workforce
(education, availability,
etc.)
16. The North Carolina brand should promise to
promote progress and innovation
Personality· Assets· Promise
Source: Researchtriangle.org
16
HQs and offices of leading
businesses
• Bank of America, Lowe’s, BB&T,
etc.
Top-tier research
universities
University of North
Carolina – Chapel Hill
North Carolina State
University
Wake Forest
University
Duke
University
17. The North Carolina brand could increase state
tourism revenues by $6.15 billion over the next 5
years
17
0
5000
10000
15000
20000
25000
30000
2013 2014 2015 2016 2017 2018
MillionsofDollars
Incremental Tourism Revenues
Incremental Revenue
Base Revenue
Discounted
incremental
revenues over 5
years of
$6.15 billion
18. This slogan reinforces all three components that
comprise North Carolina’s authentic brand
Fresh Air, Open Arms
Effective implementation can increase state tourism revenue $6.15B over 5
years
North Carolina PromiseNorth Carolina AssetsNorth Carolina
Personality
18
19. Appendix
19
Financial Analysis
• Assumptions
• Revenue Analysis –
Pt. 1
• Revenue Analysis –
Pt. 2
• Revenue Analysis –
Pt. 3
• Cost Analysis – Pt. 1
• Cost Analysis – Pt. 2
• Profitability Analysis
Demographic & Tourism Information
• NC Population Statistics
• NC Visitor Spending
• NC Hotel/Motel Demand
Benchmarking
• Key Features of MI & CO Campaigns
• Pure Michigan Campaign Stats
• Pure Michigan Spending Breakdown
• Pure Michigan Spending Breakdown cont.
• Colorado Campaign Results
• Colorado: Effects of Cutting Ad Spending
Education Information
• Top NC University Rankings
• Additional Educational Rankings
• US Research University
Funding
• K-12 Educational Statistics
20. North Carolina Population Statistics
20
• NC added almost 100,000 people from
2012 to 2013 (4th in US)
• NC population growth rate is 3.3% (14th in
US)
• NC has 10th largest population; only 50,000
behind Michigan
• NC is the only “high in-bound” state (>55%
of moves coming into the state) for every
year since 2004.
• 70% of the population growth is
concentrated in urban areas
• 92% of net growth in population is non-
white
Return to
Appendix
Reasons People Move to NC
Source: Daily Tar Heel, Winston Salem Journal, UNC Carolina Population Center
22. NC Increasing Visitor Numbers
22
NC Hotel/Motel Room Demand 2008-2013
Source: North Carolina Dept. of Commerce
Return to
Appendix
23. NC should crowd-source ideas, then
emulate the campaign in Michigan, not
Colorado
23
It’s Our Nature
NC must crowd-
source to create
authentic slogan,
but must pre-test
campaign to
ensure success
• Did not pre-test!
• Abandoned
successful
“Come to Life”
campaign
• Contracted
private ad
agency
• Returns $5.76
for each dollar
spentSource: SME Interview Collection, Denver Post, Longwoods Int’l Pure Michigan Report 2012
Return to
Appendix
24. Pure Michigan Campaign Statistics
24
• Pure Michigan was responsible
for 3.8 million visitors in 2012
• Those visitors spent $1.1B,
generating $79M in tax
revenues for the state
• State received $5.76 per dollar
spent on the campaign
• Cumulative ROI is $4.10 per
dollar spent since 2006
• 62% of Lodging & Tourism
Association members said out-
of-state visitors increased
Source: Michigan Economic Development Corporation, Longwoods International
Return to
Appendix
25. Pure Michigan Spending Breakdown
25
Pure Michigan Out-of-State Media
Plan
Source: Michigan Economic Development Corporation
Return to
Appendix
26. Pure Michigan Spending Breakdown cont.
26
Business Marketing Component
Media Partners: Wall Street Journal, Bloomberg Businessweek,
LinkedIn, Site Selection, IBTimes etc.
Grand Total Media Expense: $1,848,464
Source: Michigan Economic Development Corporation
Return to
Appendix
27. Results of Colorado Branding Effort
27
It’s Our
Nature
“That’s what we came up with?”
– Mark Ferrandino, Colorado House
Speaker
According to multiple SME interviews, major
cause of Colorado branding struggles was
lack of pre-testing
Many tourism experts are puzzled & worried that Colorado has not
pursued “Come to Life” campaign that has shown promise – returned
$17 per dollar spent on campaign
Source: The Denver Post, SME Interviews
Return to
Appendix
28. Effects of Cutting Advertising Spending
28
In 1993, Colorado became the first state to eliminate its tourism
marketing function. It cut the budget from $12M annually to $0.
Summer Resort
Destination Rank
1993 - #1
1994 - #17
Source: Longwoods International whitepaper
Return to
Appendix
29. Support has cultivated quality public universities
in addition to private
2014 National University Rankings
University of North
Carolina – Chapel Hill
#30
North Carolina State
University
#101
Wake Forest
University
#23
Duke
University
#7
These universities (and many more) provide NC residents with a
variety of nearby, high-quality options for higher education
Source: US News & World Report
29
Return to
Appendix
30. Additional Educational Rankings
• On a ranking of the “National Best Universities” – Duke (7), Wake Forest University (23), UNC Chapel
Hill (30), North Carolina State University (101)
• On a ranking of the best “Public Universities” – UNC Chapel Hill (5)
• On a ranking of the best “National Liberal Arts Colleges” – Davidson (9)
• On a ranking of the best universities “In the South” – Elon University (1), Appalachian State University
(9), UNC Wilmington (15), Queens University (18), Campbell University (27)
• On a ranking of the best universities in the “Regional Market” – High Point University (1), Meredith
College (2)
• On a ranking of the best “Historically Black Colleges” – seven schools ranked in North Carolina,
including North Carolina A&T (8), North Carolina Central (12)
• North Carolina ranks 48/51 on per-student support for public schools
Source: Brand NC Fact Pack
30
Return to
Appendix
31. NC is in the top quartile of all states in public
research university funding
Source: National Science Foundation
31
Return to
Appendix
32. In addition to its higher education system, the
K-12 system in North Carolina is very strong
• North Carolina leads the country in the number of National Board Certified
teachers with 19,799; that is 20% of all the National Board Certified Teachers
in US
• CBS News listed NC #14 on its ranking of Best Performing Public School
Students by State (based on scores from the National Assessment of
Educational Progress
• Education Week gave NC the 17th best overall score when evaluating each
state in six areas of educational policy and performance
32
Source: Thrivenc.com – North Carolina Dept. of Commerce, CBS News, Education Week
Return to
Appendix
33. Financial Assumptions
33
1. The growth rate of NC’s tourism industry (3.27% from 2000 – 2009; 7.52% from 2010 –
2013).
2. The proportion of in-state to out-of-state tourists (60% and 40% respectively) will remain
the same over the 5-year forecast
3. The incremental increase in out-of-state tourism was based on a benchmark from
Michigan’s “Pure Michigan” campaign. In 2012, the campaign was responsible for about
5.5% of state tourism revenue. Last year, tourism resulting from the campaign increased
18%. As the success of the “Pure Michigan” campaign will be difficult to emulate. The
percentages used in this model are much more conservative than those statistics.
4. The incremental increase of in-state tourism are reasonable estimates based on the
amount of advertising money budgeted for the campaign as well as the projected
effectiveness of the campaign
5. The total cost estimates were based on information provided by Professor Nick Didow. He
gave an estimated budget of $10M-40M annually depending on the success of the
campaign