This document provides tips on rebranding and re-marketing yourself and your business. It recommends becoming more consumer-centric and shifting to social media, researching target markets, developing a niche and passion. It also offers advice on creating a new brand identity through updated photos, video, social media profiles, blogs and monitoring your online presence. Marketing listings and properties is discussed through virtual and video tours, listings on sites like Zillow and Realtor.com, and utilizing different budget levels for social advertising and promotions.