Visible|Queer is a brand and entertainment company created to promote visibility of LGBTQ issues through media. The goal is to create a safe space for LGBTQ-themed media and discourse. Key strengths include targeting the LGBTQ market, while concerns include lack of mainstream acceptance and potential issues with the term "queer". The logo uses colors and a door/closet design to represent coming out. The culture aims to foster community and combat opposition through entertainment. The mission is to support and develop queer media portrayals to increase visibility, as the tagline "Because Visibility Matters" reinforces.