The K!K Team was recently invited to speak to the Small Business Community in Brampton, ON, on how to make a memorable Branding impression in Print. Brand iMPrint is an overview of how to successfully communicate your brand and message in a print format in 10 easy steps.
4. How
to
Create
a
Memorable
Impression
on
Print
in
TEN
Easy
Steps!
5. Hire
a
Professional
Hiring
a
professional
will
not
only
save
you
;me,
but
it
will
save
you
money
in
the
long
run.
6. Clear
ObjecFve
What
do
you
want
your
prospect
to
know
in
3
seconds
or
less?
‘I can turn the most
challenging clients into low-
maintenance ones-without the
need to invest in additional
staff, training or both’
Sharon Raffan Jones –
Bookkeeper
7. Use
Call-‐Outs
or
Highlights
Help
your
audience
understand
your
main
points
of
difference
with
short
sentences
and/or
visuals
to
convey
a
point
quickly.
‘Snigdha
has truly
enhanced &
changed
my life’
Snigdha Malik -
Yoga and Cooking
8. Short
and
Sweet
The
content
provided
on
the
printed
piece
should
be
kept
to
a
minimum.
Drive
traffic
to
your
website!
9. Image
Quality
INVEST!
In
good
quality
images
and/or
photography.
You
only
get
one
chance
to
make
a
great
impression!
10. CreaFvity
&
Format
A
unique
and
aKrac;ve
design
will
make
your
company
stand
out.
11. Call
To
AcFon
Build
irresis;ble
offers
and
convince
your
prospect
to
take
ac;on!
FREE OFFER
- e-book
- consultation
- other resources
relevant to your
audience
12. Quality
of
Paper
A
good
quality
paper
can
show
the
quality
of
a
brand
or
company.