Advertising Rates• Published or negotiated cost of a specific unit of time or space.
Q: How much does Manila Bulletin Advertising cost in the Philippines?SURCHARGE FOR COLOR ADS
Additional: 110% for Center/Front/Back Pages80% for Full Color60% for 2 Spot Colors30% for 1 Spot Color
POSITION SURCHARGE
Additional: 30% for pages 2,3,4,5,6,7,9 and front pages for Section III or IV, Back pages for Sections I,II,III or IV and center spread.
INSERTS (Approved materias should be submitted at least 5 days before the date of issue)
OVERSEAS ADVERTISEMENT RATES & REQUIREMENTS
Display Advertisement: BLACK & WHITE Rate - US$ 28.00 pccmClassified Advertisement: US$ 10.00 per line (23 characters)US$ 28.00 pccm (For Classified Box Ads)
Color Surcharge (collected over our US$ 28.99 occm, basic ad rate on Black & White)A. Spot Color - 10% color surcharge for each spot color up to 3 colors (spot colors are cyan, magenta & yellow)B. Full color - 30% color surcharge
PRODUCTION REQUIREMENTSNo. of Columns WIDTH (Dimension in Centimeters)1 --------- 3.00 cms.2 --------- 6.34 cms.3 --------- 9.68 cms.4 --------- 13.02 cms.5 --------- 16.36 cms.6 --------- 19.70 cms.7 --------- 23.04 cms.8 --------- 26.38 cms.9 --------- 29.72 cms.
HEIGHT53.0 cms. (maximum)
AD MATERIAL:85 linescreen, 20% highlights for Black & White Ads85 - 100 linescreen for Full Color AdsCenterspread with 1 cm. Gutter (center gap)POSITIVE material or digital format will be accepted. For colored ad, we require submission of color guide in newsprint for our referenceAd materials (Final Layout) should be in Photoshop (JPEG and / or TIFF format), flattened, 300 dpi, colored / black & white adAd materials must be faxed or e-mailed to us to determine best position for the adDisplay Ads Section fax no.: (632)527-7533 E-mail: display@mb.com.phClassified Ads Section fax no.: (632)527-1627 / 5277534 E-mail: foreign@mb.com.ph
DEADLINES:Insertion Orders - 7 days before date of issue / publication(Final) Ad Materials - 5 days before date of issue / publication
Bose Ad Campaign - "Silence Never Sounded So Good" Micaela Metz
The campaign aims to increase brand awareness of Bose Quiet Comfort headphones among millennials. It will feature singer Sam Smith as a brand ambassador promoting a #BoseQuietComfort Instagram contest. The contest will ask entrants to post photos of themselves using the headphones in their favorite quiet place. Magazine ads and Smith's social media promotion will showcase the headphones' ability to provide high-quality sound while blocking out ambient noise, with the tagline "Silence never sounded so good." Research found greater familiarity with Beats headphones, so positioning Bose as trendier is a goal.
This digital strategy outlines Bose's plans to leverage celebrity endorsements and emphasize their high-quality sound across social media platforms like Facebook, Twitter, Instagram and Pinterest. The strategy aims to position Bose as the premier brand for speakers and headphones by targeting audiences aged 12-45 and creating an emotional attachment to build lifelong customer relationships. An estimated $400,000 budget over 12 months will fund advertisements, SEO and content promoting Bose's products.
The document outlines a proposed digital marketing campaign for Bose to change its brand image, increase online engagement, and compete with Beats. It recommends focusing marketing efforts on niche groups through user-focused content on social media and YouTube, such as a viral video series showcasing Bose products in sports. Key goals are to sell more products, improve brand associations, and measure success through online mentions, video views, and engagement metrics.
Bose is considering adopting a Just-in-Time (JIT) approach with key suppliers to reduce costs and improve quality. Some vendors may be hesitant to participate due to financial and operational risks. Bose would need to address vendors' concerns and provide incentives. If vendors agree, Bose should gradually grant them access to facilities and information, while protecting competitive intelligence. Bose must also establish criteria for selecting JIT partners and maintain fair pricing through market monitoring. Adopting JIT could benefit both Bose and suppliers through lower costs, stronger relationships, and collaborative innovation.
The bose corporation: JIT II case solutionShubham Gupta
The document discusses Bose Corporation's JIT II program with its suppliers. It recommends that Bose should continue with the JIT II approach rather than become vertically integrated. The JIT II program involves suppliers sending representatives to work as buyers within Bose plants. This provides benefits like reduced costs, improved communication between Bose and suppliers, and faster response to scheduling changes. The program streamlines the procurement process and allows for stronger supplier alliances. Both Bose and its suppliers see continued benefits from the unique JIT II arrangement years after its implementation.
Bose is an American privately held company known for high-quality audio equipment. It was founded in 1964 and is headquartered in Massachusetts. Bose pioneered technologies like noise-canceling headphones and Acoustic Waveguide speaker systems. While known for home audio products, it also provides commercial audio-visual solutions. Bose has a strong brand image but also receives some criticism for its premium pricing. It aims to provide superior sound quality and performance through extensive research and development efforts.
Advertising Rates• Published or negotiated cost of a specific unit of time or space.
Q: How much does Manila Bulletin Advertising cost in the Philippines?SURCHARGE FOR COLOR ADS
Additional: 110% for Center/Front/Back Pages80% for Full Color60% for 2 Spot Colors30% for 1 Spot Color
POSITION SURCHARGE
Additional: 30% for pages 2,3,4,5,6,7,9 and front pages for Section III or IV, Back pages for Sections I,II,III or IV and center spread.
INSERTS (Approved materias should be submitted at least 5 days before the date of issue)
OVERSEAS ADVERTISEMENT RATES & REQUIREMENTS
Display Advertisement: BLACK & WHITE Rate - US$ 28.00 pccmClassified Advertisement: US$ 10.00 per line (23 characters)US$ 28.00 pccm (For Classified Box Ads)
Color Surcharge (collected over our US$ 28.99 occm, basic ad rate on Black & White)A. Spot Color - 10% color surcharge for each spot color up to 3 colors (spot colors are cyan, magenta & yellow)B. Full color - 30% color surcharge
PRODUCTION REQUIREMENTSNo. of Columns WIDTH (Dimension in Centimeters)1 --------- 3.00 cms.2 --------- 6.34 cms.3 --------- 9.68 cms.4 --------- 13.02 cms.5 --------- 16.36 cms.6 --------- 19.70 cms.7 --------- 23.04 cms.8 --------- 26.38 cms.9 --------- 29.72 cms.
HEIGHT53.0 cms. (maximum)
AD MATERIAL:85 linescreen, 20% highlights for Black & White Ads85 - 100 linescreen for Full Color AdsCenterspread with 1 cm. Gutter (center gap)POSITIVE material or digital format will be accepted. For colored ad, we require submission of color guide in newsprint for our referenceAd materials (Final Layout) should be in Photoshop (JPEG and / or TIFF format), flattened, 300 dpi, colored / black & white adAd materials must be faxed or e-mailed to us to determine best position for the adDisplay Ads Section fax no.: (632)527-7533 E-mail: display@mb.com.phClassified Ads Section fax no.: (632)527-1627 / 5277534 E-mail: foreign@mb.com.ph
DEADLINES:Insertion Orders - 7 days before date of issue / publication(Final) Ad Materials - 5 days before date of issue / publication
Bose Ad Campaign - "Silence Never Sounded So Good" Micaela Metz
The campaign aims to increase brand awareness of Bose Quiet Comfort headphones among millennials. It will feature singer Sam Smith as a brand ambassador promoting a #BoseQuietComfort Instagram contest. The contest will ask entrants to post photos of themselves using the headphones in their favorite quiet place. Magazine ads and Smith's social media promotion will showcase the headphones' ability to provide high-quality sound while blocking out ambient noise, with the tagline "Silence never sounded so good." Research found greater familiarity with Beats headphones, so positioning Bose as trendier is a goal.
This digital strategy outlines Bose's plans to leverage celebrity endorsements and emphasize their high-quality sound across social media platforms like Facebook, Twitter, Instagram and Pinterest. The strategy aims to position Bose as the premier brand for speakers and headphones by targeting audiences aged 12-45 and creating an emotional attachment to build lifelong customer relationships. An estimated $400,000 budget over 12 months will fund advertisements, SEO and content promoting Bose's products.
The document outlines a proposed digital marketing campaign for Bose to change its brand image, increase online engagement, and compete with Beats. It recommends focusing marketing efforts on niche groups through user-focused content on social media and YouTube, such as a viral video series showcasing Bose products in sports. Key goals are to sell more products, improve brand associations, and measure success through online mentions, video views, and engagement metrics.
Bose is considering adopting a Just-in-Time (JIT) approach with key suppliers to reduce costs and improve quality. Some vendors may be hesitant to participate due to financial and operational risks. Bose would need to address vendors' concerns and provide incentives. If vendors agree, Bose should gradually grant them access to facilities and information, while protecting competitive intelligence. Bose must also establish criteria for selecting JIT partners and maintain fair pricing through market monitoring. Adopting JIT could benefit both Bose and suppliers through lower costs, stronger relationships, and collaborative innovation.
The bose corporation: JIT II case solutionShubham Gupta
The document discusses Bose Corporation's JIT II program with its suppliers. It recommends that Bose should continue with the JIT II approach rather than become vertically integrated. The JIT II program involves suppliers sending representatives to work as buyers within Bose plants. This provides benefits like reduced costs, improved communication between Bose and suppliers, and faster response to scheduling changes. The program streamlines the procurement process and allows for stronger supplier alliances. Both Bose and its suppliers see continued benefits from the unique JIT II arrangement years after its implementation.
Bose is an American privately held company known for high-quality audio equipment. It was founded in 1964 and is headquartered in Massachusetts. Bose pioneered technologies like noise-canceling headphones and Acoustic Waveguide speaker systems. While known for home audio products, it also provides commercial audio-visual solutions. Bose has a strong brand image but also receives some criticism for its premium pricing. It aims to provide superior sound quality and performance through extensive research and development efforts.
"Embracing Web 2.0 and New Media Communications"arester
Presentation by Renee Basick, Interim Director, Chicago Media Initiatives Group (University of Chicago) and Aaron Rester, Manager of Electronic Communications, University of Chicago Law School. Presented Monday, December 10th, at the CASE V Conference "Connecting the Best" in Chicago, Illinois.
The document discusses Boss Company's competitive strategy to concentrate the market. It outlines analyzing the industry using Porter's Five Forces model, which found threats from substitutes but low threats from new entrants. It then proposes creating an online exchange and crowdfunding platform focused on innovative and vintage effects pedals to address the substitute threat. The implementation plan involves segmenting customers, targeting intermediate to professional players, and using social media and communities to promote the new online platform and drive collaboration between artists and users.
Digital cinema screens require gain screens to achieve brightness standards. Gain screens reflect more light and allow for lower operating costs through reduced lamp power needs. For 3D digital cinema, high gain silver screens are typically used to compensate for light losses from 3D technologies, allowing acceptable brightness levels. Screen selection must match the 3D system for optimal performance.
The document discusses various pricing strategies and concepts including:
- Markup pricing which involves adding a percentage markup to costs to determine price.
- Target return pricing which sets price to cover a product's unit cost plus a portion of fixed costs and desired return on investment.
- Break-even analysis which calculates the sales volume needed to cover total fixed costs at a given price-cost margin.
3DCS Advanced Analyzer and Optimizer for Tolerance AnalysisBenjamin Reese
Use AAO, Advanced Analyzer and Optimizer, to quickly optimize your designs for maximum quality at the lowest cost.
Excellent for quickly testing and changing many tolerances at once, AAO is a great way to speed up modeling, and more importantly, speed up the process of testing and checking new tolerance strategies.
As an inexpensive add-on to any of DCS's 3DCS software suites, including the embedded CATIA versions, AAO is a simple way to save time and increase efficiency.
Printed Light is a thin, flexible light source created using nano molecular technology. It can be wrapped around curves, cut, or walked on while still emitting a soft, diffused light. Printed Light provides an even light that illuminates images without light noise pollution. It has eco-friendly benefits as it uses little power and has a long lifespan. Printed Light can be used in various applications such as graphics, signs, clothing, vehicles, and more. It offers creative lighting solutions for advertising, displays, and branding initiatives.
Your windows mobile application will soon be ready to run on any windows enabled mobile device. BYOD (=Bring Your Own Device) is an option but there are many open points.
Based on 8 years of experience, Freebility will tackle these tricky questions: How do you choose the mobile devices your enterprise app will run on? How do you choose these mobile devices? What are your options? Which criteria do you take to make your decision? What is the direct and indirect financial impact of your decision?
Boots is a major UK retailer looking to promote hair care sales. Three promotional strategies are considered: buy 3 products for the price of 2 ("3 for 2"), receive 50p off each product, or get a free gift with purchase. Analysis shows the "3 for 2" strategy would increase sales the most at 300% and attract 60% of customers, generating the highest estimated profits of £7533 for December. While competitors could copy the promotion, Boots' technology provides an advantage. The analysis recommends implementing "3 for 2" first, followed by the 50p off coupon, then the gift with purchase strategy.
DynaScan Technology is a manufacturer of LED video displays headquartered in Taiwan. It has sales and service centers around the world. DynaScan designs and produces 360 degree panoramic LED displays in indoor and outdoor models with resolutions up to 1366x384 pixels. Their displays have been installed in various transportation, retail, and event venues globally.
This document provides product information for the eColor Cove MX Powercore premium interior linear LED cove and accent fixture from Philips Color Kinetics. It delivers high light output with solid color lighting using medium and wide beam angles in a range of fixed colors. It offers an energy efficient lighting solution using Powercore technology that controls power directly from line voltage without external power supplies. Key features include multiple voltage support, dimming capability, easy mounting and positioning options. Specifications include output, electrical characteristics, physical dimensions, operating conditions, and certifications. Accessories include leader cables, wiring compartments, jumper cables, and mounting tracks.
The document discusses various audio equipment supplied by TOA, including:
- Microphones such as dynamic, condenser, and paging microphones.
- Digital message repeaters and sound repeaters that can record and playback announcements.
- Beam steering and wireless microphones.
- Amplifiers, mixers, speakers, and other professional audio equipment.
- Conference systems, megaphones, and security and safety systems.
It provides an overview of TOA's corporate philosophy and focus on supplying high quality sound systems rather than just equipment. Product details like specifications and features are given for many of the microphones and other audio gear.
This document discusses cost based pricing. Cost based pricing sets the price of a product based on the costs to produce it, including direct costs, indirect costs, and an additional amount for profit. The key advantages are that it is simple and flexible to adjust prices as costs change. However, it ignores factors like demand, competition, and brand positioning. There are different types of cost based pricing like cost plus pricing, full cost pricing, and target profit pricing.
Traditional costing systems allocate overhead costs to products based on direct labor hours or machine hours. This can result in inaccurate product costs. Activity-based costing (ABC) assigns overhead to activities and then to products based on cost drivers like number of set-ups. Patio Grill Company found its traditional system inaccurate. ABC analysis identified machine hours and set-ups as major cost drivers. ABC allocated overhead more precisely, revealing Ultimate grill was underpriced. ABC provides more accurate product costs for pricing, outsourcing, and cost reduction decisions.
Step-by-Step Guide to Picking the Best Projector for Your Home Theater.pptxleelindesy
Turning your home movie-watching into a true cinematic experience starts with picking the right home theater projector. With so many options out there, it can feel overwhelming. This guide will simplify the process and help you choose the perfect projector, ensuring your home theater setup delivers stunning visuals and immersive sound.
National Tele Links professionally formed in the year March 1998 has been at the Forefront of innovative solutions in the field of office Automation, Info Tech (Hardware & Software), Presentation & It Products.
Canty International designed a new wall covering called Decoline to meet the needs of Bryant Inns. Decoline has an innovative techno-fabric covering cemented to a bamboo fiber core, with an estimated 10 year service life. The case analyzes pricing strategies for Decoline, considering costs, market testing, and educating customers on the product's long lifespan to justify its price. It recommends using a cost of ownership pricing method to show customers the product's value over multiple purchases of competitors' products.
The Fashion Industry\'s Virtual Trade Show by Z Gloal Mart Tour. The site is in testing and will be ready for populating in August with exhibitors, attendees, sourcing companies.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
"Embracing Web 2.0 and New Media Communications"arester
Presentation by Renee Basick, Interim Director, Chicago Media Initiatives Group (University of Chicago) and Aaron Rester, Manager of Electronic Communications, University of Chicago Law School. Presented Monday, December 10th, at the CASE V Conference "Connecting the Best" in Chicago, Illinois.
The document discusses Boss Company's competitive strategy to concentrate the market. It outlines analyzing the industry using Porter's Five Forces model, which found threats from substitutes but low threats from new entrants. It then proposes creating an online exchange and crowdfunding platform focused on innovative and vintage effects pedals to address the substitute threat. The implementation plan involves segmenting customers, targeting intermediate to professional players, and using social media and communities to promote the new online platform and drive collaboration between artists and users.
Digital cinema screens require gain screens to achieve brightness standards. Gain screens reflect more light and allow for lower operating costs through reduced lamp power needs. For 3D digital cinema, high gain silver screens are typically used to compensate for light losses from 3D technologies, allowing acceptable brightness levels. Screen selection must match the 3D system for optimal performance.
The document discusses various pricing strategies and concepts including:
- Markup pricing which involves adding a percentage markup to costs to determine price.
- Target return pricing which sets price to cover a product's unit cost plus a portion of fixed costs and desired return on investment.
- Break-even analysis which calculates the sales volume needed to cover total fixed costs at a given price-cost margin.
3DCS Advanced Analyzer and Optimizer for Tolerance AnalysisBenjamin Reese
Use AAO, Advanced Analyzer and Optimizer, to quickly optimize your designs for maximum quality at the lowest cost.
Excellent for quickly testing and changing many tolerances at once, AAO is a great way to speed up modeling, and more importantly, speed up the process of testing and checking new tolerance strategies.
As an inexpensive add-on to any of DCS's 3DCS software suites, including the embedded CATIA versions, AAO is a simple way to save time and increase efficiency.
Printed Light is a thin, flexible light source created using nano molecular technology. It can be wrapped around curves, cut, or walked on while still emitting a soft, diffused light. Printed Light provides an even light that illuminates images without light noise pollution. It has eco-friendly benefits as it uses little power and has a long lifespan. Printed Light can be used in various applications such as graphics, signs, clothing, vehicles, and more. It offers creative lighting solutions for advertising, displays, and branding initiatives.
Your windows mobile application will soon be ready to run on any windows enabled mobile device. BYOD (=Bring Your Own Device) is an option but there are many open points.
Based on 8 years of experience, Freebility will tackle these tricky questions: How do you choose the mobile devices your enterprise app will run on? How do you choose these mobile devices? What are your options? Which criteria do you take to make your decision? What is the direct and indirect financial impact of your decision?
Boots is a major UK retailer looking to promote hair care sales. Three promotional strategies are considered: buy 3 products for the price of 2 ("3 for 2"), receive 50p off each product, or get a free gift with purchase. Analysis shows the "3 for 2" strategy would increase sales the most at 300% and attract 60% of customers, generating the highest estimated profits of £7533 for December. While competitors could copy the promotion, Boots' technology provides an advantage. The analysis recommends implementing "3 for 2" first, followed by the 50p off coupon, then the gift with purchase strategy.
DynaScan Technology is a manufacturer of LED video displays headquartered in Taiwan. It has sales and service centers around the world. DynaScan designs and produces 360 degree panoramic LED displays in indoor and outdoor models with resolutions up to 1366x384 pixels. Their displays have been installed in various transportation, retail, and event venues globally.
This document provides product information for the eColor Cove MX Powercore premium interior linear LED cove and accent fixture from Philips Color Kinetics. It delivers high light output with solid color lighting using medium and wide beam angles in a range of fixed colors. It offers an energy efficient lighting solution using Powercore technology that controls power directly from line voltage without external power supplies. Key features include multiple voltage support, dimming capability, easy mounting and positioning options. Specifications include output, electrical characteristics, physical dimensions, operating conditions, and certifications. Accessories include leader cables, wiring compartments, jumper cables, and mounting tracks.
The document discusses various audio equipment supplied by TOA, including:
- Microphones such as dynamic, condenser, and paging microphones.
- Digital message repeaters and sound repeaters that can record and playback announcements.
- Beam steering and wireless microphones.
- Amplifiers, mixers, speakers, and other professional audio equipment.
- Conference systems, megaphones, and security and safety systems.
It provides an overview of TOA's corporate philosophy and focus on supplying high quality sound systems rather than just equipment. Product details like specifications and features are given for many of the microphones and other audio gear.
This document discusses cost based pricing. Cost based pricing sets the price of a product based on the costs to produce it, including direct costs, indirect costs, and an additional amount for profit. The key advantages are that it is simple and flexible to adjust prices as costs change. However, it ignores factors like demand, competition, and brand positioning. There are different types of cost based pricing like cost plus pricing, full cost pricing, and target profit pricing.
Traditional costing systems allocate overhead costs to products based on direct labor hours or machine hours. This can result in inaccurate product costs. Activity-based costing (ABC) assigns overhead to activities and then to products based on cost drivers like number of set-ups. Patio Grill Company found its traditional system inaccurate. ABC analysis identified machine hours and set-ups as major cost drivers. ABC allocated overhead more precisely, revealing Ultimate grill was underpriced. ABC provides more accurate product costs for pricing, outsourcing, and cost reduction decisions.
Step-by-Step Guide to Picking the Best Projector for Your Home Theater.pptxleelindesy
Turning your home movie-watching into a true cinematic experience starts with picking the right home theater projector. With so many options out there, it can feel overwhelming. This guide will simplify the process and help you choose the perfect projector, ensuring your home theater setup delivers stunning visuals and immersive sound.
National Tele Links professionally formed in the year March 1998 has been at the Forefront of innovative solutions in the field of office Automation, Info Tech (Hardware & Software), Presentation & It Products.
Canty International designed a new wall covering called Decoline to meet the needs of Bryant Inns. Decoline has an innovative techno-fabric covering cemented to a bamboo fiber core, with an estimated 10 year service life. The case analyzes pricing strategies for Decoline, considering costs, market testing, and educating customers on the product's long lifespan to justify its price. It recommends using a cost of ownership pricing method to show customers the product's value over multiple purchases of competitors' products.
The Fashion Industry\'s Virtual Trade Show by Z Gloal Mart Tour. The site is in testing and will be ready for populating in August with exhibitors, attendees, sourcing companies.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
How to Implement a Real Estate CRM SoftwareSalesTown
To implement a CRM for real estate, set clear goals, choose a CRM with key real estate features, and customize it to your needs. Migrate your data, train your team, and use automation to save time. Monitor performance, ensure data security, and use the CRM to enhance marketing. Regularly check its effectiveness to improve your business.
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Easily Verify Compliance and Security with Binance KYCAny kyc Account
Use our simple KYC verification guide to make sure your Binance account is safe and compliant. Discover the fundamentals, appreciate the significance of KYC, and trade on one of the biggest cryptocurrency exchanges with confidence.
SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA MATKA FAST RESULT MILAN RATAN RAJDHANI MAIN BAZAR MATKA FAST TIPS RESULT MATKA CHART JODI CHART PANEL CHART FREE FIX GAME SATTAMATKA ! MATKA MOBI SATTA 143 spboss.in TOP NO1 RESULT FULL RATE MATKA ONLINE GAME PLAY BY APP SPBOSS
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....Lacey Max
“After being the most listed dog breed in the United States for 31
years in a row, the Labrador Retriever has dropped to second place
in the American Kennel Club's annual survey of the country's most
popular canines. The French Bulldog is the new top dog in the
United States as of 2022. The stylish puppy has ascended the
rankings in rapid time despite having health concerns and limited
color choices.”
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....
Bose Pod-Stud Marketing Campaign
1. Marketing Campaign
• Revolutionize Personal Listening Experience.
• Convenient, versatile listening choice.
• Greater freedom and comfort while still engaged
with your surroundings.
• Fashionable, secure alternatives with outstanding
sound quality.
2. Product
Market Segmentation
• Geographically - Eastern Seaboard States.
• Demographically - Income $45,000 to $150,000.
Discrete/multi-user and Tranquil Escape Listeners
• Psychographically - Innovators and Achievers.
3. Product
Description - Bose® POD®
Transmitter/Player
• Connection for any MP3 player.
• Function as stand-alone MP3 player.
• Bluetooth wireless connectivity.
• Completely waterproof/shockproof.
• Upgradable Memory Storage.
4. Product
Description - Bose® STUD® Speakers
• Wireless connectivity to POD® Transmitter.
• Bose® Ceramic Magnet and Base Resonator
Technology for outstanding sound transformation.
• Optional fashion plugs or finishes for added style.
• Completely waterproof/shockproof.
5. Place
Distribution
• The Bose® image brand is a specialty item.
• Selective distribution via Level 0 & 1 channels.
• Level 0 (via internet sales and Bose® retail
outlets).
• Level 1 (via retailers Best Buy and Sears).
• Level 1 channel will maintain inventory with our
warehouses maintaining supply for their orders.
6. Price
Objective and Strategy
• Product-Quality Leadership Position
• Initial pricing in top 15% of market offerings.
• Price Buyers - Base Model with no upgrades.
• Value Buyers - Purchase add-ons/upgrades.
• Loyal Buyers - Discounts/free add-ons for initial sale.
• All Buyers - Discounts for multiple units initial sale.
7. Price
Costs and Markup Chain
.
Total Fixed Costs $565,000.00 T OTAL U NI T C OS T
Projected Unit Sales 45,000 68.44 + (565,000.00 / 45,000) = 68.44 + 12.56 = $8 1. 0 0
Variable Costs per Unit $68.44 DE SI RE D PRO FI T M ARGI N 13%
81.00 / 1 – 0.13 = $9 3. 11
BEQ
565,000.00 / 93.11 – 68.44 = 20, 26 8 uni ts
Producer Re taile r
Cost = $81.00 (87%) Cost = $93.11 (65%)
Markup = $12.11 (13%) Markup = $50.14 (35%)
Wholesale Price = $93.11 (100%) Retail Price = $143.25 (100%)
8. Price
Competitor Pricing
• Sennheiser MX W1 Ear-bud ………………………$369.95
(speakers and wireless transmitter – no player adapter)
• Motorola Motorokr S9 Wireless Earphone ….…….$59.99
(speakers only)
• Sony DRBT 140Q Wireless Headset …………….$159.43
(speakers, transmitter and adapter included)
• Bose® mobile in-ear Headset…………………….$129.95
(wired speakers only)
9. Price
Final Pricing
• Base Model …………………………………………$144.95
• Memory Upgrade 8GB ………………………………$29.95
• Fashion Plugs ………………………………………..$34.95
• 24 kt. Gold Plated ……………………………………$39.95
• Sterling Silver Plated ………………………………..$15.95
11. Promotion
Grand Idea
SpaceSTUDS
• Astronauts will be given Bose® POD® with STUD® Speakers system.
• Integrated into NASA communications also.
• Watch video from website showing the astronauts working, exercising,
and relaxing in space with their POD® systems.
• Include TV and Radio advertisements about the joint effort.
• Promote the penetration into non-retail markets.