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Bloomfire... Who, What, and How?
Elixiter is a boutique marketing and technology agency focused on the implementation of MarTech solutions like Marketo and Salesforce, with over 35 years of combined experience. The agency utilizes Bloomfire as a centralized knowledge base, resulting in a 50% reduction in time to answer questions and high staff engagement. Success metrics include 741 contributions over six months, and a qualitative increase in staff inquiries about content availability on Bloomfire.
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Bloomfire... Who, What, and How?
- 1. Who, What, How BloomfireSuccess @ Elixiter Shannon Miller
- 2.
- 3. Simply Put… 3 Elixiteris a boutique marketing and technology agency specializing in the strategy, implementation, and operational aspects of Marketo, Salesforce.com and the ecosystem of MarTech products that touch those solutions.
- 4. Our Team • 35+Years Marketo Experience • 65+ Active Client Engagement in 10 Countries • 1 Office, 1 Team, 1 Methodology
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- 6. How We UseBloomfire
- 7. Elixiter Best Practices 7 Sourceof Truth for Consultants No Drafts Allowed If you see something, say something
- 8.
- 9. Centralized Knowledge Base 9 Marketo SFDC Questions Brand Assets How to…
- 10. Heathy Competition 10 LeaderBoard & Awards
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- 12. Success with Bloomfire 12 Quantitative • 50% Reduction in Time to Answer Questions • 741 Contributions Added in 180 Days (4+ new per working day) • 97% of Staff Contribution Qualitative • Staff Continuing to Request More Info Added to Bloomfire • Staff Asks “Is it on Bloomfire”
- 13. Thank You February 1,2016 13
Editor's Notes
- #4 This is the standardized definition of what we do. What I can tell you is we make the Marketer’s job easier by offering Marketo training, implementation, roadmaps, assessments and support. Our customers are really looking for a trusted partner to drive return on their Marketo investment. Elixiter just so happens to be one of Marketo’s largest dedicated strategic partners
- #5 Everyone in that photo is proudly certified in one of those areas the logos represent, some certified in multiple areas 85% employee retention rate since company inception Only Marketo + Salesforce One Team, One Office, One Methodology 94+ Client Net Promotor Score (NPS) Support When and Where You Need It Clients in 10 Countries – NA, LATAM, APAC, EMEA 24x7x365
- #6 Great Places to Work® and Fortune magazine name Elixiter, Inc. one of the 100 Best Workplaces for Women Great Places to Work® and Fortune magazine name Elixiter, Inc. one of the 100 Best Workplaces for Camaraderie
- #8 Quick tips on why we believe Bloomfire has become so powerful within our walls It is our number one source of truth. If it is not in Bloomfire yet we assume its undiscovered knowledge & it needs to be shared. No drafts allowed. Bloomfire is the final resting place for completed, approved documentation. We build our documentation outside of Bloomfire and post it when it is ready. Elixiter has a culture that loves giving and receiving constant feedback
- #9 Professional Growth Leadership Management Mentorship Client Relationship Management Training
- #10 We only have one tool for knowledge sharing and that’s Bloomfire. Brand Assets How reset your IP Connection What's best practice? Company wide questions … If its not on Bloomfire and you believe the knowledge is out there, post a question.
- #11 To get to the leader board go to the Settings & Management dropdown and select analytics There are bunch of goodies in here for you but we use it for competition and prizes on a monthly basis for the top performers
- #12 Company Events Culture Calendar Jokes Fun Videos Coupon Codes