This document provides information and tips for blogging, including that over 17 million people in the UK read blogs, with two-thirds of the UK internet population reading blogs. It recommends writing original, high-quality content and engaging with other bloggers by commenting and linking to drive readers. Blogging topics could include summarizing articles or events, interviewing people, or reporting from conferences or protests. The document stresses finding your own blogging style and using RSS feeds to efficiently follow other blogs.

1. Blogging

2. Who reads blogs?
• 17.8 million people in the UK
• 66% of the UK internet population

11. How to get readers?
• Write original and good content
• Link to others
• Join conversations – comment on other
blogs
• Tag in social bookmarking sites
• Share using Twitter and Facebook
• Think about your headlines
• Encourage readers to subscribe

12. What to blog about?

13. You’re the expert
• Don’t research for days
• People won’t know what you know
• If you find it interesting, others will too

23. So what can we blog about?
• Quote and link to an article on food speculation
• List the top 10 global justice bloggers
• Report from the climate talks in Bonn
• Summarise a session at the Africa conference
• Interview a long-standing group member
• Tell people how a campaign is going
• Post pictures from a protest or media stunt
• Criticise an FT journalist’s food speculation
analysis

24. It’s not a science
I can’t teach you how to be a good
blogger.
Read blogs and find your own style.
But remember:
You’re not writing a press release.

25. RSS is your best friend
• Subscribe to blogs
• Get a notification whenever a post is
posted
• Read where and when you want
• Spend less time on the internet
• Look for the symbol

26. Some blogs in my RSS reader
http://liberalconspiracy.org/
http://www.brightgreenscotland.org/
http://lindaraftree.wordpress.com/
http://www.opendemocracy.net/ourkingdom
http://www.guardian.co.uk/global
development/poverty-matters
http://www.bethkanter.org/